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EBookClubs

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Book Service Design for Business

Download or read book Service Design for Business written by Ben Reason and published by John Wiley & Sons. This book was released on 2015-12-14 with total page 214 pages. Available in PDF, EPUB and Kindle. Book excerpt: A practical approach to better customer experience through service design Service Design for Business helps you transform your customer's experience and keep them engaged through the art of intentional service design. Written by the experts at Livework, this practical guide offers a tangible, effective approach for better responding to customers' needs and demands, and provides concrete strategy that can be implemented immediately. You'll learn how taking a design approach to problem solving helps foster creativity, and how to apply it to the real issues that move businesses forward. Highly visual and organized for easy navigation, this quick read is a handbook for connecting market factors to the organizational challenge of customer experience by seeing your company through the customers' eyes. Livework pioneered the service design industry, and guides organizations including Sony, the British Government, Volkswagen Procter & Gamble, the BBC, and more toward a more carefully curated customer experience. In this book, the Livework experts show you how to put service design to work in your company to solve the ongoing challenge of winning with customers. Approach customer experience from a design perspective See your organization through the lens of the customer Make customer experience an organization-wide responsibility Analyze the market factors that dovetail with customer experience design The Internet and other digital technology has brought the world to your customers' fingertips. With unprecedented choice, consumers are demanding more than just a great product—the organizations coming out on top are designing and delivering experiences tailored to their customers' wants. Service Design for Business gives you the practical insight and service design perspective you need to shape the way your customers view your organization.

Book Make Brilliant Work

    Book Details:
  • Author : Rod Judkins
  • Publisher : Pan Macmillan
  • Release : 2021-06-10
  • ISBN : 1529060168
  • Pages : 292 pages

Download or read book Make Brilliant Work written by Rod Judkins and published by Pan Macmillan. This book was released on 2021-06-10 with total page 292 pages. Available in PDF, EPUB and Kindle. Book excerpt: 'Everyone would benefit from reading Judkins, if only because he is so entertaining . . . packed with counterintuitive insights and hard truths' - Psychology Today Make Brilliant Work is an inspiring guide to unlocking your creative potential, showing you the methods and techniques that will transform your efforts and help you achieve your best ever work. You don’t have to be brilliant to produce brilliant work. Many of the characters you will meet in this book failed at school, lacked natural talent, were not especially gifted or were repeatedly sacked. But their methods produced brilliant work – and they will work for you, too. Make Brilliant Work is the essential book from Rod Judkins, author of the international bestseller The Art of Creative Thinking. Whatever your creative endeavour, you might find it hard to produce something significant and important. The real-life heroes in this book will show you how to make the transformation from ordinary to extraordinary. From Frida Kahlo to Steve Jobs, and star architect Zaha Hadid: the figures in Make Brilliant Work will show you how to think for yourself, take risks and persevere to create brilliant work. 'Whatever your creative hang-up, Rod Judkins has steps you can take now . . . An admirably straightforward, no-nonsense guide to getting over yourself and getting to work' - Mason Currey, author of Daily Rituals: How Artists Work

Book How to be Brilliant at Public Speaking

Download or read book How to be Brilliant at Public Speaking written by Sarah Lloyd-Hughes and published by FT Press. This book was released on 2011 with total page 272 pages. Available in PDF, EPUB and Kindle. Book excerpt: Speaking in public can be fun honestly! Whatever the occasion, whatever the content, whatever the situation, this book will teach you everything you need to know to plan, prepare and deliver any speech or presentation and will give you the skills to deliver it with style, wit, charm and confidence. Discover expert tips, tricks, tools and techniques that will help you build on skills and abilities you already have so you can stand up in front of any audience and really wow them. Whether you're looking for help in overcoming your fears and building your confidence, or whether you're already quite good and want to polish your performance, this book will help you. Anyone can learn to speak in public. This book will show you how even you can do it brilliantly. "

Book Deep Learning Patterns and Practices

Download or read book Deep Learning Patterns and Practices written by Andrew Ferlitsch and published by Simon and Schuster. This book was released on 2021-10-12 with total page 755 pages. Available in PDF, EPUB and Kindle. Book excerpt: Discover best practices, reproducible architectures, and design patterns to help guide deep learning models from the lab into production. In Deep Learning Patterns and Practices you will learn: Internal functioning of modern convolutional neural networks Procedural reuse design pattern for CNN architectures Models for mobile and IoT devices Assembling large-scale model deployments Optimizing hyperparameter tuning Migrating a model to a production environment The big challenge of deep learning lies in taking cutting-edge technologies from R&D labs through to production. Deep Learning Patterns and Practices is here to help. This unique guide lays out the latest deep learning insights from author Andrew Ferlitsch’s work with Google Cloud AI. In it, you'll find deep learning models presented in a unique new way: as extendable design patterns you can easily plug-and-play into your software projects. Each valuable technique is presented in a way that's easy to understand and filled with accessible diagrams and code samples. Purchase of the print book includes a free eBook in PDF, Kindle, and ePub formats from Manning Publications. About the technology Discover best practices, design patterns, and reproducible architectures that will guide your deep learning projects from the lab into production. This awesome book collects and illuminates the most relevant insights from a decade of real world deep learning experience. You’ll build your skills and confidence with each interesting example. About the book Deep Learning Patterns and Practices is a deep dive into building successful deep learning applications. You’ll save hours of trial-and-error by applying proven patterns and practices to your own projects. Tested code samples, real-world examples, and a brilliant narrative style make even complex concepts simple and engaging. Along the way, you’ll get tips for deploying, testing, and maintaining your projects. What's inside Modern convolutional neural networks Design pattern for CNN architectures Models for mobile and IoT devices Large-scale model deployments Examples for computer vision About the reader For machine learning engineers familiar with Python and deep learning. About the author Andrew Ferlitsch is an expert on computer vision, deep learning, and operationalizing ML in production at Google Cloud AI Developer Relations. Table of Contents PART 1 DEEP LEARNING FUNDAMENTALS 1 Designing modern machine learning 2 Deep neural networks 3 Convolutional and residual neural networks 4 Training fundamentals PART 2 BASIC DESIGN PATTERN 5 Procedural design pattern 6 Wide convolutional neural networks 7 Alternative connectivity patterns 8 Mobile convolutional neural networks 9 Autoencoders PART 3 WORKING WITH PIPELINES 10 Hyperparameter tuning 11 Transfer learning 12 Data distributions 13 Data pipeline 14 Training and deployment pipeline

Book Machine Learning Design Patterns

Download or read book Machine Learning Design Patterns written by Valliappa Lakshmanan and published by O'Reilly Media. This book was released on 2020-10-15 with total page 408 pages. Available in PDF, EPUB and Kindle. Book excerpt: The design patterns in this book capture best practices and solutions to recurring problems in machine learning. The authors, three Google engineers, catalog proven methods to help data scientists tackle common problems throughout the ML process. These design patterns codify the experience of hundreds of experts into straightforward, approachable advice. In this book, you will find detailed explanations of 30 patterns for data and problem representation, operationalization, repeatability, reproducibility, flexibility, explainability, and fairness. Each pattern includes a description of the problem, a variety of potential solutions, and recommendations for choosing the best technique for your situation. You'll learn how to: Identify and mitigate common challenges when training, evaluating, and deploying ML models Represent data for different ML model types, including embeddings, feature crosses, and more Choose the right model type for specific problems Build a robust training loop that uses checkpoints, distribution strategy, and hyperparameter tuning Deploy scalable ML systems that you can retrain and update to reflect new data Interpret model predictions for stakeholders and ensure models are treating users fairly

Book 365 Online Ventures Unleashed

Download or read book 365 Online Ventures Unleashed written by Prabhu TL and published by NestFame Creations Pvt Ltd.. This book was released on 2024-03-23 with total page 1281 pages. Available in PDF, EPUB and Kindle. Book excerpt: Are you ready to revolutionize your approach to making money online? Look no further! With an arsenal of 365 dynamic strategies meticulously crafted to suit every digital entrepreneur's needs, this book is a game-changer in the realm of online ventures. From the comfort of your own home, embark on a journey where each day unveils a new opportunity, a fresh perspective, and a proven tactic to monetize your online presence. Whether you're a seasoned e-commerce mogul or a budding digital nomad, there's something for everyone within these pages. Unleash the power of affiliate marketing, harness the potential of social media, delve into the world of e-commerce, explore the realms of freelancing, and so much more. With each strategy carefully curated to maximize your earning potential, you'll find yourself equipped with the tools, knowledge, and confidence to thrive in the ever-evolving digital landscape. 1, Graphics & Design- 56 Business Ideas unveiled 2, Programming & Tech - 50 Business Ideas unveiled 3, Digital Marketing - 31 Business Ideas unveiled 4, Video & Animation - 45 Business Ideas unveiled 5, Writing & Translation - 43 Business Ideas unveiled 6, Music & Audio - 28 Business Ideas unveiled 7, Administrative Business - 34 Business Ideas unveiled 8, Consulting - 30 Business Ideas unveiled 9, Data - 19 Business Ideas unveiled 10, AI Services - 22 Business Ideas unveiled But "365 Online Ventures Unleashed" is more than just a guidebook – it's your roadmap to financial freedom, your blueprint for success, and your daily dose of inspiration. It's not just about making money; it's about crafting a lifestyle where you call the shots, where your income knows no bounds, and where your dreams become your reality. So, what are you waiting for? Take the leap, seize the opportunity, and join the ranks of those who have dared to venture into the world of online entrepreneurship. With "365 Online Ventures Unleashed" as your trusted companion, the possibilities are endless, and the journey is yours to command. Get your copy today and let the adventure begin! 🚀💰

Book Mr  Dynamite

    Book Details:
  • Author : Meredith Brosnan
  • Publisher : Dalkey Archive Press
  • Release : 2004
  • ISBN : 9781564783530
  • Pages : 196 pages

Download or read book Mr Dynamite written by Meredith Brosnan and published by Dalkey Archive Press. This book was released on 2004 with total page 196 pages. Available in PDF, EPUB and Kindle. Book excerpt: Jarieth Prendergast is an ex-pat Irishman, an aging punk rocker, a film snob, a copy-shop employee, and a truly desperate man. His marriage is in tatters and his career as an avant-garde artist is a non-starter. As the book opens, Jarleth receives a letter from his lawyer about a possible inheritance from his Aunt, and promptly falls into fits of delusion as hilarious as they are utterly pathetic. An extraordinary first novel that melds an Irish writer's high style and penchant for belly laughs with the grotesque smash-and-grab energy of pre-9/11 New York.

Book Creative Woodburning

    Book Details:
  • Author : Bee Locke
  • Publisher : National Geographic Books
  • Release : 2020-08-11
  • ISBN : 1465492682
  • Pages : 0 pages

Download or read book Creative Woodburning written by Bee Locke and published by National Geographic Books. This book was released on 2020-08-11 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Turn an ordinary piece of wood into a fire-burned masterpiece! If you're a crafter or an artist looking for something new and different, try pyrography. With this type of art, you use a heated instrument to burn images and words into wood. By using techniques from drawing, such as shading and stippling, you can also add depth and embellishments to your creations. It's easy to get started with pyrography--and Creative Woodburning can help you jump into this hot new craft. This book features: • An introduction to pyrography and the tools you need to get started • Expert advice on how to choose the right materials and how to create a safe working environment • 20 projects, including a jewelry box, a cutting board, a wooden egg, a clock, and a gourd birdhouse • More than 180 patterns--from animal and nature designs to borders and geometric and decorative shapes • Techniques for shading, adding color, and sealing your projects The power of your pyrography imagination is just between your fingertips and Creative Woodburning can help you tap into your inspiration. Even if you've never done burning of any kind before, pyrography expert Bee Locke can show you a safe yet fun way to play with fire.

Book How to Publish Your Book  Self Publishing for Authors Made Easy

Download or read book How to Publish Your Book Self Publishing for Authors Made Easy written by Shane Millar and published by Tagline Publishing. This book was released on with total page 123 pages. Available in PDF, EPUB and Kindle. Book excerpt: Struggling to publish your book? Discover a simple, 13-step system for making self-publishing a piece of cake! Are you a new author trying to decide how to publish, but don’t know where to start? Perhaps you’re an experienced author who knows they need to be a better publisher, and can’t figure out how to do it? Maybe you need to sell more books, and want to present your products in the best possible way? Packed to the brim with useful tips and examples, How to Publish Your Book introduces you to 13 Self-Publishing Pillars that will help you get your books out there and into your readers' eager hands. In How to Publish Your Book, you'll discover: - How to choose between pursuing traditional publishing or deciding to self-publish - What you need to do before you publish to give your books the best chance of success - Why you need to consider your distribution options - How to actually publish that damn book - How to get started with marketing, advertising, and promotion - And more… How to Publish Your Book is the tool you need to get your books into the world and market them. If you like practical advice, real-world examples, and a sprinkling of cheeky humour in your writing guides, then you’ll love this powerful book for self-publishing success. Scroll up and click buy now to get publishing today!

Book Brilliant Mistakes

Download or read book Brilliant Mistakes written by Paul J. H. Schoemaker and published by University of Pennsylvania Press. This book was released on 2011-11-08 with total page 191 pages. Available in PDF, EPUB and Kindle. Book excerpt: Named #1 Best Business Book of 2011, by Patriot-News-PennLive.com If you have ever flown in an airplane, used electricity from a nuclear power plant, or taken an antibiotic, you have benefited from a brilliant mistake. Each of these life-changing innovations was the result of many missteps and an occasional brilliant insight that turned a mistake into a surprising portal of discovery. In Brilliant Mistakes, Paul Schoemaker, founder and chairman of Decision Strategies International, shares critical insights on the surprising benefits of making well-chosen mistakes. Brilliant Mistakes explores why minimizing mistakes may be the greatest mistake of all, situations when mistakes are most beneficial and when they should be avoided, the counter-intuitive idea that we should deliberately permit errors at times, and how to make the most of brilliant mistakes to improve business results. Brilliant Mistakes is based on solid academic research and insights from Schoemaker's work with more than 100 organizations, as well as his provocative Harvard Business Review article with Robert Gunther, "The Wisdom of Deliberate Mistakes." Schoemaker provides a practical roadmap for using mistakes to accelerate learning for your organization and yourself.

Book Flourish

    Book Details:
  • Author : Michael Pawlyn
  • Publisher :
  • Release : 2021-09-07
  • ISBN : 9781913743260
  • Pages : 144 pages

Download or read book Flourish written by Michael Pawlyn and published by . This book was released on 2021-09-07 with total page 144 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book W  A  Dwiggins

    Book Details:
  • Author : Bruce Kennett
  • Publisher : Letterform Archive Books
  • Release : 2017
  • ISBN : 9780998318004
  • Pages : 0 pages

Download or read book W A Dwiggins written by Bruce Kennett and published by Letterform Archive Books. This book was released on 2017 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book 100 BEST GENERATIVE AI TOOLS

Download or read book 100 BEST GENERATIVE AI TOOLS written by Prabhu TL and published by NestFame Creations Pvt Ltd.. This book was released on with total page 224 pages. Available in PDF, EPUB and Kindle. Book excerpt: In the era of groundbreaking technological advancements, the book "100 Best Generative AI Tools" is your passport to an exhilarating expedition through the realms of creativity, imagination, and innovation. This captivating guide unveils a curated selection of the most remarkable and transformative generative AI tools that are reshaping the landscape of human ingenuity across a multitude of industries. Unlocking the Power of Generative AI: Imagine a world where machines possess the remarkable ability to generate art, music, literature, and even entire virtual realities. In "100 Best Generative AI Tools," you'll venture into this awe-inspiring realm, where algorithms fuse with creativity to produce captivating and unprecedented results. Whether you're an artist, a musician, a writer, or an innovator, this book empowers you to harness the potential of generative AI to amplify your creative endeavors. A Treasury of Creative Possibilities: This book serves as a treasure trove of innovative generative AI tools, meticulously curated to offer a diverse and comprehensive range of applications. From producing mesmerizing visual masterpieces to composing evocative musical compositions, and from crafting compelling narratives to designing immersive virtual landscapes—each tool is a gateway to limitless creative possibilities. Behind the Algorithmic Curtain: Delve deeper into the intricate workings of these generative AI tools as you unravel the science behind the algorithms. "100 Best Generative AI Tools" deciphers complex concepts into accessible insights, making it a captivating read for both enthusiasts and those new to the field. Explore how neural networks, deep learning, and cutting-edge technology collaborate harmoniously to produce works of art that rival human creativity. Crossing Boundaries and Industries: The impact of generative AI knows no bounds, transcending industries and reshaping the way we perceive creativity. Whether you're a fashion designer pushing the boundaries of design, a game developer crafting immersive digital experiences, or a scientist generating data-driven insights, the tools showcased in this book will spark your imagination and transform your approach to innovation. Empowering Creative Minds: "100 Best Generative AI Tools" goes beyond mere description; it provides you with the tools and knowledge to unleash your creative potential. Whether you're a curious novice or an experienced artist, this book equips you with the resources to embark on a journey of experimentation, discovery, and artistic evolution. Shape the Future of Creativity: As you delve into the pages of "100 Best Generative AI Tools," you become part of a transformative movement that is redefining the boundaries of human creativity. With these tools at your fingertips, you have the power to amplify your artistic voice, challenge traditional norms, and craft a future where the fusion of AI and imagination knows no limits. Join the Creative Revolution: Are you ready to join the ranks of visionaries who are seamlessly blending art, technology, and innovation? "100 Best Generative AI Tools" is your guide to embracing the future, where the canvas of creativity knows no boundaries and the brush strokes of imagination are powered by algorithms. Step into a world where your creative potential knows no limits, and let the journey of innovation begin.

Book Grokking Simplicity

    Book Details:
  • Author : Eric Normand
  • Publisher : Simon and Schuster
  • Release : 2021-05-18
  • ISBN : 1617296201
  • Pages : 590 pages

Download or read book Grokking Simplicity written by Eric Normand and published by Simon and Schuster. This book was released on 2021-05-18 with total page 590 pages. Available in PDF, EPUB and Kindle. Book excerpt: Distributed across servers, difficult to test, and resistant to modification--modern software is complex. Grokking Simplicity is a friendly, practical guide that will change the way you approach software design and development. It introduces a unique approach to functional programming that explains why certain features of software are prone to complexity, and teaches you the functional techniques you can use to simplify these systems so that they''re easier to test and debug. Available in PDF (ePub, kindle, and liveBook formats coming soon). about the technology Even experienced developers struggle with software systems that sprawl across distributed servers and APIs, are filled with redundant code, and are difficult to reliably test and modify. Adopting ways of thinking derived from functional programming can help you design and refactor your codebase in ways that reduce complexity, rather than encouraging it. Grokking Simplicity lays out how to use functional programming in a professional environment to write a codebase that''s easier to test and reuse, has fewer bugs, and is better at handling the asynchronous nature of distributed systems. about the book In Grokking Simplicity, you''ll learn techniques and, more importantly, a mindset that will help you tackle common problems that arise when software gets complex. Veteran functional programmer Eric Normand guides you to a crystal-clear understanding of why certain features of modern software are so prone to complexity and introduces you to the functional techniques you can use to simplify these systems so that they''re easier to read, test, and debug. Through hands-on examples, exercises, and numerous self-assessments, you''ll learn to organize your code for maximum reusability and internalize methods to keep unwanted complexity out of your codebase. Regardless of the language you''re using, the ways of thinking in this book will help recognize problematic code and tame even the most complex software. what''s inside Apply functional programming principles to reduce codebase complexity Work with data transformation pipelines for code that''s easier to test and reuse Tools for modeling time to simplify asynchrony 60 exercises and 100 questions to test your knowledge about the reader For experienced programmers. Examples are in JavaScript. about the author Eric Normand has been a functional programmer since 2001 and has been teaching functional programming online and in person since 2007. Visit LispCast.com to see more of his credentials.

Book The Musician

    Book Details:
  • Author :
  • Publisher :
  • Release : 1939
  • ISBN :
  • Pages : 468 pages

Download or read book The Musician written by and published by . This book was released on 1939 with total page 468 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book When Breath Becomes Air

Download or read book When Breath Becomes Air written by Paul Kalanithi and published by Random House. This book was released on 2016-01-12 with total page 258 pages. Available in PDF, EPUB and Kindle. Book excerpt: #1 NEW YORK TIMES BESTSELLER • PULITZER PRIZE FINALIST • This inspiring, exquisitely observed memoir finds hope and beauty in the face of insurmountable odds as an idealistic young neurosurgeon attempts to answer the question What makes a life worth living? NAMED ONE OF PASTE’S BEST MEMOIRS OF THE DECADE • NAMED ONE OF THE BEST BOOKS OF THE YEAR BY The New York Times Book Review • People • NPR • The Washington Post • Slate • Harper’s Bazaar • Time Out New York • Publishers Weekly • BookPage Finalist for the PEN Center USA Literary Award in Creative Nonfiction and the Books for a Better Life Award in Inspirational Memoir At the age of thirty-six, on the verge of completing a decade’s worth of training as a neurosurgeon, Paul Kalanithi was diagnosed with stage IV lung cancer. One day he was a doctor treating the dying, and the next he was a patient struggling to live. And just like that, the future he and his wife had imagined evaporated. When Breath Becomes Air chronicles Kalanithi’s transformation from a naïve medical student “possessed,” as he wrote, “by the question of what, given that all organisms die, makes a virtuous and meaningful life” into a neurosurgeon at Stanford working in the brain, the most critical place for human identity, and finally into a patient and new father confronting his own mortality. What makes life worth living in the face of death? What do you do when the future, no longer a ladder toward your goals in life, flattens out into a perpetual present? What does it mean to have a child, to nurture a new life as another fades away? These are some of the questions Kalanithi wrestles with in this profoundly moving, exquisitely observed memoir. Paul Kalanithi died in March 2015, while working on this book, yet his words live on as a guide and a gift to us all. “I began to realize that coming face to face with my own mortality, in a sense, had changed nothing and everything,” he wrote. “Seven words from Samuel Beckett began to repeat in my head: ‘I can’t go on. I’ll go on.’” When Breath Becomes Air is an unforgettable, life-affirming reflection on the challenge of facing death and on the relationship between doctor and patient, from a brilliant writer who became both.

Book Think in 4D

    Book Details:
  • Author : Erica Heinz
  • Publisher : Jubilee Bridges
  • Release : 2023-10-10
  • ISBN :
  • Pages : 248 pages

Download or read book Think in 4D written by Erica Heinz and published by Jubilee Bridges. This book was released on 2023-10-10 with total page 248 pages. Available in PDF, EPUB and Kindle. Book excerpt: Think in 4D, a book about digital product experience design, shows readers how to think holistically, creatively, and critically to create savvy, successful sites and apps. It pushes the tech industry to think beyond 2D designs and 3D experiences to 4D impacts. Over five hundred illustrations and forty exercises help any student, professional, or entrepreneur level up. Erica Heinz shares evergreen principles and refined methods drawn from twenty years of experience as a digital design consultant and as a teacher of a variety of undergraduate and graduate design courses in New York City. Think in 4D unites behavioral psychology, business strategy, visual principles, research methods, and human-centered design practices to provide a pithy, visual cheat sheet for hundreds of design ideas. It is an essential handbook for any digital citizen. PLEASE NOTE: Due to the complex design of this book, the ePub is delivered as a fixed layout (print replica) file. The text is not reflowable. Part I, FRAMEWORK outlines the easy-to-remember 4D thinking model. Four phases (threads, impressions, interactions, and memories) and three dimensions (2D, 3D, and 4D) split the complexity of digital product design into manageable yet integrated parts. The method has seven key tenets — prototype, lower the fidelity, work backwards, work in circles, use principles, use metrics, and co-create — that focus and speed work. Part II, PRACTICE, provides guidelines for putting the model into action. The four phases and three layers yield twelve chapters spanning 2D (words, layouts, symbols, and images), 3D (inclusivity, flexibility, usability, and personalization), and 4D (relationships, patterns, paths, and moments) focus areas. Each chapter includes key questions, cognitive principles, examples, exercises, and user research tips. Each phase ends with a larger design challenge and critique outline for a key deliverable (concepts, flows, screens, or links). Part III, CRAFT, refines the practice with ways to advance both creative and conceptual skills. Prototyping is the tangible craft, so the book shares ways to sketch, wireframe, and play more effectively. Thinking is the invisible craft, so the book shows readers how to deconstruct, frame, research, diverge, converge, differentiate, and think in 4D. "[A]n erudite, savvy book that communicates difficult, technical ideas with accessible, largely jargon-free prose. For both the seasoned veteran of interactive design and the unpolished newcomer, this is an invaluable resource. An impressively thorough and clear introduction to a still-new discipline." —Kirkus Reviews “You could choose to work on a digital product without reading Think In 4D, but that would be a mistake. Heinz has brought together the best methods, perspectives, and lessons to form the best guide to applying design principles today.” —Randy J. Hunt, CPO at Morning “I’ve never felt more confident in being able to start from nothing. This book totally changed my communication tactics, moved ambiguous product conversations forward, and got stakeholders aligned and inspired about what we’re building and why.” —Erin Nolan, Product Design Lead at Coinbase