Download or read book EBOOK Understanding the Local Media written by Meryl Aldridge and published by McGraw-Hill Education (UK). This book was released on 2007-04-16 with total page 201 pages. Available in PDF, EPUB and Kindle. Book excerpt: How will local media deal with the challenge of the Internet? How important is regional news to the nations of the UK? What does the future hold for newspapers, regional television and local radio news? Most adults in the UK read a local newspaper; regional news bulletins are among the most-watched on television; and local radio has a loyal following. This is hardly surprising as, for most people, the everyday activities of life take place within familiar local territory. Even though the majority of political and economic decisions affecting daily life are taken far away and are shaped by global processes, their impact is experienced locally. Local media are vital if there is to be an effective arena for informed debate about these issues. But despite being both popular and politically important, local media are often overlooked on media-related courses and in discussions of the role of the media in contemporary society. Understanding the Local Media addresses this gap by explaining how regional newspapers and broadcast news are owned, regulated and organized; how these factors produce the outputs we see and hear; what we know of audiences’ attitude to them; and discusses local media as places of work. Meryl Aldridge brings issues alive by the extensive use of real examples and offers a fascinating insight into this media sector for students and teachers on academic and professional media courses. It also provides stimulating reading for anyone interested in UK media today.
Download or read book EBOOK Understanding Alternative Media written by Olga Bailey and published by McGraw-Hill Education (UK). This book was released on 2007-12-16 with total page 214 pages. Available in PDF, EPUB and Kindle. Book excerpt: What are alternative media? What roles do alternative media play in pluralistic, democratic societies? What are the similarities and differences between alternative media, community media, civil society media and rhizomatic media? How do alternative media work in practice? This clear and concise text offers a one-stop guide through the complex political, social and economic debates that surround alternative media and provides a fresh and insightful look at the renewed importance of this form of communication. Combing diverse case studies from countries including the UK, North America and Brazil, the authors propose an original theoretical framework to help understand the subject. Looking at both ‘old’ and ‘new’ media, the book argues for the importance of an alternative media and suggests a political agenda as a way of broadening its scope. Understanding Alternative Media is valuable reading for students in media, journalism and communications studies, researchers, academics, and journalists.
Download or read book EBOOK Teaching Creative Arts Media 14 written by Markham May and published by McGraw-Hill Education (UK). This book was released on 2011-04-16 with total page 162 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book will explore the nature of the creative and media sector and describe issues and debates surrounding creative and media teaching and learning. It will provide teachers with support in differentiating between Creative and Media qualifications and suggest appropriate strategies for the delivery and assessment, as well as the integration of functional skills and wider key skills within Creative and Media programmes.
Download or read book EBOOK Understanding Business Global Edition written by William Nickels and published by McGraw Hill. This book was released on 2012-05-16 with total page 794 pages. Available in PDF, EPUB and Kindle. Book excerpt: Understanding Business Global Edition by Nickels, McHugh, and McHugh has been the number one textbook in the introduction to business market for several editions for three reasons: (1) The commitment and dedication of an author team that teaches this course and believes in the importance and power of this learning experience, (2) we listen to our customers, and (3) the quality of our supplements package. We consistently look to the experts – full-time faculty members, adjunct instructors, and of course students – to drive the decisions we make about the text itself and the ancillary package. Through focus groups, symposia, as well as extensive reviewing of both text and key ancillaries, we have heard the stories of more than 600 professors and their insights and experiences are evident on every page of the revision and in every supplement. As teachers of the course and users of their own materials, the author team is dedicated to the principles of excellence in business education. From providing the richest most current topical coverage to using dynamic pedagogy that puts students in touch with today’s real business issues, to creating groundbreaking and market-defining ancillary items for professors and students alike, Understanding Business leads the way.
Download or read book The Routledge Companion to Local Media and Journalism written by Agnes Gulyas and published by Routledge. This book was released on 2020-04-19 with total page 591 pages. Available in PDF, EPUB and Kindle. Book excerpt: This comprehensive edited collection provides key contributions in the field, mapping out fundamental topics and analysing current trends through an international lens. Offering a collection of invited contributions from scholars across the world, the volume is structured in seven parts, each exploring an aspect of local media and journalism. It brings together and consolidates the latest research and theorisations from the field, and provides fresh understandings of local media from a comparative perspective and within a global context. This volume reaches across national, cultural, technological and socio-economic boundaries to bring new understandings to the dominant foci of research in the field and highlights interconnection and thematic links. Addressing the significant changes local media and journalism have undergone in the last decade, the collection explores the history, politics, ethics and contents of local media, as well as delving deeper into the business and practices that affect not only the journalists and media-makers involved, but consumers and communities as well. For students and researchers in the fields of journalism studies, journalism education, cultural studies, and media and communications programmes, this is the comprehensive guide to local media and journalism.
Download or read book The eBook Revolution written by Kate Sheehan and published by Bloomsbury Publishing USA. This book was released on 2013-01-03 with total page 246 pages. Available in PDF, EPUB and Kindle. Book excerpt: The book ecosystem is radically changing, and libraries must change with it. This book tackles the controversial discussion about eBooks and explores librarian-driven solutions and visions for the future of libraries in the 21st century. The eBook Revolution: A Primer for Librarians on the Front Lines is exactly what its title promises: an essential resource for librarians facing the formidable task of coordinating the library-wide transition to eBooks and fielding questions from patrons about eBooks on a daily basis. After an introduction that covers the basics of eBooks and current eBook technology, the author puts things into perspective, documenting the changes that have occurred over the past decade. She also delves into important eBook issues, identifying librarian-driven solutions and providing glimpses of what libraries in the near future will likely be like. The book examines perennially critical issues such as accessibility, resource sharing, and the digital divide within the context of eBook technology and provides a clear framework for discussing eBooks, thereby enabling readers to make informed decisions regarding their own organizations.
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Download or read book The Global EBook Market Current Conditions Future Projections written by Ruediger Wischenbart and published by "O'Reilly Media, Inc.". This book was released on 2013-02-11 with total page 104 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Global eBook Report documents and analyses how ebook markets emerge in the US, UK, continental Europe, Brazil, China, India, Russia, and the Arab world. It combines the best available data and references to specialized local actors, with thematic chapters, focusing on critical policy debates and on key driving forces, notably ebook bestsellers and pricing strategies across European markets, self-publishing, government regulation, piracy, and the expanding impact of global players. The Global eBook Report is available for download from October 1st , 2013, at www.global-ebook.com. A project of Rüdiger Wischenbart Content and Consulting.
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Download or read book Writers Artists Yearbook 2019 written by Bloomsbury Publishing and published by Bloomsbury Publishing. This book was released on 2018-07-26 with total page 1057 pages. Available in PDF, EPUB and Kindle. Book excerpt: This bestselling guide to all areas of publishing and the media is completely revised and updated every year. The Yearbook is packed with advice, inspiration and practical guidance on who to contact and how to get published. Foreword by Joanne Harris, bestselling author of 18 novels, including Chocolat New articles in the 2019 edition include: Ruby Tandoh Writing a cookbook Andrew McMillan How to become a poet Claire North Writing speculative fiction Frances Jessop Writing about sport Jane Robinson Writing non-fiction Tony Bradman A successful writing career James Peak Should I make an audio book? Wyl Menmuir Debut success Alice Jolly Crowdfunding your novel Andrew Lownie Submitting non-fiction Lynette Owen UK copyright law All articles are reviewed and updated every year. Key articles on Copyright Law, Tax, Publishing Agreements, E-publishing, Publishing news and trends are fully updated. Plus over 4,000 listings entries on who to contact and how across the media and publishing worlds In short it is 'Full of useful stuff' - J.K. Rowling
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