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Book Publicidad 360

    Book Details:
  • Author : Alejandro Álvarez Nobell
  • Publisher : Ediciones Universidad San Jorge
  • Release : 2014-03-14
  • ISBN : 8494119818
  • Pages : 351 pages

Download or read book Publicidad 360 written by Alejandro Álvarez Nobell and published by Ediciones Universidad San Jorge. This book was released on 2014-03-14 with total page 351 pages. Available in PDF, EPUB and Kindle. Book excerpt: Esta publicación es fruto de la reflexión de, fundamentalmente, docentes del ámbito de la comunicación y de la publicidad basada en la necesidad de aunar fuerzas para ofrecer una obra de conjunto que intenta ver la publicidad como un hecho global y no solo aislado de la comunicación comercial. La presente obra profundiza en el valor de la publicidad y su importancia contemporánea, desde una perspectiva holística y con el objetivo de querer ser una publicación didáctica y de reflexión.

Book Religion and Law in Spain

    Book Details:
  • Author : Javier Martínez-Torrón
  • Publisher : Kluwer Law International B.V.
  • Release : 2018-04-19
  • ISBN : 9403500441
  • Pages : 163 pages

Download or read book Religion and Law in Spain written by Javier Martínez-Torrón and published by Kluwer Law International B.V.. This book was released on 2018-04-19 with total page 163 pages. Available in PDF, EPUB and Kindle. Book excerpt: Derived from the renowned multi-volume International Encyclopaedia of Laws, this convenient resource provides systematic information on how Spain deals with the role religion plays or can play in society, the legal status of religious communities and institutions, and the legal interaction among religion, culture, education, and media. After a general introduction describing the social and historical background, the book goes on to explain the legal framework in which religion is approached. Coverage proceeds from the principle of religious freedom through the rights and contractual obligations of religious communities; international, transnational, and regional law effects; and the legal parameters affecting the influence of religion in politics and public life. Also covered are legal positions on religion in such specific fields as church financing, labour and employment, and matrimonial and family law. A clear and comprehensive overview of relevant legislation and legal doctrine make the book an invaluable reference source and very useful guide. Succinct and practical, this book will prove to be of great value to practitioners in the myriad instances where a law-related religious interest arises in Spain. Academics and researchers will appreciate its value as a thorough but concise treatment of the legal aspects of diversity and multiculturalism in which religion plays such an important part.

Book Media Movements

    Book Details:
  • Author : María Soledad Segura
  • Publisher : Zed Books Ltd.
  • Release : 2016-08-15
  • ISBN : 1783604654
  • Pages : 170 pages

Download or read book Media Movements written by María Soledad Segura and published by Zed Books Ltd.. This book was released on 2016-08-15 with total page 170 pages. Available in PDF, EPUB and Kindle. Book excerpt: *Winner of the AEJMC-Knudson Latin America Prize 2017* Social movements throughout contemporary Latin America are successfully influencing and shaping media policy. In this highly original, detailed, and in-depth study, Silvio Waisbord and María Soledad Segura scrutinize the goals, tactics, and impact of civic media movements across the region, demonstrating the full extent of media activism on domestic policy and politics. Media Movements goes beyond simple conceptions of 'the national' versus 'the global' to reveal the complicated process of media policy-making, and to evaluate the significance of local political elites and citizens, global actors, and legal frameworks. With success rates varying across the region, the authors offer an assessment of the impact of citizens' mobilization on policy-making, as well as the effects of legislation on ownership, funding, community media, non-profit media, and public media.

Book ICGR 2019 2nd International Conference on Gender Research

Download or read book ICGR 2019 2nd International Conference on Gender Research written by Prof. Paola Paoloni and published by Academic Conferences and publishing limited. This book was released on 2019-04-11 with total page 804 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book What is Media Archaeology

Download or read book What is Media Archaeology written by Jussi Parikka and published by John Wiley & Sons. This book was released on 2013-04-23 with total page 224 pages. Available in PDF, EPUB and Kindle. Book excerpt: This cutting-edge text offers an introduction to the emerging field of media archaeology and analyses the innovative theoretical and artistic methodology used to excavate current media through its past. Written with a steampunk attitude, What is Media Archaeology? examines the theoretical challenges of studying digital culture and memory and opens up the sedimented layers of contemporary media culture. The author contextualizes media archaeology in relation to other key media studies debates including software studies, German media theory, imaginary media research, new materialism and digital humanities. What is Media Archaeology? advances an innovative theoretical position while also presenting an engaging and accessible overview for students of media, film and cultural studies. It will be essential reading for anyone interested in the interdisciplinary ties between art, technology and media.

Book Optical Media

    Book Details:
  • Author : Friedrich Kittler
  • Publisher : Polity
  • Release : 2010
  • ISBN : 0745640915
  • Pages : 257 pages

Download or read book Optical Media written by Friedrich Kittler and published by Polity. This book was released on 2010 with total page 257 pages. Available in PDF, EPUB and Kindle. Book excerpt: Friedrich Kittler’s lecture series provides a concise history of optical media from Renaissance linear perspective to late twentieth-century computer graphics. He begins by looking at European painting since the Renaissance in order to discern the principles according to which modern optical perception was organised. Kittler also discusses the development of various mechanical devices, like the camera obscura and the laterna magica, which were closely connected to the printing press and which played a pivotal role in the media war between the Reformation and the Counterreformation. After examining this history, Kittler then addresses the ways in which images were first stored and made to move through the development of photography and film. Kittler discusses the competitive relationship between photography and painting as well as between film and theater, as innovations like the Baroque proscenium or “picture-frame” stage evolved from elements that would later constitute cinema. The central question, however, is the impact of film on the ancient monopoly of writing, as it not only provoked new forms of competition for novelists but also fundamentally altered the status of books. In the final section, Kittler examines the development of electrical telecommunications and electronic image processing from television to computer simulations. In short, these lectures provide a comprehensive introduction to the history of image production, which is indispensable for anyone wishing to understand the prevailing audiovisual conditions of contemporary culture.

Book Listening Publics

    Book Details:
  • Author : Kate Lacey
  • Publisher : John Wiley & Sons
  • Release : 2013-05-03
  • ISBN : 0745665209
  • Pages : 257 pages

Download or read book Listening Publics written by Kate Lacey and published by John Wiley & Sons. This book was released on 2013-05-03 with total page 257 pages. Available in PDF, EPUB and Kindle. Book excerpt: In focusing on the practices, politics and ethics of listening, this wide-ranging book offers an important new perspective on questions of media audiences, publics and citizenship. Listening is central to modern communication, politics and experience, but is commonly overlooked and underestimated in a culture fascinated by the spectacle and the politics of voice. Listening Publics restores listening to media history and to theories of the public sphere. In so doing it opens up profound questions for our understanding of mediated experience, public participation and civic engagement. Taking a cross-national and interdisciplinary approach, the book explores how listening publics have been constituted in relation to successive media technologies from the invention of writing to the digital age. It asks how new practices of listening associated with sound and audiovisual media transform a public world forged in the age of print. Through detailed histories and sophisticated theoretical analysis, Listening Publics demonstrates the embodied and critical activity of listening to be a rich concept with which to rethink the practices, politics and ethics of media communication.

Book Met  foras de sentencias judiciales de Estados Unidos trasladadas a la doctrina y la jurisprudencia de la Argentina

Download or read book Met foras de sentencias judiciales de Estados Unidos trasladadas a la doctrina y la jurisprudencia de la Argentina written by Marisa Alejandra Nowiczewski and published by Colegio de Traductores Públicos de la Ciudad de Buenos Aires. This book was released on 2023-09-19 with total page 198 pages. Available in PDF, EPUB and Kindle. Book excerpt: Una de las críticas más recurrentes al discurso jurídico español se refiere a su oscuridad e impenetrabilidad. En particular, el uso de la metáfora, entre otras figuras del lenguaje, representa uno de los factores que contribuyen a que el discurso jurídico resulte incomprensible aun para aquellos familiarizados con el mundo del derecho. Esto se debe a que, en muchos casos, se adoptan figuras o ideas propias del derecho estadounidense mediante procedimientos de trasvase, como la traducción literal, que cuando se aplican como misma y única estrategia de traducción conducen a un fracaso comunicacional entre el emisor experto y sus receptores, ya sean legos o miembros de la comunidad jurídica. En relación con la traducción al español de metáforas de sentencias judiciales de EE.UU. que se emplean en la jurisprudencia y la doctrina de la Argentina, consideramos que la reproducción de la misma imagen en la lengua meta (Newmark, 1988) o traducción literal es el procedimiento más utilizado para traducir las metáforas del inglés al español. Es de destacar que no existen trabajos de investigación, en la Argentina o en otro país hispanohablante, cuyo objetivo sea el estudio de este procedimiento de traducción en particular aplicado a la metáfora jurídica. En este trabajo de tesis analizamos las metáforas mencionadas a partir del enfoque lingüístico-cognitivo propuesto por Lakoff y Johnson (1980), abordamos su traducción al español y aportamos evidencia empírica que permite corroborar nuestra hipótesis. Compilamos un corpus de veinte metáforas presentes en sentencias de tribunales de EE.UU. y de textos de jurisprudencia y de doctrina de Argentina que incluyen esas metáforas. Se proce al análisis contrastivo de las metáforas en los textos de partida y sus traducciones en los textos de llegada mediante un modelo que parte de una aproximación translation-oriented (Nord, 1991a) y del examen de los factores extratextuales e intratextuales que propone la autora (1991a) y que han abordado las teorías de análisis del discurso. One of the most frequent criticisms leveled at legal discourse in Spanish is that it is obscure and impenetrable in nature. The use of metaphor, among other figures of speech, is a major contributing factor in making legal discourse incomprehensible even to those familiar with the world of law. The reason for this is that in many cases, legal devices or concepts of American Law are adopted by means of translation methods such as literal translation which, when systematically applied as the only strategy, usually lead to communication failures between expert source text producers and target text receivers, whether laymen or legal professionals. In this thesis, we argue that reproducing the same image in the target language (Newmark, 1988) or literal translation is the most widespread method to translate, from English into Spanish, metaphors in U.S. court opinions that are employed in Argentine court decisions and scholarly texts. It should be noted that previous work, whether from Argentina or other Spanish-speaking countries, has failed to address this method in particular as applied to the translation of legal metaphors. In this study, we analyze the metaphors mentioned above using the cognitive-linguistic approach to metaphor launched by Lakoff & Johnson (1980), discuss their translation into Spanish, and provide empirical evidence to support our claim. We assembled a corpus of twenty metaphors in U.S. court opinions, and of Argentine court decisions and scholarly texts including those metaphors. Using the corpus, we compare the metaphors in the source texts and their translations in the target texts by using a model that is based on (i) a translation-oriented text analysis (Nord, 1991a), and (ii) the assessment of intratextual and extratextual factors proposed by Nord (1991a) and and extratextual factors proposed by Nord (1991a) and addressed by discourse analysis theories.

Book Media Reporting

    Book Details:
  • Author : European Audiovisual Observatory
  • Publisher :
  • Release : 2018-11
  • ISBN : 9789287188618
  • Pages : 154 pages

Download or read book Media Reporting written by European Audiovisual Observatory and published by . This book was released on 2018-11 with total page 154 pages. Available in PDF, EPUB and Kindle. Book excerpt: Separating the facts from the fiction in today's media is becoming mission impossible. In the era of the #fakenews hashtag, the internet, and the media in general, are concerned by the emergence of fiction which is sometimes much stranger than truth! So what rules and initiatives exist in Europe to help ensure the accuracy and objectivity of news and current affairs reporting? How far can the European and the various national legislators go to protect us from dubious reporting or at least ensure that codes of good conduct exist?

Book Adolescence

Download or read book Adolescence written by Douglas C. Kimmel and published by . This book was released on 1995 with total page 648 pages. Available in PDF, EPUB and Kindle. Book excerpt: Uses the latest research findings and influential theoretical viewpoints to convey what is known about adolescent development, how the behavior of young people can best be understood and what the adolescence experience is like for teenagers and those around them. Features extensive individual examples and first-person accounts of young adults. Special attention is paid to social and cultural aspects, such as bicultural environments, growing up in divorced or reconstituted families, physical or sexual abuse, homosexuality, etc. This edition contains expanded discussions of cognitive development and adolescence theories and a new chapter on social cognition.

Book Music  Money and Success

    Book Details:
  • Author : Jeffrey Brabec
  • Publisher : Schirmer Trade Books
  • Release : 2011-07-18
  • ISBN : 0857126466
  • Pages : 537 pages

Download or read book Music Money and Success written by Jeffrey Brabec and published by Schirmer Trade Books. This book was released on 2011-07-18 with total page 537 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Insider's Guide to Making Money in the Music Industry. Millions dream of attaining glamour and wealth through music. This book reveals the secrets of the music business that have made fortunes for the superstars. A must-have for every songwriter, performer and musician.

Book The Computer Software Rental Amendments Act of 1990

Download or read book The Computer Software Rental Amendments Act of 1990 written by Library of Congress. Copyright Office and published by . This book was released on 1994 with total page 232 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Yearbook of International Organizations

Download or read book Yearbook of International Organizations written by and published by . This book was released on 1990 with total page 1772 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Collective Management of Copyright and Related Rights

Download or read book Collective Management of Copyright and Related Rights written by World Intellectual Property Organization and published by WIPO. This book was released on 2022-12-22 with total page 252 pages. Available in PDF, EPUB and Kindle. Book excerpt: This third edition of Collective Management of Copyright and Related Rights presents an in-depth revision with invaluable updates on the different systems, legislative options and best practices of CMOs worldwide. As with previous editions, the book is written to reach a wide audience, with a special focus on questions that might emerge for governments as they prepare, adopt and apply collective management norms and regulations. The edition also sheds light on new copyright and related rights developments, including digital, technological and business trends, from all over the world. Additionally, there is detailed discussion on topics such as aspects of competition, national treatment, and different models of collective management.

Book Communicating in a Crisis

Download or read book Communicating in a Crisis written by Robert DeMartino and published by DIANE Publishing. This book was released on 2009-02 with total page 96 pages. Available in PDF, EPUB and Kindle. Book excerpt: A resource for public officials on the basic tenets of effective communications generally and on working with the news media specifically. Focuses on providing public officials with a brief orientation and perspective on the media and how they think and work, and on the public as the end-recipient of info.; concise presentations of techniques for responding to and cooperating with the media in conveying info. and delivering messages, before, during, and after a public health crisis; a practical guide to the tools of the trade of media relations and public communications; and strategies and tactics for addressing the probable opportunities and the possible challenges that are likely to arise as a consequence of such communication initiatives. Ill.

Book Multiple InJustices

    Book Details:
  • Author : R. Aída Hernández Castillo
  • Publisher : University of Arizona Press
  • Release : 2016-11-29
  • ISBN : 0816532494
  • Pages : 344 pages

Download or read book Multiple InJustices written by R. Aída Hernández Castillo and published by University of Arizona Press. This book was released on 2016-11-29 with total page 344 pages. Available in PDF, EPUB and Kindle. Book excerpt: R. Aída Hernández Castillo synthesizes twenty-four years of research and activism among indigenous women's organizations in Latin America, offering a critical new contribution to the field of activist anthropology and for anyone interested in social justice.

Book Intellectual Property and the Safeguarding of Traditional Cultures  Legal Issues and Practical Options for Museums  Libraries and Archives

Download or read book Intellectual Property and the Safeguarding of Traditional Cultures Legal Issues and Practical Options for Museums Libraries and Archives written by World Intellectual Property Organization and published by WIPO. This book was released on 2010 with total page 126 pages. Available in PDF, EPUB and Kindle. Book excerpt: This publication, prepared under the aegis of the WIPO Creative Heritage Project by two external consultants, Ms. Molly Torsen and Dr. Jane Anderson, offers legal information and compiles practical experiences on the management of intellectual property for cultural institutions whose collections comprise traditional cultural expressions. It seeks to respond directly to the needs of cultural institutions and indigenous and traditional communities dealing with the preservation, safeguarding and protection of cultural heritage.