Download or read book Fanocracy written by David Meerman Scott and published by Penguin. This book was released on 2020-01-07 with total page 306 pages. Available in PDF, EPUB and Kindle. Book excerpt: A Wall Street Journal bestseller From the author of New Rules of Marketing & PR, a bold guide to converting customer passion into marketing power. How do some brands attract word-of-mouth buzz and radical devotion around products as everyday as car insurance, b2b software, and underwear? They embody the most powerful marketing force in the world: die-hard fans. In this essential book, leading business growth strategist David Meerman Scott and fandom expert Reiko Scott explore the neuroscience of fandom and interview young entrepreneurs, veteran business owners, startup founders, nonprofits, and companies big and small to pinpoint which practices separate organizations that flourish from those stuck in stagnation. They lay out a road map for converting customers’ ardor into buying power, pulling one-of-a-kind examples from a wide range of organizations, including: · MeUndies, the subscription company that’s revolutionizing underwear · HeadCount, the nonprofit that registers voters at music concerts · Grain Surfboards, the board-building studio that willingly reveals its trade secrets with customers · Hagerty, the classic-car insurance provider with over 600,000 premier club members · HubSpot, the software company that draws 25,000 attendees to its annual conference For anyone who seeks to harness the force of fandom to revolutionize his or her business, Fanocracy shows the way.

Download or read book Stormy Weather written by D. Scala and published by Springer. This book was released on 2003-12-04 with total page 221 pages. Available in PDF, EPUB and Kindle. Book excerpt: In the coming presidential primaries, no state is as important in setting the stage - or affecting the odds - as New Hampshire. This small, mountainous, proudly distinctive state holds the first primary and the results, both real and in comparison to expectations, can greatly influence the competition for the highest office in the land. Candidates who do well can create momentum and gain support, while those who do worse than expected can be counted out. Scala explains the distinctiveness of New Hampshire politics and how the candidates create strategies to appeal to the state's voters. New Hampshire's sympathy for reformist candidates has the paradoxical affect of jumpstarting the campaigns of those candidates least representative of Democratic voters nationally. The implications for Democratic chances to win the presidency in 2004 are discussed.

Download or read book Political Godmother written by Meg Heckman and published by U of Nebraska Press. This book was released on 2020-06-01 with total page 229 pages. Available in PDF, EPUB and Kindle. Book excerpt: Newspaper publisher and GOP kingmaker Nackey Scripps Loeb headed the Union Leader Corporation, one of the most unusual--and influential--local newspaper companies in the United States. Her unapologetic conservatism and powerful perch in the home of the first-in-the-nation presidential primary elicited fear and respect while her leadership of New Hampshire's Union Leader gave her an outsized role in American politics. In Political Godmother Meg Heckman looks at Loeb's rough-and-tumble political life against the backdrop of the right-wing media landscape of the late twentieth century. Heckman reveals Loeb as a force of nature, more than willing to wield her tremendous clout and able to convince the likes of Pat Buchanan to challenge a sitting president. Although Loeb initially had no interest in the newspaper business, she eventually penned more than a thousand front-page editorials, drew political cartoons, and became a regular on C-SPAN. A fascinating look at power politics in action, Political Godmother reveals how one woman ignited conservatism's transformation of the contemporary Republican Party.

Download or read book Donald Trump and New Hampshire Politics written by Christopher J. Galdieri and published by Springer Nature. This book was released on 2019-09-03 with total page 141 pages. Available in PDF, EPUB and Kindle. Book excerpt: The state of New Hampshire has played a pivotal role in Donald Trump's rise. This volume examines how the Granite State incubated Trump's political ambitions as early as the 1988 campaign cycle, how Trump's return to the state in 2014 presaged his 2016 candidacy, and how the state rescued his ambitions after his defeat in the Iowa caucuses. The book also examines how Trump lost the state to Hillary Clinton in the general election, and how the state has in many ways been a microcosm of national politics since Trump's election, as a Republican governor and legislature attempt to pursue their long-deferred agenda in the face of Democratic opposition and as Democrats racked up victories in special and off-year elections. Finally, this book examines what Trump's impact will be on the 2020 presidential primaries.

Download or read book Donald Trump and New Hampshire Politics written by Christopher J. Galdieri and published by Palgrave Pivot. This book was released on 2019-09-18 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: The state of New Hampshire has played a pivotal role in Donald Trump's rise. This volume examines how the Granite State incubated Trump's political ambitions as early as the 1988 campaign cycle, how Trump's return to the state in 2014 presaged his 2016 candidacy, and how the state rescued his ambitions after his defeat in the Iowa caucuses. The book also examines how Trump lost the state to Hillary Clinton in the general election, and how the state has in many ways been a microcosm of national politics since Trump's election, as a Republican governor and legislature attempt to pursue their long-deferred agenda in the face of Democratic opposition and as Democrats racked up victories in special and off-year elections. Finally, this book examines what Trump's impact will be on the 2020 presidential primaries.

Download or read book Running Against the Devil written by Rick Wilson and published by Forum Books. This book was released on 2020-01-14 with total page 370 pages. Available in PDF, EPUB and Kindle. Book excerpt: NEW YORK TIMES BESTSELLER • A savvy guidebook for beating Trump’s tricks, traps, and tweets from a founder of The Lincoln Project, now updated with new material on the historic battle between Trump and Joe Biden—and how the pandemic has changed the race “If you believe America’s future depends on Donald Trump’s political machine being crushed at the polls next year, then Rick Wilson’s Running Against the Devil is a must-read.”—Joe Scarborough, MSNBC Donald Trump is exactly the disaster we feared for America. Hated by a majority of Americans, Trump’s administration is corrupt, inept, and rocked by daily scandals. In the handling of 2020’s coronavirus pandemic, its incompetence has been deadly. Trump can’t win in 2020, right? Wrong. As 2016 proved, Trump can’t win, but Joe Biden can sure as hell lose. Only one thing can save Trump, and that’s a Democratic campaign that runs the race Trump wants Democrats to run instead of the campaign they must run to win in 2020. Wilson combines decades of national political experience and insight in his take-noprisoners analysis, hammering Trump’s destructive and dangerous first term in a case-by-case takedown of the worst president in history and describing the terrifying prospect of four more years of Trump. Like no one else can, Wilson blows the lid off Trump’s 2020 political war machine, showing the exact strategies and tactics Republicans will use against Biden, and how the Democrats can avoid the catastrophes waiting for them if they fall into Trump’s traps. Running Against the Devil is sharply funny, brutally honest, and infused with Wilson’s biting commentary. It’s a vital indictment of Trump, a no-nonsense, no-holds-barred road map to saving America, and the guide to making Donald Trump a one-term president. The stakes are too high to do anything less.

Download or read book Persist written by Elizabeth Warren and published by Metropolitan Books. This book was released on 2021-05-04 with total page 320 pages. Available in PDF, EPUB and Kindle. Book excerpt: The inspiring, influential senator and bestselling author mixes vivid personal stories with a passionate plea for political transformation. Elizabeth Warren is a beacon for everyone who believes that real change can improve the lives of all Americans. Committed, fearless, and famously persistent, she brings her best game to every battle she wages. In Persist, Warren writes about six perspectives that have influenced her life and advocacy. She’s a mother who learned from wrenching personal experience why child care is so essential. She’s a teacher who has known since grade school the value of a good and affordable education. She’s a planner who understands that every complex problem requires a comprehensive response. She’s a fighter who discovered the hard way that nobody gives up power willingly. She’s a learner who thinks, listens, and works to fight racism in America. And she’s a woman who has proven over and over that women are just as capable as men. Candid and compelling, Persist is both a deeply personal book and a powerful call to action. Elizabeth Warren—one of our nation’s most visionary leaders—will inspire everyone to believe that if we’re willing to fight for it, profound change is well within our reach.

Download or read book The Red and the Blue written by Steve Kornacki and published by HarperCollins. This book was released on 2018-10-02 with total page 610 pages. Available in PDF, EPUB and Kindle. Book excerpt: From MSNBC correspondent Steve Kornacki, a lively and sweeping history of the birth of political tribalism in the 1990s—one that brings critical new understanding to our current political landscape from Clinton to Trump In The Red and the Blue, cable news star and acclaimed journalist Steve Kornacki follows the twin paths of Bill Clinton and Newt Gingrich, two larger-than-life politicians who exploited the weakened structure of their respective parties to attain the highest offices. For Clinton, that meant contorting himself around the various factions of the Democratic party to win the presidency. Gingrich employed a scorched-earth strategy to upend the permanent Republican minority in the House, making him Speaker. The Clinton/Gingrich battles were bare-knuckled brawls that brought about massive policy shifts and high-stakes showdowns—their collisions had far-reaching political consequences. But the ’90s were not just about them. Kornacki writes about Mario Cuomo’s stubborn presence around Clinton’s 1992 campaign; Hillary Clinton’s star turn during the 1998 midterms, seeding the idea for her own candidacy; Ross Perot’s wild run in 1992 that inspired him to launch the Reform Party, giving Donald Trump his first taste of electoral politics in 1999; and many others. With novelistic prose and a clear sense of history, Steve Kornacki masterfully weaves together the various elements of this rambunctious and hugely impactful era in American history, whose effects set the stage for our current political landscape.

Download or read book The Party Decides written by Marty Cohen and published by University of Chicago Press. This book was released on 2009-05-15 with total page 418 pages. Available in PDF, EPUB and Kindle. Book excerpt: Throughout the contest for the 2008 Democratic presidential nomination, politicians and voters alike worried that the outcome might depend on the preferences of unelected superdelegates. This concern threw into relief the prevailing notion that—such unusually competitive cases notwithstanding—people, rather than parties, should and do control presidential nominations. But for the past several decades, The Party Decides shows, unelected insiders in both major parties have effectively selected candidates long before citizens reached the ballot box. Tracing the evolution of presidential nominations since the 1790s, this volume demonstrates how party insiders have sought since America’s founding to control nominations as a means of getting what they want from government. Contrary to the common view that the party reforms of the 1970s gave voters more power, the authors contend that the most consequential contests remain the candidates’ fights for prominent endorsements and the support of various interest groups and state party leaders. These invisible primaries produce frontrunners long before most voters start paying attention, profoundly influencing final election outcomes and investing parties with far more nominating power than is generally recognized.

Download or read book Let Trump Be Trump written by Corey R. Lewandowski and published by Center Street. This book was released on 2017-12-05 with total page 255 pages. Available in PDF, EPUB and Kindle. Book excerpt: A New York Times and #1 Wall Street Journal Bestseller, this book offers the ultimate behind-the-scenes account of how Donald Trump, an extraordinary candidate, became President of the United States and why that matters today. Donald Trump’s startling rise to the White House is the greatest political tale in the history of our republic. Much has been written about this once-in-a-millennial event but all of those words come from authors outside the orbit of Donald Trump. Now, for the first time, comes the inside story. Written by the guys in the room—two of Trump's closest campaign advisors—Let Trump Be Trump is the eyewitness account of the stories behind the headlines. From the Access Hollywood recording and the Clinton accusers, to Paul Manafort, to the last-moment comeback and a victory that reads like something out of the best suspense novel, Let Trump Be Trump pulls back the curtain on a drama that has mesmerized the whole world-including the palace intrigues of the Mooch, Spicer, Preibus, Bannon, and more. By turns hilarious and intimate, Let Trump Be Trump also offers a view of Donald Trump like you've never seen him, the man whose success in business was built not only on great skill but on loyal relationships and who developed the strongest of bonds with the band of outsiders and idealists who became his team because they believed in him and his message. Written by Trump's campaign manager, the fiery Corey Lewandowski, and Dave Bossie, the consummate political pro and the plaintiff in the famous Citizens United Supreme Court case who helped steer the last critical months of the Trump campaign, Let Trump Be Trump is destined to be the seminal book about the Trump campaign and presidency.

Download or read book Understanding Trump written by Newt Gingrich and published by Hachette UK. This book was released on 2017-06-13 with total page 368 pages. Available in PDF, EPUB and Kindle. Book excerpt: Learn how Trump is making America great again -- and why government and media elites attack his vision -- in this "inspiring and informative" book from one of his key political advisors (Sean Hannity). Donald Trump is unlike any president we've ever had. The only person ever elected to be commander in chief who has not first held public office or served as a general in the military, Trump's principles grow out of five decades of business and celebrity success -- not politics. The president owes his position to the people who believed in him as a candidate, not to the left-wing government and media who have expressed contempt for him since his first day on the campaign trail. Trump has enacted policies and set goals that send our country in a bold new direction -- one that is "unreasonable" to Washington elites but sensible to millions of Americans outside the Beltway. With Understanding Trump, Newt Gingrich provides unique insight into how the president's past experiences have helped to shape his life and style of governing, including a thorough analysis of how President Trump thinks and makes decisions, as well as his philosophy, doctrine, and forward-thinking political agenda. Discover Trump-style solutions for national security, education, health care, economic growth, government reform, and other important topics. In this eye-opening book, Gingrich also investigates and exposes the forces in the Washington establishment, media, and bureaucracy that oppose the president at every turn. Finally, Understanding Trump explains the president's actions so far and lays out a vision for what Americans can do to help make President Trump's agenda a success. With your help, President Trump will be able to overcome corrupt interests in Washington and fulfill his promise to make America great again.

Download or read book Election Meltdown written by Richard L. Hasen and published by Yale University Press. This book was released on 2020-02-04 with total page 202 pages. Available in PDF, EPUB and Kindle. Book excerpt: From the nation’s leading expert, an indispensable analysis of key threats to the integrity of the 2020 American presidential election As the 2020 presidential campaign begins to take shape, there is widespread distrust of the fairness and accuracy of American elections. In this timely and accessible book, Richard L. Hasen uses riveting stories illustrating four factors increasing the mistrust. Voter suppression has escalated as a Republican tool aimed to depress turnout of likely Democratic voters, fueling suspicion. Pockets of incompetence in election administration, often in large cities controlled by Democrats, have created an opening to claims of unfairness. Old-fashioned and new-fangled dirty tricks, including foreign and domestic misinformation campaigns via social media, threaten electoral integrity. Inflammatory rhetoric about “stolen” elections supercharges distrust among hardcore partisans. Taking into account how each of these threats has manifested in recent years—most notably in the 2016 and 2018 elections—Hasen offers concrete steps that need to be taken to restore trust in American elections before the democratic process is completely undermined.

Download or read book American Political History A Very Short Introduction written by Donald T. Critchlow and published by Oxford University Press. This book was released on 2015-01-14 with total page 144 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Founding Fathers who drafted the United States Constitution in 1787 distrusted political parties, popular democracy, centralized government, and a strong executive office. Yet the country's national politics have historically included all those features. In American Political History: A Very Short Introduction, Donald Critchlow takes on this contradiction between original theory and actual practice. This brief, accessible book explores the nature of the two-party system, key turning points in American political history, representative presidential and congressional elections, struggles to expand the electorate, and critical social protest and third-party movements. The volume emphasizes the continuity of a liberal tradition challenged by partisan divide, war, and periodic economic turmoil. American Political History: A Very Short Introduction explores the emergence of a democratic political culture within a republican form of government, showing the mobilization and extension of the mass electorate over the lifespan of the country. In a nation characterized by great racial, ethnic, and religious diversity, American democracy has proven extraordinarily durable. Individual parties have risen and fallen, but the dominance of the two-party system persists. Fierce debates over the meaning of the U.S. Constitution have created profound divisions within the parties and among voters, but a belief in the importance of constitutional order persists among political leaders and voters. Americans have been deeply divided about the extent of federal power, slavery, the meaning of citizenship, immigration policy, civil rights, and a range of economic, financial, and social policies. New immigrants, racial minorities, and women have joined the electorate and the debates. But American political history, with its deep social divisions, bellicose rhetoric, and antagonistic partisanship provides valuable lessons about the meaning and viability of democracy in the early 21st century. ABOUT THE SERIES: The Very Short Introductions series from Oxford University Press contains hundreds of titles in almost every subject area. These pocket-sized books are the perfect way to get ahead in a new subject quickly. Our expert authors combine facts, analysis, perspective, new ideas, and enthusiasm to make interesting and challenging topics highly readable.

Download or read book Primary Politics written by Elaine C. Kamarck and published by . This book was released on 2018-10-30 with total page 251 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Explores one of the most important questions in American politics--how we narrow the list of presidential candidates every four years. Focuses on how presidential candidates have sought to alter the rules in their favor and how their failures and successes have led to even more change"--Provided by publisher.

Download or read book What Happened written by Hillary Rodham Clinton and published by Simon and Schuster. This book was released on 2017-09-12 with total page 560 pages. Available in PDF, EPUB and Kindle. Book excerpt: “An engaging, beautifully synthesized page-turner” (Slate). The #1 New York Times bestseller and Time #1 Nonfiction Book of the Year: Hillary Rodham Clinton’s most personal memoir yet, about the 2016 presidential election. In this “candid and blackly funny” (The New York Times) memoir, Hillary Rodham Clinton reveals what she was thinking and feeling during one of the most controversial and unpredictable presidential elections in history. She takes us inside the intense personal experience of becoming the first woman nominated for president by a major party in an election marked by rage, sexism, exhilarating highs and infuriating lows, stranger-than-fiction twists, Russian interference, and an opponent who broke all the rules. “At her most emotionally raw” (People), Hillary describes what it was like to run against Donald Trump, the mistakes she made, how she has coped with a shocking and devastating loss, and how she found the strength to pick herself back up afterward. She tells readers what it took to get back on her feet—the rituals, relationships, and reading that got her through, and what the experience has taught her about life. In this “feminist manifesto” (The New York Times), she speaks to the challenges of being a strong woman in the public eye, the criticism over her voice, age, and appearance, and the double standard confronting women in politics. Offering a “bracing... guide to our political arena” (The Washington Post), What Happened lays out how the 2016 election was marked by an unprecedented assault on our democracy by a foreign adversary. By analyzing the evidence and connecting the dots, Hillary shows just how dangerous the forces are that shaped the outcome, and why Americans need to understand them to protect our values and our democracy in the future. The election of 2016 was unprecedented and historic. What Happened is the story of that campaign, now with a new epilogue showing how Hillary grappled with many of her worst fears coming true in the Trump Era, while finding new hope in a surge of civic activism, women running for office, and young people marching in the streets.

