Download or read book High tech written by Joan Kron and published by Clarkson Potter Publishers. This book was released on 1978 with total page 308 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book High Technology and Low income Communities written by Donald A. Schön and published by MIT Press. This book was released on 1999 with total page 434 pages. Available in PDF, EPUB and Kindle. Book excerpt: How will low-income communities be affected by the waves of social, economic, political, and cultural change that surround the new information technologies? How can we influence the outcome? This action-oriented book identifies the key issues, explores the evidence, and suggests some answers. Avoiding both utopianism and despair, the book presents the voices of technology enthusiasts and skeptics, as well as social activists. The book is organized into three parts. Part I examines the issues in their socio-technical, economic, and historical contexts. Part II--the core of the book--proposes five initiatives for using computers and electronic communications to benefit low-income urban communities: - to provide access to the new technologies in ways that enable low-income people to become active producers rather than passive users;- to use the new technologies to improve the dialogue between public agencies and low-income neighborhoods;- to help low-income youth to exploit the entrepreneurial potential of information technologies;- to develop approaches to education that take advantage of the educational capabilities of the computer;- to promote the community computer: applications of computers and communications technology that foster community development. Part III presents a synthesis of the various topics. Its main questions are, What are the prospects and problems of initiatives to enable the poor to benefit from the new technologies? and What federal, state, and municipal policies would enhance the prospects for success? Contributors Alice Amsden, Jeanne Bamberger, Anne Beamish, Manuel Castells, Joseph Ferreira, Peter Hall, Leo Marx, William J. Mitchell, Mitchel Resnick, Bish Sanyal, Donald A. Schön, Alan and Michelle Shaw, Michael Shiffer, Bruno Tardieu, Sherry Turkle, Julian Wolpert
Download or read book Marketing High Technology written by William H. Davidow and published by Simon and Schuster. This book was released on 1986-06-02 with total page 235 pages. Available in PDF, EPUB and Kindle. Book excerpt: Marketing is civilized warfare. And as high-tech products become increasingly standardized—practically identical, from the customer's point of view—it is marketing that spells life or death for new devices or entire firms. In a book that is as fascinating as it is pragmatic, William H. Davidow, a legend in Silicon Valley, where he was described as "the driving force behind the micro processor explosion," tells how to fight the marketing battle in the intensely competitive world of high-tech companies—and win. Blunt, pithy, and knowledgeable, Davidow draws on his successful marketing experience at Intel Corporation to create a complete program for marketing victory. He drives home the basics, such as how to go head-on against the competition; how to "plan products, not devices"; how to give products a "soul"; and how to engineer promotions, market internationally, motivate salespeople, and rally distributors. Above all, he demonstrates the critical importance of servicing and supporting customers. Total customer satisfaction, Davidow makes clear, must be every high-tech marketer's ultimate goal. The only comprehensive marketing strategy book by an insider, Marketing High Technology looks behind the scenes at industry-shaking clashes involving Apple and IBM, Visicorp and Lotus, Texas Instruments and National Semiconductor. He recounts his own involvement in Crush, Intel's innovative marketing offensive against Motorola, to demonstrate, step-by-step, how it became an industry prototype for a winning high-tech campaign. Davidow clearly spells out sixteen principles which increase the effectiveness of marketing programs. From examples as diverse as a Rolling Stones concert and a microprocessor chip, he defines a true "product." He analyzes and explains in new ways the strategic importance of distribution as it relates to market sector, pricing, and the pitfalls it entails. He challenges some traditional marketing theory and provides unique and important insights developed from over twenty years in the high-tech field. From an all-encompassing philosophy that great marketing is a crusade requiring total commitment, to a careful study of the cost of attacking a competitor, this book is an essential tool for survival in today's high-risk, fast- changing, and very lucrative high-tech arena.
Download or read book Product Strategy for High Technology Companies written by Michael E. McGrath and published by McGraw Hill Professional. This book was released on 2000-11-02 with total page 400 pages. Available in PDF, EPUB and Kindle. Book excerpt: One of the key determinants of success for today’s high-technology companies is product strategy—and this guide continues to be the only book on product strategy written specifically for the 21st century high-tech industry. More than 250 examples from technological leaders including IBM, Compaq, and Apple—plus a new focus on growth strategies and on Internet businesses—define how high-tech companies can use product strategy and product platform strategy for competitiveness, profitability, and growth in the Internet age.
Download or read book High Tech Trash written by Elizabeth Grossman and published by Island Press. This book was released on 2006-05-06 with total page 351 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Digital Age was expected to usher in an era of clean production, an alternative to smokestack industries and their pollutants. But as environmental journalist Elizabeth Grossman reveals in this penetrating analysis of high tech manufacture and disposal, digital may be sleek, but it's anything but clean. Deep within every electronic device lie toxic materials that make up the bits and bytes, a complex thicket of lead, mercury, cadmium, plastics, and a host of other often harmful ingredients. High Tech Trash is a wake-up call to the importance of the e-waste issue and the health hazards involved. Americans alone own more than two billion pieces of high tech electronics and discard five to seven million tons each year. As a result, electronic waste already makes up more than two-thirds of the heavy metals and 40 percent of the lead found in our landfills. But the problem goes far beyond American shores, most tragically to the cities in China and India where shiploads of discarded electronics arrive daily. There, they are "recycled"-picked apart by hand, exposing thousands of workers and community residents to toxics. As Grossman notes, "This is a story in which we all play a part, whether we know it or not. If you sit at a desk in an office, talk to friends on your cell phone, watch television, listen to music on headphones, are a child in Guangdong, or a native of the Arctic, you are part of this story." The answers lie in changing how we design, manufacture, and dispose of high tech electronics. Europe has led the way in regulating materials used in electronic devices and in e-waste recycling. But in the United States many have yet to recognize the persistent human health and environmental effects of the toxics in high tech devices. If Silent Spring brought national attention to the dangers of DDT and other pesticides, High Tech Trash could do the same for a new generation of technology's products.
Download or read book High Tech High Touch Customer Service written by Micah Solomon and published by AMACOM Div American Mgmt Assn. This book was released on 2012-05-26 with total page 209 pages. Available in PDF, EPUB and Kindle. Book excerpt: Today's customers are a hard bunch to crack. Time-strapped, screen-addicted, value-savvy, and socially engaged, their expectations are tougher than ever for a business to keep up with. They are empowered like never before and expect businesses to respect that sense of empowermentùlashing out at those that don't. Take heart: Old-fashioned customer service, fully retooled for today's blistering pace and digitally connected reality, is what you need to build the kind loyal customer base that allows you to surviveùand thrive. And High-Tech, High-Touch Customer Service spells out surefire strategies for success in a clear, entertaining, and practical way. Discover: ò Six major customer trends and what they mean for your business ò Eight unbreakable rules for social media customer service ò How to effectively address online complainers and saboteurs on Yelp, Twitter, TripAdvisor, and other forums for user generated content ò The rising power of self-serviceùand how to design it properly ò How to build a company culture that breeds stellar customer service High-Tech, High-Touch Customer Service reveals inside secrets of wildly successful customer service initiatives, from Internet startups to venerable brands, and shows how companies of every stripe can turn casual customers into fervent supporters who will spread the word far and wideùonline and off.
Download or read book The Higher Learning and High Technology written by Sheila Slaughter and published by SUNY Press. This book was released on 1990-01-01 with total page 310 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this critical new work, Slaughter investigates how university involvement in high technology influences higher education policy. By conducting a case study of the Business-Higher Education Forum, a liaison organization consisting of Fortune 500 Chief Executive Officers and presidents of well-known research universities, the author explores the policy agenda of the Forum, the historical and structural antecedents of that agenda, and its organizational implications for various post-secondary sectors and their faculty.
Download or read book Innovation Matters written by Richard J. Gilbert and published by MIT Press. This book was released on 2020-07-14 with total page 337 pages. Available in PDF, EPUB and Kindle. Book excerpt: A proposal for moving from price-centric to innovation-centric competition policy, reviewing theory and available evidence on economic incentives for innovation. Competition policy and antitrust enforcement have traditionally focused on prices rather than innovation. Economic theory shows the ways that price competition benefits consumers, and courts, antitrust agencies, and economists have developed tools for the quantitative evaluation of price impacts. Antitrust law does not preclude interventions to encourage innovation, but over time the interpretation of the laws has raised obstacles to enforcement policies for innovation. In this book, economist Richard Gilbert proposes a shift from price-centric to innovation-centric competition policy. Antitrust enforcement should be concerned with protecting incentives for innovation and preserving opportunities for dynamic, rather than static, competition. In a high-technology economy, Gilbert argues, innovation matters.
Download or read book Who s Bashing Whom written by Laura D'Andrea Tyson and published by Peterson Institute. This book was released on 1993 with total page 358 pages. Available in PDF, EPUB and Kindle. Book excerpt: Governments around the world? This volume answers these questions on the basis of detailed and rigorous case studies of trade disputes between the United States, Japan, and Europe in aircraft, semiconductors, supercomputers, telecommunications, and other electronics products. Tyson proposes a "cautious activist" policy agenda to promote US competitiveness in high-technology sectors and to strengthen multilateral rules governing high-technology trade.
Download or read book MOOCs High Technology and Higher Learning written by Robert A. Rhoads and published by JHU Press. This book was released on 2015-10-30 with total page 179 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book offers a clear-eyed perspective on the potential and peril of this new form of education.
