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    Book Details:
  • Author :
  • Publisher : Odile Jacob
  • Release :
  • ISBN : 2738173012
  • Pages : 303 pages

Download or read book written by and published by Odile Jacob. This book was released on with total page 303 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Marketing critique   le consommateur collaborateur en question

Download or read book Marketing critique le consommateur collaborateur en question written by COVA and published by Lavoisier. This book was released on 2010-06-28 with total page 146 pages. Available in PDF, EPUB and Kindle. Book excerpt: Cet ouvrage est consacré à l'approche dite de marketing critique qui propose un regard décalé sur les discours générés par le marketing et ses alliés tels la sociologie de la consommation, la psychologie du consommateur, etc. Son but est de mettre en lumière dans les discours marketing ce qui relève d'un biais idéologique et non d'une démarche scientifique. Cette approche critique est particulièrement appliquée à la nouvelle logique du marketing, la SDL (Service Dominant Logic) qui donne une place centrale au processus de co-création entre le fournisseur et le consommateur. Le lecteur trouvera dans Marketing critique une panoplie d'idées innovantes qui devrait nourrir une réflexion managériale sur les stratégies permettant aux intervenants de nos sociétés de trouver des solutions novatrices pour répondre à des demandes de services et à des besoins fondamentaux dont celui de l'accès à l'énergie.

Book Contemporary France

Download or read book Contemporary France written by Jill Forbes and published by Routledge. This book was released on 2014-01-21 with total page 409 pages. Available in PDF, EPUB and Kindle. Book excerpt: In one stimulating source this successful text provides a rigorous analysis of the political, economic and social developments in post-war France. The analysis is supported by specially selected French language texts and exercises. This text is suitable for undergraduate students of French (especially within a languages, social science, or business course) and for courses in French Studies and European Studies.

Book Sustainable Consumption  Ecology and Fair Trade

Download or read book Sustainable Consumption Ecology and Fair Trade written by Edwin Zaccaï and published by Routledge. This book was released on 2007-01-30 with total page 344 pages. Available in PDF, EPUB and Kindle. Book excerpt: This timely volume discusses the debates concerning sustainable consumption and the environment. Sustainable consumption stands as a wide objective that attracts a growing attention within sustainable development policy circles and academic research. The contributors examine a range of interesting and relevant case studies including: household energy consumption, sustainable welfare, Fair Trade, Oxfam Worldshops, cotton farming and consumer organizations. Sustainable Consumption takes an interdisciplinary approach and is well-balanced, presenting theoretical debates as well as empirical evidence in order to: characterize the basic problems and determiners of an evolution towards, and the obstacles to, more sustainable consumption patterns produce knowledge on the profile of consumers sensitive, and not sensitive, to these issues explore realistic modes of interaction and innovation for changes in which consumers are involved. This text will be of interest to students and scholars of politics, environment studies and sociology.

Book Information Obligations and Disinformation of Consumers

Download or read book Information Obligations and Disinformation of Consumers written by Gert Straetmans and published by Springer Nature. This book was released on 2019-09-05 with total page 565 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book focuses on recent developments in consumer law, specifically addressing mandatory disclosures and the topical problem of information overload. It provides a comparative analysis based on national reports from countries with common law and civil law traditions in Asia, America and Europe, and presents the reports in the form of chapters that have been drafted on the basis of a questionnaire, and which use the same structure as the questionnaire to allow them to be easily compared. The book starts with an analysis of the basic assumptions underlying the current consumer protection models and examines whether and how consumer models adapt to the new market conditions. The second part addresses the information obligations themselves, first highlighting the differences in the reported countries before narrowing the analysis down to countries with a general pre-contractual information duty, particularly the transparency requirements that often come with such a duty. The next part examines recent developments in the law on food labelling, commercial practices and unfair contract terms in order to identify whether similar traits can be found in European and non-European jurisdictions. The fourth part of the book focuses on specific information obligations in the financial services and e-commerce sectors, discussing the fact that legislators are experimenting with different forms of summary disclosures in these sectors. The final part provides a critical appraisal of the recent developments in consumer information obligations, addressing the question of whether the multiple criticisms from behavioural sciences necessitate abandonment or refinement of current consumer information models in favour of new, more adequate forms of consumer protection, and providing suggestions.

Book Valuing the Unique

Download or read book Valuing the Unique written by Lucien Karpik and published by Princeton University Press. This book was released on 2021-11-09 with total page 292 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this landmark work of economic sociology, Lucien Karpik introduces the theory and practical tools needed to analyze markets for singularities. Singularities are goods and services that cannot be studied by standard methods because they are multidimensional, incommensurable, and of uncertain quality. Examples include movies, novels, music, artwork, fine wine, lawyers, and doctors. Valuing the Unique provides a theoretical framework to explain this important class of products and markets that for so long have eluded neoclassical economics. With this innovative theory--called the economics of singularities--Karpik shows that, because of the uncertainty and the highly subjective valuation of singularities, these markets are necessarily equipped with what he calls "judgment devices"--such as labels, brands, guides, critics, and rankings--which provide consumers with the credible knowledge needed to make reasonable choices. He explains why these markets are characterized by the primacy of competition by qualities over competition by prices, and he identifies the conditions under which singularities are constructed or are in danger of losing their uniqueness. After demonstrating how combinations of the numerous and multiform judgment devices can be used to identify different market models, Karpik applies his analytical tools to the functioning of a large number of actual markets, including fine wines, movies, luxury goods, pop music, and legal services.

