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EBookClubs

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Book Buyology

    Book Details:
  • Author : Martin Lindstrom
  • Publisher : Currency
  • Release : 2010-02-02
  • ISBN : 0385523890
  • Pages : 274 pages

Download or read book Buyology written by Martin Lindstrom and published by Currency. This book was released on 2010-02-02 with total page 274 pages. Available in PDF, EPUB and Kindle. Book excerpt: NEW YORK TIMES BESTSELLER • “A fascinating look at how consumers perceive logos, ads, commercials, brands, and products.”—Time How much do we know about why we buy? What truly influences our decisions in today’s message-cluttered world? In Buyology, Martin Lindstrom presents the astonishing findings from his groundbreaking three-year, seven-million-dollar neuromarketing study—a cutting-edge experiment that peered inside the brains of 2,000 volunteers from all around the world as they encountered various ads, logos, commercials, brands, and products. His startling results shatter much of what we have long believed about what captures our interest—and drives us to buy. Among the questions he explores: • Does sex actually sell? • Does subliminal advertising still surround us? • Can “cool” brands trigger our mating instincts? • Can our other senses—smell, touch, and sound—be aroused when we see a product? Buyology is a fascinating and shocking journey into the mind of today's consumer that will captivate anyone who's been seduced—or turned off—by marketers' relentless attempts to win our loyalty, our money, and our minds.

Book Signed  Malraux

Download or read book Signed Malraux written by Jean François Lyotard and published by U of Minnesota Press. This book was released on 1999 with total page 340 pages. Available in PDF, EPUB and Kindle. Book excerpt: Traces the life and career of the French novelist, describing his participation in the Spanish Civil War, command of a World War II resistance brigade, and his position as a government minister.

Book The Maggie B

    Book Details:
  • Author : Irene Haas
  • Publisher : Simon and Schuster
  • Release : 1975-09
  • ISBN : 0689500211
  • Pages : 39 pages

Download or read book The Maggie B written by Irene Haas and published by Simon and Schuster. This book was released on 1975-09 with total page 39 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Maggie B is Irene Haas' creation of a world in which children will eagerly go to share in a little girl's dream come true. In a beautifully constructed story, a little girl's wish to sail for a day on a boat named for her" with someone nice for company" comes true.

Book POEMS FROM THE CHINESE

    Book Details:
  • Author : ARTHUR. WALEY
  • Publisher :
  • Release : 2018
  • ISBN : 9781033538203
  • Pages : 0 pages

Download or read book POEMS FROM THE CHINESE written by ARTHUR. WALEY and published by . This book was released on 2018 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Concise English Interlingua Dictionary

Download or read book Concise English Interlingua Dictionary written by F. P. Gopsill and published by . This book was released on 1987 with total page 257 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Merriam Webster s Rhyming Dictionary

Download or read book Merriam Webster s Rhyming Dictionary written by Merriam-Webster, Inc and published by Merriam-Webster. This book was released on 2002 with total page 356 pages. Available in PDF, EPUB and Kindle. Book excerpt: New edition! Convenient listing of words arranged alphabetically by rhyming sounds. More than 55,000 entries. Includes one-, two-, and three-syllable rhymes. Fully cross-referenced for ease of use. Based on best-selling Merriam-Webster's Collegiate® Dictionary, Eleventh Edition.

Book Anagram Solver

    Book Details:
  • Author : Bloomsbury Publishing
  • Publisher : Bloomsbury Publishing
  • Release : 2009-01-01
  • ISBN : 1408102579
  • Pages : 719 pages

Download or read book Anagram Solver written by Bloomsbury Publishing and published by Bloomsbury Publishing. This book was released on 2009-01-01 with total page 719 pages. Available in PDF, EPUB and Kindle. Book excerpt: Anagram Solver is the essential guide to cracking all types of quiz and crossword featuring anagrams. Containing over 200,000 words and phrases, Anagram Solver includes plural noun forms, palindromes, idioms, first names and all parts of speech. Anagrams are grouped by the number of letters they contain with the letters set out in alphabetical order so that once the letters of an anagram are arranged alphabetically, finding the solution is as easy as locating the word in a dictionary.

Book Boston Made

    Book Details:
  • Author : Dr. Robert M. Krim
  • Publisher : Charlesbridge Publishing
  • Release : 2021-02-23
  • ISBN : 1623545358
  • Pages : 163 pages

Download or read book Boston Made written by Dr. Robert M. Krim and published by Charlesbridge Publishing. This book was released on 2021-02-23 with total page 163 pages. Available in PDF, EPUB and Kindle. Book excerpt: A fascinating look at how Boston became and remains a global center for innovation--told through 50 world-changing inventions. “Robert Krim is a long-time champion of the Boston area’s history of innovation, finding remarkable examples of ingenuity and creativity going back centuries and continuing today. He shows how a culture of innovation can make a small place a beacon of hope for the world, by developing the fresh ideas and useful discoveries that make a difference in every part of life.” —Rosabeth Moss Kanter, Harvard Business School professor and author of Think Outside the Building: How Advanced Leaders Can Change the World One Smart Innovation at a Time Since the 1600s, Boston has been at the forefront of world-changing innovation from starting the country's first public school to becoming the first state to end slavery and giving birth to the telephone. Boston was the site of the first organ transplant and more recent medical and biotech breakthroughs that have saved the lives of thousands. That's not to mention pioneering advances in everything from rockets to robotics. In total, Boston-area inventors have contributed more than four hundred stand-out social, scientific, and commercial innovations and uncounted numbers that are less well known. Boston Made tells the absorbing stories of 50 of these - and why they are no accident. In fact, fresh waves of innovation have brought the city back from four major economic collapses. Dr. Robert Krim lays out a set of "innovation drivers," including strong entrepreneurship, local funding, and networking. From boom to decline and back to boom, Boston has maintained an ability to reinvent, and build anew. Dr. Krim with technologist Alan Earls have developed and outlined a new interpretation of how a resilient city has flourished. At a time when the national and global economy is reeling from pandemic shockwaves, the authors have laid out what a dynamic world-class city has done in the face of adversity to find a fresh and successful path forward.

Book Brotherhood of the Screaming Abyss

Download or read book Brotherhood of the Screaming Abyss written by Dennis McKenna and published by . This book was released on 2023-02-21 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Brotherhood of the Screaming Abyss: My Life with Terence McKenna, is an autobiographical account of renowned ethnobotanist Dennis McKenna's childhood, his relationship with his brother, and the author's experiences with and reflections on psychedelics, philosophy, and scientific innovation. Chronicling the McKenna brothers' childhood in western Colorado during the 1950s and 1960s, Dennis writes of his adolescent adventures including his first encounters with alcohol and drugs (many of which were facilitated by Terence), and the people and ideas that shaped them both. Brotherhood of the Screaming Abyss weaves personal narrative through philosophical ideas and tales of psychedelic experimentation. In this book, Dennis describes these inquiries with the wisdom of perspective. In his account of what has become known as "The Experiment at La Chorrera"-- which Terence documented in his own 1989 book, True Hallucinations -- Dennis describes how he had visions of merging mushroom and human DNA, the brothers' predictions for the future, and their evolving ideas about society and consciousness. He also offers an intellectual understanding of the hallucinogenic effects of high-dose psychedelic mushrooms and other psychedelic substances. Dennis, now world-renowned for this ethnobotanical work, describes in Brotherhood his early interests in cosmology and astrology, his sometimes rocky relationship with his older brother and how their paths diverged later in their lives. Dennis describes his academic career in between touching accounts of both his mother's and Terence's battles with cancer. In the 10th Anniversary edition of Brotherhood, Dennis reflects on scientific revelations, climate change, and the social and political crises of our time. The new edition also features both the original foreword by Luis Eduardo Luna and a new foreword by Dr. Bruce Damer. Brotherhood of the Screaming Abyss is a story about brotherhood, psychedelic experimentation, and the intertwining nature of science and myth.

Book Pandas in Action

    Book Details:
  • Author : Boris Paskhaver
  • Publisher : Simon and Schuster
  • Release : 2021-10-12
  • ISBN : 163835104X
  • Pages : 438 pages

Download or read book Pandas in Action written by Boris Paskhaver and published by Simon and Schuster. This book was released on 2021-10-12 with total page 438 pages. Available in PDF, EPUB and Kindle. Book excerpt: Take the next steps in your data science career! This friendly and hands-on guide shows you how to start mastering Pandas with skills you already know from spreadsheet software. In Pandas in Action you will learn how to: Import datasets, identify issues with their data structures, and optimize them for efficiency Sort, filter, pivot, and draw conclusions from a dataset and its subsets Identify trends from text-based and time-based data Organize, group, merge, and join separate datasets Use a GroupBy object to store multiple DataFrames Pandas has rapidly become one of Python's most popular data analysis libraries. In Pandas in Action, a friendly and example-rich introduction, author Boris Paskhaver shows you how to master this versatile tool and take the next steps in your data science career. You’ll learn how easy Pandas makes it to efficiently sort, analyze, filter and munge almost any type of data. Purchase of the print book includes a free eBook in PDF, Kindle, and ePub formats from Manning Publications. About the technology Data analysis with Python doesn’t have to be hard. If you can use a spreadsheet, you can learn pandas! While its grid-style layouts may remind you of Excel, pandas is far more flexible and powerful. This Python library quickly performs operations on millions of rows, and it interfaces easily with other tools in the Python data ecosystem. It’s a perfect way to up your data game. About the book Pandas in Action introduces Python-based data analysis using the amazing pandas library. You’ll learn to automate repetitive operations and gain deeper insights into your data that would be impractical—or impossible—in Excel. Each chapter is a self-contained tutorial. Realistic downloadable datasets help you learn from the kind of messy data you’ll find in the real world. What's inside Organize, group, merge, split, and join datasets Find trends in text-based and time-based data Sort, filter, pivot, optimize, and draw conclusions Apply aggregate operations About the reader For readers experienced with spreadsheets and basic Python programming. About the author Boris Paskhaver is a software engineer, Agile consultant, and online educator. His programming courses have been taken by 300,000 students across 190 countries. Table of Contents PART 1 CORE PANDAS 1 Introducing pandas 2 The Series object 3 Series methods 4 The DataFrame object 5 Filtering a DataFrame PART 2 APPLIED PANDAS 6 Working with text data 7 MultiIndex DataFrames 8 Reshaping and pivoting 9 The GroupBy object 10 Merging, joining, and concatenating 11 Working with dates and times 12 Imports and exports 13 Configuring pandas 14 Visualization

Book Greater Boston s Blizzard of 1978

Download or read book Greater Boston s Blizzard of 1978 written by Alan R. Earls and published by Arcadia Publishing. This book was released on 2008 with total page 132 pages. Available in PDF, EPUB and Kindle. Book excerpt: The great blizzard of 1978 is an event seared in the memory of anyone who lived through it. Most of Greater Boston was quickly overwhelmed by the storm, which shut down all forms of transit, stranded thousands of cars and motorists along Route 128, and virtually shut down most of the state for a week. But for many coastal communities, the impact of the storm, which brought record high tides and pounding surf, was pure devastation. The common thread shared by almost everyone in the region was positive memories of neighbors and strangers helping each other and finding new bonds of community. Greater Boston's Blizzard of 1978, illustrated with approximately 200 photographs from government archives and private collections, brings alive the fading experiences of February 1978 for those who were there and those who can only imagine.

Book Longman Student Grammar of Spoken and Written English

Download or read book Longman Student Grammar of Spoken and Written English written by Douglas Biber and published by . This book was released on 2003-06-10 with total page 487 pages. Available in PDF, EPUB and Kindle. Book excerpt: Simplified and reorganized, while avoiding much of the technical detail of Longman grammar of spoken and written English (LGSWE).

Book The Maggie B

    Book Details:
  • Author : Irene Haas
  • Publisher : Simon & Schuster/Paula Wiseman Books
  • Release : 1997
  • ISBN : 9780689815072
  • Pages : 0 pages

Download or read book The Maggie B written by Irene Haas and published by Simon & Schuster/Paula Wiseman Books. This book was released on 1997 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: A little girl's wish to sail for a day on a boat named for her "with someone nice for company" comes true.

