Download or read book Cognitive Responses in Persuasion written by Richard Petty and published by Psychology Press. This book was released on 2014-06-17 with total page 489 pages. Available in PDF, EPUB and Kindle. Book excerpt: First published in 1982. This collaborative product of leading contributors seeks to update information on the psychology of attitudes, attitude change, and persuasion. Social psychologists have invested almost exclusively in the strategies of theory-testing in the laboratory in contrast with qualitative or clinical observation, and the present book both exemplifies and reaps the products of this mainstream tradition of experimental social psychology. It represents experimental social psychology at its best. It does not try to establish contact with the content-oriented strategies of survey research, which have developed in regrettable independence of the laboratory study of persuasion processes.
Download or read book Cognitive Responses and Attitude Change written by Daniel J. Bretl and published by . This book was released on 1988 with total page 230 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Attitudes and Attitude Change written by Tobias Vogel and published by Psychology Press. This book was released on 2016-04-14 with total page 398 pages. Available in PDF, EPUB and Kindle. Book excerpt: Attitudes have been a central topic in social psychology from its early beginnings. But what exactly are attitudes, where do they come from, and how can they be modified? The overall aim of Attitudes and Attitude Change is to provide students with a comprehensive and accessible introduction to these basic issues in the psychological study of attitudes. In four parts, readers learn about how attitudes can be measured, how attitudes are shaped in the course of life, how they are changed by other people, and finally, how attitudes in turn affect our thoughts and behavior. This completely revised and updated second edition covers many recent developments and reports cutting-edge research while also addressing the classic findings and theories that advanced the field. In addition to integrating the newly emerged topics of implicit attitudes and recent models regarding the coexistence of explicit and implicit attitudes, this edition also adds chapters on social influence and resistance to persuasion. This comprehensive and user-friendly book carefully balances theoretical underpinnings and empirical findings with applied examples to enable readers to use the insights of attitude research for practical applications. Critical discussions also instigate readers to develop their own thinking on key topics.
Download or read book Attitudes and Attitude Change written by Tobias Vogel and published by Psychology Press. This book was released on 2014-03-18 with total page 308 pages. Available in PDF, EPUB and Kindle. Book excerpt: Providing the student with a comprehensive and accessible introduction to the basic issues in the psychological study of attitudes, this book includes topics such as attitude formation and change, functions of attitudes and attitude measurement.
Download or read book The Psychology of Attitudes and Attitude Change written by Gregory R. Maio and published by SAGE. This book was released on 2018-10-27 with total page 642 pages. Available in PDF, EPUB and Kindle. Book excerpt: This third edition explores the scientific methods that are used to better understand attitudes and how they change, updated to reflect the flurry of research activity in this dynamic subject over the past few years. Providing the fundamental concepts for understanding attitudes, with a balanced consideration of all approaches, the book pulls together many diverse threads from research across the world. Key features: Research highlights illustrate interesting and important case studies and their findings Recap ′What we have learned′ and ′What do you think?′ questions at the end of chapters get students thinking Key terms and a glossary help students get up to speed with terminology Even more international in scope – with research drawn from many countries and a stronger European perspective New research in areas such as hypocrisy, persuasion, matching and evaluative conditioning has been considered and included, showing the flourishing nature of this subject area Online resources including multiple choice questions, journal articles and flashcards for students, and PowerPoint slides and essay questions for lecturers to use for teaching ideas, available at study.sagepub.com/psychofattitudes3e
Download or read book The Psychology of Attitudes and Attitude Change written by Greg Maio and published by SAGE. This book was released on 2015-01-30 with total page 570 pages. Available in PDF, EPUB and Kindle. Book excerpt: What are your attitudes on climate change? Do you have opinions on how political parties should be funded? Or indeed, celebrity misadventure? Written by two world-leading academics in the field of attitudes research, this textbook gets to the very heart of this fascinating and far-reaching field. In the 2nd Edition, Greg Maio and Geoffrey Haddock expand on how scientific methods have been used to better understand attitudes and how they change, with updates to reflect the most recent findings. With the aid of a few helpful metaphors, the text provides readers with a grasp of the fundamental concepts for understanding attitudes and an appreciation of the scientific challenges that lay ahead. With plenty of learning aids to help with revision and a new companion website, this textbook is a valuable resource for anyone interested in learning or teaching about attitudes. Key features of the new edition: Key Terms, Key Points and a Glossary Research Highlights that illustrate interesting and important case studies and their findings Useful recaps of ′What we have learned′ and ′What do you think?′ questions at the end of chapters to get students thinking A new Companion Website (study.sagepub.com/maiohaddock) with useful material for both instructors and students
Download or read book The Science of Attitudes written by Joel Cooper and published by Routledge. This book was released on 2015-09-16 with total page 393 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Science of Attitudes is the first book to integrate classic and modern research in the field of attitudes at a scholarly level. Designed primarily for advanced undergraduates and graduate students, the presentation of research will also be useful for current scholars in all disciplines who are interested in how attitudes are formed and changed. The treatment of attitudes is both thorough and unique, taking a historical approach while simultaneously highlighting contemporary views and controversies. The book traces attitudes research from the inception of scientific study following World War II to the issues and methods of research that are prominent features of today’s research. Researchers in the field of attitudes will be particularly interested in classic and modern research on the organization, structure, strength and function of attitudes. Researchers in the field of persuasion will be particularly interested in work on attitude change focusing on propositional and associative learning, metacognition and dynamic theories of dissonance, balance and reactance. The book is designed to present the integration of the properties of the attitude with the dynamic considerations of attitude change. The Science of Attitudes is also the first book on attitudes to devote entire chapters to work on implicit measurements, resistance to persuasion, and social neuroscience.
Download or read book Attention Attitude and Affect in Response To Advertising written by Eddie M. Clark and published by Psychology Press. This book was released on 2019-10-25 with total page 339 pages. Available in PDF, EPUB and Kindle. Book excerpt: Linked from the days of their origins, psychology and advertising developed as independent disciplines at almost the same time in the late nineteenth century. Providing an important arena in which psychologists have tested methods and theories, advertising has been a stimulus for research and development in such diverse specialties as learning and behavioral decision theory, psychometrics, perception, and social and mathematical psychology. Psychology, in turn, has contributed a wide assortment of tools, theories, and techniques to the practice of advertising. These contributions have found their place in virtually all areas of advertising practice -- stimulating creativity, evaluating the creative product, and informing the scheduling of media. Purposely eclectic, this volume presents new issues in consumer psychology and advertising such as the relationship between gender differences, cortical organization and advertising; new approaches to old issues such as attention as an epiphenomenon, and meta-analysis of comparative advertising research; and new applications of consumer psychology to other fields such as examining health behavior as consumer behavior, affect and political advertising, and the relationship between advertising and eating disorders. This volume is the result of the Sixth Annual Advertising and Consumer Behavior Conference, which was designed to bring together researchers and practitioners from both psychology and advertising. Chapter contributions are made by professionals in advertising and marketing, professors in psychology and marketing departments, and psychologists who consult for advertising and marketing organizations. Thus, the chapters represent a microcosm of the type of interaction that has characterized the interface of psychology and advertising for more than a hundred years.
Download or read book Psychological Foundations of Attitudes written by Anthony G. Greenwald and published by Academic Press. This book was released on 2013-09-24 with total page 432 pages. Available in PDF, EPUB and Kindle. Book excerpt: Psychological Foundations of Attitudes presents various approaches and theories about attitudes. The book opens with a chapter on the development of attitude theory from 1930 to 1950. This is followed by separate chapters on the principles of the attitude-reinforcer-discriminative system; a systematic test of a learning theory analysis of interpersonal attraction; a "spread of effect" in attitude formation; Hullian learning theory; and possible origins of learned attitudinal cognitions. Subsequent chapters deal with mechanisms through which attitudes can function as both independent and dependent variables in the attitude-behavior link; and the problem of how people go about applying a summary label to their attitudes and the reciprocal effects that rating has on the content of attitude. The final chapters discuss a commodity theory that relates selective social communication to value formation; the freedoms there are in regard to attitudes; attitude change occasioned by actions which are discrepant from one's previously existing attitudes or values; and the conflict-theory approach to attitude change.
Download or read book Attitude Change written by Peter Suedfeld and published by Routledge. This book was released on 2017-09-08 with total page 266 pages. Available in PDF, EPUB and Kindle. Book excerpt: What are attitudes and how are they modified? The many opposing theories to answer this question reflects not only the complexity but also the importance of the field. A central concern of social psychology, attitude change is also relevant to the study of human behavior in general, and a matter of major significance to the world outside the laboratory. Valid and useful theories of attitude change are thus of far-reaching consequence. At the same time, the richness and flexibility of attitude structures and the numerous methodological problems involved in studying them make the development of a definitive theory difficult, if not impossible. For these reasons many explanations have been offered but none have been greatly accepted. The essays included here give voice to a broad sampling of these competing viewpoints. For years attention has been directed mostly to the individual's need to maintain harmony within him, and several of the authors focus on this concept. Cognitive dissonance theory is evaluated in particular detail. Ideas derived from other areas of psychology and attitude change theories based on learning, perception, and cognitive motivation are also well represented in this volume. In his introduction, Suedfeld evaluates these major approaches as well as several less well-known alternatives. In weighing the strengths and weaknesses of each system he considers the limits of the applications of the various theories and the problems the theorists face. This book will be welcomed in a variety of undergraduate and graduate courses, and by scholars and educated laymen seeking information on the current state of knowledge in this field.
Download or read book Attitudes And Persuasion written by Richard E Petty and published by Routledge. This book was released on 2018-02-20 with total page 403 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book provides a needed survey of a truly remarkable number of different theoretical approaches to the related phenomena of attitude and belief change. It focuses on variable perspective theory which is far more deserving of attention than the present level of research activity.
Download or read book The Illusion of Attitude Change written by J. M. Nuttin and published by Leuven University Press. This book was released on 1996 with total page 260 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book The Psychology of Attitudes and Attitude Change written by Greg Maio and published by SAGE. This book was released on 2015-01-30 with total page 369 pages. Available in PDF, EPUB and Kindle. Book excerpt: What are your attitudes on climate change? Do you have opinions on how political parties should be funded? Or indeed, celebrity misadventure? Written by two world-leading academics in the field of attitudes research, this textbook gets to the very heart of this fascinating and far-reaching field. In the 2nd Edition, Greg Maio and Geoffrey Haddock expand on how scientific methods have been used to better understand attitudes and how they change, with updates to reflect the most recent findings. With the aid of a few helpful metaphors, the text provides readers with a grasp of the fundamental concepts for understanding attitudes and an appreciation of the scientific challenges that lay ahead. With plenty of learning aids to help with revision and a new companion website, this textbook is a valuable resource for anyone interested in learning or teaching about attitudes. Key features of the new edition: Key Terms, Key Points and a Glossary Research Highlights that illustrate interesting and important case studies and their findings Useful recaps of ′What we have learned′ and ′What do you think?′ questions at the end of chapters to get students thinking A new Companion Website (study.sagepub.com/maiohaddock) with useful material for both instructors and students
Download or read book The Impact of Argumentativeness and Cynicism on Cognitive Response and Attitude Change written by Dean Chris Kazoleas and published by . This book was released on 1992 with total page 172 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Cognitive Responses in Persuasion written by Richard Petty and published by Psychology Press. This book was released on 2014-06-17 with total page 490 pages. Available in PDF, EPUB and Kindle. Book excerpt: First published in 1982. This collaborative product of leading contributors seeks to update information on the psychology of attitudes, attitude change, and persuasion. Social psychologists have invested almost exclusively in the strategies of theory-testing in the laboratory in contrast with qualitative or clinical observation, and the present book both exemplifies and reaps the products of this mainstream tradition of experimental social psychology. It represents experimental social psychology at its best. It does not try to establish contact with the content-oriented strategies of survey research, which have developed in regrettable independence of the laboratory study of persuasion processes.
Download or read book A Cognitive Analysis of Attitudes and Attitude Change written by Daniel F. Schmidt and published by . This book was released on 1983 with total page 130 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Attitudinal Effects of Advertising written by Peter L. Wright and published by . This book was released on 1972 with total page 100 pages. Available in PDF, EPUB and Kindle. Book excerpt:
