Download or read book Facebook Marketing The Crash Course to Get Ahead in Advertising and Win the Social Media Warfare written by Mark Gray and published by Facebook Marketing. This book was released on 2019-02-27 with total page 48 pages. Available in PDF, EPUB and Kindle. Book excerpt: ★★ Get the Kindle version FREE when purchasing the Paperback! ★★ Win the Facebook Warfare with The Crash Course If you want to learn everything you possibly can about how to derive marketing and advertising success from one of the world's most successful social media platforms, you've come to the right place. Packed with invaluable strategies, tips, and tactics, you will begin exploring how to leverage on all the strengths that Facebook has to offer and watch your campaign's success surpass even what you thought was impossible. Facebook is today's most powerful marketing and advertising platform, and thanks to this advanced manual, understanding how it works has just become a whole lot easier. What This Manual IncludesFrom Zero To Hero This guidebook is here to teach you how to implement, develop, and even measure what constitutes a successful marketing and advertising campaign from start to finish. No Matter Your Level This manual is the savvy and insightful guide that every marketer and advertiser needs. Lead Generation Secrets All the secrets about lead generation and how to do it in the smartest and profitable ways. Key Topics Difference between Facebook Ads and Google Ads. Why Facebook lead ads are so beneficial. How to create an effective targeting strategy. Difference between paid and free content, and which is better for yourbusiness. Biggest Facebook advertising mistakes that advertisers make. The rules for effective marketing on Facebook. Learn Facebook the Smart Way, Get Your Copy Today!
Download or read book Instagram Marketing The Crash Course to Get Ahead in Advertising and Win the Social Media Warfare written by Mark Gray and published by Instagram Marketing. This book was released on 2019-01-22 with total page 48 pages. Available in PDF, EPUB and Kindle. Book excerpt: ★★ Get the Kindle version FREE when purchasing the Paperback! ★★Win the Instagram Warfare with The Crash Course Instagram is a global phenomenon. There will be millions of other brands competing and vying for the same attention from your audience just like what you are doing. As a business, it is important that you can distinguish your brand from the crowd through the right advertising techniques and strategies if you hope to win in the social media warfare. To come out on top, you must be able to increase your chances of making yourself heard loud and clear, which is exactly what brings you to this guidebook today. We have all got a lot of big, awesome ideas for fantastic campaigns. Unfortunately, sometimes, we're not quite sure in which direction we should be headed to turn that vision into a reality, especially for small businesses with an even more limited budget and resources to work with. What advertising strategies are going to work best to help you achieve the outcome that you're hoping for? What This Manual IncludesThe Growth StrategyWithout a proper growth strategy in place, you would aimlessly be promoting your content without any sense of direction about whether your efforts are working or not. Your content is a big part of your growth strategy, and it is the content that you produce on your social media profile that starts to build the relationships between you and your audience. Avoid Problems A lot of brands, especially the ones who are just starting out on social media, are often left baffled as to why they're marketing and advertising efforts did not work quite the way they hoped for. If you want to avoid becoming one of those brands, you need this guide to help you out. Content Is Still King? All the beautiful visuals and exciting videos in the world are not going to do you much good if the content that you produce doesn't align with your advertising and marketing strategies. Key Topics The key elements that go into building the perfect profile Why you should consider working with some of Instagram's most influential users The secrets and strategies to marketing with Instagram Live Best practices to make your Instagram Live content memorable Essential key insights to creating quality content How to track your success Learn Instagram the Smart Way, Get Your Copy Today!
Download or read book Youtube Marketing The Crash Course to Get Ahead in Advertising and Win the Social Media Warfare written by Mark Gray and published by Youtube Marketing. This book was released on 2019-02-12 with total page 50 pages. Available in PDF, EPUB and Kindle. Book excerpt: ★★ Get the Kindle version FREE when purchasing the Paperback! ★★Win the YouTube Warfare with The Crash Course When you learn how you can unlock the power that YouTube has to offer, you will automatically become convinced at how social media marketing is not the future, but the present. You will be able to gain a deeper understanding of who your customers are and how you can address their needs and expectations. Check out the previous installments in this series. They contain the foundational principles that lead up to this final volume. This manual is the final step toward building the brand you have always dreamed about. Your journey toward achieving your goals and your objectives begins with building your blueprint to success. Best of all, it is not as hard as you might think it is. With a nudge in the right direction, you will be well on your way to crafting the best possible online advertising campaign to suit your brand. The world is at your fingertips... literally! What This Manual IncludesUnlock The Secrets When you are able to unlock the secrets that YouTube has to offer, you will discover some of the most powerful tools that social media has to offer. In addition, your understanding of YouTube and social media, in general, will enable you to get the most out of your marketing efforts. Be Successful For Real This manual is guaranteed to change your perspective on your brand, your value proposition, and your core customers. It will give you the insights that you need in order to become the most successful player in your field. You might be closer to achieving ultimate success than you think. Advanced Strategies You will discover the secrets to establishing an integrated online advertising strategy based on social media marketing. Key Topics Search engine optimization (SEO) across the various platforms you have presence. The use of analytics in assessing your strategy's performance. How to choose which content you can use on which platforms. How to avoid spreading your content too thin. Linking your content across all of the social media platforms you use. The use of trial and error in testing your strategies. The importance of starting off small. Learn YouTube the Smart Way, Get Your Copy Today!
Download or read book Skip the Line written by James Altucher and published by HarperCollins. This book was released on 2021-02-23 with total page 288 pages. Available in PDF, EPUB and Kindle. Book excerpt: The entrepreneur, angel investor, and bestselling author of Choose Yourself busts the 10,000-hour rule of achieving mastery, offering a new mindset and dozens of techniques that will inspire any professional—no matter their age or managerial level—to pursue their passions and quickly acquire the skills they need to succeed and achieve their dreams. We live in a hierarchical world where experience has traditionally been the key to promotion. But that period is over! Straight, clear-cut career trajectories no longer exist. Industries disappear, job descriptions change, and people’s interests and passions evolve. The key to riding this wave, entrepreneur James Altucher advises, is to constantly be curious about what’s next, to be comfortable with uncertainty so you can keep navigating the rough waters ahead, and most important, to pursue the things that interest you. In Skip the Line, he reveals how he went from struggling and depressed to making his personal, financial, and creative dreams come true, despite—and perhaps due to—his many failures along the way. Altucher combines his personal story with concrete—and unorthodox—insights that work. But Skip the Line isn’t about hacks and shortcuts—it’s about transforming the way you think, work, and live, letting your interests guide your learning, time, and resources. It’s about allowing yourself to do what comes naturally; the more you do what you love, the better you do it. While showing you how to approach change and crisis, Altucher gives you tools to help easily execute ideas, become an expert negotiator, attract the attention of those around you, scale promising ideas, and improve leadership—all of which will catapult you higher than you ever thought possible and at a speed that everyone will tell you is impossible.
Download or read book Best Life written by and published by . This book was released on 2008-04 with total page 140 pages. Available in PDF, EPUB and Kindle. Book excerpt: Best Life magazine empowers men to continually improve their physical, emotional and financial well-being to better enjoy the most rewarding years of their life.
Download or read book The End of Marketing written by Carlos Gil and published by Kogan Page Publishers. This book was released on 2019-10-03 with total page 241 pages. Available in PDF, EPUB and Kindle. Book excerpt: WINNER: American Book Fest Best Book Awards 2020 - Marketing and Advertising category WINNER: NYC Big Book Award 2020 - Business: Small Business and Entrepreneurship category WINNER: BookAuthority Best New Book to Read in 2020 - Social Media Marketing category FINALIST: Business Book Awards 2020 - International Business Book category Social networks are the new norm and traditional marketing is failing in today's digital, always-on culture. Businesses across the world are having to face up to how they remain relevant in the choppy waters of the digital ocean. In an era where a YouTube star gets more daily impressions than Nike, Coca-Cola and Walmart combined, traditional marketing as we know it is dead. The End of Marketing revolutionizes the way brands, agencies and marketers should approach marketing. From how Donald Trump won the American presidency using social media and why Kim Kardashian is one of the world's biggest online brands, through to the impact of bots and automation, this book will teach you about new features and emerging platforms that will engage customers and employees. Discover bold content ideas, hear from some of the world's largest brands and content creators and find out how to build smarter paid-strategies, guaranteed to help you dominate your markets. The End of Marketing explains that no matter how easy it is to reach potential customers, the key relationship between brand and consumer still needs the human touch. Learn how to put 'social' back into social media and claim brand relevancy in a world where algorithms dominate, organic reach is dwindling and consumers don't want to be sold to, they want to be engaged.
Download or read book I Love Jesus But I Want to Die written by Sarah J. Robinson and published by WaterBrook. This book was released on 2021-05-11 with total page 257 pages. Available in PDF, EPUB and Kindle. Book excerpt: A compassionate, shame-free guide for your darkest days “A one-of-a-kind book . . . to read for yourself or give to a struggling friend or loved one without the fear that depression and suicidal thoughts will be minimized, medicalized or over-spiritualized.”—Kay Warren, cofounder of Saddleback Church What happens when loving Jesus doesn’t cure you of depression, anxiety, or suicidal thoughts? You might be crushed by shame over your mental illness, only to be told by well-meaning Christians to “choose joy” and “pray more.” So you beg God to take away the pain, but nothing eases the ache inside. As darkness lingers and color drains from your world, you’re left wondering if God has abandoned you. You just want a way out. But there’s hope. In I Love Jesus, But I Want to Die, Sarah J. Robinson offers a healthy, practical, and shame-free guide for Christians struggling with mental illness. With unflinching honesty, Sarah shares her story of battling depression and fighting to stay alive despite toxic theology that made her afraid to seek help outside the church. Pairing her own story with scriptural insights, mental health research, and simple practices, Sarah helps you reconnect with the God who is present in our deepest anguish and discover that you are worth everything it takes to get better. Beautifully written and full of hard-won wisdom, I Love Jesus, But I Want to Die offers a path toward a rich, hope-filled life in Christ, even when healing doesn’t look like what you expect.
Download or read book To Make Men Free written by Heather Cox Richardson and published by Basic Books. This book was released on 2014-09-23 with total page 417 pages. Available in PDF, EPUB and Kindle. Book excerpt: From the New York Times bestselling author of Democracy Awakening, “the most comprehensive account of the GOP and its competing impulses” (Los Angeles Times) When Abraham Lincoln helped create the Republican Party on the eve of the Civil War, his goal was to promote economic opportunity for all Americans, not just the slaveholding Southern planters who steered national politics. Yet, despite the egalitarian dream at the heart of its founding, the Republican Party quickly became mired in a fundamental identity crisis. Would it be the party of democratic ideals? Or would it be the party of moneyed interests? In the century and a half since, Republicans have vacillated between these two poles, with dire economic, political, and moral repercussions for the entire nation. In To Make Men Free, celebrated historian Heather Cox Richardson traces the shifting ideology of the Grand Old Party from the antebellum era to the Great Recession, revealing the insidious cycle of boom and bust that has characterized the Party since its inception. While in office, progressive Republicans like Teddy Roosevelt and Dwight Eisenhower revived Lincoln's vision of economic freedom and expanded the government, attacking the concentration of wealth and nurturing upward mobility. But they and others like them have been continually thwarted by powerful business interests in the Party. Their opponents appealed to Americans' latent racism and xenophobia to regain political power, linking taxation and regulation to redistribution and socialism. The results of the Party's wholesale embrace of big business are all too familiar: financial collapses like the Panic of 1893, the Great Depression in 1929, and the Great Recession in 2008. With each passing decade, with each missed opportunity and political misstep, the schism within the Republican Party has grown wider, pulling the GOP ever further from its founding principles. Expansive and authoritative, To Make Men Free is a sweeping history of the Party that was once America's greatest political hope -- and, time and time again, has proved its greatest disappointment.
Download or read book A Promised Land written by Barack Obama and published by Random House. This book was released on 2024-08-13 with total page 801 pages. Available in PDF, EPUB and Kindle. Book excerpt: A riveting, deeply personal account of history in the making—from the president who inspired us to believe in the power of democracy #1 NEW YORK TIMES BESTSELLER • NAACP IMAGE AWARD NOMINEE • NAMED ONE OF THE TEN BEST BOOKS OF THE YEAR BY THE NEW YORK TIMES BOOK REVIEW AND PEOPLE NAMED ONE OF THE BEST BOOKS OF THE YEAR BY The Washington Post • Jennifer Szalai, The New York Times • NPR • The Guardian • Slate • Vox • The Economist • Marie Claire In the stirring first volume of his presidential memoirs, Barack Obama tells the story of his improbable odyssey from young man searching for his identity to leader of the free world, describing in strikingly personal detail both his political education and the landmark moments of the first term of his historic presidency—a time of dramatic transformation and turmoil. Obama takes readers on a compelling journey from his earliest political aspirations to the pivotal Iowa caucus victory that demonstrated the power of grassroots activism to the watershed night of November 4, 2008, when he was elected 44th president of the United States, becoming the first African American to hold the nation’s highest office. Reflecting on the presidency, he offers a unique and thoughtful exploration of both the awesome reach and the limits of presidential power, as well as singular insights into the dynamics of U.S. partisan politics and international diplomacy. Obama brings readers inside the Oval Office and the White House Situation Room, and to Moscow, Cairo, Beijing, and points beyond. We are privy to his thoughts as he assembles his cabinet, wrestles with a global financial crisis, takes the measure of Vladimir Putin, overcomes seemingly insurmountable odds to secure passage of the Affordable Care Act, clashes with generals about U.S. strategy in Afghanistan, tackles Wall Street reform, responds to the devastating Deepwater Horizon blowout, and authorizes Operation Neptune’s Spear, which leads to the death of Osama bin Laden. A Promised Land is extraordinarily intimate and introspective—the story of one man’s bet with history, the faith of a community organizer tested on the world stage. Obama is candid about the balancing act of running for office as a Black American, bearing the expectations of a generation buoyed by messages of “hope and change,” and meeting the moral challenges of high-stakes decision-making. He is frank about the forces that opposed him at home and abroad, open about how living in the White House affected his wife and daughters, and unafraid to reveal self-doubt and disappointment. Yet he never wavers from his belief that inside the great, ongoing American experiment, progress is always possible. This beautifully written and powerful book captures Barack Obama’s conviction that democracy is not a gift from on high but something founded on empathy and common understanding and built together, day by day.
Download or read book Build Brilliant Brands written by Aline Santos and published by Human After All Limited. This book was released on 2020-09-16 with total page 268 pages. Available in PDF, EPUB and Kindle. Book excerpt: Facebook's EMEA Client Council is made up of leaders from some of the most influential brands and agencies across Europe, the Middle East and Africa. The goal of the council has been to create a forum where the best minds in business can come together to share ideas and develop best practices. Build Brilliant Brands is the first attempt to capture their ideas, insights and opinions. It features 22 essays — 18 penned by council members, four by guest contributors — split across three distinct chapters: what hasn't changed in marketing, what's changing, and what needs to change. And though the essays cover a wide range of topics, each is designed to inspire and inform those who are in the business of building brilliant brands.
Download or read book Popular Science written by and published by . This book was released on 2004-09 with total page 186 pages. Available in PDF, EPUB and Kindle. Book excerpt: Popular Science gives our readers the information and tools to improve their technology and their world. The core belief that Popular Science and our readers share: The future is going to be better, and science and technology are the driving forces that will help make it better.
Download or read book Engage Revised and Updated written by Brian Solis and published by John Wiley & Sons. This book was released on 2011-02-25 with total page 341 pages. Available in PDF, EPUB and Kindle. Book excerpt: The ultimate guide to branding and building your business in the era of the Social Web—revised and updated with a Foreword by Ashton Kutcher Engage! thoroughly examines the social media landscape and how to effectively use social media to succeed in business—one network and one tool at a time. It leads you through the detailed and specific steps required for conceptualizing, implementing, managing, and measuring a social media program. The result is the ability to increase visibility, build communities of loyal brand enthusiasts, and increase profits. Covering everything you need to know about social media marketing and the rise of the new social consumer, Engage! shows you how to create effective strategies based on proven examples and earn buy-in from your marketing teams. Even better, you'll learn how to measure success and ROI. Introduces you to the psychology, behavior, and influence of the new social consumer Shows how to define and measure the success of your social media campaigns for the short and long term Features an inspiring Foreword by actor Ashton Kutcher, who has more than 5 million followers on Twitter Revised paperback edition brings the book completely up to date to stay ahead of the lightning fast world of social media Today, no business can afford to ignore the social media revolution. If you're not using social media to reach out to your customers and the people who influence them, who is?
Download or read book Your Ad Ignored Here written by Tom Fishburne and published by . This book was released on 2017-10-24 with total page 214 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Tom is the David Ogilvy of cartooning." --Seth Godin, author of Purple Cow From the birth of social media to digital advertising to personal branding, marketing has transformed in the past 15 years. Capturing these quintessential moments in marketing is Marketoonist, a popular cartoon series from veteran marketer Tom Fishburne. Your Ad Ignored Here collects nearly 200 of these hilarious and apt depictions of modern marketing life on the 15th anniversary of the series. Fishburne began to doodle his observations in 2002 when working in the trenches of marketing. Initially intended for co-workers, they are now read by hundreds of thousands of marketers every week. The cartoons' popularity stem not only from their deft reflections on latest trends, but their witty summary of the shared experiences of marketing -- handling a PR crisis, giving creative feedback to an agency, or avoiding idea killers in innovation. Your Ad Ignored Here gives voice to the challenges and opportunities faced by people working in business everywhere. Readers regularly inquire if Fishburne is spying on them at work. Whether or not you work in marketing, these cartoons will make you laugh ... and think about our rapidly evolving world of work. Tom Fishburne started drawing cartoons on the backs of business cases as a student at Harvard Business School. Fishburne's cartoons have grown by word of mouth to reach hundreds of thousands of marketers every week and have been featured by The Wall Street Journal, Fast Company, and The New York Times. His cartoons have appeared on a billboard ad in Times Square, helped win a Guinness World Record, and turned up in a top-secret NSA presentation released by Edward Snowden. Fishburne draws (literally and figuratively) from 20 years in the marketing trenches in the US and Europe. He was Marketing VP at Method Products, Interim CMO at HotelTonight, and worked in brand management for Nestlé and General Mills. Fishburne developed web sites and digital campaigns for interactive agency iXL in the late 90s and started his marketing career selling advertising space for the first English-language magazine in Prague. In 2010, Fishburne expanded Marketoonist into a marketing agency focused on the unique medium of cartoons. Since 2010, Marketoonist has developed visual content marketing campaigns for businesses such as Google, IBM, Kronos, and LinkedIn. Fishburne is a frequent keynote speaker on marketing, innovation, and creativity, using cartoons, case studies, and his marketing career to tell the story visually. Fishburne lives and draws near San Francisco with his wife and two daughters. All of his cartoons and observations are posted at marketoonist.com. Advance Praise for Your Ad Ignored Here "If marketing kept a diary, this would be it." --Ann Handley, Chief Content Officer of MarketingProfs "Laugh and learn at the same time. BTW, if you don't laugh, you're clueless, and the cartoon is about you." --Guy Kawasaki, Chief evangelist of Canva, Mercedes-Benz brand ambassador "Tom Fishburne has a knack for marketing humor (and truth) like no other." --Lee Odden, CEO, TopRank Marketing "Any great piece of comedy is funny because its true. Well, no one has gathered marketing truths through painfully awkward insights and hilarious delivery the way Tom has." --Ron Tite, Author, Everyone's An Artist (Or At Least They Should Be)
Download or read book It s Complicated written by Danah Boyd and published by Yale University Press. This book was released on 2014-02-25 with total page 296 pages. Available in PDF, EPUB and Kindle. Book excerpt: Surveys the online social habits of American teens and analyzes the role technology and social media plays in their lives, examining common misconceptions about such topics as identity, privacy, danger, and bullying.
Download or read book Look Both Ways written by Jason Reynolds and published by Simon and Schuster. This book was released on 2020-10-27 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt: "A collection of ten short stories that all take place in the same day about kids walking home from school"--
Download or read book Likewar written by Peter Warren Singer and published by Eamon Dolan Books. This book was released on 2018 with total page 421 pages. Available in PDF, EPUB and Kindle. Book excerpt: Social media has been weaponized, as state hackers and rogue terrorists have seized upon Twitter and Facebook to create chaos and destruction. This urgent report is required reading, from defense experts P.W. Singer and Emerson T. Brooking.
Download or read book The Vanishing Girls written by Callie Browning and published by Black Coral. This book was released on 2021-03-24 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:
