Download or read book Chiropractic Patient Attraction Systems written by Jon Nare and published by Createspace Independent Publishing Platform. This book was released on 2018-06-28 with total page 132 pages. Available in PDF, EPUB and Kindle. Book excerpt: If you have been sitting on the fence trying to figure out how you can use brand new marketing tools like Facebook, Twitter, YouTube, tablets and smartphones to get more patients into your chiropractic practice, then the fact that massive success in your chiropractic practice is closer now than it's ever been, should have you excited. In fact, the current state of the economy we find ourselves in, is the perfect storm for chiropractors who are nimble and willing to ride the wave. However, taking advantage of this new economy comes with one requirement: You must take action now. In this book, I have compiled dozens of marketing strategies that successful chiropractors are using right now to consistently break sales and revenue records month after month. None of these strategies are untested theoretical ideas that haven't seen the light of day. Each marketing strategy and system has been painstakingly applied and leveraged to produce tens of thousands of dollars in profits each and every week, in every type of chiropractic practice imaginable. I have included the information you will want to know in order to effectively market your chiropractic practice, but more importantly, I have included the information that you will NEED to know to avoid wasting tens of thousands on useless marketing strategies, ineffective advertising and expensive marketing mistakes.
Download or read book The Remarkable Practice written by Stephen Franson and published by . This book was released on 2019-10-09 with total page 198 pages. Available in PDF, EPUB and Kindle. Book excerpt: Too many doctors spend their careers dedicated to building a busy practice at the expense of their own health, happiness, marriage, or children. What they don't realize is that they've built a job instead of a business, and now, that job owns them. This book is the blueprint for chiropractors who want to create a Remarkable Practice as part of a Remarkable Life--not instead of one. It's for the chiropractor who wants to make a bigger impact (and a bigger income) through leverage, not brute force. Inside you'll discover the proven Remarkable Systems for the core four functions of the chiropractic business: Attraction (marketing), Conversion (sales), Retention (service), and Team Building. If you're ready to turn your practice into a business and transform yourself from Owner Operator to CEO, this book is for you.
Download or read book New Patients Every Day written by Dennis Perman and published by Sexual Wellness Press. This book was released on 2015-11-05 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: I'm excited to share with you the distilled wisdom of over 35,000 hours of distinctions on how to fill your practice with the highest quality new patients imaginable. I have been coaching chiropractors and wellness professionals for twenty-seven years, and the most common question I get asked is, "How do I get more new patients?" This book offers a series of systems to help every doctor get as many new patients as desired--indeed, new patients every day. Now, why don't we already get all the new patients we want? The problem is not a lack of new patients. I mean, when you walk down your street, 90% of the people you see are not under chiropractic care, and 99% are not under your care. So, there's certainly no shortage of new patients. There must be something else going on. My observations, both real-time in the trenches and behind the scenes with thousands of doctors in coaching sessions, have led me to design specific systems that, when implemented properly, should help you develop exactly the practice you want, not only with the number of new patients you prefer, but the kind of new patients that you love to take care of. Why don't chiropractors already know this? It's because we usually think, if I just had more new patients, that would be the answer. But new patients don't exist in a vacuum. New patients are part of an entire system. Your practice has dynamics that determine whether or not you can attract new patients, and whether or not you have room to accept and properly serve the new patients you do attract. Throughout these pages, we're going to be discussing every aspect of generating new patients. What do you have to do in order to get the kind of new patients you especially want? How do you market for them, how do you engage them, how do you get agreement with them so they get the service they need? And what are the characteristic habit patterns of the best new patient getters? Once you have this material under your belt, you should be able to create exactly the practice you desire--not just the volume and the income, but the kind of patients you love taking care of. As I said, ideal new patients don't exist in a vacuum. Ideal new patients are part of a system. The purpose of the first chapter of this book is to present the basic fundamental system that determines how likely it is that you will attract new patients, and how ready you are to accept them. Once you understand these foundational concepts, you're ready to learn about the six methods of generating new patients. The next six chapters each address a major category of new patient attraction strategy: referrals, networking with professionals, public speaking, promotions, Internet marketing, and back-end fronting, which means displaying other valuable health and wellness products and services you recommend so you can reach new people seeking those solutions. Each of these chapters includes not only specific strategies, but also tools and techniques of personal growth and communication that will help you improve your results. The final chapter puts all the material together to build a new patient machine, to attract as many high-quality new patients as you want. The end product is that you can attract one or more new patients every day. Or at whatever rate you desire. There's a way to get there, and it's based on the interplay between two natural laws, capacity and attraction--master these universal principles, and you can grow any size practice you want. Dennis Perman, DC, August 2015
Download or read book The Remarkable Practice written by Dr. Stephen Franson and published by . This book was released on 2019 with total page 188 pages. Available in PDF, EPUB and Kindle. Book excerpt: Too many doctors spend their careers dedicated to building a busy practice at the expense of their own health, happiness, marriage, or children. What they don't realize is that they've built a job instead of a business, and now, that job owns them. This book is the blueprint for chiropractors who want to create a Remarkable Practice as part of a Remarkable Life--not instead of one. It's for the chiropractor who wants to make a bigger impact (and a bigger income) through leverage, not brute force. Inside you'll discover the proven Remarkable Systems for the core four functions of the chiropractic business: Attraction (marketing), Conversion (sales), Retention (service), and Team Building. If you're ready to turn your practice into a business and transform yourself from Owner Operator to CEO, this book is for you.
Download or read book The Religion of Chiropractic written by Holly Folk and published by UNC Press Books. This book was released on 2017-03-13 with total page 366 pages. Available in PDF, EPUB and Kindle. Book excerpt: Chiropractic is by far the most common form of alternative medicine in the United States today, but its fascinating origins stretch back to the battles between science and religion in the nineteenth century. At the center of the story are chiropractic's colorful founders, D. D. Palmer and his son, B. J. Palmer, of Davenport, Iowa, where in 1897 they established the Palmer College of Chiropractic. Holly Folk shows how the Palmers' system depicted chiropractic as a conduit for both material and spiritualized versions of a "vital principle," reflecting popular contemporary therapies and nineteenth-century metaphysical beliefs, including the idea that the spine was home to occult forces. The creation of chiropractic, and other Progressive-era versions of alternative medicine, happened at a time when the relationship between science and religion took on an urgent, increasingly competitive tinge. Many remarkable people, including the Palmers, undertook highly personal reinterpretations of their physical and spiritual worlds. In this context, Folk reframes alternative medicine and spirituality as a type of populist intellectual culture in which ideologies about the body comprise a highly appealing form of cultural resistance.
Download or read book The Practice Success Blueprint written by Will Ezell and published by . This book was released on 2015-06-30 with total page 320 pages. Available in PDF, EPUB and Kindle. Book excerpt: Do you REALLY know how to grow your practice to a million dollar-plus / year??Are you sick and tired of being "MISed" - MIStreated, MISunderstood, MISbelieved and MISpaid, and want to stop it right now?If so, then this may be exactly "what the doctor ordered". The strategies are easy to implement - even if you feel uncomfortable about business or marketing. Don't miss these critical points:o PRACTICE KILLERS - Why and how many Chiropractic practices in America are in a horribly precarious situation, and how to prevent any of this from happening to you and your practice. Chapter 24o MINDSET - A scientifically proven way to ACHIEVE YOUR GOALS. So easy a 3rd grader can do it! Chapter 26o MARKETING - The BIGGEST MISTAKE most Chiropractors make when marketing their practice, and exactly how to AVOID making that mistake (including examples). Chapter 11o MESSAGE - The ABSOLUTE 4 THINGS EVERY PATIENT WANTS TO KNOW (and why you shouldn't make them ask). Chapter 12o REACTIVATIONS - One easy way to double patient reactivations - literally overnight. This one innovative technique added $100,000 additional income to a practice! Chapter 7o GUARANTEES - 5 absolute guarantees you can give to every patient - Guarantees that your competition can't or won't. Chapter 8o ADVERTISING - Actual Case Study: How a $5,000 advertising investment turned into $240,000 in 120 days. Chapter 13o PATIENT ATTRACTION - 10 SUPER SUCCESSFUL lessons from Starbucks that we can easily apply to our practices. Chapter 27o PROMOTING YOUR PRACTICE - The #1 FASTEST way to grow your practice - PROVEN and time-tested. Chapter 16o YOUR WEBSITE - How to prevent your website from becoming one click away from oblivion. Chapter 17o BUSINESS MANAGEMENT - Why most doctors typically only know HALF of the things wrong with their practice (and how to identify the other half). Chapter 28o SYSTEMS - Powerfully effective 7-word phrase to keep you focused and on track to huge profits and successes. Chapter 26o MINDSET - The signs and SINS of "Poverty Consciousness" and how it will prevent you from achieving your goals and dreams. Chapter 29o PATIENT ATTRACTION / INTERNET - The PROVEN FORMULA for super successful home page videos. Chapter 14o REFERRALS - Why patients refer, and more importantly, WHY THEY WON'T REFER. This is easy to fix! Chapter 5o FATAL ASSUMPTIONS - Step-by-stap accounting of what one doctor did to lose a $23,000 patient (and probably many others). Chapter 19o POSITIONING - The "Million Dollar Question" about positioning your image and practice identity and 20-plus PROVEN ways to bolster your image and reputation in your community. Chapter 18o REPUTATION - How and what it takes to have patients driving right past every other Chiropractors office in town on their way to you. Chapter 8o THE INTERNET - The 3 CRITICAL QUESTIONS you MUST answer on your home page. Chapter 17
Download or read book Biomedicine and Alternative Healing Systems in America written by Hans A. Baer and published by Univ of Wisconsin Press. This book was released on 2001 with total page 238 pages. Available in PDF, EPUB and Kindle. Book excerpt: Examining medical pluralism in the United States from the Revolutionary War period through the end of the twentieth century, Hans Baer brings together in one convenient reference a vast array of information on healing systems as diverse as Christian Science, osteopathy, acupuncture, Santeria, southern Appalachian herbalism, evangelical faith healing, and Navajo healing. In a country where the dominant paradigm of biomedicine (medical schools, research hospitals, clinics staffed by M.D.s and R.N.s) has been long established and supported by laws and regulations, the continuing appeal of other medical systems and subsystems bears careful consideration. Distinctions of class, Baer emphasizes, as well as differences in race, ethnicity, and gender, are fundamental to the diversity of beliefs, techniques, and social organizations represented in the phenomenon of medical pluralism. Baer traces the simultaneous emergence in the nineteenth century of formalized biomedicine and of homeopathy, botanic medicine, hydropathy, Christian Science, osteopathy, and chiropractic. He examines present-day osteopathic medicine as a system parallel to biomedicine with an emphasis on primary care; chiropractic, naturopathy, and acupuncture as professionalized heterodox medical systems; homeopathy, herbalism, bodywork, and lay midwifery in the context of the holistic health movement; Anglo-American religious healing; and folk medical systems, particularly among racial and ethnic minorities. In closing he focuses on the persistence of folk medical systems among working-class Americans and considers the growing interest of biomedical physicians, pharmaceutical and healthcare corporations, and government in the holistic health movement
Download or read book Foundations of Chiropractic written by Meridel I. Gatterman and published by Elsevier Health Sciences. This book was released on 2005-03-15 with total page 599 pages. Available in PDF, EPUB and Kindle. Book excerpt: Now updated in its 2nd edition, the first research-based book on this topic examines the direct link between joint dysfunction, the theories of its effects, and the clinical syndromes seen in practice. Scientific evidence is presented for indications and contraindications of subluxation, along with term definitions, basic science and anatomy, subluxation causes, radiographic evidence, manipulable and nonmanipulable subluxation, a theoretical model, and subluxation syndromes. Integration of theory and clinical research establishes a necessary foundation for both students and clinicians Many of the most respected names in the chiropractic have contributed chapters to this book and present the common ground of chiropractic in a logical and understandable way Over 200 high-quality illustrations bring important concepts to life Key words and questions related to the objectives are stated at the beginning of each chapter notifying the reader what he should learn from the material Updated coverage includes strengthened kinesiology information, new studies on the headache, new whiplash material, the Chiropractic Paradigm, and the latest research from the field An appendix on spinal subluxation and visceral disorders has been added The latest basic science material incorporated into part one, including an excellent animal model study An appendix on spinal subluxation and visceral disorders has been added The latest basic science material incorporated into part one, including an excellent animal model study
Download or read book Essentials of the U S Health Care System written by Leiyu Shi and published by Jones & Bartlett Learning. This book was released on 2022-07-18 with total page 366 pages. Available in PDF, EPUB and Kindle. Book excerpt: Essentials of the U.S. Health Care System, Sixth Edition is a clear and concise distillation of the major topics covered in the best-selling Delivering Health Care in America by the same authors. Written with the undergraduate in mind, Essentials of the U.S. Health Care System is a reader-friendly, well organized resource that covers the major characteristics, foundations, and future of the U.S. health care system. The text clarifies the complexities of health care organization and finance and presents a solid overview of how the various components fit together. Key Features: - Updated new data for tables, charts, figures, and text based on the latest published data - Coverage of COVID-19 - The latest on the Affordable Care Act including its effects of insurance, access, and cost. - Navigate eBook access (included with each print text) provides online or offline access to the digital text from a computer, tablet, or mobile device.
Download or read book Essentials of the U S Health Care System written by Shi and published by Jones & Bartlett Publishers. This book was released on 2015-11-23 with total page 421 pages. Available in PDF, EPUB and Kindle. Book excerpt: Essentials of the U.S. Health Care System is the most concise examination of the basic structures and operations of the U.S. health system. An ideal resource for courses in health policy, allied health, health administration and more, the text clarifies the complexities of health care organization and finance and presents a solid overview of how the various components fit together
Download or read book Best Practices in Clinical Chiropractic written by Robert D. Mootz and published by Jones & Bartlett Learning. This book was released on 1999 with total page 244 pages. Available in PDF, EPUB and Kindle. Book excerpt: This concise volume highlights effective evaluation and management practices in chiropractic care. This volume contains clinical information on a variety of conditions, including fatigue, hypertension, fever, cough, headache, and low back pain. Best Practices provides treatment information and algorithms you needed to optimize patient care.
Download or read book Strategic Planning for the Chiropractic Practice written by Michael R. Wiles and published by Jones & Bartlett Publishers. This book was released on 2007-07-23 with total page 167 pages. Available in PDF, EPUB and Kindle. Book excerpt: Today's chiropractors are practicing in a very difficult and competitive environment. They need to seriously plan and execute their practices the same way that successful business enterprises do. Many fail, not because they are poor clinicians, but simply because their practices are not founded on a personal vision and based on a realistic action plan. Strategic Planning for the Chiropractic Practice takes the reader from the development of a vision statement, through a mission statement, goals, objectives and operational plans and a specific execution plan.
Download or read book Careers in Chiropractic Health Care written by Cheryl Hawk and published by Bloomsbury Publishing USA. This book was released on 2017-03-09 with total page 352 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book provides potential students of a chiropractic career path, as well as other health care practitioners, with vital information regarding the training required to enter the chiropractic field and the roles of chiropractors in modern health care. Chiropractic is the second largest physician-level health profession in the United States, with chiropractors providing care to at least 20 million patients annually. As chiropractic health care has been proven to be both effective and cost effective for many musculoskeletal conditions, particularly back pain, the inclusion of Doctors of Chiropractic (DCs) in a variety of health care settings is likely to continue to increase. Surprisingly, there is little readily accessible information on chiropractic as a career path. This book provides concise yet comprehensive information about career paths, training, and professional roles in chiropractic for students considering chiropractic as well as health care practitioners in the field. Written in an easy-to-read style, Careers in Chiropractic Health Care: Exploring a Growing Field serves students, those in non-chiropractic health fields, and general readers considering chiropractic as a career change option. The chapters explain the training and specific licensure requirements for chiropractors in all 50 U.S. states and provide information useful to health care professionals for referrals and management of patients using chiropractic care.
Download or read book Bounding Biomedicine written by Colleen Derkatch and published by University of Chicago Press. This book was released on 2016-04-21 with total page 253 pages. Available in PDF, EPUB and Kindle. Book excerpt: During the 1990s, an unprecedented number of Americans turned to complementary and alternative medicine (CAM), an umbrella term encompassing chiropractic, energy healing, herbal medicine, homeopathy, meditation, naturopathy, and traditional Chinese medicine. By 1997, nearly half the US population was seeking CAM, spending at least $27 billion out of pocket. Bounding Biomedicine centers on this boundary-changing era, looking at how consumer demand shook the health care hierarchy. Drawing on scholarship in rhetoric and science and technology studies, the book examines how the medical profession scrambled to maintain its position of privilege and prestige, even as its foothold appeared to be crumbling. Colleen Derkatch analyzes CAM-themed medical journals and related discourse to illustrate how members of the medical establishment applied Western standards of evaluation and peer review to test health practices that did not fit easily (or at all) within standard frameworks of medical research. And she shows that, despite many practitioners’ efforts to eliminate the boundaries between “regular” and “alternative,” this research on CAM and the forms of communication that surrounded it ultimately ended up creating an even greater division between what counts as safe, effective health care and what does not. At a time when debates over treatment choices have flared up again, Bounding Biomedicine gives us a possible blueprint for understanding how the medical establishment will react to this new era of therapeutic change.
Download or read book The New Patient Generator written by Colin Swala and published by . This book was released on 2018-12 with total page 224 pages. Available in PDF, EPUB and Kindle. Book excerpt: Imagine what your practice would be like if you had an additional 20-plus new patients every month! Imagine if new patients were being generated automatically and contacting you for appointments, so you could focus on the most important part of your practice - quality service. The New Patient Generator is a step-by-step guide specifically for health practitioners like you, revealing all the secrets of social media and digital marketing for your practice to create an endless supply of new patients. Think about what that would mean for you financially and how that would impact your community, allowing you to serve more people.It's time to take the stress out of practice and bring the fun back. It's time to get your blogs, Facebook, Instagram, Twitter, and YouTube working for you. Learn how to strengthen your authority status, develop high-converting email campaigns, and save thousands of dollars in unnecessary marketing expenses. It's time to start the engine!
Download or read book The 100 Year Lifestyle written by Eric Plasker and published by Simon and Schuster. This book was released on 2007-02-01 with total page 197 pages. Available in PDF, EPUB and Kindle. Book excerpt: Not just an anti-aging book, The 100 Year Lifestyle is a total life approach for increasing quality and quantity of years. This revolutionary book reveals the secret of making the most of our extended lifestyle. It gives the mindset, tools, and strategies to enjoy the highest quality of life as we age in years without aging in body and mind, including diet nutrition, exercise, mental agility, creativity, finances, friends and family, work, community, and a sense of purpose. This unique program for optimum health and happiness is as interactive as it is informative, offering readers the opportunity to customize their new 100 Year Lifestyle to suit their own needs.
Download or read book Chiropractic Medicine written by Robert Hartmann McNamara and published by Lexington Books. This book was released on 2018-11-27 with total page 275 pages. Available in PDF, EPUB and Kindle. Book excerpt: From its very beginning, chiropractic medicine has faced challenges about the scientific validity of the treatment and the credibility of its practitioners. Since those early years, many of these criticisms have remained, but legislation, licensure, and litigation have created an environment where chiropractic care is allowed in all 50 states, and licenses are required of all chiropractors who wish to practice medicine. The implementation of the Affordable Care Act has changed the way insurance companies provide reimbursement for services by medical providers. With a greater emphasis on administratively documenting how and in what ways a particular form of treatment actually improves a patient’s health, coupled with a greater level of restriction on the types of services medical providers can offer without justification and authorization, many medical providers, including chiropractors, have had to re-examine the services they provide and how they operate. This study attempts to explore the life of chiropractors in light of all the historical and current changes taking place within the medical profession. It also seeks to understand the external and internal threats posed to chiropractors, with an eye towards understanding how and in what ways the future of medicine will impact the chiropractic profession. Despite the projected growth of job opportunities for chiropractors between 2014 and 2024, which, according to the U.S. Department of Labor is occurring at a much faster than average trajectory than other professions (U.S. Department of Labor Statistics, 2015), given the costs involved in completing chiropractic training (which can exceed $200,000) coupled with the low salary (recent data from the U.S. Department of Labor Statistics shows that the median salary for a chiropractor is $64,440 per year), along with the challenges of sustaining an individual practice (most chiropractors are self-employed in solo practice), these obstacles are formidable ones. This is particularly true in light of the recent development of large chiropractic chains such as the Joint, that offer spinal and neck adjustments at a fraction of the cost of a traditional provider. This ethnographic study consisted of systematic observation and interviews of 40 chiropractors in South Carolina from Fall 2016 to Fall 2017. Additionally, interviews were conducted with staff members, patients, and other medical providers, such as physicians, physical therapists, massage therapists, and representatives from the insurance industry about their understanding and experiences with chiropractic medicine. Phone interviews were also conducted with seven deans and provosts at chiropractic colleges around the country. In total, over 100 interviews and informal conversations occurred during the course of the project. All identifiers of participants and chiropractic colleges in the study were removed to ensure anonymity. Instead, pseudonyms were created that were known only by the author of the study. Additionally, data from the South Carolina Department of Labor, Licensing and Regulation was obtained to document changes in the number of chiropractors who are no longer in practice in the state between 2016 and 2017.
