Download or read book Canadian Advertising Rates Data written by and published by . This book was released on 1986 with total page 142 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Business Information Sources written by Lorna M. Daniells and published by Univ of California Press. This book was released on 1976-01-01 with total page 456 pages. Available in PDF, EPUB and Kindle. Book excerpt: Annotated bibliography and guide to sources of information on business and management - includes material reating to accounting, taxation, computers and management information systems, insurance, real estate business, marketing, personnel management, labour relations, etc.
Download or read book Canadian Reference Sources written by Mary E. Bond and published by UBC Press. This book was released on 1996 with total page 1102 pages. Available in PDF, EPUB and Kindle. Book excerpt: In parallel columns of French and English, lists over 4,000 reference works and books on history and the humanities, breaking down the large divisions by subject, genre, type of document, and province or territory. Includes titles of national, provincial, territorial, or regional interest in every subject area when available. The entries describe the core focus of the book, its range of interest, scholarly paraphernalia, and any editions in the other Canadian language. The humanities headings are arts, language and linguistics, literature, performing arts, philosophy, and religion. Indexed by name, title, and French and English subject. Annotation copyrighted by Book News, Inc., Portland, OR
Download or read book Marketing in Canada written by Kenneth L. Fernandez and published by . This book was released on 1985 with total page 580 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Billboard written by and published by . This book was released on 1982-06-05 with total page 96 pages. Available in PDF, EPUB and Kindle. Book excerpt: In its 114th year, Billboard remains the world's premier weekly music publication and a diverse digital, events, brand, content and data licensing platform. Billboard publishes the most trusted charts and offers unrivaled reporting about the latest music, video, gaming, media, digital and mobile entertainment issues and trends.
Download or read book Associated Advertising written by and published by . This book was released on 1914 with total page 886 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Roughing it in the Suburbs written by Valerie J. Korinek and published by University of Toronto Press. This book was released on 2000-12-15 with total page 486 pages. Available in PDF, EPUB and Kindle. Book excerpt: Originally launched in 1928, by the 1950s and 1960s nearly two million readers every month sampled "Chatelaine" magazine's eclectic mixture of traditional and surprisingly unconventional articles and editorials. At a time when the American women's magazine market began to flounder thanks to the advent of television, "Chatelaine's" subscriptions expanded, as did the lively debate between its pages. Why? In this exhilarating study of Canada's foremost women's publication in the 50s and 60s, Valerie Korinek shows that while the magazine was certainly filled with advertisements that promoted domestic perfection through the endless expansion of consumer spending, a number of its sections – including fiction, features, letters, and the editor's column – began to contain material that subversively complicated the simple consumer recipes for affluent domesticity. Articles on abortion, spousal abuse, and poverty proliferated alongside explicitly feminist editorials. It was a potent mixture and the mail poured in – both praising and criticizing the new directions at the magazine. It was "Chatelaine's" highly interactive and participatory nature that encouraged what Korinek calls "a community of readers" – readers that in their very response to the magazine led to its success. "Chatelaine" did not cling to the stereotypical images of the era, instead it forged ahead providing women with a variety of images, ideas, and critiques of women's role in society. Chatelaine's dissemination of feminist ideas laid the foundation for feminism in Canada in the 1970s and after. Comprehensive, fascinating, and full of lively debate and history, "Roughing it in the Suburbs" provides a cultural study that weaves together a history of "Chatelaine's" producer's, consumers, and text. It illustrates how the structure of the magazine's production, and the composition of its editorial and business offices allowed for feminist material to infiltrate a mass-market women's monthly. In doing so it offers a detailed analysis of the times, the issues, and the national cross section of the women and, sometimes, men, who participated in the success of a Canadian cultural landmark. Winner of the Laura Jamieson Prize, awarded by the Canadian Research Institute for the Advancement of Women
Download or read book Canadian Almanac and Miscellaneous Directory written by and published by . This book was released on 1922 with total page 488 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Competition in the Open Economy written by Richard E. Caves and published by Harvard University Press. This book was released on 1980 with total page 468 pages. Available in PDF, EPUB and Kindle. Book excerpt: With the nations of the world becoming more interdependent, it is imperative to take international influences into account in understanding the organization of industry within a country. This book extends the structure/conduct/performance framework of analysis to present a fully specified simultaneous equation model of an open economy--Canada. By estimating a system of equations of all the major variables, the authors can identify which variables are dependent and which are independent. They are thus able to assess the relative importance of such factors as seller concentration, import competition, retailing structure, advertising expenditure, research and development spending, and technical and allocative efficiency in shaping the organization of industry in Canada. In addition, using both industry-level and firm-level data, the authors develop methods for assessing the effect of structural variables on diversification strategies and the consequences for market performance. They also study the effects of such variables on firms' access to capital markets. The book concludes with a discussion of the implications of the findings for government policy.
Download or read book Marketing in France written by and published by . This book was released on 1978 with total page 732 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Canadian Almanac and Legal and Court Directory written by and published by . This book was released on 1922 with total page 484 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Much Ado about Culture written by Archibald Lloyd Keith Acheson and published by University of Michigan Press. This book was released on 2009-10-27 with total page 382 pages. Available in PDF, EPUB and Kindle. Book excerpt: In Canada, the audio-visual and print industries are referred to as the cultural industries, whereas the United States calls them the entertainment industries. These language distinctions are accompanied by different domestic policies and political discourses. The United States has relatively open policies toward these activities, while Canada has adopted an inward-looking approach. Failure to integrate cultural industries into NAFTA and WTO has led to trade disputes between Canada and the United States over copyrights, television licensing, violence in media, and discriminatory magazine policy, indicating the need for an agreed-upon process for settling cultural trade disputes. Much Ado about Culture explores the differing sets of policies--cultural nationalism versus the open option--and the resulting conflicts in the context of technological developments as well as international agreements dealing with trade, investment, copyright, and labor movements. The Canadian cultural industries are examined, from film and television production and distribution to broadcasting, publishing, and sound recording. Several areas of recent conflict, such as Sports Illustrated, Country Music Television, and Borders Books, highlight the types of policies disputed, the process followed, and the conclusions reached. Finally, the authors propose an alternative approach to constraining national cultural policies by international agreement that would allow the gains from openness to be realized while serving legitimate cultural concerns. Authored by the acknowledged experts on trade disputes in the cultural arena, this book will be essential reading for international economists, policymakers, and lawyers interested in the cultural industries. Keith Acheson and Christopher Maule are Professors of Economics, Carleton University, Ontario.
Download or read book Printers Ink written by and published by . This book was released on 1921 with total page 2382 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Editor Publisher written by and published by . This book was released on 1922 with total page 1250 pages. Available in PDF, EPUB and Kindle. Book excerpt: The fourth estate.
Download or read book Canadian Almanac and Directory written by and published by . This book was released on 1922 with total page 488 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book The Canadian Almanac and Miscellaneous Directory written by and published by . This book was released on 1922 with total page 488 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book The Dartnell Advertiser s Guide and Advertising Year Book written by and published by . This book was released on 1927 with total page 900 pages. Available in PDF, EPUB and Kindle. Book excerpt:
