Download or read book From Beauty to Business written by Kiyah Wright and published by BenBella Books. This book was released on 2022-05-24 with total page 297 pages. Available in PDF, EPUB and Kindle. Book excerpt: You know you have the talent to make it in the beauty industry, but figuring out where to begin can feel like a mystery—and cosmetology schools often don’t prepare students for the business end of these jobs . . . which can make or break your career. Consider this book your crash course on how current and aspiring beauty professionals can profit from their passions to create wealth beyond their wildest dreams. Entrepreneur and celebrity hairstylist Kiyah Wright knows exactly what it takes to amass wealth in the hair and beauty industry. From the time she was just 14 years old and doing hair in her grandmother's basement for $20 a pop, Kiyah had found her calling. By 17, she had 200 clients and netted over $60K a year. Now, 25 years later, she's at the top of her game with A-List Hollywood clientele, two Emmy Awards, two Hollywood Beauty Awards, a thriving business, and a million-dollar brand. In From Beauty to Business, Wright breaks down her seven proven success principles that helped her achieve her goals: Developing a success mindset Understanding the business of the beauty business Finding your niche Diversifying with multiple streams of income Growing your platform to grow your profits Preparing for the unexpected Planning for your future She also lays out crucial success strategies not taught in hair or beauty schools about entrepreneurship, finance, branding, marketing, product distribution, how to harness the power of social media, and how to build wealth. Whether you’re working from your house or a salon, From Beauty to Business will set you up for success with practical tools for thriving in the beauty business on your own terms. This first-of-its-kind sourcebook features Kiyah’s favorite success affirmations, industry-themed business templates, worksheets, and the foolproof strategies Kiyah used to attract and retain superstar clients like Tyra Banks, Jennifer Hudson, Ciara, Iman, Taraji P. Henson, and Gabrielle Union. Whether you’re looking for tips in your career as a hairstylist, makeup artist, esthetician, or other beauty professional, From Beauty to Business is the ultimate resource guide that will set you on a straight path to success.
Download or read book Grow the Core written by David Taylor and published by John Wiley & Sons. This book was released on 2013-02-25 with total page 253 pages. Available in PDF, EPUB and Kindle. Book excerpt: Grow the Core stands conventional wisdom about business growth on its head and provides a proven formula for growing your business in recessionary times. These days, it′s a common belief among business leaders across industry sectors that the best way to grow their businesses is to expand into new markets. In reality, virtually all top–performing companies achieve superior results through a leading position in their core business. Unfortunately, there′s very little in the way of practical advice on how to do this. Grow the Core shows you how tofocus on your core business for brand success, with a program of eight workouts road-tested by the author's consultancy, the brandgym. The book provides inspiration, practical advice and proven tools for building and strengthening your core business. It is packed with case studies from brandgym clients, including Mars, Friesland Campina, SAB Miller and Danone. The book features exclusive brandgym research, in addition to front–line experience on over one hundred brand coaching projects.
Download or read book Fun Creative and Profitable Salon Marketing written by Allen R. D'Angelo and published by Archer-Ellison Publishing. This book was released on 2006-07-20 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: For beauty shops, hair dressers, stylists, hair salons, barber shops, day spas, nail salons, tanning salons, aestheticians, cosmetologists, electrologists, massage therapists, beauty schools.
Download or read book Being Boss written by Emily Thompson and published by Running Press Adult. This book was released on 2018-04-10 with total page 319 pages. Available in PDF, EPUB and Kindle. Book excerpt: From the creators of the hit podcast comes an interactive self-help guide for creative entrepreneurs, where they share their best tools and tactics on "being boss" in both business and life. Kathleen Shannon and Emily Thompson are self-proclaimed "business besties" and hosts of the top-ranked podcast Being Boss, where they talk shop and share their combined expertise with other creative entrepreneurs. Now they take the best of their from-the- trenches advice, giving you targeted guidance on: The Boss Mindset: how to weed out distractions, cultivate confidence, and tackle "fraudy feelings" Boss Habits: including a tested method for visually mapping out goals with magical results Boss Money: how to stop freaking out about finances and sell yourself (without shame) With worksheets, checklists, and other real tools for achieving success, here's a guide that will truly help you "be boss" not only at growing your business, but creating a life you love.
Download or read book Hair Stylist Vibe written by Shirley Rose and published by . This book was released on 2019-08-07 with total page 165 pages. Available in PDF, EPUB and Kindle. Book excerpt: Hair Stylist Vibe was written to help stylists succeed in the industry. In this book you will gain tips on becoming a successful stylist through marketing your business, focusing on your guests, finding the right salon fit for yourself, taking care of you, and all the other "little" things that you can do for your clients that will keep them happily coming back.
Download or read book Grow Your Handmade Business written by Kari Chapin and published by Storey Publishing. This book was released on 2012-01-01 with total page 273 pages. Available in PDF, EPUB and Kindle. Book excerpt: Addresses all aspects of turning a creative interest into a profitable business, covering business planning, licensing, budgeting, time management, and legal issues.
