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Book Comportement strat  gique de r  sistance du distributeur face au pouvoir du producteur  au sein du canal de distribution automobile   le cas du Br  sil

Download or read book Comportement strat gique de r sistance du distributeur face au pouvoir du producteur au sein du canal de distribution automobile le cas du Br sil written by Adriana Da Cunha and published by . This book was released on 2008 with total page 542 pages. Available in PDF, EPUB and Kindle. Book excerpt: Le constructeur automobile se présente comme l'acteur dominant du canal de distribution tandis que le concessionnaire est l'acteur dominé. Face à ce pouvoir, le distributeur développe-t-il des stratégies de résistance pour dégager des marges de manoeuvre ? Cette recherche s'appuie sur le courant stratégique de la théorie du canal de distribution qui permet d'analyser d'une manière relativement nouvelle la stratégie des firmes par le biais des relations de pouvoir et de résistance. Nous avons cherché à identifier si les stratégies de résistance de l'acteur dominé issues de la littérature étaient présentes sur le terrain de la distribution automobile au Brésil. A partir d'une méthodologie qualitative nous avons réalisé et analysé 26 entretiens de concessionnaire entre septembre et novembre 2007. Les résultats mettent en lumière la présence de résistance du distributeur dans la gestion opérationnelle du canal d'approvisionnement, dans la gestion opérationnelle du point de vente et dans la remise en cause des sources d'approvisionnement. Cette thèse présente l'essentiel des modalités de résistance mises en place par les concessionnaires et permet d'appréhender la puissance des marges de manoeuvres qu'ils en retirent éventuellement, notamment dans le canal logistique.

Book La satisfaction des acteurs dans le canal de distribution

Download or read book La satisfaction des acteurs dans le canal de distribution written by Larisse Oliveira Costa and published by . This book was released on 2013 with total page 276 pages. Available in PDF, EPUB and Kindle. Book excerpt: La thèse a eu comme objectif d'étudier la relation entre les fournisseurs brésiliens et les grands distributeurs dans le canal de distribution alimentaire, afin d'expliquer la satisfaction dans cette relation. Le cadre théorique aborde les concepts du canal de distribution et s'appuie sur les théories comportementales et leurs variables, ainsi que sur le marketing relationnel et les principaux modèles identifiés dans la littérature. En ce qui concerne les variables, nous nous centrons sur le conflit et la coopération qui ont un impact clé sur la satisfaction des acteurs du canal de distribution. Nous avons adopté une approche exploratoire pour observer les grands distributeurs et leurs fournisseurs locaux. Notre recherche conclut à la satisfaction du côté des grands distributeurs, dans les relations de coopération, de partenariat, accentuée par la confiance instaurée avec leurs fournisseurs. Cependant du côté des fournisseurs locaux, deux types de discours ont été relevés. D'un côté les grands fournisseurs qui partagent la même vision que les distributeurs; et d'un autre côté, les discours des petits et moyens fournisseurs locaux qui signalent une relation conflictuelle et de pouvoir avec leurs clients distributeurs, sans coopération ou engagement dans cette relation, conduisant à leur insatisfaction.

