Download or read book Community Benefits and Repositioning written by John L. Crompton and published by . This book was released on 2007 with total page 188 pages. Available in PDF, EPUB and Kindle. Book excerpt: A guide on how to identify and quantify 19 community benefits that parks and recreation agencies must show to justify their budgets.

Download or read book Creating Community written by California Park and Recreation Society and published by Human Kinetics. This book was released on 2008 with total page 194 pages. Available in PDF, EPUB and Kindle. Book excerpt: Creating Community will help you position your department to increase your budget and reposition it as a key player in the community. You'll learn to implement a VIP action plan as created by the California Park & Recreation Society. You'll also learn to make a case for your programs by communicating your plan to policy makers and others.

Download or read book Parks and Recreation System Planning written by David Barth and published by Island Press. This book was released on 2020-07-21 with total page 298 pages. Available in PDF, EPUB and Kindle. Book excerpt: Parks and recreation systems have evolved in remarkable ways over the past two decades. No longer just playgrounds and ballfields, parks and open spaces have become recognized as essential green infrastructure with the potential to contribute to community resiliency and sustainability. To capitalize on this potential, the parks and recreation system planning process must evolve as well. In Parks and Recreation System Planning, David Barth provides a new, step-by-step approach to creating parks systems that generate greater economic, social, and environmental benefits. Barth first advocates that parks and recreation systems should no longer be regarded as isolated facilities, but as elements of an integrated public realm. Each space should be designed to generate multiple community benefits. Next, he presents a new approach for parks and recreation planning that is integrated into community-wide issues. Chapters outline each step—evaluating existing systems, implementing a carefully crafted plan, and more—necessary for creating a successful, adaptable system. Throughout the book, he describes initiatives that are creating more resilient, sustainable, and engaging parks and recreation facilities, drawing from his experience consulting in more than 100 communities across the U.S. Parks and Recreation System Planning meets the critical need to provide an up-to-date, comprehensive approach for planning parks and recreation systems across the country. This is essential reading for every parks and recreation professional, design professional, and public official who wants their community to thrive.

Download or read book Drug Repurposing and Repositioning written by Institute of Medicine and published by National Academies Press. This book was released on 2014-08-08 with total page 95 pages. Available in PDF, EPUB and Kindle. Book excerpt: Drug development can be time-consuming and expensive. Recent estimates suggest that, on average, it takes 10 years and at least $1 billion to bring a drug to market. Given the time and expense of developing drugs de novo, pharmaceutical companies have become increasingly interested in finding new uses for existing drugs - a process referred to as drug repurposing or repositioning. Historically, drug repurposing has been largely an unintentional, serendipitous process that took place when a drug was found to have an offtarget effect or a previously unrecognized on-target effect that could be used for identifying a new indication. Perhaps the most recognizable example of such a successful repositioning effort is sildenafil. Originally developed as an anti-hypertensive, sildenafil, marketed as Viagra and under other trade names, has been repurposed for the treatment of erectile dysfunction and pulmonary arterial hypertension. Viagra generated more than $2 billion worldwide in 2012 and has recently been studied for the treatment of heart failure. Given the widespread interest in drug repurposing, the Roundtable on Translating Genomic-Based Research for Health of the Institute of Medicine hosted a workshop on June 24, 2013, in Washington, DC, to assess the current landscape of drug repurposing activities in industry, academia, and government. Stakeholders, including government officials, pharmaceutical company representatives, academic researchers, regulators, funders, and patients, were invited to present their perspectives and to participate in workshop discussions. Drug Repurposing and Repositioning is the summary of that workshop. This report examines enabling tools and technology for drug repurposing; evaluates the business models and economic incentives for pursuing a repurposing approach; and discusses how genomic and genetic research could be positioned to better enable a drug repurposing paradigm.

Download or read book Small Town Economic Development written by Joaquin Jay Gonzalez III, and published by McFarland. This book was released on 2017-05-24 with total page 303 pages. Available in PDF, EPUB and Kindle. Book excerpt: We tend to associate small town economic development with the decline of the rural United States--empty houses, shuttered shops and rusting factories. A common diagnosis of sluggish small town recovery is their lack of lifestyle amenities that attract new residents and businesses. Yet many small towns have shown progress and potential in recent years. This collection of recent articles by experts presents stories of small-town America's struggle and describes innovations and practices behind successful revivals.

