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EBookClubs

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Book Copywriting Demystified  The Foolproof Guide to Writing Copy That Sells

Download or read book Copywriting Demystified The Foolproof Guide to Writing Copy That Sells written by Shu Chen Hou and published by KOKOSHUNGSAN®. This book was released on with total page 155 pages. Available in PDF, EPUB and Kindle. Book excerpt: Do you struggle to write copy that converts? Do you find yourself spending hours trying to craft the perfect message, only to see lackluster results? If so, you're not alone. Writing copy that sells is one of the most challenging aspects of marketing. But with the right guidance, anyone can learn to write copy that engages their audience and drives conversions. Introducing "Copywriting Demystified: The Foolproof Guide to Writing Copy That Sells". This comprehensive guide is the ultimate resource for anyone looking to master the art of copywriting. Whether you're a business owner, marketer, or freelance writer, this guide will teach you everything you need to know to write copy that converts. Written by a team of seasoned copywriters and marketers, "Copywriting Demystified" is packed with practical tips, real-world examples, and actionable advice. You'll learn how to identify your target audience and craft messaging that resonates with them. You'll discover the secrets of writing headlines and subheadings that grab attention and keep readers engaged. You'll learn how to use storytelling techniques to build trust and establish credibility with your audience. But "Copywriting Demystified" isn't just about the basics. This guide goes beyond the fundamentals of copywriting to cover advanced techniques for optimizing your copy. You'll learn how to write effective calls-to-action that drive conversions and boost sales. You'll discover how to optimize your copy for search engines and increase your online visibility. What sets "Copywriting Demystified" apart from other copywriting guides is its focus on practicality. This guide doesn't just tell you what to do, it shows you how to do it. You'll find plenty of real-world examples and case studies to illustrate key concepts and help you apply them to your own writing. But don't take our word for it. Here's what some of our readers have to say: "This guide is a game-changer. I've been struggling to write effective copy for years, but "Copywriting Demystified" has given me the tools and confidence to take my writing to the next level." - John, small business owner "I've read plenty of copywriting guides, but this one stands out. It's comprehensive, practical, and easy to follow. I've already started seeing better results from my writing." - Sarah, marketing professional So what are you waiting for? If you're ready to take your copywriting skills to the next level, "Copywriting Demystified" is the guide you've been looking for. Order your copy today and start writing copy that sells.

Book Foolproof Traffic System

Download or read book Foolproof Traffic System written by David Brock and published by Scribl. This book was released on 2019-02-22 with total page 37 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this ebook, you will learn about various methods of getting free and paid traffic to your website. * You will learn the difference between quantity and quality of traffic. * You will learn about the importance of quality content and the power of search engine optimization (SEO), viral marketing, and social media marketing. * You will also learn about how Google Analytics can help you le...

Book Secrets of Successful Subscription Marketing

Download or read book Secrets of Successful Subscription Marketing written by Don Nicholas and published by . This book was released on 1997 with total page 264 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book TJ Walker s Secret to Foolproof Presentations

Download or read book TJ Walker s Secret to Foolproof Presentations written by TJ Walker and published by Greenleaf Book Group. This book was released on with total page 210 pages. Available in PDF, EPUB and Kindle. Book excerpt: Fear. Public speaking is one of the most common phobias. Whether presenting a sales pitch to a small group of decision makers or addressing a crowd of hundreds at a company forum, all presenters harbor the same fear: looking foolish. But master speaker TJ Walker has the solution-the secret-to giving foolproof presentations: focus on what the audience really wants. Based on thousands of presentation workshops and personal coaching sessions with CEOs, prime ministers, members of Congress, and average business people, this book will make every reader a better presenter. The book details his audience-centric approach to preparing, rehearsing, testing, and delivering presentations that will keep listeners talking about the message long after they've left the room. In direct, conversational, and often humorous style, Walker offers novice presenters and savvy speakers specific advice and concrete techniques that will make every presentations memorable.

Book Web Copy that Sells

Download or read book Web Copy that Sells written by Maria Veloso and published by AMACOM Div American Mgmt Assn. This book was released on 2013 with total page 322 pages. Available in PDF, EPUB and Kindle. Book excerpt: With the rise of social networks, "Twitterized" attention spans, and new forms of video content, the techniques that worked in crafting attention-grabbing, clickable, and actionable online copy a few years ago are simply not as effective today. Thoroughly revised, the third edition of Web Copy That Sells gives readers proven methods for achieving phenomenal success with their online sales and marketing efforts. They will learn to: * Use psychological tactics that compel Web surfers to buy * Create effective, highly-targeted Facebook ads * Test copy to maximize response * Write online marketing video scripts that sell * Craft compelling copy for interactive advertising banners * Produce high-converting video sales letters * And more Proven and practical, Web Copy That Sells shows how to quickly turn lackluster sites into "perpetual money machines," streamline key messages down to irresistible "cyber bites"...and ensure that Web copy, e-mail, and marketing communications pack a fast, powerful-and sales generating-punch.

Book 10 Foolproof Steps to Achieve Professional Success

Download or read book 10 Foolproof Steps to Achieve Professional Success written by Luz Boscani and published by Luz Boscani. This book was released on with total page 96 pages. Available in PDF, EPUB and Kindle. Book excerpt: People have always had the need for guides to help them navigate through their professional and personal lives. The Little Great Book of Work gently leads us to our goal. It’s a valuable tool for recent graduates as well as for professionals who already have work experience. This wonderful book is transforming my life. It’s for this reason that I emphatically recommend reading it and putting its proposed concepts into practice. Víctor S., Vice President of a leading international company in the United States I deeply thank Luz for all of her literary works, her teachings, and for her sweet and illuminating way of transmitting wisdom. Thanks to her I discovered my personal legend, I reaffirmed my personal values, I controlled my emotions and my mood, and that gave me profound and unlimited happiness. Karina, a successful business coach. But after reading The Little Great Book of Work, I implemented some steps that catapulted me to be the Number 1 in sales: always be excited and positive, have empathy and put myself in the client’s position, and, above all, always work for myself. Now I am in search of the great truth, and I have no doubt that I’ll soon find out if working in sales is what my heart sings, as would Luz would say. David, #1 in Sales In the words of the author, «At the end of the reading you will feel that working stops being an exhausting routine, a burden in your lives, and is transformed into a marvelous activity that provides you with energy and happiness. You will experience the change. You will go from ambition to meaning. From stress and anguish to a focused mind and a happy heart». www.luzboscaniygaelrodriguez.com

Book Wooing and Winning Business

Download or read book Wooing and Winning Business written by Spring Asher and published by John Wiley & Sons. This book was released on 1996-12-18 with total page 246 pages. Available in PDF, EPUB and Kindle. Book excerpt: A quick and easy formula for selling your product, your service, yourself, that gets results..guaranteed Whatever you have to sell, be it product or service, this book will show how to create the perfect presentation and nail the sale. Written by the experts at Speechworks, this book arms the huge and guidance-hungry market of salespeople, business presenters, and entrepreneurs with a fool-proof formula for making the perfect pitch every time, whether they're talking to one person or an audience of thousands. With this book you'll find: * A proven formula for organizing your thoughts for clarity and impact * Visualization techniques that help you find the most compelling language and anecdotes to captivate even the toughest audiences * Surefire techniques for increasing your physical presence and personal persuasiveness SPRING ASHER and WICKE CHAMBERS (Atlanta, Georgia) are partners of Chambers & Asher Speechworks. They are also columnists for The Atlanta Journal/Constitution. For their work as TV producers they have received six Emmy Awards and the Best of Gannet Award for New Programming. The A to Z guide to making a flawless business presentation. Thirty-three million business presentations are made each day, most of them by people whose number one fear is public speaking. This is the complete guide to creating winning business presentations and making the perfect pitch. It includes a step-by-step guide that makes it easy to persuade the listener, develop evidence that sells, and create visuals that reinforce the message. The authors train several thousand executives each year from organizations including MCI, Georgia-Pacific and UPS. * Offers a foolproof formula: finding the hook, the incentive, and the style to sell anything to anyone. Spring Asher and Wicke Chambers (both of Atlanta, GA) are partners of Chambers & Asher Speechworks, an organization providing communications consulting services to business professionals and executives.

Book 2 239 Tested Secrets for Direct Marketing Success  The Pros Tell You Their Time Proven Secrets

Download or read book 2 239 Tested Secrets for Direct Marketing Success The Pros Tell You Their Time Proven Secrets written by Denny Hatch and published by McGraw Hill Professional. This book was released on 1999-02 with total page 374 pages. Available in PDF, EPUB and Kindle. Book excerpt: Despite its long and profitable history, no one has assembled a single collection of all the basic secrets (or rules) of direct marketing. Until now. In these pages Denny Hatch and Don Jackson blitz you with the secrets, rules, and wisdom of nearly 200 of the great masters: from Claude Hopkins, David Ogilvy, and Max Sackheim to such modern greats as Jay Abraham, Dick Benson, Malcolm Decker, Bob Doscher, John J. Fleider, Jerry Gould, Bob Hacker, Dick Hodgson, Cecil Hoge, Sr., Bill Jayme, Ted Kikoler, Jim Kobs, Herschell Gordon Lewis, Malcolm McCluskey, Don Nicholas, J. Peterman, Max Ross, Jim Rutz, Emily Soell, Lew Smith, Bob Stone, Joan Throckmorton, and John Yeck.

