Download or read book Family Child Care Marketing Guide Second Edition written by Tom Copeland and published by Redleaf Press. This book was released on 2012-11-27 with total page 216 pages. Available in PDF, EPUB and Kindle. Book excerpt: Filled with information to effectively market a family child care program and maximize enrollment and income, Family Child Care Marketing Guide provides dozens of marketing tips and inexpensive ideas. This second edition includes two new chapters detailing the use of technology and social media as marketing tools.
Download or read book The Ultimate Child Care Marketing Guide written by Kris Murray and published by Redleaf Press. This book was released on 2012-02-14 with total page 253 pages. Available in PDF, EPUB and Kindle. Book excerpt: Built around the four pillars of marketing—metrics, market, message, and media—this comprehensive resource is filled with guidance and advice from an experienced child care business coach and marketing consultant. The Ultimate Child Care Marketing Guide helps child care center directors and family child care owners manage and grow their child care business, find and retain the best customers, and keep their program fully enrolled. Filled with tools, exercises, and case studies, this resource will help early childhood professionals create a marketing plan, analyze strategies, improve customer and staff retention, and more.
Download or read book Family Child Care Marketing Guide written by Tom Copeland and published by . This book was released on 1999 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Because family child care providers operate out of private homes and are largely invisible to parents, they are faced with a special challenge when they try to market their programs. Based on the premise that there is no contradiction between offering a high-quality home-based child care program and marketing it as a business, this book focuses on family child care marketing or procedures for communicating the benefits of the program to parents who might use it. Directed toward both new providers and experienced professionals, this book teaches the basics of marketing to help maximize enrollment and income. The book discusses ways to market to prospective clients, including home appearance, handling phone calls and interviews, and offering special services. The guide also describes marketing to current clients, including communicating procedures, the use of a finder's fee, videotapes, and evaluations. The book presents both low-cost and high-cost ideas for marketing a program, ranging from Web sites, children's t-shirts, and an alumni magazine, to paid advertising. The book then identifies the key organizations to approach to assist with marketing, such as child care resource and referral agencies, community organizations, and child care regulators, and discusses how to set rates. It also offers suggestions for competing with a new child care center and with unregulated providers. Finally, the book offers ideas for evaluating the marketing plan. Samples of forms and checklists are appended. (KB)
Download or read book Family Child Care Record Keeping Guide Ninth Edition written by Tom Copeland, JD and published by Redleaf Press. This book was released on 2014-10-28 with total page 215 pages. Available in PDF, EPUB and Kindle. Book excerpt: The most up-to-date and reliable record-keeping resource for home-based family child care providers
Download or read book Family Child Care Marketing Guide Second Edition written by Tom Copeland and published by Redleaf Press. This book was released on 2012-08-28 with total page 217 pages. Available in PDF, EPUB and Kindle. Book excerpt: Proven marketing tips for family child care owners from Tom Copeland, renowned tax and child care business specialist.
Download or read book Family Child Care Business Planning Guide written by Tom Copeland and published by Redleaf Press. This book was released on 2008-10-01 with total page 94 pages. Available in PDF, EPUB and Kindle. Book excerpt: Helps new and established family child care providers give their business solid footing for the future.
Download or read book Start Your Own At home Child Care Business written by Patricia C. Gallagher and published by Mosby. This book was released on 1995 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: This step-by-step guide to some of the difficult issues that surround the establishment of a home-based child-care business--including licensing, insurance, and zoning--explains how to develop clientele, increase business through advertising and promotion, daily activities, where to obtain free supplies, and more.
Download or read book From Survive to Thrive written by Debbie LeeKeenan and published by . This book was released on 2018 with total page 176 pages. Available in PDF, EPUB and Kindle. Book excerpt: Theory meets practical tips in this guide for leaders of early childhood programs
Download or read book 100 Ideas to Market Your Childcare Business written by Gallagher Taffy Gallagher and published by iUniverse. This book was released on 2009-10 with total page 155 pages. Available in PDF, EPUB and Kindle. Book excerpt: 100 Ideas You Don't Have to Think Up... Between staff calling in sick and balancing the bank account, you don't have time to sit around dreaming up new ideas to promote your program and increase enrollment. In this follow-up publication to Program Full - Your Guide to Successful Childcare Marketing, the author takes the work out of brainstorming by offering a selection of ideas that inspire owners of preschools and early learning centers to create their own marketing campaigns. This book features 100 ideas that are easy for administrators of early learning programs and childcare centers to incorporate into their current marketing activities. Each of the 100 ideas in this book was selected to make marketing a childcare center or preschool a little bit easier. The ideas range from simple to complex, and vary in budget and knowledge requirements, making it a useful reference for both family childcare and center-based programs to customize them to fit unique situations. Whether you own a small in-home childcare business, administer several child care programs for a large corporation, or are the director at a single location, you'll certainly reference this book many times during your marketing planning. Celebrate your anniversary (Idea #3) Work with local employers (Idea #68) Call them by name (Idea #14) Telephone etiquette (Idea #62) Fundraiser promotion (Idea #32) Catch the eyes of passersby (Idea #94)
Download or read book Family Child Care Contracts Policies Fourth Edition written by Tom Copeland and published by Redleaf Press Business. This book was released on 2018-09-04 with total page 184 pages. Available in PDF, EPUB and Kindle. Book excerpt: An updated, practical resource to help family child care professionals establish and enforce contracts and policies.
Download or read book Family Child Care Guide to Visits Inspections and Interviews written by Donna C. Hurley and published by Redleaf Press. This book was released on 2013-06-14 with total page 143 pages. Available in PDF, EPUB and Kindle. Book excerpt: Learn the skills and best practices to make receiving visits more productive and worry-free As a family child care professional, you nurture and teach children during their most formative years. Being a family child care provider also means you must attend to families, licensors, food program representatives, coaches, and other people who visit your in-home business. This guide is filled with everything you need to successfully prepare for and host visits from people involved in the operation and regulation of your business. This book includes case studies featuring more than twenty common challenges that can occur during visits and skill-based solutions and successful strategies you can use to prepare for those situations. It also provides checklists and self-examination activities to help you welcome and connect with potential families, specialists, and inspectors in positive ways, as well as support, guidance, and techniques to enhance your program. Donna C. Hurley has been writing and delivering trainings for providers, parents, and home visitors or more than forty years. Sharon Woodward has more than twenty years of experience supporting family child care professionals.
Download or read book Family Child Care Inventory Keeper written by Tom Copeland and published by Redleaf Business. This book was released on 1999 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: An easy-to-use log enabling family child care providers to track the furniture, appliances, and other items used in their businesses.
Download or read book Start Your Own Child Care Service written by The Staff of Entrepreneur Media and published by Entrepreneur Press. This book was released on 2015 with total page 223 pages. Available in PDF, EPUB and Kindle. Book excerpt: "As the number of single-parent families and dual-income families grows, the need for quality child care grows along with it. This revised guide presents the latest trends, resources, and tools, along with sound advice from practicing child-care business owners to get them started on the path to success"--
Download or read book Cribsheet written by Emily Oster and published by Penguin. This book was released on 2019-04-23 with total page 353 pages. Available in PDF, EPUB and Kindle. Book excerpt: From the author of Expecting Better and The Family Firm, an economist's guide to the early years of parenting. “Both refreshing and useful. With so many parenting theories driving us all a bit batty, this is the type of book that we need to help calm things down.” —LA Times “The book is jampacked with information, but it’s also a delightful read because Oster is such a good writer.” —NPR With Expecting Better, award-winning economist Emily Oster spotted a need in the pregnancy market for advice that gave women the information they needed to make the best decision for their own pregnancies. By digging into the data, Oster found that much of the conventional pregnancy wisdom was wrong. In Cribsheet, she now tackles an even greater challenge: decision-making in the early years of parenting. As any new parent knows, there is an abundance of often-conflicting advice hurled at you from doctors, family, friends, and strangers on the internet. From the earliest days, parents get the message that they must make certain choices around feeding, sleep, and schedule or all will be lost. There's a rule—or three—for everything. But the benefits of these choices can be overstated, and the trade-offs can be profound. How do you make your own best decision? Armed with the data, Oster finds that the conventional wisdom doesn't always hold up. She debunks myths around breastfeeding (not a panacea), sleep training (not so bad!), potty training (wait until they're ready or possibly bribe with M&Ms), language acquisition (early talkers aren't necessarily geniuses), and many other topics. She also shows parents how to think through freighted questions like if and how to go back to work, how to think about toddler discipline, and how to have a relationship and parent at the same time. Economics is the science of decision-making, and Cribsheet is a thinking parent's guide to the chaos and frequent misinformation of the early years. Emily Oster is a trained expert—and mom of two—who can empower us to make better, less fraught decisions—and stay sane in the years before preschool.
Download or read book Family Business written by Malinda Pennoyer Chouinard and published by . This book was released on 2016 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: "This visual guide illustrates why Patagonia's on-site child care center is a key component of our corporate mission, and why providing high quality on-site child care to working familites is essential. In safe and engaging environments we support unstructured play where our children learn, and where physical strength, creativity and confidence develop. True to Patagonia's climbing roots we encourage risk as the children learn and grow in an atmosphere of trust. This book is the visual story of how one corporation provides the support working families need to preserve American ingenuity that begins in early childhood"--Publisher.
Download or read book Family Child Care Contracts Policies Fourth Edition written by Tom Copeland and published by Redleaf Press. This book was released on 2018-09-04 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: Family Child Care Contracts and Policies, Fourth Edition offers the most up-to-date tools for family child care providers to establish and enforce contracts and policies. Topics include, how to establish good business relationships with parents, what to look for before signing contracts with parents, what information is vital to include in contracts and policies, how to prevent conflicts with parents over contracts and policies, when and how to end a contract. Updates to the new Fourth Edition include offering and charging for part-time care and extended care rates and policies for child care during the summer months expanded advice for how to handle siblings and family discounts expanded advice on charging for vacation time how to handle parent objections to paying for care when a child stays home information on bad-weather policies advice on how to deal with parents visiting during program hours caring for children who aren’t immunized expanded advice for how to turn down a client updated information on comparing income to minimum wage expanded advice for how enforce polices that previously weren’t enforced
Download or read book Family Child Care Legal and Insurance Guide written by Mari Millard and published by Redleaf Press. This book was released on 2004-05-01 with total page 224 pages. Available in PDF, EPUB and Kindle. Book excerpt: Legal and insurance strategies for reducing the risks of running a home-based child care business.