Download or read book Fame Fortune written by Charles J. Fombrun and published by FT Press. This book was released on 2004 with total page 316 pages. Available in PDF, EPUB and Kindle. Book excerpt: Companies with strong reputations are better able to attract customers, investors, and quality employees-and to survive crises that would destroy weaker firms. Fame and Fortune shows how to quantitatively measure your company's reputation, estimate its business value, and systematically enhance it over both the short- and long-term. First, you'll learn how to benchmark your firm's reputation against key rivals in six key areas, ranging from product quality to emotional appeal. Next, you'll discover that the winners of global reputation surveys get to the top by following a set of core principles through which they build visibility, distinctiveness, consistency, authenticity, and transparency. Then, starting from where you are now, you'll learn how to implement genuine corporate initiatives that strengthen two-way dialogue with all your stakeholders, and build the "reputational capital" you will need to succeed-and thrive. Why reputations matter: the proof, in cold, hard cash. Quantifying the "unquantifiable": the value of your corporate image. The reputation audit: discovering where you stand. Six key measures of your corporate reputation. Using the "Reputation Value Cycle" to your advantage. Creating a "virtuous circle" in which reputation enhances business corporate value. Making it real: the elements of trustworthiness. Building and communicating authenticity, consistency, and transparency. Standing apart from the crowd. Improving your visibility and your distinctiveness. How FedEx did it: lessons for your organization. Reputational best practices from a company built on trust. Create quantifiable business value by building your company's reputation. The definitive business reputation guide for every corporate officer, strategist, corporate communicator, and marketing professional How to audit your reputation-and benchmark your competitor An integrated approach that cuts across communications, strategy, marketing, and organization Techniques for strengthening your reputation with investors, customers, partners, regulators, citizens, and employees Includes detailed tools from the Reputation Institute's own StellarRep(r) model, the world's #1 reputation management toolkit Companies with great reputations do better on virtually every business metric. Now, you have unprecedented access to a roadmap for building the kind of reputation you need and deserve. Drawing on unsurpassed experience and the field's best research, two leading experts illuminate reputation management for executives, business communicators, marketers, and strategists alike. You'll first review the powerful business case for actively managing your reputation. Next, you'll realistically assess where you stand in areas ranging from product quality to financial strength, vision to social responsibility... discovering how to make the most of your strengths as you overcome your weaknesses. The authors show that to improve reputation, you have to improve visibility, distinctiveness, authenticity, transparency, and consistency throughout the enterprise-not just in traditional silos like PR, advertising, or IR! Want the powerful business value that arises from a world-class reputation? One book will show you how to get it: Fame and Fortune. "A strong reputation is an enduring source of competitive advantage. In Fame and Fortune, Fombrun and van Riel show how successful companies mobilize the support of employees, consumers, and investors to strengthen their reputational capital. An excellent read!" --Frederick W. Smith, Chairman, President & CEO, FedEx Corp.
Download or read book Fame and Fortune written by Frederic Raphael and published by White Lion Publishing. This book was released on 2007 with total page 312 pages. Available in PDF, EPUB and Kindle. Book excerpt: Adam Morris, successful novelist and screenwriter, now in his late forties, remains the central character, but many of his contemporaries continue to feature in his life. These include the ambitious and endlessly scheming movie director Mike Clode, the Australian-born TV star Alan Parks, who now seems to front every other serious or semi-serious programme on the box, and Joyce Hadleigh, whose career on TV Alan has fostered, just as years earlier, at Cambridge, he fathered her child whom Dan Bradley, now a primary school headmaster in Wandsworth, raised as his own
Download or read book Fortune Fame written by Victoria Christopher Murray and published by Simon and Schuster. This book was released on 2014-02-25 with total page 304 pages. Available in PDF, EPUB and Kindle. Book excerpt: Church first ladies Jasmine Cox, Larson Bush, and Rachel Jackson Adams are back and battling it out again—this time on reality TV—in the latest collaboration between national bestselling and award-winning authors Victoria Christopher Murray and ReShonda Tate Billingsley. Jasmine Cox, Larson Bush, and Rachel Jackson Adams have been through a lot together—from fighting for their husbands to become the head of the American Baptist Coalition to getting mixed up in a terrible murder. Now the frenemies have found themselves the stars of First Ladies, a much anticipated new reality television show. Jasmine balks at the idea of airing her dirty laundry on national TV, but Rachel sees it as the perfect opportunity to take her brand to the next level. And if Rachel is in, so is Jasmine. All the cast members are women of God—how much drama can there be? Rachel and Jasmine know their own pasts are murky, but they’ll seem like choir girls when the secrets and sins of the others come to light. The two will once again have to form an unholy alliance to go up against these so-called Godly women who see the show as their chance to take them down—at any cost.