Book Paletero Man

    Book Details:
  • Author : Lucky Diaz
  • Publisher : HarperCollins
  • Release : 2021-06-01
  • ISBN : 0063089556
  • Pages : 36 pages

Download or read book Paletero Man written by Lucky Diaz and published by HarperCollins. This book was released on 2021-06-01 with total page 36 pages. Available in PDF, EPUB and Kindle. Book excerpt: A vibrant picture book celebrating the strength of community and the tastes of summer from Latin Grammy-winning musician Lucky Diaz and celebrated artist Micah Player. Ring! Ring! Ring! Can you hear his call? Paletas for one! Paletas for all! What’s the best way to cool off on a hot summer day? Run quick and find Paletero José! Follow along with our narrator as he passes through his busy neighborhood in search of the Paletero Man. But when he finally catches up with him, our narrator’s pockets are empty. Oh no! What happened to his dinero? It will take the help of the entire community to get the tasty treat now. Full of musicality, generosity, kindness, and ice pops, this book is sure to satisfy fans of Thank You, Omu! and Carmela Full of Wishes. Includes Spanish words and phrases throughout, an author’s note from Lucky Diaz, and a link to a live version of the Lucky Band’s popular song that inspired the book. A Junior Library Guild Selection!

Book Zagazoo

    Book Details:
  • Author : Quentin Blake
  • Publisher : Orchard Books (NY)
  • Release : 1999
  • ISBN : 9780531301784
  • Pages : 32 pages

Download or read book Zagazoo written by Quentin Blake and published by Orchard Books (NY). This book was released on 1999 with total page 32 pages. Available in PDF, EPUB and Kindle. Book excerpt: The postman brings George and Bella a delightful pink creature, who suddenly turns into a vulture, a warthog, a dragon, a hairy monster, and other destructive and annoying creatures.

Book M for Mischief

    Book Details:
  • Author : Richard Parker
  • Publisher :
  • Release : 1966
  • ISBN :
  • Pages : 90 pages

Download or read book M for Mischief written by Richard Parker and published by . This book was released on 1966 with total page 90 pages. Available in PDF, EPUB and Kindle. Book excerpt: Three Marlowe children find a stove in the summer house with two settings O for ordinary and M for mischef. What mischief the children get into with a magic cookbook!

Book Happy Easter Lined Journal

    Book Details:
  • Author : Quipoppe Publications
  • Publisher : Createspace Independent Publishing Platform
  • Release : 2018-01-24
  • ISBN : 9781984148834
  • Pages : 134 pages

Download or read book Happy Easter Lined Journal written by Quipoppe Publications and published by Createspace Independent Publishing Platform. This book was released on 2018-01-24 with total page 134 pages. Available in PDF, EPUB and Kindle. Book excerpt: Happy Easter Journal - A 6x9" Size Journaling Notebook. Lined pages with medium ruled line spacing for easy writing. 130 writable pages. Lined pages without illustrations offering you maximum space to write. Why Write? Writing with pen and paper helps to boost creativity. Helps to improve your memory. Helps to structure your thougths. Writing on paper is just as important now as it was 10, 20, 50 years ago. Maybe even more. Online media offer many distractions. It's so easy to quickly click or swipe. You might almost forget to just sit down and write down your thoughts, your list of things, draw or doodle whatever is on your mind. Many people talk about mindfulness, conscious living, but getting this notebook and taking time to write or draw helps to get some rest, to get grounded, to pace yourself. Creativity and Inspiration Writing by hand will increase your creativity. It helps you focus your energy and support your flow. Whether you are structuring strategic plans, organising your day, writing your next book, or jotting down your thoughts as a reminder, writing it down makes your creative juices flow. More and better ideas. Quicker and easier. Organising and Memorising Writing down your goals, actions and achievements helps to accomplish more, and to feel proud and successful of what you have achiveved. Feeling better. Besides, it has been scientifically proved that writing things down will increase your memory. Last but not least, writing down your experiences and reflections will help to process and manage emotions, and support self-improvement. (We suspect one journal will not be enough, for all the things you can do with pen and paper). A perfect gift and unique present Our Journals and Notebooks are great gifts presents for ladies, women, mom, mother, aunt, sister, girlfriend, teacher, valentine's day, christmas, or on any other occasion. And don't forget mother's day, graduation gifts, co-workers or boss, birthdays, gift baskets or stocking stuffers, your hostess. Or just for yourself, as a daily journal, travel journal, doodle diary, school workbook, grocery lists, to collect poems or recipes, writing stories. And so much more...