Download or read book The Secret Life of Data written by Aram Sinnreich and published by MIT Press. This book was released on 2024-04-30 with total page 309 pages. Available in PDF, EPUB and Kindle. Book excerpt: How data surveillance, digital forensics, and generative AI pose new long-term threats and opportunities—and how we can use them to make better decisions in the face of technological uncertainty. In The Secret Life of Data, Aram Sinnreich and Jesse Gilbert explore the many unpredictable, and often surprising, ways in which data surveillance, AI, and the constant presence of algorithms impact our culture and society in the age of global networks. The authors build on this basic premise: no matter what form data takes, and what purpose we think it’s being used for, data will always have a secret life. How this data will be used, by other people in other times and places, has profound implications for every aspect of our lives—from our intimate relationships to our professional lives to our political systems. With the secret uses of data in mind, Sinnreich and Gilbert interview dozens of experts to explore a broad range of scenarios and contexts—from the playful to the profound to the problematic. Unlike most books about data and society that focus on the short-term effects of our immense data usage, The Secret Life of Data focuses primarily on the long-term consequences of humanity’s recent rush toward digitizing, storing, and analyzing every piece of data about ourselves and the world we live in. The authors advocate for “slow fixes” regarding our relationship to data, such as creating new laws and regulations, ethics and aesthetics, and models of production for our data-fied society. Cutting through the hype and hopelessness that so often inform discussions of data and society, The Secret Life of Data clearly and straightforwardly demonstrates how readers can play an active part in shaping how digital technology influences their lives and the world at large.

Download or read book She s In CTRL written by Anne-Marie Imafidon and published by Random House. This book was released on 2022-09-08 with total page 198 pages. Available in PDF, EPUB and Kindle. Book excerpt: 'A practical and positive guide to using tech to change women's lives for the better' - Caroline Criado Perez, author of Invisible Women: exposing data bias in a world designed for men 'A powerful and inspiring call to action from one of Britain's brightest minds'- Yomi Adegoke, award-winning journalist, author of Slay in Your Lane etc. Why are women so under-represented in the tech world? Why does this matter? What can we do about it? A book that asks essential questions and provides long-overdue practical solutions. Perfect for readers of Invisible Women. Why do so many of us - particularly women - feel the tech world is beyond reach? Women are woefully under-represented in tech - they represent roughly a mere quarter of the UK STEM workforce. This means an ever-increasing series of big decisions are made by a small number of people, mainly men. So what are the challenges for all of us who want to wrest back control? How do we get past the gatekeepers? When we do, what are the opportunities that will open up - for us in our individual roles, and for the future of tech?. Dr Imafidon shows we have more agency than we think, drawing on her own experience and the stories of other pioneers and innovators to provide examples, exercises and practical guidance for how to get started and take control. There will always be problems. But, as we know, women are problem-solvers.

Download or read book Ethical Artificial Intelligence from Popular to Cognitive Science written by Jordan Richard Schoenherr and published by Taylor & Francis. This book was released on 2022-06-24 with total page 208 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book offers a unique interdisciplinary perspective on the ethics of 'artificial intelligence' – autonomous, intelligent, (and connected) systems, or AISs, applying principles of social cognition to understand the social and ethical issues associated with the creation, adoption, and implementation of AISs. As humans become entangled in sociotechnical systems defined by human and artificial agents, there is a pressing need to understand how trust is created, used, and abused. Compounding the difficulty in answering these questions, stakeholders directly or indirectly affected by these systems differ in their motivations, understanding, and values. This volume provides a comprehensive resource to help stakeholders understand ethical issues of designing and implementing AISs using an ethical sensemaking approach. Starting with the general technical affordances of AIS, Dr. Jordan Richard Schoenherr considers the features of system design relating data integrity, selection and interpretation of algorithms, and the evolution processes that drive AISs innovation as a sociotechnological system. The poles of technophobia (algorithmic aversion) and technophilia (algorithmic preference) in the public perception of AISs are then described and considered against existing evidence, including issues ranging from the displacement and re-education needs of the human workforce, the impact of use of technology on interpersonal accord, and surveillance and cybersecurity. Ethical frameworks that provide tools for evaluating the values and outcomes of AISs are then reviewed, and how they can be aligned with ethical sensemaking processes identified by psychological science is explored. Finally, these disparate threads are brought together in a design framework. Also including sections on policies and guideline, gaming and social media, and Eastern philosophical frameworks, this is fascinating reading for students and academics in psychology, computer science, philosophy, and related areas, as well as professionals such as policy makers and those working with AI systems.

Download or read book Bots written by Nick Monaco and published by John Wiley & Sons. This book was released on 2022-05-10 with total page 176 pages. Available in PDF, EPUB and Kindle. Book excerpt: Bots – automated software applications programmed to perform tasks online – have become a feature of our everyday lives, from helping us navigate online systems to assisting us with online shopping. Yet, despite enabling internet users, bots are increasingly associated with disinformation and concerning political intervention. In this ground-breaking book, Monaco and Woolley offer the first comprehensive overview of the history of bots, tracing their varied applications throughout the past sixty years and bringing to light the astounding influence these computer programs have had on how humans understand reality, communicate with each other, and wield power. Drawing upon the authors' decade of experience in the field, this book examines the role bots play in politics, social life, business, and artificial intelligence. Despite bots being a fundamental part of the web since the early 1990s, the authors reveal how the socially oriented ones continue to play an integral role in online communication globally, especially as our daily lives become increasingly automated. This timely book is essential reading for students and scholars in Media and Communication Studies, Sociology, Politics, and Computer Science, as well as general readers with an interest in technology and public affairs.

Download or read book Technology and Luxury Hospitality written by Park Thaichon and published by Taylor & Francis. This book was released on 2024-06-28 with total page 335 pages. Available in PDF, EPUB and Kindle. Book excerpt: The integration of pioneering information and communication technologies has transformed the hospitality sector. This groundbreaking book delves into the transformative power of cutting-edge technologies in the world of high-end travel and accommodation. As the digital revolution continues to reshape our lives, this book offers an exclusive look at how the hospitality industry is adapting and evolving to cater to the sophisticated tastes of the modern, tech-savvy traveller. In this eye-opening exploration, readers will be taken on a journey through the latest innovations in artificial intelligence, blockchain, and the metaverse as they intersect with the world of luxury hospitality. From AI-driven concierge services and smart hotel rooms that cater to guests' every whim to the democratization of luxury experiences through blockchain-based loyalty programmes and the rise of virtual reality travel, this book reveals the extraordinary possibilities that lie ahead for the discerning traveller. With insights from international experts, this edited collection provides a comprehensive and engaging overview of the current and future trends shaping the industry and will be valuable to scholars and postgraduate researchers across the hospitality sector, innovation, and luxury management.

Download or read book Balancing Act Countering Digital Disinformation While Respecting Freedom of Expression written by Broadband Commission for Sustainable Development and published by UNESCO Publishing. This book was released on 2021-09-21 with total page 347 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Social Customer Relationship Management written by Rainer Alt and published by Springer Nature. This book was released on 2019-08-29 with total page 127 pages. Available in PDF, EPUB and Kindle. Book excerpt: Social media has received considerable attention, and many potential benefits, as well as concerns, are now being discussed. This book explores how social media can successfully support business processes in marketing, sales and service in the context of customer relationship management (CRM). It presents the fundamentals of Social CRM and shows how small and large companies alike have implemented it. In turn, the book presents analytic and operational software tools that offer features for enhancing and streamlining interactions with customers. The book concludes with an overview of essential design areas that businesses need to bear in mind when introducing social media into their CRM strategies. In this regard, it also points out key success factors, limitations, and data protection aspects.

Download or read book Getting Started with Chatbots written by Akhil Mittal and published by BPB Publications. This book was released on 2019-09-20 with total page 156 pages. Available in PDF, EPUB and Kindle. Book excerpt: A complete guide to build a better Chatbots DESCRIPTION This book makes you familiar with the concept of the chatbot. It explains what chatbot is, how does a chatbot work, and what exactly is the need for a chatbot in todayÕs era? It focuses on creating a bot using AmazonÕs Lex service and getting the bot deployed on Facebook messenger for live chatting. This book will train you on how to create a chatbot using GoogleÕs Dialogflow and test the bot in Dialogflow console. It also demonstrates how to create a custom chatbot using MicrosoftÕs bot framework and enable the webhooks in Dialogflow and return the response from the custom bot to Dialogflow intents as a fulfilment response. KEY FEATURES Concept of artificial intelligence (AI) and machine learning How AI is involved in creating chatbots What are chatbots Chatbot development Live chatting Create chatbot with technologies such as Amazon Lex, Google Dialogflow, AWS Lambda, Microsoft Bot Framework, and Azure Deploy and talk to your bot WHAT WILL YOU LEARN Learn the concept of chatbot Learn how chatbots and AI work hand in hand Learn the concept of machine learning in chatbots Get familiar with chatbot services such as AmazonÕs Lex and GoogleÕs Dialogflow Learn how to write an AWS Lambda function Learn what webhooks are Learn about MicrosoftÕs Bot Framework Write your own custom chatbot Deploy the chatbot on Facebook Messenger, Google Assistant, and Slack Live chatting with your own chatbot WHO THIS BOOK IS FOR The developers, architects, and software/technology enthusiasts who are keen to learn the cutting-edge technologies and want to get a hands-on experience on AI by creating their own custom chatbots. Organizations, small companies, service-based/product-based setups which want to learn how to create a basic chatbot on their website and on social media to get more leads and reach to the end user for their business. Students, if they are seeking something where they can create and integrate the real-time chatbots in their projects. Table of Contents Section 1: The Concept 1. What are Chatbots? 2. How Chatbot Works 3. What is the Need for a Chatbot? 4. Conversational Flow? Ê Section 2: Creating a Chatbot Using Amazon Lex 1. Amazon Lex and AWS Account 2. Create Bot Using Amazon Lex 3. AWS Lambda Function 4. Slots 5. Error Handling 6. Deploy the Bot on Facebook Messenger 7. Live Chatbot on Facebook Ê Section 3: Creating a Chatbot Using Dialogflow API and MicrosoftÕs Bot Framework Technical Requirements 1. Dialogflow Account 2. Creating a Bot in Dialogflow 3. Dialogflow Console 4. Integrating the Bot with Slack 5. Chatbot Using Microsoft Bot Framework 6. Publishing the Bot from Visual Studio to Azure 7. Register the Bot 8. Dialogflow.v2 SDK 9. Webhooks in Dialogflow 10. Ê Testing the Bot 11. Ê Deploy the Chatbot in Facebook Messenger 12. Ê Live Chatbot on Facebook 13. Ê Deploy the Chatbot in Slack

Download or read book 2050 The Singular Human Era written by Rafael Irio and published by Rafael Irio LLC. This book was released on 2022-03-10 with total page 290 pages. Available in PDF, EPUB and Kindle. Book excerpt: How can we stay relevant in a world where AI will touch every job? What do we need to teach our children so they can thrive in an uncertain future? How do we prepare for a longer life as life expectancy increases? 2050: THE SINGULAR HUMAN ERA explores how the next waves of change arising from rapid technological advances, a growing senior population, inequalities, and climate change will transform all aspects of our lives, work, education, and relationships with others and machines. In the next thirty years, we will experience more change—primarily driven by rapid and disruptive technological advances—than humanity has experienced over the last 250 years. The next waves of change will repeatedly test our ability to adapt to new scenarios and reinvent ourselves to navigate an uncertain future. Technology is accelerating and scaling upward faster than ever. Change is the only certainty in an unpredictable future, so we must anticipate, explore, and embrace uncharted territories and technologies reshaping the world and humanity. Machines are rapidly mastering the skills once reserved for humans, 2050: THE SINGULAR HUMAN ERA provides a forward-looking perspective of the key trends shaping the future of work and the human skills we need to develop, so AI, automation, and robots don’t make us obsolete. What makes us unique and distinctive? Creativity, collaboration, critical thinking, communications, and ethics—for a start. As the physical world merges with the digital universe, our work, education, entertainment, and interactions will become increasingly digitized. The book reminds us that our most important assets—values, identity, and integrity— need to guide our decisions and digital presence. Technology is a vehicle to take us to the destination of our choice. We need to use it to achieve better outcomes and augment our human capabilities rather than influence, manipulate, or replace us entirely. 2050: THE SINGULAR HUMAN ERA is the ultimate non-fiction human growth playbook to enable future-ready professionals and young people to embrace the world of tomorrow. It reinforces the principle that anticipation and ongoing learning are critical to avoid obsolescence. The book provides an overview of the skills that will maintain our distinctiveness in an environment that will continue to challenge our cognitive and emotional abilities. We will need to reinvent ourselves repeatedly and keep discovering our best versions by learning from our own experiences and the world around us. This never-ending experiential loop will prepare us to respond and adapt to constant changes. In a not-too-distant reality, people and technology will share space in society, especially in the workplace. Some people will anticipate and thrive in uncharted territories; others will be left behind. The secret to maintaining your distinctiveness is to equip yourself with human skills and remain flexible to adapt to a fast-paced environment. The singular humans are forward-thinking individuals. They are at the forefront of progress, possess strong foresight of breakthrough trends shaping the world, and constantly explore new possibilities. They are fearless risk-takers, ready to become engaged global citizens.

Download or read book The Context Marketing Revolution written by Mathew Sweezey and published by Harvard Business Press. This book was released on 2020-03-24 with total page 178 pages. Available in PDF, EPUB and Kindle. Book excerpt: In a world of limitless media noise, how can businesses break through to customers? Context. We are in the midst of a massive media revolution. For the first time in history, ordinary people around the world have the ability to create, distribute, and consume content instantly, from anywhere, using connected devices. The massive increase in media "noise" created by these consumers and devices creates an entirely new situation that makes conventional marketing models obsolete. And yet countless companies and marketing organizations continue to rely on traditional models, assuming that their "campaigns" will sway customers. They couldn't be more wrong. In this provocative and practical book, Salesforce marketing maven Mathew Sweezey boldly outlines this new "infinite media" environment and poses a profound question: In a transformed world where customers shape their own experience, what is the key to breaking through and motivating them to buy? It is context--the close linkage between an individual's immediate desires and the experiences a brand creates to fulfill them. Drawing on new research and new insights into current consumer psychology, Sweezey defines the five key elements of context. Customer experiences must be: Available: Helping people achieve the value they seek in the moment Permissioned: Giving people what they've asked for, on their terms Personal: Going beyond how personal it is to how personally you can deliver it Authentic: Combining voice, empathy, and brand congruence simultaneously Purposeful: Creating a deeper connection to the brand, beyond the product Sweezey uses vivid examples to highlight a new marketing model used by high-performing brands big and small. The final part of the book shifts to execution, providing a new rule book for context-based marketing. The Context Marketing Revolution will change forever how you think about the purpose and practice of marketing.

Download or read book Introducing Azure Bot Service written by Charles Waghmare and published by Apress. This book was released on 2019-08-29 with total page 221 pages. Available in PDF, EPUB and Kindle. Book excerpt: See how custom chatbots and Azure Bot Service can resolve common business problems. This book takes you through the many possibilities of bot development from a business point of view, using Microsoft bot technology, and demonstrates how to connect, deploy, and manage them. Starting with an introduction to chatbots and their features you will go through the design and implementation of Azure chatbots. This will set the foundation for the rest of the book before you learn how to create and manage messages in chatbots. You’ll then see how to deploy your chatbot in different business scenarios and how to integrate Azure chatbots with different applications such as Facebook and Twitter. To really allow you to demonstrate business value, Introducing Azure Bot Service covers tips on enhancing customer satisfaction and developing insights by analyzing customer behavior. This knowledge will help you understand how artificial intelligence techniques such as chatbots help your organization undergo digital transformation. After reading this book, you will be ready to build chatbots using Microsoft Azure, deploy them in different business scenarios, and measure the benefits of chatbots. What You Will Learn Build time-saving chatbots using Azure Bot Service Engage in proactive customer interaction Integrate chatbots as a key aspect of your business strategy Improve customer satisfaction Ease into digital transformation using Azure chatbots Who This Book Is For Developers who are interested in building chatbots.

Download or read book The Communication Playbook written by Teri Kwal Gamble and published by SAGE Publications. This book was released on 2022-09-27 with total page 634 pages. Available in PDF, EPUB and Kindle. Book excerpt: Ideal for hybrid communication courses, The Communication Playbook is designed to equip students with the tools they need to develop communicative resilience in their personal and public lives, whether face-to-face or virtually. Supported by practical learning activities and exercises, along with discussions of timely topics such as events of extremism, a global pandemic, and the technological and multicultural nature of society, bestselling authors Teri Kwal Gamble and Michael W. Gamble help students navigate the physical and digital realms of communication, enabling them to become clear, confident communicators. The Second Edition includes updated examples, new annotated speeches on up-to-date topics, and greater coverage of how technology and culture influences communication. This title is accompanied by a complete teaching and learning package. Contact your SAGE representative to request a demo. Digital Option / Courseware SAGE Vantage is an intuitive learning platform that integrates quality SAGE textbook content with assignable multimedia activities and auto-graded assessments to drive student engagement and ensure accountability. Unparalleled in its ease of use and built for dynamic teaching and learning, Vantage offers customizable LMS integration and best-in-class support. It’s a learning platform you, and your students, will actually love. Learn more. Assignable Video with Assessment Assignable video (available with SAGE Vantage) is tied to learning objectives and curated exclusively for this text to bring concepts to life. Watch a sample video now. LMS Cartridge: Import this title’s instructor resources into your school’s learning management system (LMS) and save time. Don’t use an LMS? You can still access all of the same online resources for this title via the password-protected Instructor Resource Site. Learn more.

Download or read book An Introduction to Communication and Artificial Intelligence written by David J. Gunkel and published by Polity. This book was released on 2020-01-07 with total page 320 pages. Available in PDF, EPUB and Kindle. Book excerpt: Communication and artificial intelligence (AI) are closely related. It is communication – particularly interpersonal conversational interaction – that provides AI with its defining test case and experimental evidence. Likewise, recent developments in AI introduce new challenges and opportunities for communication studies. Technologies such as machine translation of human languages, spoken dialogue systems like Siri, algorithms capable of producing publishable journalistic content, and social robots are all designed to communicate with users in a human-like way. This timely and original textbook provides educators and students with a much-needed resource, connecting the dots between the science of AI and the discipline of communication studies. Clearly outlining the topic's scope, content and future, the text introduces key issues and debates, highlighting the importance and relevance of AI to communication studies. In lively and accessible prose, David Gunkel provides a new generation with the information, knowledge, and skills necessary to working and living in a world where social interaction is no longer restricted to humans. The first work of its kind, An Introduction to Communication and Artificial Intelligence is the go-to textbook for students and scholars getting to grips with this crucial interdisciplinary topic.

Download or read book The Age of Surveillance Capitalism written by Shoshana Zuboff and published by PublicAffairs. This book was released on 2019-01-15 with total page 683 pages. Available in PDF, EPUB and Kindle. Book excerpt: The challenges to humanity posed by the digital future, the first detailed examination of the unprecedented form of power called "surveillance capitalism," and the quest by powerful corporations to predict and control our behavior. In this masterwork of original thinking and research, Shoshana Zuboff provides startling insights into the phenomenon that she has named surveillance capitalism. The stakes could not be higher: a global architecture of behavior modification threatens human nature in the twenty-first century just as industrial capitalism disfigured the natural world in the twentieth. Zuboff vividly brings to life the consequences as surveillance capitalism advances from Silicon Valley into every economic sector. Vast wealth and power are accumulated in ominous new "behavioral futures markets," where predictions about our behavior are bought and sold, and the production of goods and services is subordinated to a new "means of behavioral modification." The threat has shifted from a totalitarian Big Brother state to a ubiquitous digital architecture: a "Big Other" operating in the interests of surveillance capital. Here is the crucible of an unprecedented form of power marked by extreme concentrations of knowledge and free from democratic oversight. Zuboff's comprehensive and moving analysis lays bare the threats to twenty-first century society: a controlled "hive" of total connection that seduces with promises of total certainty for maximum profit -- at the expense of democracy, freedom, and our human future. With little resistance from law or society, surveillance capitalism is on the verge of dominating the social order and shaping the digital future -- if we let it.

Download or read book No More Nice Girls written by Lauren McKeon and published by House of Anansi. This book was released on 2020-03-03 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: A groundbreaking, insightful book about women and power from award-winning journalist Lauren McKeon, which shows how women are disrupting the standard (very male) vision of power, ditching convention, and building a more equitable world for everyone. In the age of girl bosses, Beyoncé, and Black Widow, we like to tell our little girls they can be anything they want when they grow up, except they’ll have to work twice as hard, be told to “play nice,” and face countless double standards that curb their personal, political, and economic power. Women today remain a surprisingly, depressingly long way from gender and racial equality. It’s worth asking: Why do we keep playing a game we were never meant to win? Award-winning journalist and author of F-Bomb: Dispatches from the War on Feminism, Lauren McKeon examines the many ways in which our institutions are designed to keep women and other marginalized genders at a disadvantage. In doing so, she reveals why we need more than parity, visible diversity, and lone female CEOs to change this power game. She talks to people doing power differently in a variety of sectors and uncovers new models of power. And as the toxic, divisive, and hyper-masculine style of leadership gains ground, she underscores why it’s time to stop playing by the rules of a rigged game.

Download or read book Build Better Chatbots written by Rashid Khan and published by Apress. This book was released on 2017-12-13 with total page 113 pages. Available in PDF, EPUB and Kindle. Book excerpt: Learn best practices for building bots by focusing on the technological implementation and UX in this practical book. You will cover key topics such as setting up a development environment for creating chatbots for multiple channels (Facebook Messenger, Skype, and KiK); building a chatbot (design to implementation); integrating to IFTT (If This Then That) and IoT (Internet of Things); carrying out analytics and metrics for chatbots; and most importantly monetizing models and business sense for chatbots. Build Better Chatbots is easy to follow with code snippets provided in the book and complete code open sourced and available to download. With Facebook opening up its Messenger platform for developers, followed by Microsoft opening up Skype for development, a new channel has emerged for brands to acquire, engage, and service customers on chat with chatbots. What You Will Learn Work with the bot development life cycle Master bot UX design Integrate into the bot ecosystem Maximize the business and monetization potential for bots Who This Book Is For Developers, programmers, and hobbyists who have basic programming knowledge. The book can be used by existing chatbot developers to gain a better understanding of analytics and the business side of bots.

Download or read book Handbook of Research on Technology Applications for Effective Customer Engagement written by Mohd Suki, Norazah and published by IGI Global. This book was released on 2020-09-04 with total page 391 pages. Available in PDF, EPUB and Kindle. Book excerpt: In the challenging digital economy, bridging the gap between the external stakeholder and business entities through effective applications of technology carries more importance than ever before. By building a strong online presence and maintaining a long-lasting relationship with valuable customers through high-quality customer experience, companies continue to thrive during this digital age. The Handbook of Research on Technology Applications for Effective Customer Engagement is a pivotal reference source that provides vital research on the utilization of the best research practices for consumer satisfaction and loyalty. While highlighting topics such as target marketing, consumer behavior, and brand equity, this publication explores the applications of modern technology in marketing as well as recent business activities of international companies. This book is ideally designed for business professionals, practitioners, marketers, advertisers, brand managers, retailers, managers, academics, researchers, and graduate-level students.