Download or read book Patagonia Tools for Grassroots Activists written by Nora Gallagher and published by Patagonia. This book was released on 2016-02-09 with total page 288 pages. Available in PDF, EPUB and Kindle. Book excerpt: For over twenty years, Patagonia has organized a Tools Conference, where experts provide practical training to help make activists more effective. Now Patagonia has captured Tools’ best wisdom and advice into a book, creating a resource for any organization hoping to hone core skills like campaign and communication strategy, grassroots organizing, and lobbying as well as working with business, fundraising in uncertain times and using new technologies. Patagonia hopes the book will be dog-eared and scribbled in; a solid, inspiring guide and reliable companion. The book is organized in two sections: Strategies, and Tools. Each chapter, written by a respected expert in the field, covers essential principals as well as best practices. A hands-on case study accompanies each chapter and demonstrates the principles in action. Sprinkled throughout are inspirational thoughts from acclaimed activists, such as Jane Goodall, Bill McKibben, Wade Davis, Annie Leonard, and Terry Tempest Williams. An activist's companion in the environmental movement.
Download or read book Grassroots Environmentalism written by Suzanne Staggenborg and published by Cambridge University Press. This book was released on 2020-10-15 with total page 267 pages. Available in PDF, EPUB and Kindle. Book excerpt: An inside look at how grassroots groups organize and develop strategies over seven years of participant observation in multiple organizations.
Download or read book Grassroots written by Jennifer Baumgardner and published by Farrar, Straus and Giroux. This book was released on 2005-01-12 with total page 341 pages. Available in PDF, EPUB and Kindle. Book excerpt: From the authors of Manifesta, an activism handbook that illustrates how to truly make the personal political. Grassroots is an activism handbook for social justice. Aimed at everyone from students to professionals, stay-at-home moms to artists, Grassroots answers the perennial question: What can I do? Whether you are concerned about the environment, human rights violations in Tibet, campus sexual assault policies, sweatshop labor, gay marriage, or the ongoing repercussions from 9-11, Jennifer Baumgardner and Amy Richards believe that we all have something to offer in the fight against injustice. Based on the authors' own experiences, and the stories of both the large number of activists they work with as well as the countless everyday people they have encountered over the years, Grassroots encourages people to move beyond the "generic three" (check writing, calling congresspeople, and volunteering) and make a difference with clear guidelines and models for activism. The authors draw heavily on individual stories as examples, inspiring readers to recognize the tools right in front of them--be it the office copier or the family living room--in order to make change. Activism is accessible to all, and Grassroots shows how anyone, no matter how much or little time they have to offer, can create a world that more clearly reflects their values.
Download or read book 101 Grassroots Marketing Tips and Tricks written by Rebecca Davis and published by . This book was released on 2021-07 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: I originally got my start in insurance as a captive agent. It's amazing how much success a person can have in the insurance business, but nobody ever tells you about it. Insurance always seems like a person falls into it as a career and then stumbles on blindly. I had to figure out how to do this business, without a large upfront investment. So what did I do? I turned to Grassroots Marketing. I personally did not buy a lead during my first three years in business and have created a highly successful agency. This book is to help everyone else build a successful business using grassroots tips and tricks. These ideas have all proven to be successful in creating steady growth year over year.
Download or read book Building the Green Economy written by Kevin Danaher and published by Routledge. This book was released on 2016-01-08 with total page 282 pages. Available in PDF, EPUB and Kindle. Book excerpt: After centuries of economic activity based on extraction, exploitation, and depletion, we now face undeniable environmental threats. New business models that save or restore natural resources are critical. But how can we translate that insight into more sustainable practices? Building the Green Economy shows how community groups, families, and individual citizens have taken action to protect their food and water, clean up their neighborhoods, and strengthen their local economies. Their unlikely victories—over polluters, unresponsive bureaucracies, and unexamined routines—dramatize the opportunities and challenges facing the local green economy movement. Drawing on their extensive experience at Global Exchange and elsewhere, the authors also: Lay out strategies for a more successful green movement Describe how communities have protected their victories from legal and political challenges Provide key resources for local activists Include conversations with Rocky Anderson, Lois Gibbs, Anuradha Mittal, David Morris, Michael Shuman, and other activists and leaders.
Download or read book Grassroots Innovation written by Anil K Gupta and published by Random House India. This book was released on 2016-07-20 with total page 288 pages. Available in PDF, EPUB and Kindle. Book excerpt: A moral dilemma gripped Professor Gupta when he was invited by the Bangladeshi government to help restructure their agricultural sector in 1985. He noticed how the marginalized farmers were being paid poorly for their otherwise unmatched knowledge. The gross injustice of this constant imbalance led Professor Gupta to found what would turn into a resounding social and ethical movement—the Honey Bee Network—bringing together and elevating thousands of grassroots innovators. For over two decades, Professor Gupta has travelled through rural lands unearthing innovations by the ranks—from the famed Mitti Cool refrigerator to the footbridge of Meghalaya. He insists that to fight the largest and most persistent problems of the world we must eschew expensive research labs and instead, look towards ordinary folk. Innovation—that oft-flung around word—is stripped to its core in this book. Poignant and personal, Grassroots Innovation is an important treatise from a social crusader of our time.
Download or read book 7 Measures of Success written by American Society of Association Executives (ASAE) and published by John Wiley & Sons. This book was released on 2013-10-03 with total page 99 pages. Available in PDF, EPUB and Kindle. Book excerpt: ASAE's signature guide for successful associations, revised and updated This update of ASAE's all-time bestseller retains the original book's focus on the disciplines that define remarkable associations and provides some insights on how those remarkable organizations fared in light of the economic challenges in the intervening years since the original publication was published. Based on 15 years of data and original, objective research tailored to the association community's needs, 7 Measures of Success provides empirical data and seven success factors common among visionary nonprofits. Turn your organization from ordinary to extraordinary and discover how to: Inspire a customer service-oriented culture Align products and services with your mission Process feedback from members and use the data to deliver results Take actions that position your organization to adapt quickly Without question, this is a must-read book for all levels of association professionals.
Download or read book Mass Flourishing written by Edmund S. Phelps and published by Princeton University Press. This book was released on 2013-08-19 with total page 392 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this book, Nobel Prize-winning economist Edmund Phelps draws on a lifetime of thinking to make a sweeping new argument about what makes nations prosper--and why the sources of that prosperity are under threat today. Why did prosperity explode in some nations between the 1820s and 1960s, creating not just unprecedented material wealth but "flourishing"--meaningful work, self-expression, and personal growth for more people than ever before? Phelps makes the case that the wellspring of this flourishing was modern values such as the desire to create, explore, and meet challenges. These values fueled the grassroots dynamism that was necessary for widespread, indigenous innovation. Most innovation wasn't driven by a few isolated visionaries like Henry Ford and Steve Jobs; rather, it was driven by millions of people empowered to think of, develop, and market innumerable new products and processes, and improvements to existing ones. Mass flourishing--a combination of material well-being and the "good life" in a broader sense--was created by this mass innovation. Yet indigenous innovation and flourishing weakened decades ago. In America, evidence indicates that innovation and job satisfaction have decreased since the late 1960s, while postwar Europe has never recaptured its former dynamism. The reason, Phelps argues, is that the modern values underlying the modern economy are under threat by a resurgence of traditional, corporatist values that put the community and state over the individual. The ultimate fate of modern values is now the most pressing question for the West: will Western nations recommit themselves to modernity, grassroots dynamism, indigenous innovation, and widespread personal fulfillment, or will we go on with a narrowed innovation that limits flourishing to a few? A book of immense practical and intellectual importance, Mass Flourishing is essential reading for anyone who cares about the sources of prosperity and the future of the West.
Download or read book Enhancing Campus Capacity for Leadership written by Adrianna Kezar and published by Stanford University Press. This book was released on 2011-07-26 with total page 368 pages. Available in PDF, EPUB and Kindle. Book excerpt: Enhancing Campus Capacity for Leadership contributes to the growing tradition of giving voice to grassroots leaders, focusing on the largely untapped potential of faculty and staff on college campuses. In an increasingly corporatized environment, grassroots leadership can provide a balance to the prestige- and revenue-seeking impulses of traditional campus leaders, create changes in the teaching and learning core, build greater equity, improve relationships among campus stakeholders, and enhance the student experience. This book documents the stories of grassroots leaders, including their motivation and background, the tactics and strategies that they use, the obstacles that they overcome, and the ways that they navigate power and join with formal authority. This investigation also highlights the fact that grassroots leaders, particularly in more marginalized groups, can face significant backlash. The authors end with a discussion of the future of leadership on college campuses, examining the possibilities for shared and collaborative forms of guidance and governance.
Download or read book Freedom from Want written by Ian Smillie and published by Kumarian Press. This book was released on 2009 with total page 305 pages. Available in PDF, EPUB and Kindle. Book excerpt: Author Ian Smillie predicts, however, that this is bound to change.
Download or read book Blessed Are the Organized written by Jeffrey Stout and published by Princeton University Press. This book was released on 2012-12-09 with total page 368 pages. Available in PDF, EPUB and Kindle. Book excerpt: How ordinary citizens band together to bring about real change In an America where the rich and fortunate have free rein to do as they please, can the ideal of liberty and justice for all be anything but an empty slogan? Many Americans are doubtful, and have withdrawn into apathy and cynicism. But thousands of others are not ready to give up on democracy just yet. Working outside the notice of the national media, ordinary citizens across the nation are meeting in living rooms, church basements, synagogues, and schools to identify shared concerns, select and cultivate leaders, and take action. Their goal is to hold big government and big business accountable. In this important new book, Jeffrey Stout bears witness to the successes and failures of progressive grassroots organizing, and the daunting forces now arrayed against it. Stout tells vivid stories of people fighting entrenched economic and political interests around the country. From parents and teachers striving to overcome gang violence in South Central Los Angeles, to a Latino priest north of the Rio Grande who brings his parish into a citizens' organization, to the New Orleans residents who get out the vote by taking a jazz band through streets devastated by Hurricane Katrina, Stout describes how these ordinary people conceive of citizenship, how they acquire and exercise power, and how religious ideas and institutions contribute to their successes. The most important book on organizing and grassroots democracy in a generation, Blessed Are the Organized is a passionate and hopeful account of how our endangered democratic principles can be put into action.
Download or read book Grassroots Marketing written by Shel Horowitz and published by Chelsea Green Publishing Company. This book was released on 2000 with total page 324 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this revised edition of Marketing Without Megabucks (1993), a Massachusetts-based consultant hawks key marketing and copywriting tricks for low-budget self-promotion via traditional media and cyberspace. Includes examples and resources. Annotation c. Book News, Inc., Portland, OR (booknews.com).
Download or read book Opting Out written by David Hursh and published by Myers Education Press. This book was released on 2020-01-22 with total page 137 pages. Available in PDF, EPUB and Kindle. Book excerpt: A 2020 AESA Critics' Choice Book Award winner The rise of high-stakes testing in New York and across the nation has narrowed and simplified what is taught, while becoming central to the effort to privatize public schools. However, it and similar reform efforts have met resistance, with New York as the exemplar for how to repel standardized testing and invasive data collection, such as inBloom. In New York, the two parent/teacher organizations that have been most effective are Long Island Opt Out and New York State Allies for Public Education. Over the last four years, they and other groups have focused on having parents refuse to submit their children to the testing regime, arguing that if students don’t take the tests, the results aren’t usable. The opt-out movement has been so successful that 20% of students statewide and 50% of students on Long Island refused to take tests. In Opting Out, two parent leaders of the opt-out movement—Jeanette Deutermann and Lisa Rudley—tell why and how they became activists in the two organizations. The story of parents, students, and teachers resisting not only high-stakes testing but also privatization and other corporate reforms parallels the rise of teachers across the country going on strike to demand increases in school funding and teacher salaries. Both the success of the opt-out movement and teacher strikes reflect the rise of grassroots organizing using social media to influence policy makers at the local, state, and national levels. Perfect for courses such as: The Politics Of Education | Education Policy | Education Reform Community Organizing | Education Evaluation | Education Reform | Parents And Education
Download or read book Grassroots Leaders for a New Economy written by Douglas C. Henton and published by Jossey-Bass. This book was released on 1997-03-25 with total page 280 pages. Available in PDF, EPUB and Kindle. Book excerpt: Outlines the leadership qualities of the group of Californian business, government, education and community leaders who formed a collaborative regional alliance called Joint Venture: Silicon Valley.
Download or read book Grassroots Garveyism written by Mary G. Rolinson and published by Univ of North Carolina Press. This book was released on 2012-02-01 with total page 304 pages. Available in PDF, EPUB and Kindle. Book excerpt: The black separatist movement led by Marcus Garvey has long been viewed as a phenomenon of African American organization in the urban North. But as Mary Rolinson demonstrates, the largest number of Universal Negro Improvement Association (UNIA) divisions and Garvey's most devoted and loyal followers were found in the southern Black Belt. Tracing the path of organizers from northern cities to Virginia, and then from the Upper to the Deep South, Rolinson remaps the movement to include this vital but overlooked region. Rolinson shows how Garvey's southern constituency sprang from cities, countryside churches, and sharecropper cabins. Southern Garveyites adopted pertinent elements of the movement's ideology and developed strategies for community self-defense and self-determination. These southern African Americans maintained a spiritual attachment to their African identities and developed a fiercely racial nationalism, building on the rhetoric and experiences of black organizers from the nineteenth-century South. Garveyism provided a common bond during the upheaval of the Great Migration, Rolinson contends, and even after the UNIA had all but disappeared in the South in the 1930s, the movement's tenets of race organization, unity, and pride continued to flourish in other forms of black protest for generations.
Download or read book Entrepreneurial Marketing written by Robert D. Hisrich and published by Edward Elgar Publishing. This book was released on 2018-10-26 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: One key for success for an entrepreneur is to obtain sales (revenue) and profits as quickly as possible upon launching the venture. Entrepreneurial Marketing focuses on this and the essential elements of success in order to achieve these needed sales and revenues and then grow the company. The authors build a comprehensive, state-of-the-art picture of entrepreneurial marketing issues, providing major theoretical and empirical evidence that offers a clear, concise view of the field.Through an international approach that combines both theoretical and empirical knowledge on entrepreneurship and marketing, this book informs and enhances an entrepreneurs' creativity, their ability to bring innovations to the market and their willingness to face risk and change the world. Key components addressed include: identifying and selecting the market, determining the consumer needs cost-effectively, executing the basic elements of the marketing mix (product, price, distribution, and promotion) and competing successfully in the domestic and global markets by implementing a sound marketing plan. Numerous illustrative examples bring the content to life. The mix of theoretical content, examples, empirical analyses and case studies, make this book an excellent resource for students, professors, researchers, practitioners, and policymakers all over the world.
Download or read book How Change Happens written by Leslie R. Crutchfield and published by John Wiley & Sons. This book was released on 2018-03-20 with total page 194 pages. Available in PDF, EPUB and Kindle. Book excerpt: Discover how those who change the world do so with this thoughtful and timely book Why do some changes occur, and others don't? What are the factors that drive successful social and environmental movements, while others falter? How Change Happens examines the leadership approaches, campaign strategies, and ground-level tactics employed in a range of modern social change campaigns. The book explores successful movements that have achieved phenomenal impact since the 1980s—tobacco control, gun rights expansion, LGBT marriage equality, and acid rain elimination. It also examines recent campaigns that seem to have fizzled, like Occupy Wall Street, and those that continue to struggle, like gun violence prevention and carbon emissions reduction. And it explores implications for movements that are newly emerging, like Black Lives Matter. By comparing successful social change campaigns to the rest, How Change Happens reveals powerful lessons for changemakers who seek to impact society and the planet for the better in the 21st century. Author Leslie Crutchfield is a writer, lecturer, social impact advisor, and leading authority on scaling social innovation. She is Executive Director of the Global Social Enterprise Initiative (GSEI) at Georgetown University’s McDonough School of Business, and co-author of two previous books, Forces for Good and Do More than Give. She serves as a senior advisor with FSG, the global social impact consulting firm. She is frequently invited to speak at nonprofit, philanthropic, and corporate events, and has appeared on shows such as ABC News Now and NPR, among others. She is an active media contributor, with pieces appearing in The Washington Post. Fortune.com, CNN/Money and Harvard Business Review.com. Examines why some societal shifts occur, and others don't Illustrates the factors that drive successful social and environmental movements Looks at the approaches, strategies, and tactics that changemakers employ in order to effect widescale change Whatever cause inspires you, advance it by applying the must-read advice in How Change Happens—whether you lead a social change effort, or if you’re tired of just watching from the outside and want to join the fray, or if you simply want to better understand how change happens, this book is the place to start.
