Download or read book Evaluating Media Bias written by Adam J. Schiffer and published by Rowman & Littlefield. This book was released on 2017-07-13 with total page 159 pages. Available in PDF, EPUB and Kindle. Book excerpt: Media bias has been a hot-button issue for several decades and it features prominently in the post-2016 political conversation. Yet, it receives only spotty treatment in existing materials aimed at political communication or introductory American politics courses. Evaluating Media Bias is a brief, supplemental resource that provides an academically informed but broadly accessible overview of the major concepts and controversies involving media bias. Adam Schiffer explores the contours of the partisan-bias debate before pivoting to real biases: the patterns, constraints, and shortcomings plaguing American political news. Media bias is more relevant than ever in the aftermath of the presidential election, which launched a flurry of media criticism from scholars, commentators, and thoughtful news professionals. Engaging and informative, this text reviews what we know about media bias, offers timely case studies as illustration, and introduces an original framework for unifying diverse conversations about this topic that is the subject of so much ire in our country. Evaluating Media Bias allows students of American politics, and politically aware citizens alike, the means of detecting and evaluating bias for themselves, and thus join the national conversation about the state of American news media.

Download or read book Evaluating Media Richness in Organizational Learning written by Gyamfi, Albert and published by IGI Global. This book was released on 2017-08-14 with total page 350 pages. Available in PDF, EPUB and Kindle. Book excerpt: The application of emerging multimedia innovations can significantly benefit organizations across different sectors. These tools aid in increasing competitive advantage and optimizing knowledge management. Evaluating Media Richness in Organizational Learning is an essential reference source for the latest scholarly research on the application of computational tools for knowledge management frameworks and strategies in organizations. Featuring a broad range of coverage on topics and perspectives such as web semantics, product innovation, and knowledge sharing, this book is ideally designed for researchers, consultants, practitioners, professionals, and upper-level students seeking current information on ways to facilitate business innovation and achieve competitive advantage.

Download or read book Evaluating Public Relations written by Tom Watson and published by Kogan Page Publishers. This book was released on 2007 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: Fully revised and updated, the second edition of this book allows practitioners to more closely monitor and evaluate their campaigns and helps them develop more robust campaign strategies.

Download or read book Media Rating an innovative way to evaluate news reliability written by Andrea Rigodanzo and published by Global Risk Profile. This book was released on 2015-04-20 with total page 16 pages. Available in PDF, EPUB and Kindle. Book excerpt: Since the democratization of Internet, information is abundantly available to everyone, and companies are challenged to evaluate a multitude of sources with questionable reliability. It is increasingly difficult to differentiate between misleading and accurate news. So how Media Rating can enhance your decision-making process?

Download or read book Rethinking Media Development through Evaluation written by Jessica Noske-Turner and published by Springer. This book was released on 2017-10-26 with total page 182 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book argues for an overhaul of the way media assistance is evaluated, and explores how new thinking about evaluation can reinforce the shifts towards better media development. The pursuit of media freedom has been the bedrock of media development since its height in the 1990s. Today, citizen voice, participation, social change, government responsiveness and accountability, and other ‘demand-side’ aspects of governance, are increasingly the rubric within which assistance to media development operates. This volume will appeal to scholars and students of media development and communication for social change whilst simultaneously representing a deep commitment to translating theoretical concepts in action-oriented ways.

Download or read book The Handbook of Public Sector Communication written by Vilma Luoma-aho and published by John Wiley & Sons. This book was released on 2020-03-24 with total page 517 pages. Available in PDF, EPUB and Kindle. Book excerpt: A multidisciplinary collection on global public entity strategic communication Research into public sector communication investigates the interaction between public and governmental entities and citizens within their sphere of influence. Today’s public sector organizations are operating in environments where people receive their information from multiple sources. Although modern research demonstrates the immense impact public entities have on democracy and societal welfare, communication in this context is often overlooked. Public sector organizations need to develop “communicative intelligence” in balancing their institutional agendas and aims of public engagement. The Handbook of Public Sector Communication is the first comprehensive volume to explore the field. This timely, innovative volume examines the societal role, environment, goals, practices, and development of public sector strategic communication. International in scope, this handbook describes and analyzes the contexts, policies, issues, and questions that shape public sector communication. An interdisciplinary team of leading experts discusses diverse subjects of rising importance to public sector, government, and political communication. Topics include social exchange relationships, crisis communication, citizen expectations, measuring and evaluating media, diversity and inclusion, and more. Providing current research and global perspectives, this important resource: Addresses the questions public sector communicators face today Summarizes the current state of public sector communication worldwide Clarifies contemporary trends and practices including mediatization, citizen engagement, and change and expectation management Addresses global challenges and crises such as corruption and bureaucratic roadblocks Provides a framework for measuring communication effectiveness Requiring minimal prior knowledge of the field, The Handbook of Public Sector Communication is a valuable tool for academics, students, and practitioners in areas of public administration, public management, political communication, strategic and organizational communication, and related fields such as political science, sociology, marketing, journalism, and globalization studies.

Download or read book Evaluating ASSIST written by ASSIST (Project) and published by . This book was released on 2006 with total page 414 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Evaluating AIDS Prevention Programs written by National Research Council and published by National Academies Press. This book was released on 1991-02-01 with total page 391 pages. Available in PDF, EPUB and Kindle. Book excerpt: With insightful discussion of program evaluation and the efforts of the Centers for Disease Control, this book presents a set of clear-cut recommendations to help ensure that the substantial resources devoted to the fight against AIDS will be used most effectively. This expanded edition of Evaluating AIDS Prevention Programs covers evaluation strategies and outcome measurements, including a realistic review of the factors that make evaluation of AIDS programs particularly difficult. Randomized field experiments are examined, focusing on the use of alternative treatments rather than placebo controls. The book also reviews nonexperimental techniques, including a critical examination of evaluation methods that are observational rather than experimentalâ€"a necessity when randomized experiments are infeasible.

Download or read book Promoting Health and Emotional Well being in Your Classroom written by Randy M. Page and published by Jones & Bartlett Learning. This book was released on 2007 with total page 468 pages. Available in PDF, EPUB and Kindle. Book excerpt: School Health Education

Download or read book Effective Media Communication During Public Health Emergencies written by World Health Organization and published by World Health Organization. This book was released on 2007 with total page 138 pages. Available in PDF, EPUB and Kindle. Book excerpt: Effective communication through the media is an essential responsibility of public health officials, particularly during emergencies. Urgent high-concern situations present a unique communication challenge. Recent outbreaks of severe acute respiratory syndrome (SARS) and avian influenza, releases of anthrax and sarin, and the tsunami disaster in South-east Asia underline the importance of communication during public health emergencies. Poor communication can erode public support, fan emotions, undermine confidence, and amplify social and economic costs. Effective communication can rally support, calm a nervous public, provide much-needed information, encourage cooperative behaviors, and help save lives. This handbook presents an integrated principle-based approach to media communication for those dealing with public health emergencies. Topics covered include how journalists gather and process information about public health emergencies, steps for planning and implementing an effective media communication program, identifying and reaching target audiences, conducting media interviews, avoiding traps and pitfalls, and preparing key messages. It is designed to improve those skills needed for preparing and delivering public health messages during an emergency. It will be useful to public health and government officials, senior managers in public and private sector organizations, hospital managers, public information officers, and experts responsible for communicating with the media. The Field Guide produced as a separate book summarizes the practical steps that can be taken to strengthen and enhance efforts made in this area. The target audiences for the Field Guide are WHO offices field personnel and public health officials who are unfamiliar with media interactions or who wish to sharpen their skills in this area. Companion volume link: Field Guide

Download or read book Research on the Communication Effects and Mass Media Credibility in China written by Guoming Yu and published by Springer Nature. This book was released on 2022-10-29 with total page 310 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book establishes a measurement index to quantify China’s mass media public credibility, based on extensive research and the encapsulation of measurement theories and approaches related to media public credibility, as well as numerous empirical case studies from the international academic community over the past hundred years. The investigation into the current state of Chinese mass media public credibility and discussion on practical approaches to enhancing such public credibility is highly significant in the context of research on media public credibility. The book focuses on two fundamental issues: i) investigating the basic factors the Chinese audience values as the yardstick for media credibility, and ii) formulating a media public credibility measurement scale. Relying on data from investigations, the authors analyze the importance of various assessment benchmarks for measuring media public credibility and the characteristics of public credibility assessment. Lastly, a measurement scale is created by screening and analyzing measurement indices with statistical methods such as exploratory and authenticated factor analyses and credibility and validity testing, which is of high theoretical and practical scientific value.

Download or read book Human Services and the Media written by Edward Allan Brawley and published by Taylor & Francis. This book was released on 1995 with total page 396 pages. Available in PDF, EPUB and Kindle. Book excerpt: This practical guide demonstrates how to work with newspapers, magazines, radio and television to promote social programs and to shape public policy. It includes numerous examples of how cooperative efforts with the media have improved the public's understanding of the helping profession, educated the community about social problems, and spread preventive messages. An informed and supportive public at large is critical to the success of programs promoting health and mental health, and the mass media are the most powerful means of reaching the public. Yet few human services professionals know how to tap into this power.

Download or read book School Library Media Centers written by David V. Loertscher and published by Syracuse, N.Y. : ERIC Clearinghouse on Information Resources. This book was released on 1980 with total page 78 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Children and Media written by Dafna Lemish and published by John Wiley & Sons. This book was released on 2015-03-02 with total page 294 pages. Available in PDF, EPUB and Kindle. Book excerpt: Taking a global and interdisciplinary approach, Children and Media explores the role of modern media, including the internet, television, mobile media and video games, in the development of children, adolescents, and childhood. Primer to global issues and core research into children and the media integrating work from around the world Comprehensive integration of work that bridges disciplines, theoretical and research traditions and methods Covers both critical/qualitative and quantitative approaches to the topic

Download or read book Building Trust in Public Institutions Lessons from the 2023 OECD Trust Survey in Slovenia written by OECD and published by OECD Publishing. This book was released on 2024-11-04 with total page 97 pages. Available in PDF, EPUB and Kindle. Book excerpt: This report offers insights into the state of trust in Slovenian public institutions. It analyses data from the 2023 OECD Survey on Drivers of Trust in Public Institutions, comparing Slovenia's results with 29 other OECD countries. The study reveals both challenges and opportunities for reinforcing public trust in Slovenia, highlighting areas of strength in day-to-day interactions between people and public institutions whilst identifying concerns regarding decision-making processes on complex policy issues. Slovenia, like many nations, is grappling with the aftermath of natural disasters and global crises and is seeking to strengthen its democratic foundations. This report provides actionable insights for improving public governance, reinforcing democratic values, and building a more trusting relationship between citizens and public institutions. This comprehensive analysis offers a roadmap for policymakers, government officials, and civic leaders in Slovenia to enhance trust and, ultimately, strengthen the country's democratic processes and public governance.

Download or read book Strategic Media Planning and Buying written by Basant Rathore and published by Taylor & Francis. This book was released on 2024-05-31 with total page 441 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book explores media planning, media buying and the advertising landscape in India. It provides a comprehensive look into the essential aspects of media strategies for brands and businesses to effectively reach their intended audiences and consumers. The book cuts through and demystifies complex media jargon and theories to provide an understanding of the key concepts for developing a media mix that will yield results for businesses. It discusses media research and theories and offers marketers suggestions on how to use both traditional and digital media effectively to build brands. The first section of the book introduces the basics of media theory, including data collection methodologies and their application. The second section covers the fundamentals of planning a media strategy and advertising plans and campaigns based on the goals of the company or brand. The third section discusses the practical nuances of planning – like media mix selections, media vehicle selections and media buying across all types of media. This book will be of interest to students and researchers of business and management studies, media and communication studies as well as to marketing and media professionals working in different sectors of business.

Download or read book New Media and Digital Pedagogy written by Michael G. Strawser and published by Lexington Books. This book was released on 2017-07-05 with total page 193 pages. Available in PDF, EPUB and Kindle. Book excerpt: New Media and Digital Pedagogy: Enhancing the Twenty-First-Century Classroom addresses the influence of new media on instruction, higher education, and pedagogy. The contributors specifically examine the practical and theoretical implications of new media and the influence of new media on education. This book emphasizes the changing landscape of education and technology and creates a foundational lens and framework for thinking through and navigating higher education in a digital and new media driven context.