Download or read book Reengineering Community Development for the 21st Century written by Donna Fabiani and published by Routledge. This book was released on 2015-07-17 with total page 383 pages. Available in PDF, EPUB and Kindle. Book excerpt: This timely book takes a wide-angled look at how the field of community development is evolving in an era of reduced resources, changing priorities, privatization, competition, and performance management at the federal, state, and local government levels, as well as for non-profits and private sector entities. It shows how community development organizations and programs are offering many new services, entering into new partnerships, developing extensive networks, and attracting new and alternative sources of funding - and how, in the process, these organizations are becoming more innovative, leaner in their operations, more competitive, and much more effective than ever before.Students, researchers, and policy-makers will all appreciate the numerous policy examples from the local, state, and federal levels, including a wide range of developments in housing, transportation, smart growth, education, and crime prevention. "Reengineering Community Development for the 21st Century" is an invaluable source for insights into the latest developments in community development financing and performance management.

Download or read book Positioning Theory and Strategic Communication written by Melanie James and published by Routledge. This book was released on 2014-06-13 with total page 242 pages. Available in PDF, EPUB and Kindle. Book excerpt: In public relations, people talk about positioning an idea, a persona, a political ideal, an ideology – but what are they talking about? Why do some positions taken by organizations crystallize in the minds of audiences, while others fail? Whilst positioning is not something new in public relations, this book is the first to explicate what it involves, how it works and how to do it. This is the first in-depth exploration of the possibilities of Positioning Theory for the public relations field and it adds a new perspective to the growing body of multidisciplinary work in this rich theoretical area, moving the discussion away from the traditional communication plans of previous decades, which fail to accommodate the changing media and opinion landscapes. The author pulls together various strands of socio-cultural theory into an analytical framework, providing readers with a tool to analyse the organizational implications of public relations decisions, guiding strategic decision making through realistic scenario planning. This thought-provoking book provides an alternative path to studying communication in increasingly complex environments and as such, will be vital reading for researchers and educators, advanced communication and public relations students, and for senior public relations practitioners.

Download or read book Privatization in Practice written by Joaquin Jay Gonzalez III and published by McFarland. This book was released on 2016-07-14 with total page 249 pages. Available in PDF, EPUB and Kindle. Book excerpt: Cost efficiency was the initial goal of privatization--achieved in many cases but not consistently. Public services provided by the private sector were cheap in the beginning but became increasingly expensive, especially to low-income citizens. The lessons learned from early successes and failures gave birth to a new goal--effectiveness of services, as measured by accountable results. Government officials are not looking just for proven budget savings; they must also be concerned with the quality of public services and ultimately the happiness of citizens and communities. In its updated second edition, this collection of essays explores the good and the bad sides of privatization. Instructors considering this book for use in a course may request an examination copy here.

Download or read book Continuing the Journey to Reposition Culture and Cultural Context in Evaluation Theory and Practice written by Stafford Hood and published by IAP. This book was released on 2014-12-01 with total page 404 pages. Available in PDF, EPUB and Kindle. Book excerpt: Racial, ethnic, linguistic, and cultural diversity has become of global importance in places where many never would have imagined. Increasing diversity in the U.S., Europe, Africa, New Zealand, and Asia strongly suggests that a homogeneity-based focus is rapidly becoming an historical artifact. Therefore, culturally responsive evaluation (CRE) should no longer be viewed as a luxury or an option in our work as evaluators. The continued amplification of racial, ethnic, linguistic, and cultural diversity and awareness among the populations of the U.S. and other western nations insists that social science researchers and evaluators inextricably engage culturally responsive approaches in their work. It is unacceptable for most mainstream university evaluation programs, philanthropic agencies, training institutes sponsored by federal agencies, professional associations, and other entities to promote professional evaluation practices that do not attend to CRE. Our global demographics are a reality that can be appropriately described and studied within the context of complexity theory and theory of change (e.g., Stewart, 1991; Battram, 1999). And this perspective requires a distinct shift from “simple” linear cause-effect models and reductionist thinking to include more holistic and culturally responsive approaches. The development of policy that is meaningfully responsive to the needs of traditionally disenfranchised stakeholders and that also optimizes the use of limited resources (human, natural, and financial) is an extremely complex process. Fortunately, we are presently witnessing developments in methods, instruments, and statistical techniques that are mixed methods in their paradigm/designs and likely to be more effective in informing policymaking and decision-making. Culturally responsive evaluation is one such phenomenon that positions itself to be relevant in the context of dynamic international and national settings where policy and program decisions take place. One example of a response to address this dynamic and need is the newly established Center for Culturally Responsive Evaluation and Assessment (CREA) in the College of Education at the University of Illinois at Urbana-Champaign. CREA is an outgrowth of the collective work and commitments of a global community of scholars and practitioners who have contributed chapters to this edited volume. It is an international and interdisciplinary evaluation center that is grounded in the need for designing and conducting evaluations and assessments that embody cognitive, cultural, and interdisciplinary diversity so as to be actively responsive to culturally diverse communities and their aspirations. The Center’s purpose is to address questions, issues, theories, and practices related to CRE and culturally responsive educational assessment. Therefore, CREA can serve as a vehicle for our continuing discourse on culture and cultural context in evaluation and also as a point of dissemination for not only the work that is included in this edited volume, but for the subsequent work it will encourage.

Download or read book Kraus Recreation and Leisure in Modern Society written by Daniel D. McLean and published by Jones & Bartlett Learning. This book was released on 2008 with total page 422 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Eighth Edition Of This Classic Textbook Continues To Provide A Detailed Overview Of The History, Developments, And Current Trends In Leisure Studies. It Has Been Heavily Revised To Reflect Recent Societal Changes And The Challenges That Face The Leisure-Services Industry In The 21St Century. Students Will Learn How Trends Such As Dramatic Shifts In Population Make-Up, The Impact Of Technology, And Marketing Affect Leisure-Service Systems And The Recreation And Park Professions. To Reflect These Trends, The Text Focuses On Ten Different Types Of Organizations, Ranging From Nonprofit Community Organizations Or Armed Forces Recreation To Sports Management And Travel And Tourism Sponsors.

Download or read book REPOSITIONING Marketing in an Era of Competition Change and Crisis written by Jack Trout and published by McGraw Hill Professional. This book was released on 2009-10-30 with total page 225 pages. Available in PDF, EPUB and Kindle. Book excerpt: The book that completes Positioning . . . Thirty years ago, Jack Trout and Al Ries publishedtheir classic bestseller, Positioning: The Battle for YourMind—a book that revolutionized the world of marketing.But times have changed. Competition is fiercer.Consumers are savvier. Communications are faster. Andonce-successful companies are in crisis mode. Repositioning shows you how to adapt, compete—andsucceed—in today’s overcrowded marketplace. Globalmarketing expert Jack Trout has retooled his mosteffective positioning strategies—providing a must-havearsenal of proven marketing techniques specificallyredesigned for our current climate. With Repositioning,you can conquer the “3 Cs” of business: Competition,Change, and Crisis . . . BEAT THE COMPETITION: Challenge your rivals,differentiate your product, increase your value,and stand out in the crowd. CHANGE WITH THE TIMES: Use the latesttechnologies, communications, and multimediaresources to connect with your consumers. MANAGE A CRISIS: Cope with everything fromprofi t losses and rising costs to bad pressand PR nightmares. Even if your company is doing well, these cutting-edgemarketing observations can keep you on top of your gameand ahead of the pack. You’ll discover how expandingproduct lines may decrease your overall sales, why newbrand names often outsell established brands, and whyslashing prices is usually a bad idea. You’ll learn thedangers of attacking your competitors head-on—andthe value of emphasizing value. You’ll see how consumerscan have too many choices to pick from—and whatyou can do to make them pick your brand. Drawing from the latest research studies, consumer statistics,and business-news headlines, Trout reveals thehidden psychological motives that drive today’s market.Understanding the mindset of your consumers is halfthe battle. Winning in today’s world is often a matter ofrepositioning. It’s how you rethink the strategies you’vealways relied on. It’s how you regain the success you’veworked so hard for. It’s how you win the new battle ofthe mind.

Download or read book Obviously Awesome written by April Dunford and published by . This book was released on 2019-05-14 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: You know your product is awesome-but does anybody else? Successfully connecting your product with consumers isn't a matter of following trends, comparing yourself to the competition or trying to attract the widest customer base. So what is it? April Dunford, positioning guru and tech exec, is here to enlighten you.

Download or read book The Future of the Public s Health in the 21st Century written by Institute of Medicine and published by National Academies Press. This book was released on 2003-02-01 with total page 536 pages. Available in PDF, EPUB and Kindle. Book excerpt: The anthrax incidents following the 9/11 terrorist attacks put the spotlight on the nation's public health agencies, placing it under an unprecedented scrutiny that added new dimensions to the complex issues considered in this report. The Future of the Public's Health in the 21st Century reaffirms the vision of Healthy People 2010, and outlines a systems approach to assuring the nation's health in practice, research, and policy. This approach focuses on joining the unique resources and perspectives of diverse sectors and entities and challenges these groups to work in a concerted, strategic way to promote and protect the public's health. Focusing on diverse partnerships as the framework for public health, the book discusses: The need for a shift from an individual to a population-based approach in practice, research, policy, and community engagement. The status of the governmental public health infrastructure and what needs to be improved, including its interface with the health care delivery system. The roles nongovernment actors, such as academia, business, local communities and the media can play in creating a healthy nation. Providing an accessible analysis, this book will be important to public health policy-makers and practitioners, business and community leaders, health advocates, educators and journalists.

Download or read book Nature Sports written by Ricardo Melo and published by Taylor & Francis. This book was released on 2023-11-07 with total page 283 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book represents the first international collection that challenges current thinking and research in the emerging field of nature sport. Owing to its inherent connections with fields such as business, leisure, health, tourism, and education, this emerging field has attracted perspectives from a wide range of theoretical viewpoints – much of which are discussed within this collection. In simple terms nature sports refer to a group of sporting activities that predominantly take place in natural and rural areas. Participation can be both competitive and recreational, with the primary aim to work in relation to nature, where participants seek harmony rather than the quest to conquer it. Within this book, experts from around the globe consider the very essence of nature sport(s), including numerous practical examples of it in action, offering invaluable insights to those both familiar and new to the field. Driven by an increase in non-traditional sports, coupled with growing concerns about the environment, nature sports have experienced significant expansion and interest in both participation and academic debate. This book is a valuable resource for students and academics in fields such as alternative sports, alternative sport subcultures, sport philosophy, sport and social issues, ethics, and phenomenology. It is also a fascinating read for outdoor educators and practitioners. The chapters in this book were originally published as special issues in Annals of Leisure Research.

Download or read book Kraus Recreation and Leisure in Modern Society written by Daniel McLean and published by Jones & Bartlett Publishers. This book was released on 2011-02-09 with total page 482 pages. Available in PDF, EPUB and Kindle. Book excerpt: Focusing on ten different types of organizations-ranging from nonprofit community organizations and armed forces recreation to sports management and travel and tourism sponsors-this classic text is an invaluable resource for students considering a career in the recreation and leisure industry. --

Download or read book Enhancing the Visibility and Image of Transit in the United States and Canada written by Wirthlin Worldwide and published by Transportation Research Board. This book was released on 2000 with total page 380 pages. Available in PDF, EPUB and Kindle. Book excerpt: The report documents and presents how the image of transit can be strengthened by building on existing positive perceptions. The research provides a communications strategy to guide national, regional, and local efforts to enhance the image and visibility of transit in order to create a more positive and supportive environment.

Download or read book Introduction to Public Housing written by Maggie McCarty and published by Lulu.com. This book was released on 2015-10-18 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: This report serves as an introduction to the federal public housing program. It provides information on the history of the program, how it is administered and funded, and the characteristics of public housing properties and the households they serve. While it introduces current policy issues, a full analysis of those issues and discussion of current legislation is not included in this report.