Book Beyond the Consumption Bubble

Download or read book Beyond the Consumption Bubble written by Karin Ekström and published by Routledge. This book was released on 2010-12-14 with total page 275 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book brings together a diverse set of expert scholars to enliven and sharpen the debate about the ways in which consumption affects society today. Research on consumption can shed light on many fundamental questions, such as the character of society, including social and cultural dimensions; the relations between the generations; dependency of technology and the risks involved; the rise of Asia and its potential consumption preferences; the question of whether we must continuously increase our consumption to avoid a recession and whether this is ecologically sustainable.

Book The Austrian Arbitration Act 2006

Download or read book The Austrian Arbitration Act 2006 written by Austria and published by Kluwer Law International B.V.. This book was released on 2006-01-01 with total page 226 pages. Available in PDF, EPUB and Kindle. Book excerpt: With the Arbitration Act of 2006 Austria consolidates its emerging role as a seat for arbitration proceedings affecting Central and Eastern Europe. Based to a significant extent on the UNCITRAL Model Law, which is fast becoming an international stan-dard, Austria's new law is applicable in any proceedings involving parties from any country. Assembled with detailed commentary in footnotes by Christoph Liebscher, a leading Austrian arbitration specialist and a member of the committee that drafted the law, this definitive presentation of the Austrian Arbitration Act of 2006 provides all of the fol-lowing: text and notes in four languages English, Russian, French, and German so as many readers as possible can study the legislation in their own language; concise footnotes to nearly every article, offering easy-to-follow applications, examples, and clarifications; and a wealth of general information useful for non-specialists who must advise on the drafting of arbitration agreements. This book will be of great practical value to arbitration practitioners, to international business people and their counsel, as well as to academics in arbitration and interna-tional trade law, especially in the context of Central and Eastern Europe.

Book Global Social Economy  Development   Work and Policy

Download or read book Global Social Economy Development Work and Policy written by John B. Davis and published by Routledge. This book was released on 2009-09-10 with total page 314 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume expands on the standard economic framework of 'global economy' by looking at the way in which economic life is framed by society and social relationships and investigates how social values influence and help determine economic values.

Book   uvres de Turgot Et Documents Le Concernant

Download or read book uvres de Turgot Et Documents Le Concernant written by Anne-Robert-Jacques Turgot (baron de l'Aulne) and published by . This book was released on 1914 with total page 738 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Le Socialisme Et L evolution de L Angleterre Contemporaine  1880 1911

Download or read book Le Socialisme Et L evolution de L Angleterre Contemporaine 1880 1911 written by Édouard Guyot and published by . This book was released on 1913 with total page 582 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Women Entrepreneurs in SMEs Realising the Benefits of Globalisation and the Knowledge based Economy

Download or read book Women Entrepreneurs in SMEs Realising the Benefits of Globalisation and the Knowledge based Economy written by OECD and published by OECD Publishing. This book was released on 2001-06-14 with total page 260 pages. Available in PDF, EPUB and Kindle. Book excerpt: This conference proceedings shows how women-owned SMEs can seize the opportunities offered by globalisation, ICTs, changes in firm organisation, the increasing importance of the service sector, and other current developments.

Book Economic Information  Decision  and Prediction

Download or read book Economic Information Decision and Prediction written by M. Marschak and published by Springer Science & Business Media. This book was released on 2012-12-06 with total page 407 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book   tudes D   conomie Sociale  th  orie de la R  partition de la Richesse Sociale

Download or read book tudes D conomie Sociale th orie de la R partition de la Richesse Sociale written by Léon Walras and published by . This book was released on 1896 with total page 498 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Liste Th  matique Des Descripteurs  sociologie

Download or read book Liste Th matique Des Descripteurs sociologie written by International Committee for Social Science Information and Documentation and published by Psychology Press. This book was released on 1989 with total page 498 pages. Available in PDF, EPUB and Kindle. Book excerpt: A companion to the International Bibliography of The Social Sciences the Thematic list of descriptors will be a valuable tool for all those contributing to the development of information systems in the social sciences

Book Reimagining Growth

Download or read book Reimagining Growth written by Silvana De Paula and published by Zed Books. This book was released on 2005-05 with total page 324 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this volume a group of eminent economists and other social scientists seek to present an innovative new approach to economic development, drawing in part from certain heterodox intellectual traditions within economics as well as from the other social sciences. The intention is to point the way theoretically to a much more sophisticated understanding of economic development. The ultimate prize, they show, by grounding theory in a more accurate analysis of social change, is policies that really will deliver higher economic growth and greater social justice worldwide.

Book Cultural Dimensions of the User

Download or read book Cultural Dimensions of the User written by Massimo Negrotti and published by Peter Lang. This book was released on 2005 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: The concept of the user is not a well-established sociological concept even though the user is omnipresent in our culture as someone who uses a device, a machine, the internet or a public service. Due to the close relationship between man and technology user studies have become very important. The papers assembled in this volume were presented at the Vth International Conference on «The Culture of the Artificial» - The User of the Artificial (Ascona Switzerland, Monte Verità, 23-25 April 2004). They deal with various aspects of the figure of the user.