Download or read book Fame Fortune and Ambition written by Osho and published by St. Martin's Griffin. This book was released on 2010-04-13 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: A provocative look at the pursuit of material success and influential power from one of the twentieth century’s greatest spiritual teachers. “I want you to be rich in every possible way—material, psychological, spiritual. I want you to live the richest life that has ever been lived on the earth.”—Osho Fame, Fortune, and Ambition: What is the Real Meaning of Success? examines the symptoms and psychology of preoccupations with money and celebrity. Where does greed come from? Do values like competitiveness and ambition have a place in bringing innovation and positive change? Why do celebrities and the wealthy seem to have so much influence in the world? Is it true that money can’t buy happiness? These questions are tackled with a perspective that is thought-provoking, surprising—and particularly relevant to our troubled economic times. Osho challenges readers to examine and break free of the conditioned belief systems and prejudices that limit their capacity to enjoy life in all its richness. He has been described by the Sunday Times of London as one of the “1000 Makers of the 20th Century” and by Sunday Mid-Day (India) as one of the ten people—along with Gandhi, Nehru, and Buddha—who have changed the destiny of India. Since his death in 1990, the influence of his teachings continues to expand, reaching seekers of all ages in virtually every country of the world.
Download or read book The Making of Mr Gray s Anatomy written by Ruth Richardson and published by OUP Oxford. This book was released on 2009-10-08 with total page 344 pages. Available in PDF, EPUB and Kindle. Book excerpt: Gray's Anatomy is probably one of the most iconic scientific books ever published: an illustrated textbook of anatomy that is still a household name 150 years since its first edition, known for its rigorously scientific text, and masterful illustrations as beautiful as they are detailed. The Making of Mr Gray's Anatomy tells the story of the creation of this remarkable book, and the individuals who made it happen: Henry Gray, the bright and ambitious physiologist, poised for medical fame and fortune, who was the book's author; Carter, the brilliant young illustrator, lacking Gray's social advantages, shy and inclined to religious introspection; and the publishers - Parkers, father and son, the father eager to employ new technology, the son part of a lively circle of intellectuals. It is the story of changing attitudes in the mid-19th century; of the social impact of science, the changing status of medicine; of poverty and class; of craftsmanship and technology. And it all unfolds in the atmospheric milieu of Victorian London - taking the reader from the smart townhouses of Belgravia, to the dissection room of St George's Hospital, and to the workhouses and mortuaries where we meet the friendless poor who would ultimately be immortalised in Carter's engravings. Alongside the story of the making of the book itself, Ruth Richardson reflects on what made Gray's Anatomy such a unique intellectual, artistic, and cultural achievement - how it represented a summation of a long half century's blossoming of anatomical knowledge and exploration, and how it appeared just at the right time to become the 'Doctor's Bible' for generations of medics to follow.
Download or read book Fame Fortune and Fire written by Susan Estrich and published by Creators Publishing. This book was released on with total page 211 pages. Available in PDF, EPUB and Kindle. Book excerpt: With decades of experience on the front lines of law, politics and women’s issues, nine-time author and nationally syndicated columnist Susan Estrich has seen it all. The polarization and upsets in America today rarely surprise her, often seeming like a never-ending bad reality show. But nevertheless, she is relentless in confronting those in power and demanding more from our leaders. In this collection of her 2019 columns, Estrich takes on large-scale issues such as the Mueller report, those under the Me Too microscope, the 2020 presidential race, and President Donald Trump’s impeachment, and articulates them in a personal, relatable manner. Even more impactful are her columns about life, in which she brings readers into her world with refreshing honesty and vulnerability.
Download or read book Fame Without Fortune Motown Records the Al Cleveland Story written by Daryl Cleveland, Glenn Soucy and published by ibooks. This book was released on 2014-05-02 with total page 306 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is a fascinating inside story about one prolific songwriter’s experience working for the famed Motown Records and directly with Motown’s founder Berry Gordy. It is an interesting look into the actual contracts between Mr. Gordy and his talented “family” of musicians told by one of the most famous songwriters of his time. If Motown didn’t grow to be the success it is today, Motown’s royalty contract—work-for-hire—compensation would be fair under the circumstances. The difficulty comes when Mr. Gordy’s success as a businessman exceeds every possible prediction. The FAME WITHOUT FORTUNE story begins in 1959 with Al Cleveland as a young man who makes the hard choice to leave his wife and children behind in order to chase his dreams of being a singer and a songwriter. It follows him through the trials of New York City and putting up with discrimination on the “Chitlin’ Circuit.” There he has an adulterous affair sending the final blow to his marriage. A short time later, he marries his second wife and Al’s big break seemed to come when he signed up with Motown Records under Berry Gordy. He was writing number-one songs for stars such as Smokey Robinson and Marvin Gaye. All along his fame grew, but he was not receiving pay for them. Instead he received headaches, heartaches, excuses, and IRS raids. He left Motown and toured with famous artists, but during that time, there was little room for a black songwriter to make a living. Al had to return to Motown to stay in the business.
Download or read book Fame Fortune written by Kate Coscarelli and published by . This book was released on 1984 with total page 408 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Blogging for Fame and Fortune written by Jason R. Rich and published by Entrepreneur Press. This book was released on 2009-03-10 with total page 286 pages. Available in PDF, EPUB and Kindle. Book excerpt: Blog Your Way to the Big Time Attract millions and make big money using success secrets from cyber superstars and blogging pros, including entertainment blogger Perez Hilton and Blogger.com's Taj Campbell. Learn how to build a noteworthy online identity, captivate the masses, and break into mainstream media-leveraging your creativity, not your bank account. Plus, discover how to immediately cash in on your online platform and new-found popularity! Create a custom, sticky blog site using free blogging services Transform your opinions, expertise, commentary, audio/video creations, and the like into your next paycheck Dare your audience to take notice with 101 proven blogging topics and subject matters Gain the competitive advantage using expert advice from the world's best known bloggers and blog experts Use original, innovative techniques and powerful tools to make your blog stand out Learn how to avoid the 10 most common blogger mistakes And more On the net, no topic is off limits. Share your opinions, thoughts, commentary, audio/video creations, and expertise to build your online presence and launch yourself into stardom!
Download or read book Fame And Fortune Or The Progress Of Richard Hunter written by Horatio Alger and published by BoD – Books on Demand. This book was released on 2023-07 with total page 144 pages. Available in PDF, EPUB and Kindle. Book excerpt: Fame and Fortune is a 19th-century American rags-to-riches novel by Horatio Alger, Jr. The story follows Richard Hunter, a young boy who comes to New York City from the country with nothing but a few dollars in his pocket. Richard is determined to make something of himself, and he soon finds work as a bootblack. Through hard work and determination, Richard eventually becomes a successful businessman. Along the way, he learns the value of honesty, integrity, and compassion. The novel is a classic American story of hope and opportunity. It is a reminder that anyone, regardless of their circumstances, can achieve great things if they are willing to work hard and never give up on their dreams. The book is still popular today, and it has been adapted into several films and television shows. The characters in the novel are relatable and believable. Richard Hunter is a sympathetic protagonist who readers can root for. The other characters in the story are also well-developed and believable. The plot is exciting and suspenseful. The story is full of twists and turns that keep readers guessing until the very end. The themes of hard work, determination, and compassion are timeless and universal. These themes resonate with readers of all ages.
Download or read book The Truth About Fame written by Toni Shiloh and published by Independently Published. This book was released on 2020-06-29 with total page 230 pages. Available in PDF, EPUB and Kindle. Book excerpt: My life has always been in the spotlight. Born to two famous parents and then quickly rising to "super" status in the modeling world ensured that I, Astoria "Tori" Bell, would always have my image plastered across newsstands. Unfortunately, adoring fans weren't always magnanimous and now I have a stalker on my hands.Oddly enough, the tall, dark, and all-too handsome bodyguard hired to protect me seems more harmful than the threatening notes from the stalker. As well as his plan to flush out the danger by proposing a fake engagement.The lines between pretend and reality blur and I have to shore up my resolves. Baggage from my past means I can't let myself be vulnerable. But the way Marcel Fox treats me has me thinking otherwise. With a new rock on my finger and the man who put it there by my side, happily ever after seems like a possibility or is that as fake as my public persona?The Truth About Fame is the second book in the Christian Chick Lit series: Faith & Fortune.
Download or read book Fate and Ms Fortune written by Saralee Rosenberg and published by Harper Collins. This book was released on 2009-11-03 with total page 370 pages. Available in PDF, EPUB and Kindle. Book excerpt: When destiny called, she pressed 1 for more options With the name Robyn Fortune, shouldn't luck be a sure thing? Instead, black clouds love me. All I did was show up at a family bar mitzvah and cue lightning . . . this huge storm blew in. My mom announced she was leaving my dad and moving in with me. (Perfect! More competition on JDate.) I found out my boss planned to fire me. (Help wanted: Be the exclusive makeup artist for a two-faced network news star.) My ex's gambling debts left me near bankruptcy. (Please buy our wedding gifts on craigslist.) But, good news. I was offered money to date a man who had worse luck than me. (Dear Visa, I hope you appreciate that I said yes.) If not for my friend Rachel, I would have chickened out. Instead, I went to his apartment, spotted an old photo, and realized it was HIM! The boy I was mad for in college but never got to meet. And get this! Turns out our paths had been crossing since birth. Coincidence or karma? Our finagling families wouldn't talk . . . until the day destiny sent me on a wild ride that became my long lost spiritual journey. Ladies, take my advice. When fate knocks, answer the damn door!
Download or read book Blessings and Cursings written by Ryan Sperling and published by Lulu.com. This book was released on 2013-07-10 with total page 43 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book is about the hardships I had to witness so that I could reach my blessings throughout my life experiences.
Download or read book Inside Me written by Dirk De Bock and published by Xlibris Corporation. This book was released on 2012-10-03 with total page 57 pages. Available in PDF, EPUB and Kindle. Book excerpt: Number three Inside Me is looking at you, it comes as no surprise to me. Im glad to be able to show you more of my stuff, hope youll like this little book as well. I still use the same old patterns, same way of writing. I feel good with the arrangements of my poems, only the ideas are new, everytime again of course. Its understandable that my work becomes recognizable, sometimes I try to make something different. Still I can feel that when I read a poem that Ive written, it gives me shivers, but in a good way as I intend to and so do others to whom Ive shown my new works. Still working together with Xlibris, they have helped me with my first two little poetry works, so I decided to start this third book and publish it again with Xlibris.
Download or read book Endangered Bipolar written by P. S. Lutz and published by Lulu.com. This book was released on 2014-09-07 with total page 105 pages. Available in PDF, EPUB and Kindle. Book excerpt: Five years of symptom-free existence prompts this most recent offering, Endangered Bipolar - Learning to Outlive the Option of Suicide. It is an uncompromising, poetic, philosophical account of the life-threatening influence of modern society on the sensitive mind of a bipolar. Tucked within the book's pages of Lutz's incisive personal perspective on civilization's 'poison rain' are a number of his equally incisive and romantic poems, and a recent dramatic and musical work - Rainlight - that refreshingly distills many of Endangered Bipolar's chapter concepts.
Download or read book American Paradise written by Jon Huer and published by University Press of America. This book was released on 2010 with total page 230 pages. Available in PDF, EPUB and Kindle. Book excerpt: The way we live, work, and die-alone and with other Americans-have so many hidden layers that we might as well say that there are two Americas: one we think we know and the other virtually unknown to us. Such a thought is compelling enough to motivate a sociologist to start writing down what he thinks about the hidden America. Then, what emerges from this effort is a picture of America that is at once so familiar and so alien. It is the alien part of America that troubles us, that scares us, and that pushes us to escape into louder, more colorful, and more pleasant unreality. As our escapism becomes more urgent each day, so does its testimony to the emptiness and loneliness of our solitary existence. Huer discusses this alien part of America in American Paradise.
Download or read book Life and Passion written by Kathyrn Martell-MacKenzie and published by AuthorHouse. This book was released on 2014-08-01 with total page 144 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book of poetry entices the reader to really think about life and see life with clear eyes and a clear mind.
