Download or read book Online Instruction written by Emily Mroczek and published by Rowman & Littlefield. This book was released on 2022-05-09 with total page 159 pages. Available in PDF, EPUB and Kindle. Book excerpt: Online Instruction: A Practical Guide for Librarians provides an overview of online instruction, teaching, and programming in all types of libraries. It features actionable steps for starting and improving online programs. Starting with the history of online instruction and moving into creating a personal pedagogy, establishing organizational policies and procedures, and tips for general programming, author Emily Mroczek features specific examples from librarians to help readers find their way in the digital world. Public librarians, school librarians, and special librarians are featured with experiences and tips that can be modified and applied to any library setting. Ideas exist to help librarians learn from successes and mistakes and establish an engaged and productive online learning community. Mroczek identifies the pros and cons of different options available for online instructions, tips and tricks for engaging various audiences and strategies for hybrid learning. Technical tips include pros and cons of various online platforms and streaming services, an in-depth look at Zoom and a guide to evaluate and recommend specific digital resources in categories from content curation to games to calendars and scheduling. Guidelines for navigating copyright law and staying up-to-date with accessibility standards serve as an educational starting point for librarians, managers, and program designers. As technology, online instruction, and librarianship continue to evolve, this book will help librarians navigate the ever-changing functions and offer better instruction for their communities.

Download or read book Digital and Social Media Marketing written by Nripendra P. Rana and published by Springer Nature. This book was released on 2019-11-11 with total page 337 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book examines issues and implications of digital and social media marketing for emerging markets. These markets necessitate substantial adaptations of developed theories and approaches employed in the Western world. The book investigates problems specific to emerging markets, while identifying new theoretical constructs and practical applications of digital marketing. It addresses topics such as electronic word of mouth (eWOM), demographic differences in digital marketing, mobile marketing, search engine advertising, among others. A radical increase in both temporal and geographical reach is empowering consumers to exert influence on brands, products, and services. Information and Communication Technologies (ICTs) and digital media are having a significant impact on the way people communicate and fulfil their socio-economic, emotional and material needs. These technologies are also being harnessed by businesses for various purposes including distribution and selling of goods, retailing of consumer services, customer relationship management, and influencing consumer behaviour by employing digital marketing practices. This book considers this, as it examines the practice and research related to digital and social media marketing.

Download or read book Standardization Across Disciplines written by Ronald Legarski and published by SolveForce. This book was released on 2024-08-31 with total page 517 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Standardization Across Disciplines: Language, Technology, and Global Communication" is a comprehensive exploration of the vital role that standardization plays in shaping our world. Authored by Ronald Legarski, a seasoned writer and content creator with a deep passion for language and technology, this book delves into the complexities of standardization across various fields, from language preservation to technological innovation. In a world where consistency, clarity, and interoperability are more important than ever, standardization ensures that we can communicate, collaborate, and advance on a global scale. This book provides readers with a thorough understanding of the processes, challenges, and opportunities involved in creating and implementing standards that are both effective and inclusive. Ronald Legarski takes readers on a journey through the foundations of standardization, offering insights into how it influences everything from global trade to cultural preservation. The book covers a wide range of topics, including multilingual standardization, ethical considerations in standardization efforts, and the future of standardization in the age of artificial intelligence and digital technology. With detailed case studies, practical tips, and an extensive array of resources, "Standardization Across Disciplines" serves as both a guide and a reference for professionals, policymakers, educators, and students. Whether you are involved in developing standards, managing multilingual information systems, or simply interested in the impact of standardization on our world, this book offers valuable knowledge and actionable advice. The book also looks to the future, providing predictions and expert insights into emerging trends that will shape the next decade of standardization efforts. From sustainability to cybersecurity, readers will gain a comprehensive understanding of the challenges and opportunities that lie ahead. "Standardization Across Disciplines" is more than just a book—it is a call to action for creating standards that are not only technically sound but also ethically responsible and globally inclusive. Ronald Legarski’s engaging writing and deep expertise make this book an essential read for anyone interested in the power of standards to shape our shared future.

Download or read book EMarketing written by Rob Stokes and published by . This book was released on 2010 with total page 277 pages. Available in PDF, EPUB and Kindle. Book excerpt: Review: "This book is a fantastic guide to online marketing, and the Internet in general. As a marketing practitioner, I've been finding my way own way through the online world for some time now but have always wondered if what I was doing was 'correct' and it would take me ages to find out what I needed to know through researching online articles, blogs, etc. I found this book to be fairly concise and focused. The references to other online articles that it includes are vast and can they be very absorbing. The best part about this is that it is written by someone that clearly has vast experience in the field and, unlike with some online articles, you get the feeling that what is advised is really 'best practice'. I'd recommend this book for anyone interested in digital marketing." Adam Butchart, Digital Marketing student Blurb: We love the Internet. We love digital and the connected world that we live in. We have spent the last six months gleaning every bit of knowledge, skill and opinion from the creative minds at Quirk. The result is a textbook borne out of more than 12 years of practical experience in the world of digital. For the reader, this translates into applicable insight into marketing in an ever-changing space. This book brings you: 22 Chapters Updated content throughout All new case studies $480 of vouchers* Used by brands, creative agencies and students across the world, Quirk's eMarketing textbook sets the standard for all things digital. "Since we published the last edition of the book, it has become increasingly obvious that the various elements of digital marketing work hand in hand, not just benefiting each other through coordination, but actually relying on each other for success." - Rob Stokes (Founder and Group CEO, Quirk) In order to reflect this change, we have restructured the book to mirror our four key agency disciplines: Think, Create, Engage and Optimise. This simplified way of thinking about the digital space makes it easier for students and professionals to benefit from the insights shared.

Download or read book The Morgan Stanley and d a European Technology Atlas 2005 written by and published by d&a hi-tech information Ltd.. This book was released on with total page 281 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Build Your Digital Strategy written by Ryan Sawrie and published by Digital Zeal. This book was released on 2021-12-01 with total page 114 pages. Available in PDF, EPUB and Kindle. Book excerpt: Build Your Digital Strategy is a book for everyday digital marketers looking to level up their digital strategies. You'll learn a six-step process that works for any brand, creator or nonprofit looking to maximize the potential of what can be achieved with digital and social media channels. This book is for you if you are: • A marketing leader who wants to be more thoughtful about your social media efforts • Looking to break into a career in marketing strategy or digital strategy • A junior or mid-career digital marketer wanting to make an impression on your CMO • Tired of all the blogs and YouTube videos that tell you to be more strategic but don't tell you how to do that • Wanting to apply a proven strategy approach to your digital marketing Build Your Digital Strategy will teach you a six-step process and strategy framework that I have crafted over more than a decade's worth of creating digital strategies. By implementing the strategy framework, you'll gain the insight, confidence and direction that you need to be successful with digital. The process includes: • Aligning your digital marketing goals with your organization's overall marketing goals • Creating a digital brand identity that will make your channels successful • Learning who your targets are and why it matters • Defining a content strategy and figuring out how to create one • Selecting and planning for the social media and digital media channels that you will activate • Designing an evaluation and measurement plan for your strategy • Generating strategic ideas that will make your content pop and get you to your target goals If you just want to know what to do on TikTok, then this book probably isn't for you. While I'll give you the tools for making a decision about whether or not TikTok is for you, this book is not for people looking for the next big idea or viral hit. This is for people who want to get serious about digital marketing strategy. If you're tired of clients or colleagues questioning your skills or ideas, then you'll love what I've put together for you.

Download or read book Books in the Digital Age written by John B. Thompson and published by Polity. This book was released on 2005-03-25 with total page 481 pages. Available in PDF, EPUB and Kindle. Book excerpt: The book publishing industry is going through a period of profound and turbulent change brought about in part by the digital revolution. What is the role of the book in an age preoccupied with computers and the internet? How has the book publishing industry been transformed by the economic and technological upheavals of recent years, and how is it likely to change in the future? This is the first major study of the book publishing industry in Britain and the United States for more than two decades. Thompson focuses on academic and higher education publishing and analyses the evolution of these sectors from 1980 to the present. He shows that each sector is characterized by its own distinctive ‘logic’ or dynamic of change, and that by reconstructing this logic we can understand the problems, challenges and opportunities faced by publishing firms today. He also shows that the digital revolution has had, and continues to have, a profound impact on the book publishing business, although the real impact of this revolution has little to do with the ebook scenarios imagined by many commentators. Books in the Digital Age will become a standard work on the publishing industry at the beginning of the 21st century. It will be of great interest to students taking courses in the sociology of culture, media and cultural studies, and publishing. It will also be of great value to professionals in the publishing industry, educators and policy makers, and to anyone interested in books and their future.

Download or read book Business Information Systems written by Witold Abramowicz and published by Springer. This book was released on 2018-07-11 with total page 426 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book constitutes the proceedings of the 21st International Conference on Business Information Systems, BIS 2018, held in Berlin, Germany, in July 2018. The BIS conference follows popular research trends, both in the academic and the business domain. Thus the theme of BIS 2018 was "Digital Transformation - An Imperative in Today's Business Markets". The 30 papers presented in this volume were carefully reviewed and selected from 96 submissions. They were organized in topical sections named: big and smart data and artificial intelligence; business and enterprise modeling; ICT project management; process management; smart infrastructures; social media and Web-based business information systems; applications, evaluations, and experiences.

Download or read book American Reference Books Annual written by Juneal M. Chenoweth and published by Bloomsbury Publishing USA. This book was released on 2019-06-24 with total page 577 pages. Available in PDF, EPUB and Kindle. Book excerpt: Read professional, fair reviews by practicing academic, public, and school librarians and subject-area specialists that will enable you to make the best choices from among the latest reference resources. This newest edition of American Reference Books Annual (ARBA) provides librarians with insightful, critical reviews of print and electronic reference resources released or updated in 2017-2018, as well as some from 2019 that were received in time for review in the publication. By using this invaluable guide to consider both the positive and negative aspects of each resource, librarians can make informed decisions about which new reference resources are most appropriate for their collections and their patrons' needs. Collection development librarians who are working with limited budgets—as is the case in practically every library today—will be able to maximize the benefit from their monetary resources by selecting what they need most for their collection, while bypassing materials that bring limited value to their specific environment.

