Download or read book How to Perform the Ultimate Local Seo Audit written by Casey Meraz and published by CreateSpace. This book was released on 2014-11-17 with total page 100 pages. Available in PDF, EPUB and Kindle. Book excerpt: Ranking in Google's local results can be a difficult task. There are a lot of best practices to follow. If you're not doing the best in every area then your competition has a better chance of beating you in the rankings. That is why I developed The Ultimate Local SEO Audit. This book is your blueprint of every line item you need to review and fix on your website, your local listing, and even off page ranking factors. This book was written with a simple easy to use format which will show you what problems you're addressing, the desired outcome, and how to do it. It's written in a step by step guide that also corresponds to a Google Doc spreadsheet which will allow you to easily hit the ground running with an audit. Instead of focusing on the pie in the sky this is a practical book and covers specifically the areas you have control over. See What People Are Saying About The Book"Amazingly awesome, ultimately complete. Wow Casey, great work! I'm sure this will be used over and over again by many." - Linda Buquet, Owner of Local Search Forum "Wow. Comprehensive resource. Great for business owners that do their own seo. Thanks for all of the hard work put in." - Evan Guthrie The 8 Phases We Cover in this BookPhase 1 Google My Business Page Optimization Phase 2: Website and landing page optimizationPhase 3: Citations auditPhase 4: Organic penalty analysis and link auditPhase 5: Reviews Analysis Phase 6: Social Audit Phase 7: Competition Analysis Phase 8: Developing an on-going strategy Which Results Will This Help You WithThis book is specifically geared towards Google local results (Previously known as Google Places, Google Plus Local, etc.). This book is based off Casey Meraz's Moz.com guide tilted the same.

Download or read book The Ultimate Technical Seo Checklist written by Marco Palmero and published by . This book was released on 2016-12-13 with total page 200 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Ultimate Technical SEO Checklist: The Art and Science of a Perfect SEO Audit You've mastered the basics of SEO. You've even mastered advanced level black-belt SEO. What's left to learn? Career progression to senior roles within the SEO industry will require the smart use of time, management and delegation of work. This book is perfect for any Junior SEO, Executive SEO, SEO Manager or Head of SEO as well as any digital marketer looking to become an expert in achieving success for their Organic channel. The Ultimate Technical SEO Checklist provides a systematic process driven methodology combined with SEO principles ranging from basic to advanced. Having a clearly defined and comprehensive SEO Audit process will clarify deliverables and allow your SEO team to work efficiently and effectively. It ensures clarity and will help set known expectations with stakeholders at all levels from the client or agency side with people in your team as well as external parties. The Ultimate SEO Checklist is a definitive book which covers every element required in delivering an SEO audit that will provide real results for the client. Topics within the book include: Comprehensive SEO pre-planning techniques to maximise profitability Exhaustive list of prioritised Ranking Factors which simplifies and defines key SEO principles. Competitive analysis techniques. A to Z of Technical SEO from On-page HTML markup to Internal Linking. Off page technical factors such as anchor text to disavows. A sample Client Questionnaire which helps set expectations, saves time, avoid misunderstandings and missed project details. Beat the Competition and Learn Smart SEO Strategies that the Professionals Use SEO traffic (aka Organic Traffic) is the most valuable traffic your website can get to generate leads and sales for your business. It's cost-effective and it drives very targeted and relevant to your site. DIY SEO 2016 goes into the intimate details of the processes that SEO professionals use on a daily basis so that you too can get that coveted first place ranking. Read the SEO strategies to stay far ahead of Google Updates and any penalty How to do "proper" deep keyword research to stomp the competition Study the link building power plays that can build your link authority How to defeat your local competitors at Local SEO Read the Secret Tricks in the On-Page Optimisation Guide Suggestions for Quick Wins at each stage of the SEO cycle Find out the real tools that SEO professionals use in their trade Follow the Real Processes which SEO Agencies use every day! Read about all the SEO secrets and learn how to Do-It-Yourself in this 134 page book today! About the Author Marco Palmero is a Google certified professional who has achieved thousands of number one rankings for small and large multinational companies. Marco has worked on optimising international and domestic websites across different industries from ecommerce, content and finance to rank highly on search engines for over 10 years.

Download or read book Local Seo written by Tom Crandall and published by Createspace Independent Publishing Platform. This book was released on 2016-11-17 with total page 82 pages. Available in PDF, EPUB and Kindle. Book excerpt: Ever wonder how businesses rank locally when performing a Google Search? I did, so I set off on a mission to uncover a consistent method to help boost a business's local ranking. In my very first publication, Local SEO - A Roadmap To Successful Local Ranking I am going to walk you through some of the best Local SEO techniques to get a business not only discovered locally, but ranked. Whenever you perform a Google Search, Google's algorithm takes over and provides result listings that best match the criteria according to Google's page and domain ranking factors. For those that don't quite understand ranking factors, let me explain. Each page and domain has a ranking value. These are typically called Page and Domain Authority. The higher the authority the higher the page will rank. Google and other search engines determine a pages rank or authority based on various search metrics including content, keywords, number of backlinks, age of the website, title, header tags, images and so on. For any given localized search, the results are usually broken out by Paid Advertising - Shown at the top and bottom of the listings Local Business listings - Business listings from Google Maps Organic Search Results - Everything else In this book, Local SEO - A Roadmap To Successful Local Ranking, I am focusing on the Local Business Listings and how anyone using my methods can boost their local presence on the web. A little bit about me. My first experience with computers was on Christmas day when I opened up a game called Pong. It was one of the first TV computer games and at the time, it was cutting edge. Fast forward a bit and my dad bought an Atari 800 computer that I somehow convinced him was better than the Apple alternative. Needless to say, I used the Atari more than he did. Fast forward a bit more and I was in college studying computer science. When I graduated my first real job was programming expert systems. That job only lasted a short while and then I became a System Analyst working on all sorts of Government Projects. In 2008 I moved to a place called Austin and really got my feet wet designing websites for clients. During that time I also became interested in all things SEO, but never really got to flex my muscles. It wasn't until 2016 that I found myself unemployed and wondering what I should do in life. After countless resumes failed to get traction in the job market for positions I was interested in, a realization hit me that maybe I don't need a company to work for, but rather work for myself. My wife Kathleen and our pug Olaf were very supportive of the idea. So I started a company called http: //HangTenSEO.com with the goal to help clients out rank their competition. Along the way I also started writing articles on SEO best practices, which were in many ways teaching moments for me. In writing the articles I really had to understand the subjects I was writing about and how to use the techniques to get the best results.

Download or read book Local SEO Guide For Small Businesses written by Adam Collins and published by Adam Collins. This book was released on 2022-10-24 with total page 40 pages. Available in PDF, EPUB and Kindle. Book excerpt: No matter your current stage, every small business can grow and attract more customers online using the Local SEO strategies outlined in this eBook. Adam Collins SEO, an expert SEO Consultant, will explain what Local SEO is & show you exactly how to implement the fundamentals. Adam has a wealth of knowledge when it comes to handling both large & small SEO campaigns. Since August 2020, Adam founded Ignite SEO a company designed to support business owners get more out of their organic visibility.

Download or read book Ultimate Guide to Local Business Marketing written by Perry Marshall and published by Entrepreneur Press. This book was released on 2016-01-18 with total page 258 pages. Available in PDF, EPUB and Kindle. Book excerpt: MASTER LOCAL SEO AND REACH THE RIGHT CUSTOMERS EVERY TIME With Google, Yahoo!, and Bing returning local businesses as results on more than a billion daily searches, Google Adwords expert Perry Marshall and lead generation expert Talor Zamir introduce you to the basic framework behind a successful local SEO campaign. From defining local search--often confused with paid search and search engine marketing--to local listing and reviews to social outreach and effective content development, this guide delivers the tools to build an entire local marketing campaign. You'll learn how to: Capture high-quality leads from Google AdWords and Bing in 48 hours Master the components of a high-converting campaign and get the most bang for your buck Harness mobile search advertising and Facebook ads for maximum results

Download or read book The SEO Way written by Tarek Riman and published by Independently Published. This book was released on 2019-07-17 with total page 276 pages. Available in PDF, EPUB and Kindle. Book excerpt: The SEO Way is designed to help start-ups, students, companies, beginners, marketers and entrepreneurs harness the power of search engines to grow their businesses and bring real value to their customers.Search engine optimization, or SEO, is the collection of strategies, tactics and best practices used by businesses to get themselves in front of their audience on search engines.In today's world, this matters. Big time. Search is now the number one way people are finding products and services. If you aren't taking advantage of this, you will get left behind. The good news is that SEO is extremely accessible and you can master it, no matter what your current skill level or area of expertise. This book will give you the tools and know-how to be successful and impactful. From technical details to overall approach, you will learn how to get the nuts and bolts of your web properties in top shape, and how to create marketing and business strategies that continually grow your SEO strength for long term results.Search engines are here to stay and their influence will only continue to grow. The SEO Way will help you simplify and holistically approach SEO to continually grow your business.

Download or read book The Ultimate SEO Guide Handbook written by Geteasy and published by Geteasy. This book was released on with total page 130 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Ultimate SEO Guide Handbook -Best On Quality -Low On Cost -One For All This book is the one-stop solution for every Search Engine Optimization seeker to learn SEO. It covers the every profile i.e. SEO developer, product owner, web developer/designer; even the students who wants to learn the functionality and right approach of SEO implementation. We covers the beginners to the advance level. The book SEO knowledge will not just boost up your website performance and improve your organic viewers but can also increase up sale of any online products. The book activities test your SEO learning level at various point. SEO Guide:- You know the importance of boosting up website performance, don't you? This will enlighten the importance of SEO. Keyword Knowledge:- Do not know which keyword you need or its importance? This book contains the keywords guidance section that gives you the impeccable results. User Experience:- Do you know how to convert audiences into the customers? And also knows how to earn respect from audience for your products. You should know that respect brings the money, shouldn't you? Content Selection:- Do you understand the difference between the need of your user and need of yours? Internal Linking:- You should know about the negative internal linking, shouldn't you? Because one wrong step can ruin the product authority. This includes the DO & DO NOT ways, necessity and importance of true internal linking for you and your user. Anchor Text:- You heard about the uses of anchors. But do you heard about the circumstances of its uses? It tells you on how and every W questions of not to use anchor text, get in details about the each anchors and their outcomes. Penalty:-Do you know that working too hard can be dangerous? You should know tricks of how not to do hard work and get good result, shouldn't you? SEO Audit:- Internet is the battlefield and we all need to win it. Can we win this battle but what if we win through right approach? Get the true ways of implementing the SEO Audit to win battle with all rules. Keyword Tools:- Weapons plays an important role in any battle. Do you know which tools to use and for what purpose? You get the searching hard part done for you and the list of simple, result oriented tools.

Download or read book Local SEO Secrets 20 Local SEO Strategies You Should be Using NOW written by Roger Bryan and published by Roger Bryan. This book was released on 2021-01-31 with total page 253 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Local SEO Secrets” brings together the top thought leaders in Local SEO who share their top strategies for ranking fast and driving organic traffic, including: Roger Bryan – Founder, Enfusen Roger Bryan is an investor, bestselling author, and sought after Enterprise SEO Consultant. He has run Local Marketing Campaigns for some of the world’s largest companies, including Microsoft's© Partner Program, Goodwill Industries, MedStar Health, and over 1,000 companies of various sizes. He is best known for his work in the non-profit sector, where he's helped raise more than $150,000,000. Mark Luckenbaugh – Owner, Growth Foundry Google My Business (GMB) Mark gives you an in-depth look at the importance of your GMB Listing and some great insights on how to rank your GMB. Allison Lee – Marketing Manager, Zentail Optimizing eCommerce Product Pages Allison shares practical tips for getting your product pages up to snuff and outranking your competitors' sites. Richard Lorenzen – Founder and CEO, Fifth Avenue Brands 4 Ways PR Can Help Your SEO Campaign Richard shares methods in which PR can help your SEO campaign, directly contributing to more organic exposure and website traffic. Justin Sanger – Chief Revenue Officer, OMG National Google Guarantee Program Justin will begin to unpack Google Local Services Ads (LSA), the Google Guaranteed for Home Services, and Google Screened for Professional Services programs, addressing the impact that these advertising programs will have on the local search landscape of the future.

Download or read book The SEO Book written by Ebner Tobias and published by Edison Verlag. This book was released on 2019-11-06 with total page 174 pages. Available in PDF, EPUB and Kindle. Book excerpt: What can I expect from this book? ⭐ Learn how it is possible for websites to rank # 1 on Google. ⭐ Easy step by step instructions to significantly increase your Google ranking Free SEO Audit Learn how to increase the visibility of your company & to gain new leads Understand how Google Ranking works. As a result, you need to invest less in paid advertising Who is this book for? The book is suitable for all who: Want to increase their sales Understand how to influence his findability Search for access to new customer groups Want to increase their awareness Is tired of paying a lot of money for advertising Wants to know all google secrets What does this book include? This book includes: Insider knowledge about the Google ranking Expert tips Free SEO Audit Google Secrets free SEO analysis of your website Competitive SEO methodologies OFF-Page SEO instructions ON-Page SEO instructions Local SEO Instructions for page speed improvement Presentation of Black Hat SEO Guide to keyword research Guidance for creating structured data Voice SEO Content Marketing SEO benchmarking SEO in combination with social media and much more!

Download or read book Ultimate Guide to Optimizing Your Website written by Jon Rognerud and published by Entrepreneur Press. This book was released on 2014-02-18 with total page 338 pages. Available in PDF, EPUB and Kindle. Book excerpt: Revised edition of the author's Ultimate guide to search engine optimization.

Download or read book A Definitive Guide to SEO Audit written by Avik BAL and published by . This book was released on 2017-06-02 with total page 163 pages. Available in PDF, EPUB and Kindle. Book excerpt: Get a free sample of the book at www.avikbal.com/booksThis book covers A to Z of everything you need to know about practicing SEO the right way, the winning blitzkrieg of appearing in the search results. Right from picking the most suitable keyword (Keyword Research for your Niche) to optimizing it for appearing in the first page of Google to Auditing your performance, Identifying the loopholes and Rectifying the cracks to rank unbridled in no time. We will start with the chapter on SEO Audit, where we will analyse our website for all the parameters of our current SEO Strategy, Identify the loopholes and Learn how to optimize them for the best performance benchmarks. Followed by a chapter on the 200 SEO factors that Google considers as a parameter to decide if your website shall appear in the search results and if yes, in which page or in what place. Use this as a checklist while building your SEO Strategy. If all performed in the right method and practiced at their best, your webpages will rank in no time and drive in insane volume of traffic.Mobile devices and Contextual search is the next big revolution in the search industry. This brings us to the chapter on Semantic SEO, where we will discuss in detail about how to tweak your SEO strategy for semantic search. The chapter sequence is designed in such a way that you can practice and improvise the "Dos and Don'ts" side by side as you go on turning over the pages. There is also a checklist to help you concurrently analyse and directly apply to your website as you keep reading this book from cover to cover. You will have to access several web sources as you read and practice it simultaneously. So I would recommend you to go for this kindle version instead of a paper back issue. All the chapters are followed by several hyperlinks to external sources. They are depicted in blue colour, make sure you find them accessible. The book also comes with an on-chat support. So as you cover these Chapters, you might have several doubts to clear. Feel free to access the online forum, where SEO Enthusiasts, Learners and Professionals from across the globe will be happy to respond to your queries. A collaborative, open source learning.SEO is one of the most important and dynamic domain of study in the field of Internet Marketing. SEO strategies abruptly changes every week with search engine algorithm updates and major technical innovations keep disrupting this space. So the plethora of links that I am sharing with you in the upcoming chapters will help you stay updated about the changes upturning this domain Search Engine Marketing Domain. This book will be updates every year with the recent trends and news making strategies that has been disrupting the market. So Stay Tuned! Stay Updated!Good Luck to your online success. See You Inside.

Download or read book ChatGPT Prompt Engineering Mastery Playbook written by Dwayne Anderson and published by Estalontech. This book was released on 2023-05-08 with total page 232 pages. Available in PDF, EPUB and Kindle. Book excerpt: ChatGPT Prompt Engineering Mastery Playbook - 1000+ Prompts Dor Sales And Marketing " is a comprehensive guide to using prompts for sales and marketing purposes. The book covers a wide range of topics related to sales and marketing, such as mastering sales and marketing frameworks, maximizing conversion and engagement, boosting lead generation and sales, taking your marketing to the next level, building your brand, and aligning sales and marketing. In addition to these broad topics, the book includes specific prompts for analyzing business challenges, conducting market research for new leads, analyzing market trends, conducting keyword research for content marketing, collaborating with team members, creating email marketing campaigns, conducting business analysis, collaborating with influencers, creating customer service templates, analyzing customer behavior, and conducting A/B testing. The book's approach is unique in that it focuses on using prompts to help readers develop their own customized solutions to various sales and marketing challenges. By providing a wide range of prompts for different aspects of the sales and marketing process, the book empowers readers to create their own unique strategies tailored to their business needs. The prompts are designed to help readers think creatively and come up with innovative solutions to common sales and marketing problems. By using the prompts, readers can develop a deeper understanding of their customers, improve their marketing strategies, and ultimately increase their sales and revenue. Overall, the "ChatGPT Prompt Engineering Playbook Series" provides a comprehensive guide to using 1000 prompts for sales and marketing purposes , a good enhanced copy to the recent 1st book titled "500+Prompts for Productivity". By covering a wide range of topics and providing specific prompts for different aspects of the sales and marketing process, the book empowers readers to develop their own customized solutions to common business challenges. Whether you are a seasoned sales and marketing professional or just starting out, this book provides valuable insights and practical guidance for achieving success in the ever-changing world of sales and marketing.

Download or read book The SEO Blueprint written by David Krevitt and published by Ryan Stewart. This book was released on 2020-02-26 with total page 276 pages. Available in PDF, EPUB and Kindle. Book excerpt: Rank in Position 1, Increase Revenue, Crush CompetitionIf you can rank your website 1st in Google, your business make more money.But you already know that...otherwise you wouldn't be here.We've been in the same spot as you, when we've done everything we can to rank well, but there always a few sites that we just can't seem to outrank.What if you knew exactly what you needed to do to beat them? How can we promise you these amazing results?After 10 years of doing SEO for clients, author Ryan Stewart's agency (WEBRIS) was acquired.Why?The agency was an attractive asset because of its uncanny ability to deliver the highest quality SEO services across hundreds of websites and get results every time.Read that last sentence again..."GET RESULTS EVERY TIME".And in The SEO Blueprint, he's literally giving you their success formula!Here's what you'll learn inside The SEO Blueprint: The types of keywords you should try to rank first (follow this and you'll make money faster) How competitors can help any page rank for MORE keywords The type of page you should NEVER build links to (this will save you money, and possibly avoid disaster!) How to know exactly what type of content to write so that search engines love every time page you write How to audit your site for hidden problems & what to do when you find them Why Google may never rank your content (even though it's brilliant!) Which of your site's pages have the most potential (& which you shouldn't waste your time on) The 15 errors that can ruin any chance of your site seeing page 1, and how to fix them fast How to know if a keyword is worth going after (this will save you tons of lost time, effort & money) How to structure your website properly (this will help you win those massive head keywords) And much more! Plus a FREE goody bag with everything you need to run a website like a boss!Aside from the years of SEO experience packed into this book, you'll also get free access (FOREVER) to the tools & templates we use to make SEO campaigns so much easier to run.Imagine how much of an edge over your competitors all this will give you...Take action to start ranking your site better today, scroll up, and buy The SEO Blueprint now! Editorial reviews"I've been working in the SEO industry for 10+ years - this is by far the best book on subject that I've read."Brent Carnduff, Amazon.com "This guy is legit. Save yourself 1000 hrs of study by picking up this gem."Cole L, Amazon.com "What Ryan has created is a step by step no nonsense process on how to do SEO from the ground up. I already knew how to do SEO in bits and pieces, but Ryan really helped me to put everything together."Stephen, Amazon.com "Easy read, well written and insightful. I don't have a ton of SEO experience so this book has been helpful."Pamela P, Amazon.com "This book isn't all talk - there are real actionable processes and templates."Trevor Stolber, Amazon.com

Download or read book Search Engine Optimization written by Olubukola Agboola and published by Independently Published. This book was released on 2019-04-10 with total page 51 pages. Available in PDF, EPUB and Kindle. Book excerpt: Do you have a business or website that relies on traffic reaching it? Would you like to increase the number of customers reaching you? Would you like them to be specifically targeted and the right people for your site? In an age where competition is stiffer than ever and where trade is truly a global concern and relies on the internet, your business really must be performing at its best to ensure success. But how do you make sure that you are getting sufficient traffic of the right kind, that is accessing your website in enough numbers?In this book, Search Engine Optimization: The Art of Mastering SEO and Driving Targeted Traffic to Your Website, you can unravel some of the secrets that will lead to success, including: Keywords research On and off page optimization How to perform an SEO audit of your website Free SEO tools which can help SEO for local businesses An SEO checklist And much more... If your business has been underperforming for some time and you feel that you aren't attracting enough of the right sort of customers to your website, then you need to act now.Get a copy of Search Engine Optimization today and make sure your website is fit for the competition of tomorrow!

Download or read book Unlocking SEO Success The Ultimate Guide to Mastering Optimization Strategies written by Abhijit Maity and published by Abhijit Maity. This book was released on 2024-04-03 with total page 57 pages. Available in PDF, EPUB and Kindle. Book excerpt: Discover the essential tactics and strategies needed to excel in SEO with 'The Complete Guide to Mastering SEO Optimization.' From keyword research to on-page optimization and beyond, this comprehensive handbook equips you with the tools to enhance your website's visibility and drive organic traffic effectively. Whether you're a beginner or seasoned marketer, unlock the secrets to achieving top rankings and dominating the digital landscape.

Download or read book The Art of SEO written by Eric Enge and published by "O'Reilly Media, Inc.". This book was released on 2023-08-30 with total page 827 pages. Available in PDF, EPUB and Kindle. Book excerpt: Three acknowledged experts in search engine optimization share guidelines and innovative techniques that will help you plan and execute a comprehensive SEO strategy. Complete with an array of effective tactics from basic to advanced, this fourth edition prepares digital marketers for 2023 and beyond with updates on SEO tools and new search engine optimization methods that have reshaped the SEO landscape, including how generative AI can be used to support SEO and SEO-related tasks. Novices will receive a thorough SEO education, while experienced SEO practitioners get an extensive reference to support ongoing engagements. Learn about the various intricacies and complexities of internet search Explore the underlying theory and inner workings of search engines and their algorithms Understand the interplay between social media engagement and other factors Discover tools to track results and measure success Examine the effects of key Google algorithm updates Consider opportunities for visibility in mobile, local, vertical, social, and voice search Build a competent SEO team with defined roles Identify what opportunities exist for using generative AI as part of an SEO program Gain insights into the future of search and internet discoverability

Download or read book SEO for Growth written by John Jantsch and published by Seo for Growth. This book was released on 2016-09-11 with total page 238 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Search Engine Optimization, also known as SEO, is how people search and find your website on the Internet. ... SEO is a key growth channel for your business, but the rules of SEO have changed dramatically in recent years. To grow your business in today's economy, you need a strong online presence. But what does that entail exactly? Marketing is no longer about mass-market advertising and outbound sales; it's about capturing demand -- grabbing the attention of people already looking to make a purchase or acquire specific knowledge. To do that, your content needs to be at the top of Internet search results"--Amazon.com.