Download or read book Hype Yourself written by Lucy Werner and published by Practical Inspiration Publishing. This book was released on 2020-01-09 with total page 197 pages. Available in PDF, EPUB and Kindle. Book excerpt: ***BUSINESS BOOK AWARDS 2021 SHORTLISTED TITLE*** Hype Yourself is an invaluable toolkit for getting you and your business featured in the media: newspapers, magazines, radio and TV. Crammed full of insider advice, from the building blocks of your PR strategy to the execution of creative campaigns, it includes expert tips from journalists and industry specialists and is supported by a stack of online resources. Lucy Werner is founder of The Wern, a PR & branding consultancy and training hub for startups, entrepreneurs and independent brands. She is also a writer, speaker, blogger, teacher and podcaster on all things brand building for small businesses. For more information follow @wernchat or visit www.thewern.com
Download or read book Build Your Beauty Brand written by Holly Hall and published by . This book was released on 2015-12-01 with total page 110 pages. Available in PDF, EPUB and Kindle. Book excerpt: Build Your Beauty Brand is the gutsy girl's guide to do-it-yourself branding. Dreaming of owning a successful salon or booth rental business?Want to grow your client list and your income, and make your salon unforgettable?This straight-shooting, colorful book walks you, step-by-step, through designing and creating your own unique brand identity from scratch. From choosing a salon name, to branding every detail of your client's experience in your chair, Build Your Beauty Brand is your no-nonsense branding manual. So tie up your hair, roll up your sleeves, and start building your brand today. With this book as your guide, you can do it!This beautiful 8.5" square book is designed to look like a vintage hairstylist's scrapbook, with 9 spreads of vintage beauty ephemera and photos inside.
Download or read book Growing Influence written by Ron Price and published by Greenleaf Book Group. This book was released on 2018-09-18 with total page 156 pages. Available in PDF, EPUB and Kindle. Book excerpt: Leadership is about influence Emily is a career-driven thirtysomething with big ambitions and a young family. She is making an impact as a leader at a tech company, but after being passed up for multiple promotions, she finds herself at a loss for how to improve. Fate answers her in the form of a kind—and surprisingly direct—older man in a coffee shop. A well-respected CEO before he retired, David has deep and rich leadership knowledge. Emily needs direction, and David is the perfect mentor. Growing Influence offers readers both practical advice on how to develop leadership skills and a relatable account of one woman’s growth by applying the principles in the book. Unlike nonfiction business books or business memoirs, this story is a business fable that is both impactful and transformative.
Download or read book Greening Your Small Business written by Jennifer Kaplan and published by Penguin. This book was released on 2009-11-03 with total page 325 pages. Available in PDF, EPUB and Kindle. Book excerpt: The ultimate resource for small business owners who want to go green without going broke. Greening Your Small Business is the definitive resource for those who want their small businesses to be cutting- edge, competitive, profitable, and eco-conscious. Filled with stories from small business owners of all stripes, Greening Your Small Business addresses every aspect of going green, from basics such as recycling, reducing waste, energy efficiency, and reducing the IT footprint, to more in-depth concerns such as green marketing and communications, green business travel, and green employee benefits. For companies too small to hire consultants to draft and implement green policies and practices, this guide is designed for easy use, featuring: ? Simple ways to make the workplace greener ? Two plans of action for going green (divided into two levels) ? Definitions for green terminology and jargon
Download or read book Growth or Bust written by Mark Faust and published by Red Wheel/Weiser. This book was released on 2011-07-15 with total page 224 pages. Available in PDF, EPUB and Kindle. Book excerpt: Now more than ever, company leaders need fresh ideas about how to grow their organization's sales and profits. Growth or Bust! is a manual that can be used by any company leader for finding untapped growth potentials. Whether used by a single member of a management team or as a workbook throughout the company, Growth or Bust! will teach you how to: Build a growth strategy that will leverage all facets of your organization Initiate innovation process for increasing sales and profits Mine the untapped potential within your existing customer base Get more productivity out of your team And much, much more Growth or Bust! is a toolbox of growth for top management, sales and marketing management, and entrepreneurs in any business or industry. It will help you to see what you can implement directly as well as where you can foster new or accelerated growth in other parts of your organization.
Download or read book Leap 101 Ways to Grow Your Business written by Stephanie Chandler and published by Red Wheel/Weiser. This book was released on 2009-01-01 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: Business growth requires more than a business plan and a dream. You must utilize many tools and techniques to take your company to the next level. This book presents practical strategies that you can leverage based on your business-growth goals and the distinct needs of your company. In four sections--Leverage, Execute, Accelerate, and Prosper--you will learn how to: develop a business-growth action plan; automate your business; locate business capital; identify powerful marketing strategies; harness the power of the Internet; attract the media and gain valuable exposure; boost profits by innovating; and protect your time so you can enjoy your life.--From publisher description.
Download or read book The Company I Keep written by Leonard A. Lauder and published by HarperCollins. This book was released on 2020-11-17 with total page 432 pages. Available in PDF, EPUB and Kindle. Book excerpt: In his much-anticipated memoir, The Company I Keep: My Life in Beauty, Chairman Emeritus and former CEO of The Estée Lauder Companies Leonard A. Lauder shares the business and life lessons he learned as well as the adventures he had while helping transform the mom-and-pop business his mother founded in 1946 in the family kitchen into the beloved brand and ultimately into the iconic global prestige beauty company it is today. In its infancy in the 1940s and 50s, the company comprised a handful of products, sold under a single brand in just a few prestigious department stores across the United States. Today, The Estée Lauder Companies constitutes one of the world’s leading manufacturers and marketers of prestige skin care, makeup, fragrance and hair care products. It comprises more than 25 brands, whose products are sold in over 150 countries and territories. This growth and success was led by Leonard A. Lauder, Estée Lauder’s oldest son, who envisioned and effected this expansion during a remarkable 60-year tenure, including leading the company as CEO and Chairman. In this captivating personal account complete with great stories as only he can tell them, Mr. Lauder, now known as The Estée Lauder Companies’ “Chief Teaching Officer,” reflects on his childhood, growing up during the Great Depression, the vibrant decades of the post-World War II boom, and his work growing the company into the beauty powerhouse it is today. Mr. Lauder pays loving tribute to his mother Estée Lauder, its eponymous founder, and to the employees of the company, both past and present, while sharing inside stories about the company, including tales of cutthroat rivalry with Charles Revson of Revlon and others. The book offers keen insights on honing ambition, leveraging success, learning from mistakes, and growing an international company in an age of economic turbulence, uncertainty, and fierce competition.
Download or read book 101 Ways to Grow Your Business written by Hugh Williams and published by Law Pack Publishing. This book was released on 2007 with total page 128 pages. Available in PDF, EPUB and Kindle. Book excerpt: Hugh Williams offers a personal approach to simple ways in which a small business can win over customers and grow, without working that much harder.
Download or read book How to Build Your Brand with a Book written by Scott Turman and published by BrightRay Publishing. This book was released on with total page 211 pages. Available in PDF, EPUB and Kindle. Book excerpt: Lots of people want to write a book, but few people actually ever do it. Why? Because like any other major accomplishment, writing a book takes time and effort that most just can't commit to. That's also exactly why a book can distinguish you from your colleagues and open the door to otherwise impossible opportunities. This is not only a step-by-step guide to write your book, but what to do with it afterwards. This book, written by two industry experts, will tell you how to publish your book and maximize all of the benefits of being an author.
Download or read book Grow Your Audience Grow Your Brand written by Nancy Marshall and published by . This book was released on 2020-05-12 with total page 76 pages. Available in PDF, EPUB and Kindle. Book excerpt: Growing an audience involves content marketing, networking, identifying target audiences, establishing your brand story, and implementing repeatable processes so you can deliver the same brand experience over and over again. Nancy Marshall, The PR Maven(R) shares her thirty-plus years of experience in telling brand stories to build brands through traditional and online networking techniques. Nancy herself uses social media, including LinkedIn, and the newest techniques in podcasting to create cornerstone and cobblestone content, as well as working the room at networking events. Nancy's experience has helped her create Maine's largest public relations agency and building iconic brands. as well as an award-winning personal branding podcast called The PR Maven(R) Podcast.
Download or read book How to Grow Your Business Like a Weed written by Stu Heinecke and published by Red Wheel/Weiser. This book was released on 2022-06-01 with total page 292 pages. Available in PDF, EPUB and Kindle. Book excerpt: A playbook for growing your business no matter the circumstances. “Weeds scale faster than any business. It’s in their DNA.”—Kathy Ireland, CEO, Kathy Ireland Worldwide Hall-of-Fame-nominated marketer, bestselling author, and Wall Street Journal cartoonist Stu Heinecke shares his fascination with weeds and how anyone can grow their business into something resilient and unstoppable. How to Grow Your Business Like a Weed applies a model to business growth, examining the successful strategies that ordinary weeds use to spread, and prosper in almost any situation. This book will enable readers to apply strategies, mapping their own path to rapid and sustainable growth, while providing focus on weed-based attributes to get the job done quickly and effectively. It also provides a pathway to transform their entire team into a collective of weeds operating on behalf of the company, acting as an incubator for innovation and productivity, while enriching their own opportunities for growth and security. An accessible and practical guide that leaders and companies across industries can help increase their market share, prominence, and customer base, this book enables them to grow, expand, dominate, and defend their turf. Stu has explored the Weeds model for several years, collecting insights from thought leaders from the worlds of business, government, and entertainment including: T. Boone Pickens, Kathy Ireland, General Barry McAffrey, Henrik Fisker, Gareb Shamus, Giovanni Marsico, Esther Dyson, Christopher Lochhead, Nathan Myhrvold, Carmen Medina, Jon Ferrara and Jonna Mendez.