Download or read book A Concise Introduction to Logic written by Craig DeLancey and published by Open SUNY Textbooks. This book was released on 2017-02-06 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Datapro Directory of Microcomputer Software written by and published by . This book was released on 1998 with total page 658 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Digital learning content a designer s guide written by Clive Shepherd and published by Lulu.com. This book was released on 2011-03-08 with total page 224 pages. Available in PDF, EPUB and Kindle. Book excerpt: This guide is for anyone with an interest in helping others to learn. You may be a teacher, trainer, lecturer or coach. You may be a subject expert with knowledge you want to share or an experienced practitioner who wants to pass on their tips. You may already be a creator of learning content, looking to update their skills. Whatever your interest, this guide will help you to design learning materials that really make a difference. Digital learning content takes a wide variety of forms, including tutorials, scenarios, podcasts, screencasts, videos, slideshows, quizzes and reference materials. This guide provides you with fundamental principles that you can apply to any content creation activity as well as practical information relating to specific content types. We are fast approaching a point where all learning content will be digital and online. It's time to join the revolution, to contribute as much as you consume. Your learning journey starts here.

Download or read book Digital Impact written by Vipin Mayar and published by John Wiley & Sons. This book was released on 2011-05-18 with total page 226 pages. Available in PDF, EPUB and Kindle. Book excerpt: Win online by attracting the right customers and getting the right performance measurement Digital Impact answers the critical questions marketers have about connecting with and influencing consumers online. Written in an easy-to-read, approachable format, this helpful guide presents provocative content along with practical, commonsense methods that can be followed by any businessperson at companies of all sizes. The discussion hones in on two keys to success: building a performance measurement approach that will let you get maximum impact out of your online marketing and ad dollars, and creating magnetic content that attracts customers and keeps them engaged with your brand. Leverage trust and build ROI in social media and mobile spaces Get actionable data, best practices, cases studies, anecdotes, practical coaching tips and strategic insights Engage customers who typically resist advertising messages Learn from authors who have extensive experience across major industries and accounts, giving them a wide business appeal Whether your budget is corporate-sized or on a shoestring, you'll want to achieve the measurable bottom-line improvements that come with having Digital Impact.

Download or read book Handbook of Research on K 12 Online and Blended Learning written by RIchard E. Ferdig and published by Lulu.com. This book was released on 2014 with total page 542 pages. Available in PDF, EPUB and Kindle. Book excerpt: "The Handbook of Research on K-12 Online and Blended Learning is an edited collection of chapters that sets out to present the current state of research in K-12 online and blended learning. The beginning chapters lay the groundwork of the historical, international, and political landscape as well as present the scope of research methodologies used. Subsequent sections share a synthesis of theoretical and empirical work describing where we have been, what we currently know, and where we hope to go with research in the areas of learning and learners, content domains, teaching, the role of the other, and technological innovations."--Book home page.

Download or read book Organize Your Digital Life written by Aimee Baldridge and published by National Geographic Books. This book was released on 2009 with total page 196 pages. Available in PDF, EPUB and Kindle. Book excerpt: Learn how to create a custom digital library and manage it like a professional.

Download or read book GENZ DIGITAL MARKETING BRIDGING THE GAP OF WEB 2 0 THROUGH BUSINESS MANGAGEMENT written by Dr. RASHI BALIYAN and published by kitab writing publication. This book was released on 2023-10-28 with total page 389 pages. Available in PDF, EPUB and Kindle. Book excerpt: No person can ignore social media these days--and no business can afford to ignore it either. Our lives are mediated through the flicker of Facebook, Twitter, YouTube, and Instagram--and brands are increasingly interwoven with our online identities. Even for the 90% of marketers who interact with social media regularly, its pace and scale can be confusing to the point of distraction. GENZ Digital Marketing helps you take a step back, make sense of the noise, and get your brand voice heard over the babble--in the way you want it to be. Designed to be used as a backbone text for a foundational digital marketing Class, this book is enriched with extensive case studies, examples, tools, resources, and certification exams available online to supplement and support the lessons from the text. This book approaches digital marketing in two ways: from the point of view of the strategic thinker and that of a tactical perspective. Digital professors will find this an essential reference for their work.

Download or read book Intelligence Communication in the Digital Era Transforming Security Defence and Business written by R. Arcos and published by Springer. This book was released on 2015-06-02 with total page 127 pages. Available in PDF, EPUB and Kindle. Book excerpt: This edited volume argues that producers of analysis need to shift from producing static, narrative products to much more dynamic, digitally-based platforms in order to remain competitive and relevant.