Download or read book Entrepreneurship in the Creative Industries written by C. Henry and published by Edward Elgar Publishing. This book was released on 2007 with total page 227 pages. Available in PDF, EPUB and Kindle. Book excerpt: The book is like a delicious smörgåsbord with a variety of contributions within creative industries research. David Rylander, Papers in Regional Science This book positions itself with an international approach and with a focus on entrepreneurship. My perception is that this will be read with major interest by policymakers around the world, who right now consider how to form strategies and construct policies to support their own creative industries. . . The book raises interesting aspects of creative industries in comparison to more traditional industries. . . Charlotta Mellander, International Small Business Journal This collection of papers adds some new dimensions to the current creative entrepreneurship research agenda. It highlights the valuable economic and social contribution of the sector but also encourages policymakers, educators and trainers to continue to evaluate the critical role they play in the creative enterprise development process. Culturelink . . . a delight to read. The book is novel and covers an important area of entrepreneurship that is definitely worthy of more attention. The book is useful to practitioners in the creative industries field that want to learn more about the international importance of the sector and also to academics who conduct research in the area. Vanessa Ratten, Journal of Enterprising Communities There is increasing conversation about this industry at conferences around the world. This book would be helpful in putting definitional boundaries around the topic and bringing together the latest research on the topic. It has an automatic international scope, has an interesting selection of subtopics including gender, trends, and economic contributions and is cleverly organized. Patricia G. Greene, Babson College, US The creative industries represent a vital, exciting and rapidly changing field of activity; one that is now recognised as a key growth sector in the knowledge-based economy. However, there is still a general lack of understanding of what is meant by the term creative industry , and thxe creative sector has not, to date, been the subject of concerted academic research. This book redresses the balance by providing valuable insights into the creative entrepreneurial process and platforming some of the key challenges yet to be addressed. A range of pertinent and diverse topics relating to creative entrepreneurship are dealt with, including the different quantitative and qualitative methodologies adopted by researchers in this field. In addition, the nature of creative entrepreneurship across different industry sub-sectors and in different economic and geographical contexts is examined. Illustrating the valuable economic and social contribution of the creative industries sector, Entrepreneurship in the Creative Industries aims to encourage policymakers, educators and trainers to continue to evaluate their critical role in the creative enterprise development process. Students and researchers in entrepreneurship and creative industries fields will also find the book to be an illuminating read.

Download or read book Creative Entrepreneurship written by Lynn Alex Joy and published by Lynn Alex Joy. This book was released on 2023-09-12 with total page 90 pages. Available in PDF, EPUB and Kindle. Book excerpt: In a world bursting with innovation and boundless opportunities, the creative entrepreneur stands at the forefront of a new era, ready to reshape industries and leave their indelible mark. "Unleash Your Creative Entrepreneurial Spirit" is your roadmap to becoming a successful creative entrepreneur, navigating the exciting terrain of creative business with flair and finesse. Rise of the Creative Entrepreneur: Embark on a thrilling journey through the evolution of creative entrepreneurship. Learn how visionaries like Steve Jobs, Oprah Winfrey, and Elon Musk transformed their passions into global phenomena. Discover the secrets behind their success and harness the same principles to ignite your entrepreneurial flame. Nurturing Our Passion: At the heart of creative entrepreneurship lies an unwavering passion for your craft. Dive deep into the art of nurturing your creativity and fueling your ambition. Find your muse, tap into your inner genius, and cultivate a relentless drive that propels you forward in the pursuit of your dreams. Crafting Our Brand: In the age of personal branding, your story and image are your greatest assets. Master the art of crafting a compelling brand that resonates with your audience. Learn from case studies of iconic brands that started from scratch and went on to become household names. Discover how to infuse authenticity into your brand, making it an irresistible force in the market. Developing and Navigating Our Service Building a successful creative business involves not only creating remarkable products or services but also delivering them in a way that leaves a lasting impact. Explore strategies for developing your offerings, enhancing their value, and effectively navigating the intricate landscape of client relationships and collaborations. Monetizing and Scaling Up: Turning creativity into profitability is the ultimate goal. "Unleash Your Creative Entrepreneurial Spirit" offers you insights into monetization strategies that go beyond the conventional. Discover innovative revenue streams, explore digital marketplaces, and learn how to scale your creative enterprise to new heights while maintaining your unique artistic identity. Through engaging anecdotes, practical exercises, and expert advice, this book transforms the often intimidating world of entrepreneurship into an exhilarating adventure. Embrace the dynamic fusion of creativity and commerce and embark on a journey that will inspire, challenge, and empower you to unleash your creative entrepreneurial spirit. Whether you're a seasoned artist seeking to monetize your passion or a budding creative visionary ready to take the plunge, this book is your compass to navigate the thrilling world of creative entrepreneurship. Get ready to ignite your imagination, unlock your potential, and embark on the entrepreneurial journey of a lifetime!

Download or read book Entrepreneurship for Creative Scientists written by Dawood Parker and published by . This book was released on 2018-05-23 with total page 130 pages. Available in PDF, EPUB and Kindle. Book excerpt: Being a scientist has changed dramatically in recent times. Through patenting and commercialization, scientists today can develop their work beyond a publication in a learned journal. Indeed, universities and governments are encouraging today's scientists and engineers to break their research out of the laboratory and into the commercial world. However, doing so is complicated and can be daunting for those more used to a research seminar than a boardroom. Start-ups are journeys into uncertainty and entrepreneurs are individuals who are comfortable with uncertainty, thrive on challenges and are prepared to take risks. This book, written by experienced scientists and entrepreneurs, deals with businesses started by scientists based on innovation and sets out to clarify for scientists and engineers the steps necessary to take an idea along the path to commercialization and maximize the potential for success, regardless of the path taken. The difference between a scientist and an entrepreneur is discussed as is the consequence to an enterprise of misunderstanding this difference. The various roles in which an entrepreneur can act are discussed, as are the types of business that a scientist can start. The concept of patent protection is explained as is the process of applying for a patent. The authors take the reader through the need for a business plan and give examples of how such a plan might look. Fundraising is discussed at length with attention focussed on sources of funding and the technique of 'pitching' for funds. Managing a start-up is explored and the function and roles within the management team are discussed.

Download or read book How to Start a Creative Business written by Doug Richard and published by David and Charles. This book was released on 2013-04-21 with total page 436 pages. Available in PDF, EPUB and Kindle. Book excerpt: A guide to starting and sustaining creativity-based businesses—from culinary to crafting to film to fashion and beyond. Many “creative types” don’t think they’re cut out for business—but Doug Richard, founder of School for Creative Startups, believes entrepreneurs are made, not born. In this user-friendly guide he shows how artists, chefs, designers, musicians, and others can turn their hobbies and passions into sustainable lifestyle businesses. Based on a unique ten-question formula, the book provides comprehensive start-up business advice in jargon-free style, brought to life with real-life case studies from a range of creative start-ups—and online resources that help you to develop your own business goals and plans. “This book helps debunk the myth that creative people and business don’t mix.” —James Boardwell, cofounder, Folksy

Download or read book The Death of the Artist written by William Deresiewicz and published by Henry Holt and Company. This book was released on 2020-07-28 with total page 336 pages. Available in PDF, EPUB and Kindle. Book excerpt: A deeply researched warning about how the digital economy threatens artists' lives and work—the music, writing, and visual art that sustain our souls and societies—from an award-winning essayist and critic There are two stories you hear about earning a living as an artist in the digital age. One comes from Silicon Valley. There's never been a better time to be an artist, it goes. If you've got a laptop, you've got a recording studio. If you've got an iPhone, you've got a movie camera. And if production is cheap, distribution is free: it's called the Internet. Everyone's an artist; just tap your creativity and put your stuff out there. The other comes from artists themselves. Sure, it goes, you can put your stuff out there, but who's going to pay you for it? Everyone is not an artist. Making art takes years of dedication, and that requires a means of support. If things don't change, a lot of art will cease to be sustainable. So which account is true? Since people are still making a living as artists today, how are they managing to do it? William Deresiewicz, a leading critic of the arts and of contemporary culture, set out to answer those questions. Based on interviews with artists of all kinds, The Death of the Artist argues that we are in the midst of an epochal transformation. If artists were artisans in the Renaissance, bohemians in the nineteenth century, and professionals in the twentieth, a new paradigm is emerging in the digital age, one that is changing our fundamental ideas about the nature of art and the role of the artist in society.

Download or read book Entrepreneurship in the Arts written by Bonita M. Kolb and published by Taylor & Francis. This book was released on 2024-10-01 with total page 272 pages. Available in PDF, EPUB and Kindle. Book excerpt: The need for artists, musicians, actors, singers, designers and other creative individuals to understand basic business concepts so they can successfully pursue their chosen creative profession has only grown since the publication of this textbook, now in its third edition. This popular book teaches business concepts in a way that is relevant to the way that creative students learn. Providing an understanding of the fundamental skills of entrepreneurship, this book enables creatives to launch new businesses, run for‐profit creative industries or manage nonprofit cultural organizations. The book leads the student through the entrepreneurial process starting with finding the right customers to pricing, distribution and promotion. This latest edition has been updated to account for significant changes in the creative industries that have been accelerated by the use of AI in the production of creative products, the challenge of pricing products within a range acceptable to consumers while accounting for the rising cost of production and the increasing need to use social listening skills and technology as a basis of consumer research. Weaving practical advice from successful creatives with pedagogical features such as "Questions to Consider," "Tasks to Complete" and "Visualization Exercises," this textbook continues to be essential reading for creative students.

Download or read book Culture and Commerce written by Mukti Khaire and published by Stanford University Press. This book was released on 2017-06-20 with total page 339 pages. Available in PDF, EPUB and Kindle. Book excerpt: Art and business are often described as worlds apart, even diametric opposites. And yet, these realms are close cousins in creative industries where firms bring cultural goods to market, attaching price tags to music, paintings, theater, literature, film, and fashion. Building on theories of value construction and cultural production, Culture and Commerce details the processes by which artistic worth is decoded, translated, and converted to economic value. Mukti Khaire introduces readers to three industry players: creators, producers (who bring to market and distribute cultural goods), and intermediaries (who critique and rave about them). Case studies of firms from Chanel and Penguin to tastemakers like the Pritzker Prize and The Sundance Institute illuminate how these professionals construct a vital value chain. Highlighting the role of "pioneer entrepreneurs"—who carve out space for radical, new product categories—Khaire illustrates how creative professionals influence our sense of value, shifting consumer behavior and our culture in deep, surprising ways.

Download or read book Your Creative Career written by Anna Sabino and published by Red Wheel/Weiser. This book was released on 2018-01-22 with total page 192 pages. Available in PDF, EPUB and Kindle. Book excerpt: Anna Sabino is an artist, but certainly not a starving one. She wasn’t born into a wealthy family, didn’t inherit money from a distant relative, and doesn’t have a rich husband. But she made it as an entrepreneur, as a single woman, and most importantly, as an artist. In Your Creative Career, she shows her fellow artists and creatives how to build a business that reflects their talent and true calling while generating serious cash. Whether the goal is to build an empire and be financially free, create a lifestyle business, or just to have more time, Your Creative Career guides you through every aspect of creative entrepreneurship. If you want to start your creative career, transition into it, or give it a boost, this book is a must read that features: Proven systems and strategies to create ideally priced products that keep selling. The importance of going through all the steps of making it from idea inception and execution to branding and distribution. The importance of transitioning from artistic solitude to collaborative, creative entrepreneurship. The most effective marketing and PR methods adjusted to the new reality of short attention spans and information overload.

Download or read book The Creative Entrepreneur written by Lisa Sonora Beam and published by Quarry Books. This book was released on 2011-02-09 with total page 129 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Creative Entrepreneur was voted Winner, in two categories—Craft and Business, of the 2009 IBPA (Independent Book Publishers Association) Benjamin Franklin Award which recognizes excellence in publishing. This book is for the large audience of artists, crafters, and creative individuals from all walks of life who desire to make a livelihood from their creative work, or who possibly have achieved some success, but don’t know how to replicate it or move to another level of accomplishment. These crafty DIY artists are everywhere--they are holding alternative craft fairs, they advertise in the pages of Bust and ReadyMade and Craft, they are selling online by the thousands at Etsy.com, and are blogging at Typepad, LiveJournal, and Whipup.com. But many of them do not have the skills needed to take their business ideas to the next level. The Creative Entrepreneur takes readers on an inner journey of creative exploration to discover how to make their dreams of creative livelihood real, as they craft their own Artist’s Business Journal. The Artist’s Business Journal is a visual, project-oriented, step-by-step approach to business development for artists from all walks of life who are mystified and possibly frustrated by how to make a business out of their creative work.

Download or read book Mind Your Business written by Ilana Griffo and published by National Geographic Books. This book was released on 2021-08-17 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Want to start your own business, but not sure where to begin? Mind Your Business is the ONLY book that teaches you everything you need to know about how to build a successful business from scratch. From developing your brand to designing products to identifying your legal and tax needs, this comprehensive guide will take you through every step of the process and help you create a unique and customized roadmap for your business. Mind Your Business is for aspiring entrepreneurs who are driven, ambitious, creative, and determined to build a business and life they love. Author Ilana Griffo shares the formula that turned her creative hobby into a six-figure design studio. From initial planning to long-term business strategy, Mind Your Business includes: • Insider tips from successful entrepreneurs • Advice to identify your ideal market and customer • Legal guidelines to protect your ass(ets) • Budget and forecast tools • How to avoid the pitfalls that doom most startups • Guidance on how to scale and grow • Suggestions on how to dominate online platforms • Tips to beat your competitors with SEO and social media Mind Your Business puts you in the driver’s seat. It will help you navigate the journey of starting your first business and take your ambitions and ideas from wishful thinking to successful reality.

Download or read book The One Page Business Plan written by Jim Horan and published by . This book was released on 1998 with total page 100 pages. Available in PDF, EPUB and Kindle. Book excerpt: The One Page Business PIan is the new way to business plan. This innovative process cuts the fluff and filler of traditional business plans and gets the essence of any business onto one page. Traditional business plans remain one of the most difficult documents for any business owner to write, until now. The innovative One Page Business Plan TM removes the mystique and terror of business planning so that any business owner can write a comprehensive business

Download or read book Entrepreneurship for the Creative and Cultural Industries written by Bonita M. Kolb and published by Routledge. This book was released on 2015-03-27 with total page 237 pages. Available in PDF, EPUB and Kindle. Book excerpt: Artists, musicians, actors, singers, designers and other creative individuals need to understand basic business concepts if they are to successfully pursue their chosen artistic profession. These skills have historically not been taught to creative students, which leaves them unprepared to make a living from their artistic efforts. Entrepreneurship for the Creative and Cultural Industries will teach the basics of business in a way that is relevant to the challenges of running a small business marketing a creative product. Whether it is understanding the basics of business language, appreciating the crucial importance of finance, or using social media marketing, this innovative textbook covers the entrepreneurial skills required to succeed in the creative sector. Including advice from artists who have turned their idea in to a profitable business and worksheets that can be combined into a simple business plan, Kolb helps non-business minded creatives to understand everything they need to succeed in the increasingly competitive creative economy. This textbook is essential reading for non-business students who are looking to understand the business side of the creative sector whilst its practical style will also suit recent graduates in these industries

Download or read book The Creative Entrepreneur written by Isa Maria Seminega and published by Hachette UK. This book was released on 2015-10-22 with total page 176 pages. Available in PDF, EPUB and Kindle. Book excerpt: Calling all you artists, crafters, makers and designers - you have a gift! You know what makes a great product. Now you need to turn your vision into money. The Creative Entrepreneur is the ultimate guide to building a successful creative business on your terms. It takes you step by step through the process, from the seeds of your idea, giving you the encouragement and confidence to take action and steadily grow your business with intention. It's easier than ever to start your own business, but entrepreneurs - especially creatives - can feel overwhelmed and unsure of the right steps to move their business forward. The Creative Entrepreneur sets you on the right path, taking the stress out of business planning, and offering actionable, straightforward advice that you can refer back to again and again.

Download or read book From Thinker to Doer Creativity Innovation Entrepreneurship Maker and Venture Capital written by Yenchun Jim Wu and published by Frontiers Media SA. This book was released on 2021-04-21 with total page 619 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Entrepreneurship and the Creative Economy written by Colette Henry and published by Edward Elgar Publishing. This book was released on 2011-01-01 with total page 241 pages. Available in PDF, EPUB and Kindle. Book excerpt: Creative industries are becoming increasingly important to the economic and social wealth of most economies. They are also inherently linked to entrepreneurship and this book provides thoughtful and comprehensive insights into the role of creative industries in contemporary economies and to the interface between creative firms and entrepreneurship. The book draws upon cutting edge research to illustrate and explain the diversity and nature of creative industries and to provide informed discussion on key topics relevant to developing theory and understanding of this vital sector. This book is a must for anyone interested in understanding and learning more about the opportunities which creative industries have created for entrepreneurship and the benefits which an entrepreneurial mind-set can offer to the creative industries.- Eleanor Shaw, University of Strathclyde, UK 'The creative industries have long been a hotbed of entrepreneurial activity. For decades vaudeville, theater, movies, art, and music have exemplified the key aspects of entrepreneurship, and the participants in these industries search for novelty and create innovations. But despite the fact that some countries have industrial policies to focus on creative arts, this is a little studied area of entrepreneurship. Colette Henry and Anne de Bruin offer one of the first academic books that showcases research in the creative industries. This volume presents a solid theoretical foundation and offers fascinating chapters that consider a variety of topics such as regional strategies, education, creative expression and the evolution of industry.'

Download or read book The Creative Economy written by John Howkins and published by Penguin UK. This book was released on 2013-11-07 with total page 293 pages. Available in PDF, EPUB and Kindle. Book excerpt: Creativity is the fastest growing business in the world. Companies are hungry for people with ideas - and more and more of us want to make, buy, sell and share creative products. But how do you turn creativity into money? In this newly rewritten edition of his acclaimed book, leading creative expert John Howkins shows what creativity is, how it thrives and how it is changing in the digital age. His key rules for success include: Invent yourself. Be unique. Own your ideas. Understand copyright, patents and IP laws. Treat the virtual as real, and vice versa. Learn endlessly: borrow, reinvent and recycle. Know when to break the rules. Whether in film or fashion, software or stories, by turning ideas into assets anyone can make creativity pay.

Download or read book Creative Industries and Entrepreneurship written by Luciana Lazzeretti, and published by Edward Elgar Publishing. This book was released on 2018 with total page 352 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book investigates the evolving paradigm of creative industries and creative entrepreneurship, and their related economy over time. It explores different stages of the paradigm diffusion in ‘first generation countries’ such as the US, Canada, Australia and Europe, and ‘second generation countries’ in Asia, South America and North Africa in order to identify new trends and their distinctive aspects. By adopting a multidisciplinary approach, the book develops a comprehensive overview of the composite phenomenon of the creative economy and its relationship with entrepreneurship.