Download or read book Digital Media Primer written by Yue-Ling Wong and published by Prentice Hall. This book was released on 2013 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Digital Media Primer is designed for students from all disciplines interested in learning the foundational concepts and basic techniques in digital media production. The Second edition has been expanded so that while readers learn the concepts and techniques of digital media production, they will also learn basic computer programming skills. The Primer is not tied to a specific application program like Flash or Photoshop; instead, the author introduces tools and techniques using a task-based approach and provides the rationale for the techniques. This way, the skills readers learn are transferable to whatever tool they end up using or have access to. For readers that do not know how to navigate certain tools, Wong provides brief Application tutorials as supplemental material.
Download or read book Introduction to Digital Media written by Alessandro Delfanti and published by John Wiley & Sons. This book was released on 2019-02-06 with total page 190 pages. Available in PDF, EPUB and Kindle. Book excerpt: New and updated English translation of the highly successful book on digital media This book introduces readers to the vast and rich world of digital media. It provides a strong starting point for understanding digital media’s social and political significance to our culture and the culture of others—drawing on an emergent and increasingly rich set of empirical and theoretical studies on the role and development of digital media in contemporary societies. Touching on the core points behind the discipline, the book addresses a wide range of topics, including media economics, online cooperation, open source, social media, software production, globalization, brands, marketing, the cultural industry, labor, and consumption. Presented in six sections—Media and Digital Technologies; The Information Society; Cultures and Identities; Digital Collaboration; Public Sphere and Power; Digital Economies—the book offers in-depth chapter coverage of new and old media; network infrastructure; networked economy and globalization; the history of information technologies; the evolution of networks; sociality and digital media; media and identity; collaborative media; open source and innovation; politics and democracy; social movements; surveillance and control; digital capitalism; global inequalities and development; and more. Delivers a reliable, compact and quick introduction to the core issues analyzed by digital culture studies and sociology of information societies Interweaves main topics and theories with several examples and up-to-date case studies, often linked to our everyday lives on the internet, as well as suggestions for further readings Anchors examples to discussions of the main sociological, political, and anthropological theoretical approaches at stake to help students make sense of the changes brought about by digital media Uses critical sociological and political theory alongside every day examples to discuss concepts such as online sociality, digital labor, digital value creation, and the reputation economy Clear and concise throughout, Introduction to Digital Media is an excellent primer for those teaching and studying digital culture and media.
Download or read book Waste written by Roberto Simanowski and published by MIT Press. This book was released on 2018-10-09 with total page 154 pages. Available in PDF, EPUB and Kindle. Book excerpt: On Facebook and fake news, selfies and self-consciousness, selling our souls to the Internet, and other aspects of the digital revolution. With these engaging and provocative essays, Roberto Simanowski considers what new media has done to us. Why is digital privacy being eroded and why does society seem not to care? Why do we escape from living and loving the present into capturing, sharing and liking it? And how did we arrive at a selfie society without self-consciousness? Simanowski, who has been studying the Internet and social media since the 1990s, goes deeper than the conventional wisdom. For example, on the question of Facebook's responsibility for the election of Donald Trump, he argues that the problem is not the “fake news” but the creation of conditions that make people susceptible to fake news. The hallmark of the Internet is its instantaneousness, but, Simanowski cautions, speed is the enemy of depth. On social media, he says, “complex arguments are jettisoned in favor of simple slogans, text in favor of images, laborious explorations at understanding the world and the self in favor of amusing banalities, deep engagement in favor of the click.” Simanowski wonders if we have sold our soul to Silicon Valley, as Faust sold his to the Devil; credits Edward Snowden for making privacy a news story; looks back at 1984, 1984, and Apple's famous sledgehammer commercial; and considers the shitstorm, mapping waves of Internet indignation—including one shitstorm that somehow held Adidas responsible for the killing of dogs in Ukraine. “Whatever gets you through the night,” sang John Lennon in 1974. Now, Simanowski says, it's Facebook that gets us through the night; and we have yet to grasp the implications of this.
Download or read book Streaming and Digital Media written by Dan Rayburn and published by CRC Press. This book was released on 2012-07-26 with total page 265 pages. Available in PDF, EPUB and Kindle. Book excerpt: Steaming and Digital Media gives you a concise and direct analysis to understand a scalable, profitable venture, as well as the common and hidden pitfalls to avoid in your business. By focusing on both the business implications and technical differences between online video and traditional broadcast distribution, you will learn how to gain significant time-to-market and cost-saving advantages by effectively using streaming and digital media technologies. As part of the NAB Executive Technology Briefing series, the book is geared towards the manager or executive and no technical prerequisite is required. You can quickly learn the technical speak as well as the market and business implications. New In The Book: - Consumer generated content and portals - Distribution of full-length video content - New distribution outlets for delivering content (Sling, TiVO, IPTV) - Addition of Flash streaming technology and Podcasting - Up-to-date market research and data - New industry pricing data
Download or read book The Strategic Digital Media Entrepreneur written by Penelope M. Abernathy and published by John Wiley & Sons. This book was released on 2018-09-28 with total page 330 pages. Available in PDF, EPUB and Kindle. Book excerpt: A goldmine of strategic insights and practical business guidance covering all aspects of media entrepreneurship in the Digital Age The media industry is facing epic upheaval. Revolutionary new technologies compel those in businesses as diverse as broadcasting to book publishing to radically recreate their business models or be left in history’s wake. At the same time, those with the next big idea are eager to acquire the business know-how needed to make it in today's brave new world of media. Written by a uniquely well-qualified author team, this book addresses the concerns of both audiences. Penelope Muse Abernathy and JoAnn Sciarrino provide timely lessons on everything from media financing to marketing, business strategy to leadership, innovation to business accounting. They use numerous case studies and real-world vignettes to reveal the success secrets of today's hottest media entrepreneurs, as well as the fatal flaws that leads many promising new ventures down the road to ruin. They begin with a primer on digital entrepreneurship basics, covering how to create a winning digital business model, obtain financing, do business accounting, identify strategic challenges, and more. From there they show you how to: Develop sustainable customer-focused strategies while overcoming the unique leadership challenges of the Digital Age Define your company's unique value proposition, prioritize investments in key assets, and form strategic partnerships and alliances Understand and prepare to exploit the vast potential inherent in the next generation of digital technologies, including artificial intelligence, virtual reality, and blockchain, among others The two companion websites feature a wealth of supplemental material, including updates, instructional videos, essays by media leaders, as well as PowerPoint presentations and study guides for instructors. Packed with practical insights and guidance on all aspects of the business of media in the Digital Age, The Strategic Digital Media Entrepreneur is a must-have resource for professionals and students alike in advertising, marketing, business strategy, entrepreneurship, finance, social media, and more.
Download or read book Digital Literacy written by Susan Wiesinger and published by . This book was released on 2016 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: This textbook takes a well-rounded view of the evolution from media literacy to digital literacy to help students better understand the digitally filtered world in which they live.
Download or read book Digital Signal Processing Primer written by Kenneth Steiglitz and published by Courier Dover Publications. This book was released on 2020-11-18 with total page 323 pages. Available in PDF, EPUB and Kindle. Book excerpt: Informal, easy-to-understand introduction covers phasors and tuning forks, wave equation, sampling and quantizing, feedforward and feedback filters, comb and string filters, periodic sounds, transform methods, and filter design. 1996 edition.
Download or read book Digital and Media Literacy in the Age of the Internet written by Mary Beth Hertz and published by Rowman & Littlefield. This book was released on 2019-10-22 with total page 289 pages. Available in PDF, EPUB and Kindle. Book excerpt: Today’s educators are confronted on a daily basis with the challenges of navigating digital resources, tools and technologies with their students. They are often unprepared for the complexities of these challenges or might not be sure how to engage their students safely and responsibly. This book serves as a comprehensive guide for educators looking to make informed decisions and navigate digital spaces with their students. The author sets the stage for educators who may not be familiar with the digital world that their students live in, including the complexities of online identities, digital communities and the world of social media. With deep dives into how companies track us, how the Internet works, privacy and legal concerns tied to today’s digital technologies, strategies for analyzing images and other online sources, readers will gain knowledge about how their actions and choices can affect students’ privacy as well as their own. Each chapter is paired with detailed lessons for elementary, middle and high school students to help guide educators in implementing what they have learned into the classroom.
Download or read book Digital Signage written by Jimmy Schaeffler and published by CRC Press. This book was released on 2012-09-10 with total page 296 pages. Available in PDF, EPUB and Kindle. Book excerpt: Digital Signage gives you macro and micro views of the burgeoning digital signage industry. Whether you are looking for new opportunities or to expand your business, with this book you will be able to clearly understand and accurately analyze the developments, trends and projections. As part of the NAB Executive Technology Briefing series, this book features the future impact of the technology across many different industries and platforms. Explanations of hardware such as displays, servers, and PCs, software such as dynamic on-screen content and software management programs, and technologies like systems integrations and network infrastructures are all covered.
Download or read book A DSP Primer written by Kenneth Steiglitz and published by Prentice Hall. This book was released on 1996 with total page 330 pages. Available in PDF, EPUB and Kindle. Book excerpt: This new book by Ken Steigliz offers an informal and easy-to-understand introduction to digital signal processing, emphasizing digital audio and applications to computer music. A DSP Primer covers important topics such as phasors and tuning forks; the wave equation; sampling and quantizing; feedforward and feedback filters; comb and string filters; periodic sounds; transform methods; and filter design. Steiglitz uses an intuitive and qualitative approach to develop the mathematics critical to understanding DSP. A DSP Primer is written for a broad audience including: Students of DSP in Engineering and Computer Science courses. Composers of computer music and those who work with digital sound. WWW and Internet developers who work with multimedia. General readers interested in science that want an introduction to DSP. Features: Offers a simple and uncluttered step-by-step approach to DSP for first-time users, especially beginners in computer music. Designed to provide a working knowledge and understanding of frequency domain methods, including FFT and digital filtering. Contains thought-provoking questions and suggested experiments that help the reader to understand and apply DSP theory and techniques.