Book RELATIONS VERTICALES ET POUVOIR AU SEIN DU CANAL DE DISTRIBUTION

Download or read book RELATIONS VERTICALES ET POUVOIR AU SEIN DU CANAL DE DISTRIBUTION written by Pierre Sans (vétérinaire).) and published by . This book was released on 1996 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: L'OBJET DE CE TRAVAIL EST D'ETUDIER LA NATURE DES RELATIONS VERTICALES QUI UNISSENT DEUX CATEGORIES D'AGENTS D'UN CANAL DE DISTRIBUTION (LES FABRICANTS ET LES DISTRIBUTEURS) ET D'ANALYSER LES MODALITES ET EFFETS DE L'EXERCICE EVENTUEL D'UN POUVOIR PAR L'UNE D'ENTRE ELLES SUR L'AUTRE. UNE PREMIERE PARTIE EST CONSACREE A L'ANALYSE, EMPIRIQUE ET THEORIQUE, DE CES RELATIONS. L'AUTEUR RETRACE L'EVOLUTION DES RAPPORTS ENTRE CES DEUX CATEGORIES D'ACTEURS AU COURS DU XXEME SIECLE ET EN SOULIGNE LES MOTIFS. APRES AVOIR PRESENTE LES DEUX SECTEURS D'ACTIVITE QUI SONT L'OBJET DE L'ETUDE, LES APPORTS ET LES LIMITES DES DEUX PRINCIPAUX COURANTS D'ANALYSE DES RELATIONS VERTICALES AU SEIN D'UN CANAL DE DISTRIBUTION, LES APPROCHES ECONOMIQUES ET COMPORTEMENTALE, SONT EXPOSES. ENFIN, UN CADRE THEORIQUE, INSPIRE DU MODELE D'ECONOMIE POLITIQUE DES CANAUX, EST PROPOSE. IL SERT DE SUPPORT A LA RECHERCHE EMPIRIQUE DEVELOPPEE DANS UNE DEUXIEME PARTIE. ELLE EXPLOITE LES RESULTATS D'UNE ENQUETE DIRECTE MENEE AUPRES DES PRINCIPAUX OPERATEURS DE L'INDUSTRIE DE TRANSFORMATION DE LA VIANDE BOVINE FRANCAISE ET DE LA DISTRIBUTION MODERNE. ELLE MONTRE COMMENT LA STRUCTURE ET LES MODES DE FONCTIONNEMENT QUE CETTE DERNIERE MET EN PLACE CONDUISENT A UN CONTROLE ETROIT DES TRANSACTIONS. IL S'APPUIE SUR UNE CENTRALISATION CROISSANTE DU POUVOIR DE DECISION, UNE FORMALISATION DES BESOINS ET SUR LA MAIN MISE DU DISTRIBUTEUR SUR LA REALISATION DE FONCTIONS CONNEXES. IL CONSTITUE UN OUTIL DE REGULATION DE LA CONCURRENCE AU SEIN DU SECTEUR DE LA TRANSFORMATION. FACE AU LEADERSHIP DE L'OPERATEUR AVAL, LES INDUSTRIELS DEVELOPPENT DES STRATEGIES DE RESISTANCE, D'EVITEMENT OU DE COOPERATION DANS LE BUT DE REEQUILIBRER LE RAPPORT DE FORCE.

