Download or read book The Sporting Goods Industry written by Richard A. Lipsey and published by McFarland. This book was released on 2006-06-07 with total page 179 pages. Available in PDF, EPUB and Kindle. Book excerpt: The last 20 years have brought remarkable growth and change to the sporting goods industry. The term "sporting goods" once comprised only equipment like golf clubs, basketballs and tennis rackets. With the recent explosion in apparel and footwear sales, though, the industry has moved far beyond equipment manufacture. Skyrocketing marketing budgets have resulted in top-name athletic endorsements and relentless branding, and athletic companies' logos are now easily among the most recognizable corporate trademarks in the world. This work, both a valuable text for students and an indispensable handbook for professionals, offers insight into every major function of the sporting goods industry. Chapters cover the development of the industry; the industry's structure and size; manufacturers' products and market shares; channels of distribution; sports medicine and product liability; sports marketing, including licensing, endorsement and sponsorship; the use of traditional media and market research; sales trends and profitability; and e-commerce. Each chapter includes discussion questions and exercises. Appendices provide directories of sporting goods vendors, retailers, and multi-sport media and trade associations. Instructors considering this book for use in a course may request an examination copy here.

Download or read book Catalog written by Sears, Roebuck and Company and published by . This book was released on 1928 with total page 1112 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Hardware Age written by and published by . This book was released on 1928 with total page 960 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book A Guide to American Trade Catalogs 1744 1900 written by Lawrence B. Romaine and published by Courier Corporation. This book was released on 1990-01-01 with total page 452 pages. Available in PDF, EPUB and Kindle. Book excerpt: Invaluable listing of rare catalogs selling cars, beekeeper's equipment, clocks, firearms, livestock, clothes, toys, more. Cites catalog's location, size, more.

Download or read book Monthly Catalog of United States Government Publications written by and published by . This book was released on with total page 1240 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Industrial Sports and Recreation written by and published by . This book was released on 1954 with total page 368 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Popular Mechanics written by and published by . This book was released on 1949-04 with total page 336 pages. Available in PDF, EPUB and Kindle. Book excerpt: Popular Mechanics inspires, instructs and influences readers to help them master the modern world. Whether it’s practical DIY home-improvement tips, gadgets and digital technology, information on the newest cars or the latest breakthroughs in science -- PM is the ultimate guide to our high-tech lifestyle.

Download or read book Popular Science Monthly written by and published by . This book was released on 1916 with total page 1182 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Association Men written by and published by . This book was released on 1918 with total page 980 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Popular Science written by and published by . This book was released on 1956-10 with total page 278 pages. Available in PDF, EPUB and Kindle. Book excerpt: Popular Science gives our readers the information and tools to improve their technology and their world. The core belief that Popular Science and our readers share: The future is going to be better, and science and technology are the driving forces that will help make it better.

Download or read book Manual of Instructions for Trade Catalog Compilation written by Oscar Aurelius Morgner and published by . This book was released on 1917 with total page 120 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book 2400 Business Books and Guide to Business Literature written by New Jersey. Public Library and published by . This book was released on 1920 with total page 478 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Popular Science written by and published by . This book was released on 1962-04 with total page 244 pages. Available in PDF, EPUB and Kindle. Book excerpt: Popular Science gives our readers the information and tools to improve their technology and their world. The core belief that Popular Science and our readers share: The future is going to be better, and science and technology are the driving forces that will help make it better.

Download or read book Catalog of Copyright Entries written by Library of Congress. Copyright Office and published by . This book was released on 1911 with total page 1420 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Catalogue of the Public Documents of the Congress and of All Departments of the Government of the United States for the Period from to written by United States. Superintendent of Documents and published by . This book was released on with total page 2868 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Industrial Sports Journal written by and published by . This book was released on 1950 with total page 446 pages. Available in PDF, EPUB and Kindle. Book excerpt:

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