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Download or read book Making and Selling Cars written by James M. Rubenstein and published by JHU Press. This book was released on 2003-04-01 with total page 412 pages. Available in PDF, EPUB and Kindle. Book excerpt: From the creation of fast food, to the design of cities, to the character of our landscape, the automobile has shaped nearly every aspect of modern American life. In fact, the U.S. motor vehicle industry is the largest manufacturing industry in the world. James Rubenstein documents the story of the automotive industry . . . which despite its power, is an industry constantly struggling to redefine itself and assure its success. Making and Selling Cars: Innovation and Change in the U.S. Automotive Industry shows how this industry made adjustments and fostered innovations in both production and marketing in order to remain a viable force throughout the twentieth-century. Rubenstein builds his study of the American auto industry with care, taking the reader through this quintessentially modern history of production and consumption. Avoiding jargon while never over simplifying, Rubenstein gives a detailed and straightforward account of both the production and merchandising of cars. We learn how the industry began and about its methods for building cars and the modern American marketplace. Along the way there were many missteps and challenges—the Edsel, the fuel crisis, and the ascendancy of Japanese cars in the 1980s. The industry met these types of problems with new techniques and approaches. To demonstrate this, Rubenstein gives the reader examples of how the auto industry used to work, which he alternates with chapters showing how the industry has reinvented itself. Making and Selling Cars explains why the U.S. automotive industry has been and remains a vigorous shaper of the American economy.
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Download or read book Car Crash Culture written by M. Brottman and published by Springer. This book was released on 2016-04-30 with total page 376 pages. Available in PDF, EPUB and Kindle. Book excerpt: A morbidly fascinating and articulate collection of essays, this book explores the grim underside of America's cult of the automobile and the disturbing, frequently conspiratorial, speculations that arise whenever the car becomes the cause or the site of human death. Through analysis of fatal celebrity car accidents and other examples of death by automobile, as well as through personal memoir and forensic reports, cultural critics ponder our very human fascination with the car crash. Topics include the roles and experiences of passengers and bystanders, car crash conspiracy theories, the automobile as a site of murder, studies of car crash cinema, and psychological interpretations of the notion of the 'accident.' The book features original essays by such underground icons as Kenneth Anger and Adam Parfrey.
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