Download or read book High Tech Start Up Revised And Updated written by John L. Nesheim and published by Simon and Schuster. This book was released on 2000-09-22 with total page 348 pages. Available in PDF, EPUB and Kindle. Book excerpt: This revised and updated edition of Nesheim's underground Silicon Valley bestseller incorporates twenty-three case studies of successful start-ups, including tables of wealth showing how much money founders and investors realized from each venture. The phenomenal success of the initial public offerings (IPOs) of many new internet companies obscures the fact that fewer than six out of 1 million business plans submitted to venture capital firms will ever reach the IPO stage. Many fail, according to start-up expert John Nesheim, because the entrepreneurs did not have access to the invaluable lessons that come from studying the real-world venture experiences of successful companies. Now they do. Acclaimed by entrepreneurs the world over, this practical handbook is filled with hard-to-find information and guidance covering every key phase of a start-up, from idea to IPO: how to create a winning business plan, how to value the firm, how venture capitalists work, how they make their money, where to find alternative sources of funding, how to select a good lawyer, and how to protect intellectual property. Nesheim aims to improve the odds of success for first-time high-tech entrepreneurs, and offers an insider's perspective from firsthand experience on one of the toughest challenges they face -- convincing venture capitalists or investment banks to provide financing. This complete, classic reference tool is essential reading for first-time high-tech entrepreneurs, and entrepreneurs already involved in a start-up who want to increase their chances of success to rise to the top.
Download or read book High Tech Heretic written by Clifford Stoll and published by Anchor. This book was released on 2000-09-12 with total page 242 pages. Available in PDF, EPUB and Kindle. Book excerpt: The cry for and against computers in the classroom is a topic of concern to parents, educators, and communities everywhere. Now, from a Silicon Valley hero and bestselling technology writer comes a pointed critique of the hype surrounding computers and their real benefits, especially in education. In High-Tech Heretic, Clifford Stoll questions the relentless drumbeat for "computer literacy" by educators and the computer industry, particularly since most people just use computers for word processing and games--and computers become outmoded or obsolete much sooner than new textbooks or a good teacher. As one who loves computers as much as he disdains the inflated promises made on their behalf, Stoll offers a commonsense look at how we can make a technological world better suited for people, instead of making people better suited to using machines.
Download or read book High tech Society written by Tom Forester and published by MIT Press. This book was released on 1987 with total page 326 pages. Available in PDF, EPUB and Kindle. Book excerpt: High Tech Society is the most definitive account available of the technology revolution that is transforming society and dramatically changing the way we live and work and maybe even think. It provides a balanced and sane overview of the opportunities as well as the dangers we face from new advances in information technology. In plain English, Forester demystifies "computerese," defining and explaining a host of acronyms or computer terms now in use.Tom Forester is Lecturer and Director of the Foundation Programme in the School of Computing and Information Technology, Griffith University, Queensland, Australia. He is the editor/author of five books on technology and society.
Download or read book Handbook of Research on High Technology Entrepreneurs written by The late Ayala Malach-Pines and published by Edward Elgar Publishing. This book was released on 2010-01-01 with total page 417 pages. Available in PDF, EPUB and Kindle. Book excerpt: Presents an overview of empirical and conceptual developments in the study of high-tech entrepreneurs from an interdisciplinary and multinational perspective. This book explores various conceptual frameworks and definitions of high-tech entrepreneurs and of the entrepreneurial process based on studies in different settings and contexts.
Download or read book High Tech Housewives written by Amy Bhatt and published by University of Washington Press. This book was released on 2018-05-01 with total page 218 pages. Available in PDF, EPUB and Kindle. Book excerpt: Tech companies such as Google, Amazon, and Microsoft promote the free flow of data worldwide, while relying on foreign temporary IT workers to build, deliver, and support their products. However, even as IT companies use technology and commerce to transcend national barriers, their transnational employees face significant migration and visa constraints. In this revealing ethnography, Amy Bhatt shines a spotlight on Indian IT migrants and their struggles to navigate career paths, citizenship, and belonging as they move between South Asia and the United States. Through in-depth interviews, Bhatt explores the complex factors that shape IT transmigration and settlement, looking at Indian cultural norms, kinship obligations, friendship networks, gendered and racialized discrimination in the workplace, and inflexible and unstable visa regimes that create worker vulnerability. In particular, Bhatt highlights women’s experiences as workers and dependent spouses who move as part of temporary worker programs. Many of the women interviewed were professional peers to their husbands in India but found themselves “housewives” stateside, unable to secure employment because of visa restrictions. Through her focus on the unpaid and feminized placemaking and caregiving labor these women provide, Bhatt shows how women’s labor within the household is vital to the functioning of the flexible and transnational system of IT itself.
Download or read book An Assessment of U S Competitiveness in High Technology Industries written by United States. International Trade Administration and published by . This book was released on 1983 with total page 80 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Local Incentives for High Technology Firms and Innovation written by United States. Congress. House. Committee on Science and Technology. Subcommittee on Science, Research, and Technology and published by . This book was released on 1982 with total page 236 pages. Available in PDF, EPUB and Kindle. Book excerpt:
