Download or read book Common Sense Business written by Theodore Roosevelt Malloch and published by Simon and Schuster. This book was released on 2017-10-17 with total page 258 pages. Available in PDF, EPUB and Kindle. Book excerpt: “Has the potential to transform how all companies are run…Nothing could be more valuable!”—Mark Drewell, CEO, Globally Responsible Leadership Initiative (GRLI) From two of the world’s most successful business leaders comes Common-Sense Business—an accessible, actionable guide to better leadership, increased profits, and a more sustainable economic model predicated on prudence and socially conscious business. Common sense and prudence have long been among the guiding tenets of society, but in today’s economy they have been completely abandoned in the interest of blindly maximizing profits. Common-Sense Business shows that this current economic model is both detrimental and unsustainable, and that we must transform the global economy along the lines of common sense toward the common good. Ted Malloch, a thought leader and policy influencer in global economic strategy, and Whitney MacMillan, the former chairman and CEO of the world’s largest private corporation, draw on recent research, history’s greatest minds, and their own successes to explain that ethically driven business is both a moral and financial necessity. Inspired by Thomas Paine’s Common Sense, this work explains to readers in all walks of life that ethically driven business will lead to better long-term profits, larger customer bases and more positive customer relations, and a holistically improved business. This book is a must-read for business owners, entrepreneurs, students, and businessmen and women in all sectors of the economy.
Download or read book Digital Sense written by Travis Wright and published by John Wiley & Sons. This book was released on 2017-01-06 with total page 271 pages. Available in PDF, EPUB and Kindle. Book excerpt: Compete in the digital world with pragmatic strategies for success Digital Sense provides a complete playbook for organizations seeking a more engaged customer experience strategy. By reorganizing sales and marketing to compete in today's digital-first, omni-channel environment, you gain newfound talent and knowledge from the resources already at hand. This book provides two pragmatic frameworks for implementing and customizing a new marketing operating system at any size organization, with step-by-step roadmaps for optimizing your customer experience to gain a competitive advantage. The Experience Marketing Framework and the Social Business Strategy Framework break down proven methods for exceeding the expectations customers form throughout the entirety of the buying journey. Customizable for any industry, sector, or scale, these frameworks can help your organization leap to the front of the line. The evolution of marketing and sales demands a revolution in business strategy, but realizing the irrelevance of traditional methods doesn't necessarily mean knowing what comes next. This book shows you how to compete in today's market, with real-world frameworks for implementation. Optimize competitive advantage and customer experience Map strategy back to business objectives Engage customers with a pragmatic, proven marketing system Reorganize sales and marketing to fill talent and knowledge gaps Today's customer is savvy, with more options than ever before. It's critical to meet them where they are, and engagement is the cornerstone of any cohesive, effective strategy. The technological revolution has opened many doors for marketing and sales, but the key is knowing what lies behind each one—what works for your competitor may not be right for you. Digital Sense cuts through the crosstalk and confusion to give you a solid strategy for success.
Download or read book Common Sense Talent Management written by Steven T. Hunt and published by John Wiley & Sons. This book was released on 2014-01-22 with total page 471 pages. Available in PDF, EPUB and Kindle. Book excerpt: A comprehensive guide to using strategic HR methods to increase company performance. This book explains what strategic human resources means, how it differs from other HR activities, and why it is critical to business performance. It walks through key questions for designing, deploying and integrating different strategic HR processes including staffing, performance management, compensation, succession management, and development. The book also addresses the role of technology in strategic HR, and discusses how to get companies to support, adopt, and maintain effective strategic HR processes. The book includes dozens of illustrative examples of effective and ineffective strategic HR using stories drawn from a range of companies and industries.
Download or read book Teaching Common Sense written by Linda Kulman and published by Easton Studio Press, LLC. This book was released on 2016-06-07 with total page 212 pages. Available in PDF, EPUB and Kindle. Book excerpt: How is critical thinking taught? How will the next generation cope with an ever-changing and increasingly complex world? These are questions that the Grand Strategy program at Yale seeks to address. The Brady-Johnson Program in Grand Strategy seeks to revive the study and practice of grand strategy by devising methods to teach that subject at the graduate and undergraduate levels, by training future leaders to think about and implement grand strategies in imaginative and effective ways, and by organizing public events that emphasize the importance of grand strategy. The program defines “grand strategy” as a comprehensive plan of action, based on the calculated relationship of means to large ends. Never an exact science, grand strategy requires constant reassessment and adjustment. Flexibility is key. Traditionally believed to belong to and best-developed in the politico-military and governmental realms, the concept of grand strategy applies—and ISS believes is essential—to a broad spectrum of human activities, not least those of international institutions, non-governmental organizations, and private businesses and corporations. For fifteen years, the Grand Strategy program has been cultivating leadership skills of undergraduates and graduate students of Yale University. In Linda Kulman’s compelling book, we learn about this remarkable program from the inside, sharing the stress of the “murder boards,” the revelation of applying the classics to current geopolitical situations, and the crucial importance of fast decision-making under duress. Teaching Common Sense weaves together on-site reporting, archival research, and original survey data into an intellectual history of the Grand Strategy program.
Download or read book Uncommon Sense Common Nonsense written by Jules Goddard and published by Profile Books. This book was released on 2012-05-03 with total page 255 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is a book for managers who know that their organisations are stuck in a mindset that thrives on fashionable business theories that are no more than folk wisdom, and whose so-called strategies that are little more than banal wish lists. It puts forward the notion that the application of uncommon sense - thinking or acting differently from other organisations in a way that makes unusual sense - is the secret to competitive success. For those who want to succeed and stand out from the herd this book is a beacon of uncommon sense and a timely antidote to managerial humbug.
Download or read book Common Stocks and Common Sense written by Edgar Wachenheim, III and published by John Wiley & Sons. This book was released on 2016-03-25 with total page 140 pages. Available in PDF, EPUB and Kindle. Book excerpt: Deep insight and candid discussion from one of Wall Street's best investors Common Stocks and Common Sense provides detailed insight into common stock investing, using a case-study approach based on real-world investments. Author Edgar Wachenheim is the 28-year CEO of Greenhaven Associates, boasting an average annual portfolio comparable to Warren Buffet's. In this book, he shares his knowledge and experiences by providing detailed analyses of actual investments made by himself and other investors. The discussion covers the entire investment process, including the softer, human side, with candid insight into the joys and frustrations, intensities and pressures, and risks and uncertainties. The unique emphasis on behavioral economics and real-world cases set this book apart from the herd—but it's Wachenheim himself and his deeply-examined perspective that elevates the book beyond a mere investing guide. Between 1990 and 2014, a typical portfolio managed by Wachenheim enjoyed an average annual return in excess of 18%, achieved using relatively conservative stocks and no financial leverage. As a proponent of evidence and example, his analysis of real cases serve as a valuable education for anyone looking to improve their own investment practices. Understand investment through the lens of a Wall Street leader Dig into the details of real-world common stock investing Learn how to invest creatively and minimize risk Go beyond theory to study strategy on a case-by-case basis Investment principles and strategies are easy to find—entire libraries have been written about theories and methods and what 'should' happen. But this book goes beyond the typical guide to show you how these ideas are applied in the real world—and what actually happened. Investors seeking real insight, real expertise, and a proven track record will find Common Stocks and Common Sense a uniquely useful resource.
Download or read book Common Sense Income Strategies written by Michael Eastham and published by Advisor's Academy Press. This book was released on 2017-04-25 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Common-sense, purpose-based investing for your retirement with steps and strategies to help you. This book begins with the idea that when we reach the age of 50, we need to change from a portfolio filled with stocks and growth investment strategies to step-by-step strategies to build out your retirement income. Eastham's book is based on the golden rules of reality-based investing; complete with helpful tips to help you reach your retirement goals.
Download or read book A Wealth of Common Sense written by Ben Carlson and published by John Wiley & Sons. This book was released on 2015-06-22 with total page 231 pages. Available in PDF, EPUB and Kindle. Book excerpt: A simple guide to a smarter strategy for the individual investor A Wealth of Common Sense sheds a refreshing light on investing, and shows you how a simplicity-based framework can lead to better investment decisions. The financial market is a complex system, but that doesn't mean it requires a complex strategy; in fact, this false premise is the driving force behind many investors' market "mistakes." Information is important, but understanding and perspective are the keys to better decision-making. This book describes the proper way to view the markets and your portfolio, and show you the simple strategies that make investing more profitable, less confusing, and less time-consuming. Without the burden of short-term performance benchmarks, individual investors have the advantage of focusing on the long view, and the freedom to construct the kind of portfolio that will serve their investment goals best. This book proves how complex strategies essentially waste these advantages, and provides an alternative game plan for those ready to simplify. Complexity is often used as a mechanism for talking investors into unnecessary purchases, when all most need is a deeper understanding of conventional options. This book explains which issues you actually should pay attention to, and which ones are simply used for an illusion of intelligence and control. Keep up with—or beat—professional money managers Exploit stock market volatility to your utmost advantage Learn where advisors and consultants fit into smart strategy Build a portfolio that makes sense for your particular situation You don't have to outsmart the market if you can simply outperform it. Cut through the confusion and noise and focus on what actually matters. A Wealth of Common Sense clears the air, and gives you the insight you need to become a smarter, more successful investor.
Download or read book Common Sense Rules written by Deborah Meaden and published by Random House. This book was released on 2010-07-01 with total page 227 pages. Available in PDF, EPUB and Kindle. Book excerpt: Deborah Meaden is known to millions for her straight-talking, no-nonsense approach on BBC2's Dragons' Den, and in Common Sense Rules she shares insights and observations gleaned from a life lived in business. Some of them come from witnessing the successes - and the failures - of others. Many more, though, are drawn from her own business ventures. She shows, for example, how an early stint in a holiday park gave her a crash course in customer relations. She frankly and honestly analyses why her first enterprise, which started so promisingly, turned sour. And she explains why turning down a multimillion-pound offer for her chain of holiday parks was the best decision she ever made. As direct and to-the-point on the page as she is in the Den, Deborah Meaden is a superbly clear-sighted and experienced observer of business success, and her book is guaranteed both to inform and inspire.
Download or read book Creating Magic written by Lee Cockerell and published by Crown Currency. This book was released on 2008-10-14 with total page 290 pages. Available in PDF, EPUB and Kindle. Book excerpt: “It’s not the magic that makes it work; it’s the way we work that makes it magic.” The secret for creating “magic” in our careers, our organizations, and our lives is simple: outstanding leadership—the kind that inspires employees, delights customers, and achieves extraordinary business results. No one knows more about this kind of leadership than Lee Cockerell, the man who ran Walt Disney World® Resort operations for over a decade. And in Creating Magic, he shares the leadership principles that not only guided his own journey from a poor farm boy in Oklahoma to the head of operations for a multibillion dollar enterprise, but that also soon came to form the cultural bedrock of the world’s number one vacation destination. But as Lee demonstrates, great leadership isn’t about mastering impossibly complex management theories. We can all become outstanding leaders by following the ten practical, common sense strategies outlined in this remarkable book. As straightforward as they are profound, these leadership lessons include: Everyone is important. Make your people your brand. Burn the free fuel: appreciation, recognition, and encouragement. Give people a purpose, not just a job. Combining surprising business wisdom with insightful and entertaining stories from Lee’s four decades on the front lines of some of the world’s best-run companies, Creating Magic shows all of us – from small business owners to managers at every level – how to become better leaders by infusing quality, character, courage, enthusiasm, and integrity into our workplace and into our lives.
Download or read book Business Strategy written by The Economist and published by The Economist. This book was released on 2015-05-26 with total page 321 pages. Available in PDF, EPUB and Kindle. Book excerpt: The effectiveness of a good strategy well implemented determines a business' future success or failure. Yet history is full of strategic decisions, big and small, that were ill-conceived, poorly organized and consequently disastrous. This updated guide looks at the whole process of strategic decision-making, from vision, forecasting, and resource allocation, through to implementation and innovation. Strategy is about understanding where you are now, where you are heading and how you will get there. There is no room for timidity or confusion. Although the CEO and the board decide a company's overall direction, it is the managers at all levels of the organization who will determine how the vision can be transformed into action. In short, everyone is involved in strategy. But getting it right involves difficult choices: which customers to target, what products to offer, and the best way to keep costs low and service high. And constantly changing business conditions inevitably bring risks. Even after business strategy has been developed, a company must remain nimble and alert to change, and view strategy as an ongoing and evolving process. The message of this guide is simple: strategy matters, and getting it right is fundamental to business success.
Download or read book Common Sense Business written by Mark Zarr and published by Mark A. Zarr. This book was released on 2012-09-13 with total page 117 pages. Available in PDF, EPUB and Kindle. Book excerpt: I am fed up with people making the world more complicated than it really is. Egos, me-first mentalities, and unrealistic expectations all get in the way of our success. We make things complicated because we want the attention gained from pretending to be experts. We put superficial standards on everything we do. Why? Because we thrive off of the "high road" mentality. Where have all these complications we added to our lives and our businesses gotten us? We have a failing economy, failing social structure, thousands of unprepared young people, and lives so hectic that we all die by the age of 65 from stress-induced heart attacks. If you ask me, I think it's time we simplify a few things. We don't need complications; we need common sense. We have justified our "standards of excellence" while forsaking the simple and natural rules provided by our own God-given common sense. We no longer recognize what is true and false. We only recognize what we believe to be true or false. We convince ourselves that life is hard, that business is complicated, and that only the very best and well educated will succeed. I see things differently. After years of studying and practicing business, I have begun to realize that those with the most success, those with the best lives we all want to emulate all have one thing in common: they have found a way to simplify what they do. Success comes from peeling away the complicated structures, ego-driven, "I'm an expert" mentality, and sophisticated expectations of how things ought to be. Success is about finding the easiest, most efficient means of accomplishing a task or goal. True success is about having the time to enjoy life, the freedom to treat others fairly, and the opportunity to make a difference in everything that we do. Common sense tells us that the shortest distance between any point is a straight line. Common sense tells us that effectiveness comes from finding the simplest way of doing something. Common sense has a lot to tell us. In fact, it can teach us everything we need to know about life, business, and success. Are you ready to learn why the finer things in life are the simplest things? Come with me as we journey to discover how simply applying some common sense to our lives can change the world.
Download or read book Every Family s Business written by Thomas William Deans and published by . This book was released on 2009 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Common Sense written by Sophia Rosenfeld and published by Harvard University Press. This book was released on 2011 with total page 362 pages. Available in PDF, EPUB and Kindle. Book excerpt: Common sense has always been a cornerstone of American politics. In 1776, Tom Paine’s vital pamphlet with that title sparked the American Revolution. And today, common sense—the wisdom of ordinary people, knowledge so self-evident that it is beyond debate—remains a powerful political ideal, utilized alike by George W. Bush’s aw-shucks articulations and Barack Obama’s down-to-earth reasonableness. But far from self-evident is where our faith in common sense comes from and how its populist logic has shaped modern democracy. Common Sense: A Political History is the first book to explore this essential political phenomenon. The story begins in the aftermath of England’s Glorious Revolution, when common sense first became a political ideal worth struggling over. Sophia Rosenfeld’s accessible and insightful account then wends its way across two continents and multiple centuries, revealing the remarkable individuals who appropriated the old, seemingly universal idea of common sense and the new strategic uses they made of it. Paine may have boasted that common sense is always on the side of the people and opposed to the rule of kings, but Rosenfeld demonstrates that common sense has been used to foster demagoguery and exclusivity as well as popular sovereignty. She provides a new account of the transatlantic Enlightenment and the Age of Revolutions, and offers a fresh reading on what the eighteenth century bequeathed to the political ferment of our own time. Far from commonsensical, the history of common sense turns out to be rife with paradox and surprise.
Download or read book Business Cases That Mean Business written by Jim Maholic and published by CreateSpace. This book was released on 2013-05-01 with total page 400 pages. Available in PDF, EPUB and Kindle. Book excerpt: Recommended by CIO Magazine as one of 12 books "Worth Reading" in 2013. Bronze Medal winner - 2014 Axiom Business Book Awards Kirkus Book Reviews writes, "Maholic lays out the best way to analyze large scale IT projects. ... this helpful tool will increase readers' confidence and competence in building business cases." Business Cases that Mean Business steps through the process of identifying, calculating and communicating the value of your upcoming capital project. The book achieves this using the easy-to-follow H.E.A.R. method, which guides you through the creation of a sound hypothesis, the process of gathering the right evidence from the right people, techniques for analyzing and organizing that evidence, and guidance in packaging your recommendation into a credible, compelling business case. Business Cases that Mean Business is much more than a theoretical approach to business cases. Mr. Maholic brings his years of experience as a CIO and IT strategist in a manner that highlights practical methods for developing and presenting a successful business case. In the book you'll find examples from real business cases and, maybe most beneficial, you'll learn why certain business case approaches succeed and why other ones fail. Topics such as negotiating the value of benefits, classifying benefits in understandable terms to gain easier approval and a solid, tested checklist for successful business cases makes the book the complete business case primer. To ensure that readers are equipped to identify and quantify the value of certain benefits, a rich Appendix is included which shows, step-by-step, how to compute common financial benefits for revenue growth, expense control and working capital optimization. If you need to prepare and present a sound business case to an executive audience, this book is for you.
Download or read book Common Sense Selling written by Jim Dunn and published by . This book was released on 2004-04 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Common Sense Business written by Steve Gottry and published by Harper Collins. This book was released on 2009-10-13 with total page 371 pages. Available in PDF, EPUB and Kindle. Book excerpt: Do you own or plan to own a small business? Do you work for a small business and desire to better understand your boss? Do you know someone who owns a business and wants to be stronger, more focused, and more successful? This is the book for you. The truth is that many business books offer a lot of wonderful sounding theories, but they have little practical application in the real world of small business. Common Sense Business is full of life-and-death ideas. Follow Steve Gottry's advice and your business will live and thrive. Ignore it and your business could founder or die. Benefit from Gottry's experience as an entrepreneur who grew a hugely successful media agency, experienced a harrowing business failure, then rebounded with a new business and a fresh start on life. Common Sense Business tells you how to succeed throughout every phase of the small business life cycle -- from starting to operating, growing, and even closing down a business. No matter the state of the economy or the maturity of your business, you will find winning solutions to the questions and situations you face every day. Steve Gottry will help you understand yourself; your employees, customers, and vendors; and how people come together to form a successful business. You will learn how to maximize your business's assets and how to ward off those threats that could eat away at your resources and peace of mind, including debt, sloppiness, addiction, and fear. Warm, honest, funny, and factual, entrepreneur Steve Gottry tells the whole truth about successfully managing a business through good times and bad.
