Download or read book Production Design Art Direction written by Peter Ettedgui and published by Focal Press. This book was released on 1999 with total page 216 pages. Available in PDF, EPUB and Kindle. Book excerpt: Production designers discuss their craft, revealing the creative process which led to the look of their memorable films. Contributors include Dean Tavoularis of The Godfather Trilogy and Dante Ferretti on his work with Fellini and Scorcese.
Download or read book Basics Advertising 02 Art Direction written by Nik Mahon and published by Bloomsbury Publishing. This book was released on 2017-11-02 with total page 186 pages. Available in PDF, EPUB and Kindle. Book excerpt: Art Direction examines the key techniques, approaches and 'secrets' involved in the development of creative advertising concepts. Mahon provides tips on how to use surprise, simplicity, provocation and visual drama to communicate the advertising message. The book examines the process of visualizing and exploring different ideas, and discusses the use of moving image, photography, illustration and typography to realize these ideas. It also explores the use of different advertising media, from traditional formats to new and alternative channels of communication.
Download or read book Art Direction and Production Design written by Lucy Fischer and published by Rutgers University Press. This book was released on 2015-03-06 with total page 325 pages. Available in PDF, EPUB and Kindle. Book excerpt: How is the look of a film achieved? In Art Direction and Production Design, six outstanding scholars survey the careers of notable art directors, the influence of specific design styles, the key roles played by particular studios and films in shaping the field, the effect of technological changes on production design, and the shifts in industrial modes of organization. The craft’s purpose is to produce an overall pictorial “vision” for films, and in 1924 a group of designers formed the Cinemagundi Club—their skills encompassed set design, painting, decoration, construction, and budgeting. A few years later, in recognition of their contributions to filmmaking, the first Academy Awards for art direction were given, a clear indication of just how essential the oversight of production design had become to the so-called majors. The original essays presented in Art Direction and Production Design trace the trajectory from Thomas Edison’s primitive studio, the Black Maria, to the growth of the Hollywood “studio system,” to the influence of sound, to a discussion of the “auteur theory,” and to contemporary Hollywood in which computer-generated imagery has become common. By 2000, the Society of Motion Picture Art Directors became the Art Directors Guild, emphasizing the significance of the contributions of art direction and production design to filmmaking. Art Direction and Production Design is a volume in the Behind the Silver Screen series—other titles in the series include Acting, Animation, Cinematography, Directing, Editing and Special/Visual Effects, Producers, Screenwriting, and Sound.
Download or read book International Design Organizations written by Jeremy Aynsley and published by Bloomsbury Publishing. This book was released on 2022-01-13 with total page 353 pages. Available in PDF, EPUB and Kindle. Book excerpt: This innovative volume brings together international design scholars to address the history and present-day status of national and international design organizations, working across design disciplines and located in countries including Argentina, Turkey, Estonia, Switzerland, Italy, China and the USA. In the second half of the 20th century, many non-governmental organizations were created to address urgent cultural, economic and welfare issues. Design organizations set out to create an international consensus for the future direction of design. This included enhancing communication between professionals, educators and practitioners, raising standards for design, and creating communities of designers across linguistic, national and political borders. Shared needs and agendas were identified and categories of design constantly defined and re-defined, often with overt cultural and political intents. Drawing on an impressive range of original research, archival sources and oral testimony, this volume questions the aims and achievements of national and international design organizations in light of their subsequent histories and their global remits. The Cold War period is central to the book, while many chapters draw on post-colonial perspectives to interpret how transnational networks and negotiations took place at events and congresses, and through publication.
Download or read book The Art Direction Handbook for Film written by Michael Rizzo and published by Taylor & Francis. This book was released on 2013-07-18 with total page 352 pages. Available in PDF, EPUB and Kindle. Book excerpt: Whether you'd like to be an art director or already are one, this book contains valuable solutions that will help you get ahead. This comprehensive, thorough professional manual details the set-up of the art department and the day-to-day job duties: scouting for locations, research, executing the design concept, constructing scenery, and surviving production. You will not only learn how to do the job, but how to succeed and secure future jobs. Rounding out the text is an extensive collection of useful forms and checklists, along with interviews with prominent art directors, relevant real-life anecdotes, and blueprints, sketches, photographs, and stills from Hollywood sets.
Download or read book The Art Direction Handbook for Film Television written by Michael Rizzo and published by CRC Press. This book was released on 2014-07-11 with total page 716 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this new and expanded edition of The Art Direction Handbook, author Michael Rizzo now covers art direction for television, in addition to updated coverage of film design. This comprehensive, professional manual details the set-up of the art department and the day-to-day job duties: scouting for locations, research, executing the design concept, supervising scenery construction, and surviving production. Beyond that, there is an emphasis on not just how to do the job, but how to succeed and secure other jobs. Rounding out the text is an extensive collection of useful forms and checklists, as well as interviews with prominent art directors.
Download or read book 45th Publication Design Annual written by Society of Publication Designers and published by Rockport Publishers. This book was released on 2011-01-01 with total page 336 pages. Available in PDF, EPUB and Kindle. Book excerpt: The best visual design work is about emotion as much as appearance. Powerful, brilliant pictures—presented in just the right layout—can make us experience a whole range of emotions, from fear to attraction, anger to happiness.The Society of Publication Designers' (SPD) annual competition seeks the very best in editorial design work. Judged by a worldwide panel of top designers, the 45th edition of Rockport’s best-selling SPD series celebrates the journalists, editorial directors, photographers, and other talented individuals who brought events of the year 2009 to our doorsteps and computer screens. Stunning full-page layouts present everything from products to people, and objects to events, in ways that make each palpable and unforgettable. Featuring work published in a wide range of mediums and created by journalistic, design, and publishing talent from around the world.
Download or read book Advertising by Design written by Robin Landa and published by John Wiley & Sons. This book was released on 2021-05-11 with total page 292 pages. Available in PDF, EPUB and Kindle. Book excerpt: A real-world introduction to advertising design and art direction, updated and revised for today's industry The newly revised Fourth Edition of Advertising by Design: Generating and Designing Creative Ideas Across Media delivers an invigorating and cutting-edge take on concept generation, art direction, design, and media channels for advertising. The book offers principles, theories, step-by-step instructions, and advice from esteemed experts to guide you through the fundamentals of advertising design and the creative process. With a fresh focus on building a coherent brand campaign through storytelling across all media channels, Advertising by Design shows you how to conceive ideas based on strategy, build brands with compelling advertising, and encourage social media participation. You'll also get insights from guest essays and interviews with world-leading creatives in the advertising industry. The book is filled with practical case studies that show real-world applications. You’ll also benefit from coverage of A quick start guide to advertising A thorough introduction to what advertising is, including its purpose, categories, forms, media channels, social media listening, and its creators Creative thinking strategies and how to generate ideas based on creative briefs Utilizing brand archetypes and creating unique branded content Composition by design, including the parts of an ad, the relationship between images and copy, basic design principles, and points of view How to build a brand narrative in the digital age Copywriting how-to's for art directors and designers Experiential advertising An examination of digital design, including subsections on the basics of mobile and desktop website design, motion, digital branding, and social media design Perfect for students and instructors of advertising design, art direction, graphic design, communication design, and copywriting, Advertising by Design also will earn a place in the libraries of business owners, executives, managers, and employees whose work requires them to understand and execute on branding initiatives, advertising campaigns, and other customer-facing content.
Download or read book Design Logo written by Von Glitschka and published by . This book was released on 2013-12 with total page 274 pages. Available in PDF, EPUB and Kindle. Book excerpt: DIVThis inspirational resource features over 300 exemplary logo designs chosen by two leading identity designers, along with design “dissections,� of the authors’ top logo picks./div
Download or read book British Design and Art Direction written by and published by . This book was released on 1999 with total page 666 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Design written by and published by . This book was released on 1987 with total page 548 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Typographic Design written by Rob Carter and published by John Wiley & Sons. This book was released on 2014-09-29 with total page 352 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Provides a comprehensive overview of every aspect of designing with type"--
Download or read book Art Director Studio News written by and published by . This book was released on 1992 with total page 650 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Book of Ideas written by Radim Malinic and published by Brand Nu Limited. This book was released on 2018-09-07 with total page 311 pages. Available in PDF, EPUB and Kindle. Book excerpt: Book of Ideas series Vol.2 - suitable for art and design students, freelancers, art directors, graphic designers and all other creatives looking to grow their career. Book of Ideas - vol.2 continues what designer and creative director Radim Malinic started in the first edition, offering yet more indispensable advice on making it in the creative industries. Chapters cover issues ranging from creativity for good, how to decode our own creative DNA, embracing limitations, using humour and how to entertain the right wrongs . It discusses how to improve design work through more skilful use of language, and in doing so, how to stir the right reactions and present well-rounded creative projects with confidence. Among the ideas and the work illustrating them, Book of Ideas - vol.2 offers holistic guidance on better understanding yourself as a creative and how to approach your life and work in a mindful, smart way to make you a better designer, creator and thinker, at any point in your career.
Download or read book 50th Publication Design Annual written by Society of Publication Designers and published by Rockport Publishers and. This book was released on 2015-12-15 with total page 459 pages. Available in PDF, EPUB and Kindle. Book excerpt: This 50th edition of Publication Design Annual celebrates the winners of The Society for Publication Design's competition.
Download or read book Emigre GLOBAL DESIGN VS Globalism Critisism SCIENCE AUTHENTIcity and Humanism 67 written by Rudy VanderLans and published by Princeton Architectural Press. This book was released on 2004-08-12 with total page 148 pages. Available in PDF, EPUB and Kindle. Book excerpt: In his essay "Style is Not a Four Letter Word," Mr. Keedy looks at the continuing feud in design between style and content, form and function, and even pleasure and utility, and tries to pin down how style got such a bad reputation, and how restoring its value may save design. Kenneth FitzGerald in "Buzz Kill" continues to be amazed at the gyrations designers will go through to try and place themselves beyond criticism. His essay tries to drive a stake through the common techniques used by designers to neutralize criticism. Anthony Inciong mourns the fact that design no longer leads but answers to the market and how this coincides with the dumbing down of design education. He recommends an increase in theory, history, and research as a way for young designers to build an awareness of the culture in which they and their objects will live. Michael Schmidt and Katherine McCoy, in two separate essays, explore the role of graphic design in the age of globalization. Randy Nakamura looks at the continuing attempt by graphic designers to raise design above its middlebrow pedigree. David Cabianca reviews Fred Smeijer's book "Type now: a manifesto, plus work so far." Cabianca, who studies at the University of Reading (UK), looks at what a student of type design may take away from this book. Rudy VanderLans interviews Peter Bilak, the designer of the popular Fedra type family and co-publisher of "DotDotDot" magazine, as well as Dmitri Siegel, a recent Yale graduate who has a knack for writing original and insightful design critiques. Max Kisman lends us a few pages from his ongoing illustrated diary which currently contains over 15,000 pages. Plus, the Readers Respond, featuring letters in response to past issues of Emigre magazine.
Download or read book Basics Advertising 02 Art Direction written by Nik Mahon and published by AVA Publishing. This book was released on 2010-07 with total page 187 pages. Available in PDF, EPUB and Kindle. Book excerpt: This comprehensive look at the role of the art director examines the key techniques, approaches, and secrets involved in the development of creative advertising concepts.
