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Book Digital Product Blueprint

    Book Details:
  • Author : Nathan George
  • Publisher : Createspace Independent Publishing Platform
  • Release : 2017-03-22
  • ISBN : 9781544845661
  • Pages : 100 pages

Download or read book Digital Product Blueprint written by Nathan George and published by Createspace Independent Publishing Platform. This book was released on 2017-03-22 with total page 100 pages. Available in PDF, EPUB and Kindle. Book excerpt: Learn How To Make Money Online With Digital Products New opportunities make it easier to start an online business these days. However, there is a lot of confusion out there and the misleading information could leave you overwhelmed with "information overload". Digital Product Blueprint cuts through the fluff and heads directly to one of the fastest ways you can start making money online today. You don't even need to have a website and deal with the challenge of generating your own traffic to start making money online these days. Previous Methods Now Take Longer A few years ago it was easier to start making money online from a blog or a niche website as an affiliate marketer. However, it takes longer now to gain traction as a new affiliate marketer due to oversaturation and constant Google algorithm updates making it harder for new websites to rank and get noticed. A Faster Way To Make Money Online For A Beginner Creating your own information product is currently one of the fastest ways to start making money online. You don't even have to create a website to start earning online these days hence it is actually easier to make money online now, but by doing things differently. Create Assets That Make You Passive Income With a digital product, you create it once and it generates passive income for you for the rest of its lifecycle. With each information product you create, you're adding assets to your portfolio, making you even more passive income. You Don't Need To Be A Guru Or An Expert One of the biggest perceived roadblocks many people face when it comes to creating an information product is the belief that they need to be an "authority" on something. The reality is that the roadblock is just an illusion! To create helpful content you just need to know more about the subject matter than your target audience does and hence they can learn something from you. In fact, they may find it easier to learn from someone like you rather than a "guru" who may be too advanced and unable to relate to their needs. The best people to learn from are those who are just slightly ahead of you on a particular path. What You'll Get From This Book: How to find profitable niches for your information products using proven research and selection methods. This ensures you create products that actually sell. Proven techniques for how to communicate your ideas effectively. How to create your content fast using some of the best techniques and tools in the industry. How to choose a name that sells your information product for you. How to sell information products without creating a website or worrying about generating traffic. A step-by-step guide for how to set up your website, if you choose to sell your information product from your own site. How to use online marketplaces like ClickBank and JVZoo to process payments and handle all customer orders. How to generate traffic to your website using proven and evergreen methods. Scroll up and click the Look Inside feature on the top left-hand side of the page and get started today!

Book From Idea To Income

    Book Details:
  • Author : Eklektik Digital
  • Publisher : Independently Published
  • Release : 2023-10-31
  • ISBN :
  • Pages : 0 pages

Download or read book From Idea To Income written by Eklektik Digital and published by Independently Published. This book was released on 2023-10-31 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: At Eklektik Digital, we are dedicated to equipping individuals with the knowledge and strategies needed to turn their digital product ideas into a reality and transform those ideas into a source of income. Our mission is to empower aspiring creators, entrepreneurs, and innovators to bring their digital products to life and embark on a journey towards financial freedom. Extensive Market Data and Research Our ebook, "From Idea to Income: The Anti-Digital Product Digital Product Blueprint," is the culmination of rigorous market data analysis and in-depth research. We recognize that the digital landscape is constantly evolving, and having access to accurate, current information is pivotal for success. That's why we invested significant time and effort into collecting, evaluating, and distilling the most pertinent insights and strategies related to digital product creation and sales. Comprehensive Resource We understand that the internet is awash with information and resources on digital product creation. However, we also know that finding a comprehensive, no-nonsense guide can be challenging. To address this, we thoroughly researched existing resources and training materials, scrutinizing their content to identify the most valuable information. Your Go-To Guide Our ebook is your go-to guide for navigating the journey from concept to income in the digital product world. We've cut through the noise, eliminating unnecessary jargon and distractions. Every chapter is thoughtfully crafted to offer you practical, actionable advice that you can apply immediately. We cover everything from conceiving and refining your digital product idea to creating, marketing, and selling it. Our guide provides you with a step-by-step blueprint that simplifies the process and helps you stay focused on what truly matters. Your Success is Our Priority Your success is our primary focus. We are committed to helping you transform your digital product aspirations into financial reality. Whether you're a first-time creator or a seasoned entrepreneur looking to enhance your product creation and sales strategies, we're here to guide you through the entire process. Thank you for choosing Eklektik Digital as your trusted source for insights into the world of digital product creation and income generation. Together, let's embark on a journey that will enable you to unlock your potential and achieve financial freedom through your digital products. Start your path to income generation with the guidance and expertise found in our comprehensive ebook, "From Idea to Income: The Anti-Digital Product Digital Product Blueprint."

Book The Complete Digital Marketing Blueprint   A Comprehensive Crash Course Covering  Branding  SEO  Social Media Marketing  Facebook Ads  Google Ads  Web Design  Analytics  Affiliate Marketing    More

Download or read book The Complete Digital Marketing Blueprint A Comprehensive Crash Course Covering Branding SEO Social Media Marketing Facebook Ads Google Ads Web Design Analytics Affiliate Marketing More written by Dan Kerns and published by Independently Published. This book was released on 2020-04-16 with total page 341 pages. Available in PDF, EPUB and Kindle. Book excerpt: Discover the book that has been dubbed "Possibly The Best Guide On The Internet For Digital Marketing". Get all of the information you need to become a digital marketer and market your business online successfully! Find out how to setup a solid foundation for your business or idea. Learn the highly coveted information you need to succeed online. Discover how to cost effectively generate leads & differentiate your business from the competition by utilizing Digital Marketing. Anyone can achieve success online & The Complete Digital Marketing Blueprint was created to get you there! This digital marketing book will transform the way you view digital marketing & the internet forever, GUARANTEED. Digital Marketing is explained in simple, easy to understand terms. Technical jargon is broken down & the process of Digital Marketing is expanded on from the ground up. Included, as a bonus is a complete guide on how to plan & build your website, from scratch! This ground-breaking digital marketing book is constantly updated with new material & content, all available for a low one-time cost. After finishing The Complete Digital Marketing Blueprint, you will have learned everything you need to be successful online! Discover: 1. How To Develop Your Brand’s Purpose To Strategically Achieve Your Goals 2. How To Find The Perfect Domain For Your Website 3. How To Use WordPress – Create A Website With Our WordPress Tutorial 4. How To Get A Free SSL Certificate Two Easy Ways To Get A Green Bar SSL 5. Getting Started With Keyword Research 6. How To Optimize Landing Pages 7. What Is Search Engine Optimization? 8. Outreach Link Building Opportunities 9. Getting Started With Content Marketing – Content Marketing 101 10. Getting Started With Google Analytics – Understanding And Using Google Analytics 11. Getting Started With Facebook Analytics – Understanding And Using Facebook Analytics 12. How To Create An Effective Email Marketing Campaign 13. Getting Started With Mailchimp – Understanding and Using Mailchimp Email Marketing Automation 14. How To Set Up An Affiliate Program To Utilize Affiliate Marketing 15. How To Maximize Your Social Media Marketing Success 16. 7 Steps to Crafting a Social Media Strategy 17. Getting Started With Facebook Marketing – Understanding and Using Facebook For Marketing 18. Getting Started With YouTube Marketing – Understanding And Using YouTube For Marketing 19. Getting Started With Twitter Marketing – Understanding And Using Twitter For Marketing 20. Getting Started With Pinterest Marketing – Understanding And Using Pinterest For Marketing 21. Getting Started With Quora Marketing – Understanding And Using Quora For Marketing 22. Emotive Advertisements – How To Use Emotional Triggers In Advertising 23. Facebook Ads Tutorial – Complete Facebook Advertising Guide 24. What Makes A Successful Search Engine Marketing Campaign 25. How To Set Up Your Google Ads Remarketing Tag 26. How To Create Custom Conversions in Google Ads 27. How To Setup Custom Conversion Audiences In Adwords 28. How To Setup A Google Ads Search Campaign 29. How To Setup A Google Ads Display Campaign 30. How To Sync Your Google Adwords Campaigns With Bing Ads 31. How I Sell Marketing Funnels And Communication Automations In Facebook Messenger 32. & So much more! On top of that, once you have learned this unique skillset, you can get started earning an income online right away! Start building your own digital empire by following The Complete Digital Marketing Blueprint! Use the skills you learn to get paid & help others do the same, there is no better feeling! Order now & discover how to work smarter & harder than the other guys! Plus get free updates for life! It has never been this easy to get started with digital marketing and earning an income online, until now.

Book Blueprint Reading Basics

Download or read book Blueprint Reading Basics written by Warren Hammer and published by Industrial Press Inc.. This book was released on 2001 with total page 324 pages. Available in PDF, EPUB and Kindle. Book excerpt: A best selling text and self-training manual.

Book Book Blueprint

Download or read book Book Blueprint written by Jacqui Pretty and published by Morgan James Publishing. This book was released on 2017-05-16 with total page 107 pages. Available in PDF, EPUB and Kindle. Book excerpt: “A superb . . . how-to book for any entrepreneur who not only wants to get their thoughts down to share with the world, but to leverage off their expertise.” –Geoff Hetherington, JG Hetherington, The Clarity CEO With the availability of self-publishing services and the rise of the entrepreneur as a thought leader, writing a book is becoming more appealing to an increasing number of small business owners. The problem? Most businesspeople aren’t writers, have never written a book before, are time poor and don’t know where to start. While many want to write a book, they worry about investing months of their time and thousands of their dollars to write something that isn’t any good, or even whether they will finish. Book Blueprint gives a step-by-step framework that any entrepreneur can follow to write a great book quickly, even if they’re not a writer.

Book Ecommerce Empire

    Book Details:
  • Author : Peter Pru
  • Publisher :
  • Release : 2021-12-26
  • ISBN : 9781736230909
  • Pages : pages

Download or read book Ecommerce Empire written by Peter Pru and published by . This book was released on 2021-12-26 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Reboot

    Book Details:
  • Author : Jason Stockwood
  • Publisher : Random House
  • Release : 2018-09-06
  • ISBN : 0753552736
  • Pages : 256 pages

Download or read book Reboot written by Jason Stockwood and published by Random House. This book was released on 2018-09-06 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: The tech revolution will hit us all soon. How can any organisation survive and thrive? Headlines predict that whole industries will be decimated by Artificial Intelligence and automation. Some bosses and bankers are rubbing their hands at the prospect of cost savings and staff cuts. But there is another way. New technology can also empower teams, fuel creativity and make people happier. At Simply Business, twice voted the UK’s best company to work for, big data and automated systems are being harnessed to generate positive growth, staff are currently trialling a four-day week in their Northampton office. In this bold blueprint, CEO Jason Stockwood – named by the Sunday Times as the UK’s best leader – shows how any organisation can think freshly and benefit from technology by putting its people first.

Book Positioning for Advantage

Download or read book Positioning for Advantage written by Kimberly A. Whitler and published by Columbia University Press. This book was released on 2021-09-07 with total page 327 pages. Available in PDF, EPUB and Kindle. Book excerpt: Most of us have an intuitive sense of superior branding. We prefer to purchase brands we find distinctive—that deliver on some important, relevant dimension better than other brands. These brands have typically achieved positional advantage. Yet few professionals have had the formal training that goes beyond marketing theory to bridge the “theory-doing gap”—understanding the specific techniques and strategies that can be used to create brands that attain positional advantage in the marketplace. Positioning for Advantage is a comprehensive how-to guide for creating, building, and executing effective brand strategies. Kimberly A. Whitler identifies essential marketing strategy techniques and moves through the major stages of positioning a brand to achieve in-market advantage. Introducing seven tools—from strategic positioning concepts to strategy mapping to influencer maps—Whitler provides templates, frameworks, and step-by-step processes to build and manage growth brands that achieve positional advantage. This book presents real-world scenarios, helping readers activate tools to increase skill in creating brands that achieve positional advantage. Brimming with insights for students and professionals alike, Positioning for Advantage helps aspiring C-level leaders understand not only what superior branding looks like but also how to make it come to life.

Book The Marketing Performance Blueprint

Download or read book The Marketing Performance Blueprint written by Paul Roetzer and published by John Wiley & Sons. This book was released on 2014-08-04 with total page 260 pages. Available in PDF, EPUB and Kindle. Book excerpt: Discover what's possible when the art and science of marketing collide The Marketing Performance Blueprint is an actionable and innovative guide to unlocking your potential as a marketer and accelerating success for your business. With an eye toward the marketing industry's rapid evolution, this book focuses on the processes, technologies, and strategies that are redefining the marketing environment. Step by step, you will learn how to build performance-driven organizations that exceed ROI expectations and outpace the competition. Companies are demanding a more technical, scientific approach to marketing, and this guide provides the key information that helps marketing professionals choose the right tools and recruit the right talent to more effectively build brand, generate leads, convert sales, and increase customer loyalty. Marketers are facing increased pressure to connect every dollar spent to bottom-line results. As the industry advances, the tremendous gaps in talent, technology, and strategy leave many professionals underprepared and underperforming. The Marketing Performance Blueprint helps bridge those gaps: Align marketing talent, technology, and strategy to reach performance goals Drive digital marketing transformation within your organization Recruit, train, and retain a modern marketing team Propel growth through digital-savvy marketing agency partners Adapt more quickly to marketing technology advancements Create connected customer experiences Turn marketing data into intelligence, and intelligence into action Devise integrated marketing strategies that deliver real business results The marketers who will redefine the industry in the coming months and years will never stop challenging conventional knowledge and solutions. Whether in terms of evolved talent, advanced technology, or more intelligent and integrated strategies, these driven professionals will be in demand as the pioneers of the new marketing era. The Marketing Performance Blueprint helps marketers blaze a trail of their own by providing a roadmap to success.

Book Service Design for Business

Download or read book Service Design for Business written by Ben Reason and published by John Wiley & Sons. This book was released on 2015-12-14 with total page 214 pages. Available in PDF, EPUB and Kindle. Book excerpt: A practical approach to better customer experience through service design Service Design for Business helps you transform your customer's experience and keep them engaged through the art of intentional service design. Written by the experts at Livework, this practical guide offers a tangible, effective approach for better responding to customers' needs and demands, and provides concrete strategy that can be implemented immediately. You'll learn how taking a design approach to problem solving helps foster creativity, and how to apply it to the real issues that move businesses forward. Highly visual and organized for easy navigation, this quick read is a handbook for connecting market factors to the organizational challenge of customer experience by seeing your company through the customers' eyes. Livework pioneered the service design industry, and guides organizations including Sony, the British Government, Volkswagen Procter & Gamble, the BBC, and more toward a more carefully curated customer experience. In this book, the Livework experts show you how to put service design to work in your company to solve the ongoing challenge of winning with customers. Approach customer experience from a design perspective See your organization through the lens of the customer Make customer experience an organization-wide responsibility Analyze the market factors that dovetail with customer experience design The Internet and other digital technology has brought the world to your customers' fingertips. With unprecedented choice, consumers are demanding more than just a great product—the organizations coming out on top are designing and delivering experiences tailored to their customers' wants. Service Design for Business gives you the practical insight and service design perspective you need to shape the way your customers view your organization.

Book Building a Digital Future

Download or read book Building a Digital Future written by Lipi Sarkar and published by John Wiley & Sons. This book was released on 2021-04-23 with total page 336 pages. Available in PDF, EPUB and Kindle. Book excerpt: The dramatic events of 2020 have clarified the urgent need for digital transformation in countless organizations. The rise of remote work and the rapidly increasing use of cloud technologies are just two drivers of the relentless pace of digital disruption. Despite this, many companies remain underequipped or hesitant to embrace digital transformation. Understanding the key drivers of change and leveraging the powerful capabilities from technologies with a collaborative platform can aid an organization to prepare for digital transformation. Building a Digital Future provides a clearly defined roadmap for executing this change with Microsoft Dynamics 365. Firms of all types and sizes will learn how Microsoft Dynamics 365 can help them: achieve competitive advantages for their business reduce the time needed to effect change by automating time-consuming tasks drive innovation and improvements through an evergreen system post implementation Each chapter of this book is curated with best practices, compelling customer examples, pitfalls to avoid, and salient points to remember. Building a Digital Future enables organizations to truly embrace the benefits of digital transformation by anchoring Microsoft Dynamics 365 at the core of their business. Perfect for any business leader looking for a one-stop and comprehensive playbook for transforming their business into a digital powerhouse with Dynamics 365.

Book Information Architecture

    Book Details:
  • Author : Christina Wodtke
  • Publisher : Pearson Education
  • Release : 2009-01-22
  • ISBN : 0132104253
  • Pages : 435 pages

Download or read book Information Architecture written by Christina Wodtke and published by Pearson Education. This book was released on 2009-01-22 with total page 435 pages. Available in PDF, EPUB and Kindle. Book excerpt: Information Architecture: Blueprints for the Web, Second Edition introduces the core concepts of information architecture: organizing web site content so that it can be found, designing website interaction so that it's pleasant to use, and creating an interface that is easy to understand. This book helps designers, project managers, programmers, and other information architecture practitioners avoid costly mistakes by teaching the skills of information architecture swiftly and clearly.

Book The Marketing Agency Blueprint

Download or read book The Marketing Agency Blueprint written by Paul Roetzer and published by John Wiley & Sons. This book was released on 2011-11-29 with total page 262 pages. Available in PDF, EPUB and Kindle. Book excerpt: Build a disruptive marketing agency for the modern age The marketing services industry is on the cusp of a truly transformational period. The old guard, rooted in tradition and resistant to change, will fall and new leaders will emerge. Hybrid marketing agencies that are more nimble, tech savvy, and collaborative will redefine the industry. Digital services will be engrained into the DNA and blended with traditional methods for integrated campaigns. The depth, versatility, and drive of their talent will be the cornerstones of organizations that pursue a higher purpose. The Marketing Agency Blueprint is a practical and candid guide that presents ten rules for building such a hybrid agency. The new marketing agency model will create and nurture diverse recurring revenue streams through a mix of services, consulting, training, education, publishing, and software sales. It will use efficiency and productivity, not billable hours, as the essential drivers of profitability. Its value and success will be measured by outcomes, not outputs. Its strength and stability will depend on a willingness to be in a perpetual state of change, and an ability to execute and adapt faster than competitors. The Marketing Agency Blueprint demonstrates how to: Generate more qualified leads, win clients with set pricing and service packages, and secure more long-term retainers Develop highly efficient management systems and more effective account teams Deliver greater results and value to clients This is the future of the marketing services industry. A future defined and led by underdogs and innovators. You have the opportunity to be at the forefront of the transformation.

Book Digital Mastery Blueprint

Download or read book Digital Mastery Blueprint written by Rae P and published by Independently Published. This book was released on 2023-10-27 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Digital Mastery Blueprint: Unlocking Success in the World of Online Products" is your essential guide to thriving in the dynamic realm of digital products. Dive into a treasure trove of strategies, secrets, and success stories that will empower you to create, market, and sell digital products with confidence. Whether you're a seasoned entrepreneur or just starting your digital product journey, this eBook equips you with the knowledge and insights to conquer the digital landscape and achieve your goals. Explore the keys to digital mastery and embark on a path to digital product success today.

Book Digital   Scale

Download or read book Digital Scale written by Anand Swaminathan and published by John Wiley & Sons. This book was released on 2017-06-01 with total page 241 pages. Available in PDF, EPUB and Kindle. Book excerpt: A blueprint for reinventing the core of your business Value in the next phase of the digital era will go to those companies that don't just try digital but also scale it. Digital@Scale examines what it takes for companies to break through the gravitational pull of their legacy organizations and capture the full value of digital. Digging into more than fifty detailed case studies and years of McKinsey experience and data, the authors, along with a group of expert contributors, show how companies can move beyond incremental change to transform the business where the greatest value is generated—at its core. The authors provide practical insights into the three pillars of digital transformations that successfully scale: reinventing the business model, building out a business architecture from the customer back into the organization, and establishing an 'amoeba' IT and organizational foundation that learns and evolves. This is the ideal guide for all leaders who recognize the power and promise of a digital transformation.

Book The Marketing Blueprint

Download or read book The Marketing Blueprint written by Jules Marcoux and published by Createspace Independent Publishing Platform. This book was released on 2015-06-25 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Are you an entrepreneur, marketing director or CEO looking to take your brand to the next level, without spending millions of dollars? Are you a marketer, working for yourself, or a brand, and want to improve your skills to get better results? Are you a marketing student that wants a competitive edge over his or her peers? Or, are you someone who simply wants to improve their personal brand, in order to obtain better job opportunities? Forget the old marketing textbooks that spew endless theories at you, without tangible examples to use them in. Whether your goal is to grow one of your side projects into a marketable business, to improve the revenues of your current brand, or to better the brand of the company you work for, The Marketing Blueprint is what you need. This step-by-step guide compiles all essential marketing strategies, such as: - How to market, from forming marketing strategies, to business development, to improving your selling skills - How to become a more efficient marketer, by understanding and using leverage effectively - How to market yourself and your brand's people, to ensure better business opportunities - How to create brands and products that make people talk and stay relevant for years To top it all off, this book has more than 30 lessons of practical content that you can use right away in your business. Longer hours and bigger textbooks aren't the answer to your success. By being the smartest marketer around, you can ensure you will grow your business' revenues. That's exactly what The Marketing Blueprint is all about.

Book The Client Acquisition Blueprint

    Book Details:
  • Author : Hugo Fernandez
  • Publisher : Createspace Independent Publishing Platform
  • Release : 2017-05-31
  • ISBN : 9781544042107
  • Pages : 198 pages

Download or read book The Client Acquisition Blueprint written by Hugo Fernandez and published by Createspace Independent Publishing Platform. This book was released on 2017-05-31 with total page 198 pages. Available in PDF, EPUB and Kindle. Book excerpt: ATTENTION! If You're an Entrepreneur Looking for Proven Ways to Attract More Clients, Make More Money, and Eliminate the Competition... Then you must read The Client Acquisition Blueprint. Learn the secrets to predictable and sustainable growth. Imagine that you could have a steady stream of people who WANT your products and services, calling you, following you on social media, and messaging you for help - each and every day. Imagine then that you were able to turn these leads into quality clients - that not only valued you, but also demonstrated that respect by compensating you at the rates you truly deserve... in ADVANCE! Well you don't have to imagine any longer - in this new book from the CEO of Just Digital Inc, Hugo Fernandez, you will discover: 1) The 10 keys to an EPIC online presence and the #1 thing you MUST have in your strategy to develop an unshakeable marketing foundation 2) The secret to generating all the leads you could ever want - including the Not-So-Obvious questions you need to answer to attract highly qualified, easy-to-work with potential clients. 3) The top mistakes in marketing that could be costing you tens-if-not-hundreds of thousands of dollars... and the specific steps you must take to make sure every your efforts produce maximum results. 4) An EASY and AUTOMATED way to close more prospects (Even if you HATE selling, this eliminates all stress, fear, and doubt.) 5) Paid and Organic Traffic Mastery: The Fail-Proof Facebook Ads, Google Adwords, and Organic Authority campaigns that nobody is talking about yet (Huge first mover advantage!) 6) How to create irresistible offers, lead magnets, and landing pages to convert website visitors into leads. 7) The Profit Path: How to maximize your ROI and profits! How will you make money and how do you know if what you're doing is actually working? Most business fail here. 8) The missing piece that can get you off the cash flow rollercoaster and allows you to scale your growth. And a whole lot more! A Simple 10 Step Blueprint For An Epic Online Presence + Marketing Strategy This book simplifies the proven strategies and techniques so even those with little to no marketing knowledge and experience can build an online presence that will help them grow their business. Reading this book and following these simple steps might just be what your business needs from you! REVIEWS "There are very few companies that can take a vision, build a foundation and create a brand that gets results. The Just Digital Inc team does just that, and much more. If you're serious about taking your brand awareness, customer experience, and most importantly your RESULTS to a whole new level. I would strongly recommend this book. It will take all the headache out of building your brand and marketing your business, which in my opinion is priceless. In this ever changing economy, it's crucial you differentiate your business and actually stand out." -Peter Voogd, Author of 6 months to 6 figures and Founder of The Gamechangers Academy "As a small business owner, it's difficult to always stay on target with respect to our marketing, sales, and end vision goals. Hugo has helped organize and keep us focussed on priorities so that we maintain efficiency and maximize our efforts. Most importantly, we are now working with clients who want to work with us (as opposed to chasing our clients) and that is priceless. Just Digital helped us not only understand that, but also paved the path for us to get there." -Edward P. CEO of Process Green