Download or read book Spin Sucks written by Gini Dietrich and published by Pearson Education. This book was released on 2014 with total page 165 pages. Available in PDF, EPUB and Kindle. Book excerpt: Go beyond PR spin! Master better ways to communicate honestly and regain the trust of your customers and stakeholders with this book.
Download or read book Digital Modernism written by Jessica Pressman and published by Oxford University Press. This book was released on 2014-01-03 with total page 241 pages. Available in PDF, EPUB and Kindle. Book excerpt: While most critical studies of born-digital literature celebrate it as a postmodern art form with roots in contemporary technologies and social interactions, Digital Modernism provides an alternative genealogy. Grounding her argument in literary history, media studies, and the practice of close-reading, Jessica Pressman pairs modernist works by Ezra Pound, James Joyce, and Bob Brown, with major digital works like William Poundstone's Project for the Tachistoscope {Bottomless Pit}, Young-hae Chang Heavy Industries's Dakota, and Judd Morrissey's The Jew's Daughter to demonstrate how the modernist movement of the 1920s and 1930s laid the groundwork for the innovations of electronic literature. Accordingly, Digital Modernism makes the case for considering these digital creations as "literature" and argues for the value of reading them carefully, closely, and within literary history.
Download or read book Digital Art written by Yue-Ling Wong and published by Pearson College Division. This book was released on 2009 with total page 502 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book explores the application of art and design principles in the digital realm. It explains some of the necessary technical details of digital media that can help readers make better technical decisions when using their tools for creative purposes. The book covers the essentials of digital media – digital imaging, video, audio, and multimedia authoring – while emphasizing the elements of art and design. Software-specific videos show how to use popular digital media applications. For anyone interested in learning the basics of digital media.
Download or read book Digital Media and Innovation written by Richard A. Gershon and published by SAGE Publications. This book was released on 2016-02-11 with total page 355 pages. Available in PDF, EPUB and Kindle. Book excerpt: Digital Media and Innovation, by Richard A. Gershon, takes an in-depth look at how smart, creative companies have transformed the business of media and telecommunications by introducing unique and original products and services. Today's media managers are faced with the same basic question: what are the best methods for staying competitive over time? In one word: innovation. From electronic commerce (Amazon, Google) to music and video streaming (Apple, Pandora, and Netflix), digital media has transformed the business of retail selling and personal lifestyle. This text will introduce current and future media industry professionals to the people, companies, and strategies that have proven to be real game changers by offering the marketplace a unique value proposition for the consumer.
Download or read book Sports Journalism written by Rob Steen and published by Routledge. This book was released on 2014-12-17 with total page 315 pages. Available in PDF, EPUB and Kindle. Book excerpt: Sports Journalism is a comprehensive guide to the purpose, principles and practice of this unique profession. Now in a fully revised and updated second edition, including important new material on social media and the rise of on-line journalism, this is still the only book to explore the fundamentals of sports reporting across every media platform. Combining an introduction to practical skills, contextual discussion of the changing media environment, and important case studies, including the ground-breaking story of Lance Armstrong, the book covers key topics such as: essential relationships in sports journalism - networking and the Sports Desk print journalism for magazines, tabloids, broadsheets and the internet live action – news, radio and television sports journalism effective research – managing and accessing sources, information, statistics practical skills for managing schedules and meeting deadlines working with sports agents and PR professionals getting the best from press conferences and interviews. Laced with revealing anecdotes from the author's own thirty years’ experience of domestic and international sport journalism, and including questions in each chapter to encourage critical reflection and notes on further reading, Sports Journalism is the ultimate insider’s guide and an invaluable student companion.
Download or read book Intelligent Content A Primer written by Ann Rockley and published by XML Press. This book was released on 2015-09-25 with total page 187 pages. Available in PDF, EPUB and Kindle. Book excerpt: Today, everything is marketing. All of the content we produce affects the customer experience. Therefore, all content is marketing and all content producers are marketers. Intelligent Content: A Primer introduces intelligent content: how it works, the benefits, the objectives, the challenges, and how to get started. Anyone who wants to understand intelligent content will get a clear introduction along with case studies and all the reference information you could ask for to make the case for intelligent content with your management. Intelligent Content: A Primer is written by three leaders in content strategy and content marketing. Ann Rockley is widely recognized as the mother of content strategy. Charles Cooper, co-author with Ann Rockley of Managing Enterprise Content, has been been involved in creating and testing digital content for more than 20 years. And Scott Abel, known as The Content Wrangler, is an internationally recognized global content strategist. Together, they have created the definitive introduction to intelligent content.
Download or read book The Digital Humanities written by Eileen Gardiner and published by Cambridge University Press. This book was released on 2015-06-30 with total page 289 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is an introduction and practical guide to how humanists use the digital to research, organize, analyze, and publish findings.