Book Commonsense Direct and Digital Marketing

Download or read book Commonsense Direct and Digital Marketing written by Drayton Bird and published by Kogan Page Publishers. This book was released on 2007-06-03 with total page 449 pages. Available in PDF, EPUB and Kindle. Book excerpt: Drayton Bird's Commonsense Direct and Digital Marketing needs no introduction to marketers and direct marketers. It is not only seen as the authority on direct marketing execution, but is also widely appreciated for its engaging, no-nonsense style. The latest edition takes the book into new territory - the field of digital marketing. It gives the marketer the tools, techniques and structure needed to produce effective and profitable marketing across the direct marketing spectrum -from simple letter to focused web-based campaigns. For anyone involved in direct marketing, from junior marketer to senior manager, this book provides not just the structure for success but also an energising insight into the techniques behind some of the world's most successful direct marketing campaigns.

Book Uncopyable Sales Secrets

Download or read book Uncopyable Sales Secrets written by Kay Miller and published by Sound Wisdom. This book was released on 2022-05-17 with total page 162 pages. Available in PDF, EPUB and Kindle. Book excerpt: Make more sales, grow your network, and become a top earner! Uncopyable Sales Secrets teaches a foolproof system for creating an Uncopyable Attachment with your prospects and clients so that you can fill your sales pipeline, close more deals, and build a loyal customer base. Sales success isn’t the result of being good at selling a product or service…it comes from being good at selling yourself. That’s right—you, not your product or service, are the most valuable asset to the customer. To become a master salesperson, you have to make the relationship with the buyer uniquely valuable. You have to make yourself invaluable and irreplaceable. In short, you have to make yourself and the partnership you’re pitching Uncopyable. Learn how to reach buyers before your competition—and become their personal and professional ally—in this breakthrough book on high-performance selling. Kay Miller, a powerhouse sales guru who began her career as one of the first women hired by an industry leader in hardware and went on to become the No. 1 muffler salesperson in the world, shares the proven principles responsible for her sales success. Kay calls it the Uncopyable Sales Strategy, and it involves: Creating a win-win outlook for both you and your customers Stepping beyond fear to consistently expand your comfort zone Getting in the door by making an Uncopyable first impression Trading negotiation and persuasion for mutually profitable relationship-building Leveraging multiple contact platforms to maximize communication effectiveness Securing the order by asking the right questions, listening, and following up And more! Uncopyable Sales Secrets equips you with the techniques you need to enhance your prospecting skills, make more sales, grow your network, and become a top earner in your organization. When you execute this process, your customers will see you not only as delivering a superior product or service, but also as part of a high-value relationship they simply cannot get anywhere else. Read this book…before your competition does!

Book Secrets of Success in Your Own Business

Download or read book Secrets of Success in Your Own Business written by James L. Silvester and published by . This book was released on 1986 with total page 278 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Marketing Excellence

Download or read book Marketing Excellence written by Hugh Burkitt and published by John Wiley & Sons. This book was released on 2007-01-30 with total page 388 pages. Available in PDF, EPUB and Kindle. Book excerpt: Marketing is all about ideas. And Marketing Excellence is about good ideas made great. The companies it features have been selected because they are winners – both literally and commercially. Literally in that they have received Marketing Society Awards for their work in Britain; commercially in that these efforts have resulted in measurable market success. They come from a diverse range of markets; it’s likely that some operate in yours. Written by two marketing thought leaders and featuring insights from a host of industry experts who have judged the Awards in recent years, here is a collection of brands and companies that are doing things right. From ketchup to cosmetics, it offers today’s most revealing, readable and above all relevant lessons in Marketing Excellence.

Book Brand Building and Marketing in Key Emerging Markets

Download or read book Brand Building and Marketing in Key Emerging Markets written by Niklas Schaffmeister and published by Springer. This book was released on 2015-10-09 with total page 418 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book combines scientific research and professional insights on brand and marketing strategy development in major emerging growth markets. It presents a detailed outline of the Brazil, Russia, India and China (BRIC) markets to understand their cultural and socio-economic complexity. With emerging markets at the center, major paradigm shifts are explained such as 'one world strategies'. The author reveals the importance of market-driven positioning that uses local differences and consumer preferences as opportunities without contradicting a corporation’s global positioning. Professionals in international marketing and business strategists will find the hands-on guidance to 25 new success strategies particularly useful. This book is also a must-read for people dealing with branding and marketing in a ‘glocalized’ world.

Book Probable Impossibilities

Download or read book Probable Impossibilities written by Alan Lightman and published by Vintage. This book was released on 2022-04-19 with total page 209 pages. Available in PDF, EPUB and Kindle. Book excerpt: The acclaimed author of Einstein’s Dreams tackles "big questions like the origin of the universe and the nature of consciousness ... in an entertaining and easily digestible way” (Wall Street Journal) with a collection of meditative essays on the possibilities—and impossibilities—of nothingness and infinity, and how our place in the cosmos falls somewhere in between. Can space be divided into smaller and smaller units, ad infinitum? Does space extend to larger and larger regions, on and on to infinity? Is consciousness reducible to the material brain and its neurons? What was the origin of life, and can biologists create life from scratch in the lab? Physicist and novelist Alan Lightman, whom The Washington Post has called “the poet laureate of science writers,” explores these questions and more—from the anatomy of a smile to the capriciousness of memory to the specialness of life in the universe to what came before the Big Bang. Probable Impossibilities is a deeply engaged consideration of what we know of the universe, of life and the mind, and of things vastly larger and smaller than ourselves.

Book Secrets of the Blue Jeans Millionaire

Download or read book Secrets of the Blue Jeans Millionaire written by T. J. Rohleder and published by M.O.R.E. Incorporated. This book was released on 2008 with total page 200 pages. Available in PDF, EPUB and Kindle. Book excerpt: T.J. Rohleder (a.k.a. America's Blue Jeans Millionaire) gives you 34 little-known marketing secrets that were first introduced on a very special 10-hour audio program called 'Ruthless Marketing!' This audio program contains the greatest marketing tips, tricks, and strategies we have used to make millions of dollars. Best of all, you can receive this powerful audio program - absolutely FREE! This is a $997 value - but it can be yours FREE! Just go through this book and discover the marketing secrets that interest you the most. Then think about all the ways you can use these secrets to make huge sums of money and let us send you the 10-hour audio program that expands on all of these secrets. It can be yours absolutely FREE! Remember, the more you know about marketing, the more money you will make!

Book Hypnotic Selling Secrets

Download or read book Hypnotic Selling Secrets written by Joe Vitale and published by Gildan Media LLC aka G&D Media. This book was released on 2022-05-24 with total page 104 pages. Available in PDF, EPUB and Kindle. Book excerpt: How can small changes... in your sales letters, emails and webpages put your visitors and readers into hypnotic trances so they whip out their credit cards and buy like piranhas on a feeding frenzy? How can these hypnotic trances... allow them to put their "iron wall sales guard" down and actually read what you are saying? How can you then use this moment... ...to make more people buy your product, sign up to your newsletter and click through in your emails -- in essence get more people to take action now? Hypnotic Selling Secrets, a straightforward book on the basic principles of persuasive writing for the purpose of selling, was written by Joe Vitale, a first-rate copywriter who fell into the business because he wanted to share his excitement for products that he loved. Here, he will show you that this is what marketing really is. Forget all about copywriting, forget all about marketing. Start sharing your excitement for your mission, share what you're excited about. Why are you excited about it? Who is it for? Share with that target audience, your enthusiasm, that's when the sales take place. Others will say that it was smart marketing, but you'll know, you were just sharing something you love, sharing your real excitement in your own natural voice. People are going to buy that. You will learn: To strip away everything you’ve learned about grammar and punctuation which stop natural communication and creativity. Vitale’s 21 point checklist for reviewing copy How to involve your customers emotionally The best marketing documents to have out there before you call your customer How to make your ads stand out without resorting to “cute” How to make your words work for you… direct, benefit-oriented and as simple as possible The 26 reasons why people buy

Book The Secrets of Word of Mouth Marketing

Download or read book The Secrets of Word of Mouth Marketing written by George Silverman and published by AMACOM. This book was released on 2011-02-23 with total page 272 pages. Available in PDF, EPUB and Kindle. Book excerpt: In the widely well-received first edition of The Secrets of Word-of-Mouth Marketing, author George Silverman provided readers step-by-step guidance with his innovative Decision Matrix for constructing a word-of-mouth marketing campaign that exponentially increases revenue. Now, extensively revised to reflect the profound changes in the marketplace--from new attitudes and communication methods, to new ways of relating to increasingly wary web and social media users--the second edition of this groundbreaking book shows readers how they can move beyond traditional approaches to identify potential buyers and compose the kind of message that inspires customers to spread the word about products and services. Featuring enlightening case studies and examples, The Secrets of Word-of-Mouth Marketing simplifies the process of choosing your delivery method, harnessing the power of influencers, and measuring results. Whether you’re wondering how to navigate the latest digital media or interested in learning what Malcolm Gladwell got wrong, this helpful tool is still the ultimate word on word of mouth.