Download or read book Buyology written by Martin Lindstrom and published by Currency. This book was released on 2010-02-02 with total page 274 pages. Available in PDF, EPUB and Kindle. Book excerpt: NEW YORK TIMES BESTSELLER • “A fascinating look at how consumers perceive logos, ads, commercials, brands, and products.”—Time How much do we know about why we buy? What truly influences our decisions in today’s message-cluttered world? In Buyology, Martin Lindstrom presents the astonishing findings from his groundbreaking three-year, seven-million-dollar neuromarketing study—a cutting-edge experiment that peered inside the brains of 2,000 volunteers from all around the world as they encountered various ads, logos, commercials, brands, and products. His startling results shatter much of what we have long believed about what captures our interest—and drives us to buy. Among the questions he explores: • Does sex actually sell? • Does subliminal advertising still surround us? • Can “cool” brands trigger our mating instincts? • Can our other senses—smell, touch, and sound—be aroused when we see a product? Buyology is a fascinating and shocking journey into the mind of today's consumer that will captivate anyone who's been seduced—or turned off—by marketers' relentless attempts to win our loyalty, our money, and our minds.
Download or read book Anagram Solver written by Bloomsbury Publishing and published by Bloomsbury Publishing. This book was released on 2009-01-01 with total page 719 pages. Available in PDF, EPUB and Kindle. Book excerpt: Anagram Solver is the essential guide to cracking all types of quiz and crossword featuring anagrams. Containing over 200,000 words and phrases, Anagram Solver includes plural noun forms, palindromes, idioms, first names and all parts of speech. Anagrams are grouped by the number of letters they contain with the letters set out in alphabetical order so that once the letters of an anagram are arranged alphabetically, finding the solution is as easy as locating the word in a dictionary.
Download or read book Hotheads written by Steven Pinker and published by Penguin Canada. This book was released on 2005 with total page 68 pages. Available in PDF, EPUB and Kindle. Book excerpt: In May 2005 Penguin will publish 70 unique titles to celebrate the company's 70th birthday. The titles in the Pocket Penguins series are emblematic of the renowned breadth of quality of the Penguin list and will hark back to Penguin founder Allen Lane's vision of good books for all'. Award-winning writer and psychologist Steven Pinker has continually shown that provocative, complex ideas can be translated into bestsellers. In this extract from How the Mind Works he takes us deep into the human psyche as he considers people's desire for happiness, the power of the emotions and how love can come to conquer all.
Download or read book Planes of Chaos written by Wolfgang Baur and published by . This book was released on 1994-07-01 with total page 210 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book My Mistress s Sparrow Is Dead written by Jeffrey Eugenides and published by Harper Collins. This book was released on 2009-01-06 with total page 612 pages. Available in PDF, EPUB and Kindle. Book excerpt: "When it comes to love, there are a million theories to explain it. But when it comes to love stories, things are simpler. A love story can never be about full possession. Love stories depend on disappointment, on unequal births and feuding families, on matrimonial boredom and at least one cold heart. Love stories, nearly without exception, give love a bad name . . . . It is perhaps only in reading a love story (or in writing one) that we can simultaneously partake of the ecstasy and agony of being in love without paying a crippling emotional price. I offer this book, then, as a cure for lovesickness and an antidote to adultery. Read these love stories in the safety of your single bed. Let everybody else suffer."—Jeffrey Eugenides, from the introduction to My Mistress's Sparrow Is Dead All proceeds from My Mistress's Sparrow is Dead will go directly to fund the free youth writing programs offered by 826 Chicago. 826 Chicago is part of the network of seven writing centers across the United States affiliated with 826 National, a non-profit organization dedicated to supporting students ages 6 to 18 with their creative and expository writing skills, and to helping teachers inspire their students to write.
Download or read book Couldn t Keep It to Myself written by Wally Lamb and published by Harper Collins. This book was released on 2004-02-03 with total page 372 pages. Available in PDF, EPUB and Kindle. Book excerpt: In a stunning work of insight and hope, New York Times bestselling author Wally Lamb once again reveals his unmatched talent for finding humanity in the lost and lonely and celebrates the transforming power of the written word. For several years, Lamb has taught writing to a group of women prisoners at York Correctional Institution in Connecticut. In this unforgettable collection, the women of York describe in their own words how they were imprisoned by abuse, rejection, and their own self-destructive impulses long before they entered the criminal justice system. Yet these are powerful stories of hope and healing, told by writers who have left victimhood behind. In his moving introduction, Lamb describes the incredible journey of expression and self-awareness the women took through their writing and shares how they challenged him as a teacher and as a fellow author. Couldn't Keep It to Myself is a true testament to the process of finding oneself and working toward a better day.
Download or read book Type Typo written by and published by Omair Nazir. This book was released on with total page 18 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Phonetics Theory and Application written by William R. Tiffany and published by McGraw-Hill Humanities, Social Sciences & World Languages. This book was released on 1977 with total page 456 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Fresh from the Farm 6pk written by Rigby and published by . This book was released on 2006 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Crossword Solver written by Anne Stibbs and published by Bloomsbury Pub Limited. This book was released on 2000 with total page 423 pages. Available in PDF, EPUB and Kindle. Book excerpt: An aid to solving crosswords. It contains over 100,000 potential solutions, including plurals, comparative and superlative adjectives, and inflections of verbs. The list extends to first names, place names and technical terms, euphemisms and compound expressions, as well as abbreviations.