Download or read book GOP 2 0 written by Geoff Duncan and published by Simon and Schuster. This book was released on 2021-09-07 with total page 208 pages. Available in PDF, EPUB and Kindle. Book excerpt: GOP 2.0 is both a book and a movement that unites people around a common view of civility and freedom. GOP 2.0 puts policy over politics. It aspires to make Americans great. It’s about Geoff Duncan’s “P.E.T. Project,” reviving the party with conservative Policies, genuine Empathy, and a respectful Tone. “I’m not the only conservative in America who wakes up wishing the past months were just a bad dream. I’m not the lone Republican who feels in my gut that our party is following the wrong path. And I’m not alone in believing there’s a better way forward.” As Lt. Governor of the State of Georgia, Geoff Duncan never expected to find himself in the national spotlight – or in the crosshairs of the President of the United States. Then the 2020 Election and its aftermath brought the nation’s attention to Georgia. Amidst a hurricane of conspiracy and misinformation, Duncan spoke up for truth, conservative values, and the Republican Party he knows. Duncan had a front row seat as Georgia endured a long nightmare of fraud allegations, Presidential coercion, a dual runoff that flipped the U.S. Senate, and election reform that sparked national protests. He called for reason and principle even as Donald Trump viciously attacked him. He fought for “the silenced majority,” current or former Republicans who yearn for a party that can reclaim lost ground and leave behind the politics of dishonesty, disorder, and division. GOP 2.0 is Geoff Duncan’s vision, forged by his unexpected struggle for the party’s future. In his words, “GOP 2.0 is not a new party – it’s a better direction for our Republican Party.” In this refreshing and reinvigorating new book, a leader who has been through the fire lays out a better way forward, one that lifts up reasoned ideas, expands the party, and positions the GOP to win back the White House in 2024.

Download or read book Unbelievable written by Katy Tur and published by HarperCollins. This book was released on 2017-09-12 with total page 227 pages. Available in PDF, EPUB and Kindle. Book excerpt: NEW YORK TIMES BESTSELLER “Compelling… this book couldn’t be more timely.” – Jill Abramson, New York Times Book Review From the Recipient of the 2017 Walter Cronkite Award for Excellence in Journalism Called "disgraceful," "third-rate," and "not nice" by Donald Trump, NBC News correspondent Katy Tur reported on—and took flak from—the most captivating and volatile presidential candidate in American history. Katy Tur lived out of a suitcase for a year and a half, following Trump around the country, powered by packets of peanut butter and kept clean with dry shampoo. She visited forty states with the candidate, made more than 3,800 live television reports, and tried to endure a gazillion loops of Elton John’s "Tiny Dancer"—a Trump rally playlist staple. From day 1 to day 500, Tur documented Trump’s inconsistencies, fact-checked his falsities, and called him out on his lies. In return, Trump repeatedly singled Tur out. He tried to charm her, intimidate her, and shame her. At one point, he got a crowd so riled up against Tur, Secret Service agents had to walk her to her car. None of it worked. Facts are stubborn. So was Tur. She was part of the first women-led politics team in the history of network news. The Boys on the Bus became the Girls on the Plane. But the circus remained. Through all the long nights, wild scoops, naked chauvinism, dodgy staffers, and fevered debates, no one had a better view than Tur. Unbelievable is her darkly comic, fascinatingly bizarre, and often scary story of how America sent a former reality show host to the White House. It’s also the story of what it was like for Tur to be there as it happened, inside a no-rules world where reporters were spat on, demeaned, and discredited. Tur was a foreign correspondent who came home to her most foreign story of all. Unbelievable is a must-read for anyone who still wakes up and wonders, Is this real life?