Book LE DEVELOPPEMENT DE LA COOPERATION ENTRE LES INSTITUTIONS DU CANAL DE DISTRIBUTION

Download or read book LE DEVELOPPEMENT DE LA COOPERATION ENTRE LES INSTITUTIONS DU CANAL DE DISTRIBUTION written by MYRIAM.. MANZANO MANNARELLI and published by . This book was released on 2000 with total page 751 pages. Available in PDF, EPUB and Kindle. Book excerpt: EN FRANCE, LES PRODUCTEURS ET LES GRANDS DISTRIBUTEURS ONT LONGTEMPS ETE CONSIDERES COMME OPPOSES AU SEIN DU CANAL DE DISTRIBUTION, VOIRE EN CONFLIT. LES CHANGEMENTS DE L'ENVIRONNEMENT ET LE DISCOURS DES POUVOIRS PUBLICS AFFECTENT LES ORIENTATIONS STRATEGIQUES ET L'ORGANISATION DES INSTITUTIONS QUI CHERCHENT A AMELIORER LEUR RELATION, SOUVENT TENDUE. UNE DES ORIENTATIONS EST LA COOPERATION. A COTE DU RAPPORT DE FORCE PROPRE A LA NEGOCIATION COMMERCIALE, LA COOPERATION TENTE DE FAIRE SA PLACE DANS D'AUTRES DOMAINES. SA DIFFUSION EST INDISSOCIABLE DE LA TENDANCE VERS LE MARKETING RELATIONNEL. SON DEVELOPPEMENT S'EXPLIQUE PAR LA VOLONTE D'AUGMENTER LA PERFORMANCE DU CANAL. LES INSTITUTIONS POURRONT AINSI ASSURER ET AMELIORER LEUR AVANTAGE COMPETITIF. DANS LA PRATIQUE, LA COOPERATION APPARAITAVEC LA MISE EN PLACE DU TRADE MARKETING ET DE L'EFFICIENT CONSUMER RESPONSE. NOS QUESTIONNEMENTS SONT DONC LES SUIVANTS : L'EVOLUTION VERS LA COOPERATION EST-ELLE UNE REALITE ? POURQUOI LA DEVELOPPER ? ET QUELLES EN SONT LES CONDITIONS PREALABLES ? LA PRESENTE RECHERCHE S'APPUIE SUR DIVERS COURANTS (ECONOMIQUES, COMPORTEMENTAUX, STRATEGIQUES) DONT LE BUT EST DE DONNER UN FONDEMENT THEORIQUE AUX RELATIONS INTERENTREPRISES ET A LA COOPERATION. IL S'EN SUIT UNE ETUDE QUALITATIVE EXPLORATOIRE QUI FAIT LE POINT SUR L'ETAT ACTUEL DES RELATIONS LORS DE LA COMMERCIALISATION DES PRODUITS DE GRANDE CONSOMMATION ET QUI VERIFIE LA REALITE ET LA NECESSITE DE LA COOPERATION. ENSUITE, UNE ENQUETE QUANTITATIVE PERMET D'IDENTIFIER SES ANTECEDENTS ; DES DYADES ONT ETE CONSTITUEES AFIN DE RECUEILLIR LES OPINIONS DES DISTRIBUTEURS ET DES FABRICANTS DE LEURS MARQUES PROPRES. LES RESULTATS MONTRENT QUE LA COOPERATION EST REELLE DANS CERTAINS DOMAINES, QU'ELLE NE PEUT SE DEVELOPPER QUE SOUS CERTAINES CONDITIONS, COMME LA CONFIANCE, L'ENGAGEMENT ET LA DEPENDANCE DES PARTENAIRES ET NE PEUT ETRE ENVISAGEE AVEC L'ENSEMBLE DES ACTEURS DU CANAL.

Book Creating Futures

    Book Details:
  • Author : Michel Godet
  • Publisher :
  • Release : 2006
  • ISBN : 9782717852448
  • Pages : 0 pages

Download or read book Creating Futures written by Michel Godet and published by . This book was released on 2006 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book City of Man

    Book Details:
  • Author : Michael Gerson
  • Publisher : Moody Publishers
  • Release : 2010-10-01
  • ISBN : 1575679280
  • Pages : 141 pages

Download or read book City of Man written by Michael Gerson and published by Moody Publishers. This book was released on 2010-10-01 with total page 141 pages. Available in PDF, EPUB and Kindle. Book excerpt: An era has ended. The political expression that most galvanized evangelicals during the past quarter-century, the Religious Right, is fading. What's ahead is unclear. Millions of faith-based voters still exist, and they continue to care deeply about hot-button issues like abortion and gay marriage, but the shape of their future political engagement remains to be formed. Into this uncertainty, former White House insiders Michael Gerson and Peter Wehner seek to call evangelicals toward a new kind of political engagement -- a kind that is better both for the church and the country, a kind that cannot be co-opted by either political party, a kind that avoids the historic mistakes of both the Religious Left and the Religious Right. Incisive, bold, and marked equally by pragmatism and idealism, Gerson and Wehner's new book has the potential to chart a new political future not just for values voters, but for the nation as a whole.

Book Barclays

    Book Details:
  • Author : Margaret Ackrill
  • Publisher : Cambridge University Press
  • Release : 2001-10-25
  • ISBN : 9780521790352
  • Pages : 516 pages

Download or read book Barclays written by Margaret Ackrill and published by Cambridge University Press. This book was released on 2001-10-25 with total page 516 pages. Available in PDF, EPUB and Kindle. Book excerpt: Illustrated history of Barclays Bank from a private Quaker partnership in 1690 to 1996.

Book Global Electrification

    Book Details:
  • Author : William J. Hausman
  • Publisher : Cambridge University Press
  • Release : 2008-04-07
  • ISBN : 9780521880350
  • Pages : 512 pages

Download or read book Global Electrification written by William J. Hausman and published by Cambridge University Press. This book was released on 2008-04-07 with total page 512 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book examines how multinational enterprises and international finance influenced the course of electrification around the world. Multinational enterprises played a crucial role in the spread of electric light and power from the 1870s through the first three decades of the twentieth century. Their role did not persist, as over time they exited through "domestication" (buy-outs, confiscations, or other withdrawals), so that by 1978 multinational enterprises in this sector had all but disappeared, replaced by electrical utility providers with national business structures. Yet, in recent years, there has been a vigorous revival. This book, a unique cooperative effort by the three authors and a group of experts from many countries, offers a fresh analysis of the history of multinational enterprise, taking an integrative approach, not simply comparing national electrification experiences, but supplying a truly global account.

Book English Stress

Download or read book English Stress written by Morris Halle and published by . This book was released on 1971 with total page 230 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Principles of English Stress

Download or read book Principles of English Stress written by Luigi Burzio and published by Cambridge University Press. This book was released on 1994-12 with total page 391 pages. Available in PDF, EPUB and Kindle. Book excerpt: Luigi Burzio's Principles of English Stress challenges many of the assumptions that have underpinned the generative description of English stress and more generally 'standard' metrical theory. Central to Burzio's analysis is a novel typology of metrical constituents that includes ternary feet and excludes monosyllabic feet. The analysis is essentially nonderivational in character: principles of well-formedness check for the presence of stress and weight in the output. The principles themselves are organized into a hierarchy consisting of a hardcore-controlling foot form that in cases of conflict may override principles of metrical consistency and alignment of edges. The interplay among these competing principles accounts for the cyclic effects of the standard theory. A special role is accorded phonetically null syllables that analyse hidden metrical structure to preserve a simple foot inventory and sharply curtail the standard theory's extrametricality.

Book Metrical Stress Theory

Download or read book Metrical Stress Theory written by Bruce Hayes and published by University of Chicago Press. This book was released on 1995-01-15 with total page 476 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this account of metrical stress theory, Bruce Hayes builds on the notion that stress constitutes linguistic rhythm—that stress patterns are rhythmically organized, and that formal structures proposed for rhythm can provide a suitable account of stress. Through an extensive typological survey of word stress rules that uncovers widespread asymmetries, he identifies a fundamental distinction between iambic and trochaic rhythm, called the "Iambic/Trochaic law," and argues that it has pervasive effects among the rules and structures responsible for stress. Hayes incorporates the iambic/trochaic opposition into a general theory of word stress assignment, intended to account for all languages in which stress is assigned on phonological as opposed to morphological principles. His theory addresses particularly problematic areas in metrical work, such as ternary stress and unusual weight distinctions, and he proposes new theoretical accounts of them. Attempting to take more seriously the claim of generative grammar to be an account of linguistic universals, Hayes proposes analyses for the stress patterns of over 150 languages. Hayes compares his own innovative views with alternatives from the literature, allowing students to gain an overview of the field. Metrical Stress Theory should interest all who seek to understand the role of stress in language.

Book The Global Achievement Gap

Download or read book The Global Achievement Gap written by Tony Wagner and published by Basic Books. This book was released on 2014-03-11 with total page 312 pages. Available in PDF, EPUB and Kindle. Book excerpt: Despite the best efforts of educators, our nation's schools are dangerously obsolete. Instead of teaching students to be critical thinkers and problem-solvers, we are asking them to memorize facts for multiple choice tests. This problem isn't limited to low-income school districts: even our top schools aren't teaching or testing the skills that matter most in the global knowledge economy. Our teens leave school equipped to work only in the kinds of jobs that are fast disappearing from the American economy. Meanwhile, young adults in India and China are competing with our students for the most sought-after careers around the world. Education expert Tony Wagner has conducted scores of interviews with business leaders and observed hundreds of classes in some of the nation's most highly regarded public schools. He discovered a profound disconnect between what potential employers are looking for in young people today (critical thinking skills, creativity, and effective communication) and what our schools are providing (passive learning environments and uninspired lesson plans that focus on test preparation and reward memorization). He explains how every American can work to overhaul our education system, and he shows us examples of dramatically different schools that teach all students new skills. In addition, through interviews with college graduates and people who work with them, Wagner discovers how teachers, parents, and employers can motivate the &"net"; generation to excellence. An education manifesto for the twenty-first century, The Global Achievement Gap is provocative and inspiring. It is essential reading for parents, educators, business leaders, policy-makers, and anyone interested in seeing our young people succeed as employees and citizens. For additional information about the author and the book, please go to a href="http://www.schoolchange.org"www.schoolchange.org

Book Big Business

    Book Details:
  • Author : Youssef Cassis
  • Publisher : Oxford University Press
  • Release : 1999
  • ISBN : 0198296061
  • Pages : 292 pages

Download or read book Big Business written by Youssef Cassis and published by Oxford University Press. This book was released on 1999 with total page 292 pages. Available in PDF, EPUB and Kindle. Book excerpt: The manner in which Britain, Germany and France have conducted business this century is analysed in this comparative study. It focuses on key companies and business elites and their performance at critical times.

Book Bibliography of Agriculture

Download or read book Bibliography of Agriculture written by and published by . This book was released on 1992-11 with total page 742 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book The Blackwell Companion to Phonology  5 Volume Set

Download or read book The Blackwell Companion to Phonology 5 Volume Set written by Marc van Oostendorp and published by John Wiley & Sons. This book was released on 2011-04-04 with total page 3183 pages. Available in PDF, EPUB and Kindle. Book excerpt: Available online or as a five-volume print set, The Blackwell Companion to Phonology is a major reference work drawing together 124 new contributions from leading international scholars in the field. It will be indispensable to students and researchers in the field for years to come. Key Features: Full explorations of all the most important ideas and key developments in the field Documents major insights into human language gathered by phonologists in past decades; highlights interdisciplinary connections, such as the social and computational sciences; and examines statistical and experimental techniques Offers an overview of theoretical positions and ongoing debates within phonology at the beginning of the twenty-first century An extensive reference work based on the best and most recent scholarly research – ideal for advanced undergraduates through to faculty and researchers Publishing simultaneously in print and online; visit www.companiontophonology.com for full details Additional features of the online edition (ISBN: 978-1-4443-3526-2): Powerful searching, browsing, and cross-referencing capabilities, including Open URL linking, with all entries classified by key topic, subject, place, people, and period For those institutions already subscribing to Blackwell Reference Online, it offers fully integrated and searchable content with the comprehensive Handbooks in Linguistics series

Book Word Stress

Download or read book Word Stress written by Harry van der Hulst and published by Cambridge University Press. This book was released on 2014-06-05 with total page 385 pages. Available in PDF, EPUB and Kindle. Book excerpt: A team of world-renowned phonologists present new perspectives on word stress, exploring stress as a phenomenon, data selection, and analysis.

Book Paribas  1872 1992

Download or read book Paribas 1872 1992 written by Eric Bussière and published by . This book was released on 1992 with total page 324 pages. Available in PDF, EPUB and Kindle. Book excerpt: