Download or read book Management and Economics of Communication written by M. Bjørn Rimscha and published by Walter de Gruyter GmbH & Co KG. This book was released on 2020-06-08 with total page 523 pages. Available in PDF, EPUB and Kindle. Book excerpt: This handbook combines the perspectives of communication studies, economics and management, and psychology in order to provide a comprehensive economic view on personal and mass communication. It is divided into six parts that comprise: 1. an overarching introduction that defines the field and provides a brief overview of its history (1 chapter) 2. the most commonly used theoretic frameworks for the analysis of communication economics and management (4 chapters) 3. the peculiarities of the quantitative and qualitative methods and data used in the field (3 chapters) 4. key issues of the field such as the economics of language, labor in creative industries, media concentration, branding etc. (10 chapters) 5. descriptions of the development, trends and peculiarities of the field in different parts of the world, written by scholars from the respective region (10 chapters) 6. reflections on future directions for the field, both from a managerial and from an economics perspective (1 chapter). The authors of the individual chapters represent different academic disciplines, research traditions, and geographic backgrounds. The reader will thus gain multifaceted insights into the management and economics of communication.

Download or read book Business Communication for Success written by Scott McLean and published by . This book was released on 2010 with total page 408 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Business Communication Developing Leaders for a Networked World written by Peter Cardon and published by McGraw-Hill Education. This book was released on 2015-01-14 with total page 592 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Business Communication field is at a crossroads as communication technologies are reshaping how people communicate in the workplace. Business Communication: Developing Leaders for a Networked World, by Peter Cardon, puts students at the center of business communication through the author's unique focus on credibility woven throughout the textbook chapters, forward looking vision built on traditional concepts, and practitioner and case-based approach. Students are more likely to read and reflect on the text, and are better positioned to understand the essentials of efficient and effective business communication, thereby transforming them into leaders for a networked world.

Download or read book Foundational Concepts of Effective Business Communication written by David Williams and published by . This book was released on 2017-07-25 with total page 20 pages. Available in PDF, EPUB and Kindle. Book excerpt: Seminar paper from the year 2017 in the subject Business economics - Marketing, Corporate Communication, CRM, Market Research, Social Media, grade: 95.0, language: English, abstract: Business communication is about being able to build strong relationships founded on efficient and effective exchange of information between employees, vendors and distributors, customers and clients as well as other businesses. The relationships build through business activities require trust, systematic and efficient communication. Without this critical element, businesses would fail since they cannot earn profit. This explains why communication is often regarded as the life blood of a business. In order to make our communication is daily life or regular work practice effective; we must begin by identifying the limitations in our communication, and then adopt the necessary techniques to mitigate our practice. Therefore, this through self-assessment, this report will aid me in discovering areas in my communication that require perfection. I will apply various diagnostic tools and explore key concept and models that are significant so as to achieve effective business communication. General Purpose: to explore the foundational concepts of effective business communication. Specific Purpose: to conduct reflection through five diagnostic tools and feedback in order to determine my communication issues, perform a theoretical literature review, and create an action plan which I would pursue to make my communication effective.

Download or read book Essentials of Business Economics written by Dwivedi D.N. and published by Vikas Publishing House. This book was released on 2009-11-01 with total page 472 pages. Available in PDF, EPUB and Kindle. Book excerpt: There Has Been A Rapidly Growing Demand For Professional Managerial Manpower Over The Past Two Decades, As A Result Of Which Most Indian Universities And Management Institutes Had To Introduce Degree And Diploma Courses Right At The Undergraduate Level, With Business Economics As A Separate Paper. To Meet The Requirement Of The Students Who Take On Economics For Business For The First Time, The Subject Matter Needs To Be Within Their Comprehension Level That At The Same Time Lays A Strong Foundation. This Book Meets This Requirement By Presenting A Short, Simpler And Restructured Version Of The Author S Popular Book Managerial Economics. The Book Is As Per The Model Syllabus Of Business Economics Recommended By The Ugc For Bba Students, With Additional Topics For The Sake Of Completeness And To Cover The Syllabi Of A Large Number Of Universities. The Book Also Caters To Bbe, B Com, And Pgdbm Courses Run By The Indian Universities And Management Institutes. The Book Differs From The Author S Managerial Economics In Its Scope Of The Subject Matter And The Level Of Analytical Treatment, Inasmuch As Here Only The Microeconomic Aspects Of Managerial Economics Are Covered.

Download or read book The Harvard Business Review Good Charts Collection written by Scott Berinato and published by Harvard Business Press. This book was released on 2019-01-29 with total page 664 pages. Available in PDF, EPUB and Kindle. Book excerpt: A good visualization can communicate the nature and potential impact of ideas more powerfully than any other form of communication. For a long time, "dataviz" was left to specialists--data scientists and professional designers. No longer. A new generation of tools and massive amounts of available data make it easy for anyone to create visualizations that communicate ideas far more effectively than generic spreadsheet charts ever could. The Harvard Business Review Good Charts Collection brings together two popular books to help you become more sophisticated in understanding and using dataviz to communicate your ideas and advance your career. In Good Charts, dataviz maven and Harvard Business Review editor Scott Berinato provides an essential guide to how visualization works and how to use this new language to impress and persuade. He lays out a system for thinking visually and building better charts through a process of talking, sketching, and prototyping. In Good Charts Workbook, Berinato extends the usefulness of Good Charts by putting theory into practice. He leads readers step-by-step through several example datasets and basic charts, providing space to practice the Good Charts talk-sketch-prototype process for improving those charts. Examples include a "Discussion Key" showing how to approach the challenge and why. Each challenge focuses on a different, common visualization problem such as simplification, storytelling, creating conceptual charts, and many others. The Harvard Business Review Good Charts Collection is your go-to resource for turning plain, uninspiring charts that merely present information into smart, effective visualizations that powerfully convey ideas.

Download or read book Handbook of Business Communication written by Gerlinde Mautner and published by Walter de Gruyter GmbH & Co KG. This book was released on 2017-07-24 with total page 711 pages. Available in PDF, EPUB and Kindle. Book excerpt: In spite of the day-to-day relevance of business communication, it remains underrepresented in standard handbooks and textbooks on applied linguistics. The present volume introduces readers to a wide variety of linguistic studies of business communication, ranging from traditional LSP approaches to contemporary discourse-based work, and from the micro-level of lexical choice to macro-level questions of language policy and culture.

Download or read book Essentials of Business Communication written by Mary Ellen Guffey and published by South Western Educational Publishing. This book was released on 2004 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: This text-workbook is a streamlined, no-nonsense approach to business communication. It takes a three-in-one approach: (1) text, (2) practical workbook, and (3) self-teaching grammar/mechanics handbook. The chapters reinforce basic writing skills, then apply these skills to a variety of memos, letters, reports, and resumes. This new edition features increased coverage of contemporary business communication issues including oral communication, electronic forms of communication, diversity and ethics.

Download or read book National Longitudinal Study Base Year 1972 Through Fourth Follow up 1979 Includes Appendix A through Appendix C written by Research Triangle Institute. Center for Educational Research and Evaluation and published by . This book was released on 1981 with total page 450 pages. Available in PDF, EPUB and Kindle. Book excerpt: Documentation for use with data collected through the National Longitudinal Study of the High School Class of 1972. Data sets with which this manual is used include base-year (1972) survey data, collected by the Educational Testing Service, integrated with first follow-up (1973-1974), second follow-up (1974-1975), third follow-up (1976-1977) and fourth follow-up (1979-1980) survey data, collected by the Research Triangle Institute.

Download or read book Excellence in Business Communication written by John V. Thill and published by . This book was released on 2019 with total page 672 pages. Available in PDF, EPUB and Kindle. Book excerpt: Revised edition of the authors' Excellence in business communication, [2017]

Download or read book Business Communication written by Ramchandran K.K. and published by Vikas Publishing House. This book was released on with total page 246 pages. Available in PDF, EPUB and Kindle. Book excerpt: Business Communication covers concept of communication, its elements and the various devices and modes of communication such as business correspondence, non-verbal communication, essay writing, speech and Management Information Systems. An important feature of the book is the fact that it deals not only with written communication but also with spoken communication including telephone etiquette and speeches within an organisation. This book is a must for all those who are involved in business or who are aspiring to move up the corporate ladder, It is a comprehensive guide to communication skills for corporate executives and business professionals. The book will be enormously useful to students of commerce, management, international business and sciences as the authors have taken into consideration the fact that +2 students entering a degree course as well as graduates from science disciplines would not have been introduced to the concepts of communications and the book does that in an effective manner. This book explains the principles of communication and correspondence in simple language and provides models of written communication with explanations, where necessary.

Download or read book Basic Business Communication written by and published by Excel Books India. This book was released on with total page 599 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Business Economics and Enterprise written by Jacek Brant and published by Routledge. This book was released on 2005-11-23 with total page 218 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book is for newly qualified teachers and PGCE students of business education and economics. It covers the training standards for NQTS but goes beyond this with a focus on the subject expertise they bring into teaching.

Download or read book National Longitudinal Study Base Year First Second and Third Follow up Data File Users Manual written by National Center for Education Statistics and published by . This book was released on 1979 with total page 456 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Show Me the Money written by Chris Roush and published by Routledge. This book was released on 2010-10-04 with total page 678 pages. Available in PDF, EPUB and Kindle. Book excerpt: Show Me the Money is the definitive business journalism textbook that offers hands-on advice and examples on doing the job of a business journalist. Author Chris Roush draws on his experience as a business journalist and educator to explain how to cover businesses, industries and the economy, as well as where to find sources of information for stories. He demonstrates clearly how reporters take financial information and turn it into relevant facts that explain a topic to readers. This definitive business journalism text: provides real-world examples of business articles presents complex topics in a form easy to read and understand offers examples of where to find news stories in SEC filings gives comprehensive explanations and reviews of corporate financial, balance sheet, and cash flow statements provides tips on finding sources, such as corporate investors and hard-to-find corporate documents gives a comprehensive listing of websites for business journalists to use. Key updates for the second edition include: tips from professional business journalists provided throughout the text new chapters on personal finance reporting and covering specific business beats expanded coverage of real estate reporting updates throughout to reflect significant changes in SEC, finance, and economics industries. With numerous examples of documents and stories in the text, Show Me the Money is an essential guide for students and practitioners doing business journalism.

Download or read book Business Communication written by Peter Hartley and published by Routledge. This book was released on 2008-01-28 with total page 399 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is a wide-ranging, up-to-date introduction to modern business communication, which integrates communication theory and practice and challenges many orthodox views of the communication process. As well as developing their own practical skills, readers will be able to understand and apply principles of modern business communication. Among the subjects covered are: interpersonal communication, including the use and analysis of nonverbal communication group communication, including practical techniques to support discussion and meetings written presentation, including the full range of paper and electronic documents oral presentation, including the use of electronic media corporate communication, including strategies and media. The book also offers guidelines on how communication must respond to important organizational issues, including the impact of information technology, changes in organizational structures and cultures, and the diverse, multicultural composition of modern organizations. This is an ideal text for undergraduates and postgraduates studying business communication, and through its direct style and practical relevance it will also satisfy professional readers wishing to develop their understanding and skills.

Download or read book Models of Proposal Planning Writing written by Jeremy T. Miner and published by Bloomsbury Publishing USA. This book was released on 2016-05-09 with total page 334 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book is an essential weapon for anyone looking for funding in the extremely competitive grantseeking world. It explains how and why to approach both public and private sponsors with not just information, but persuasion, for the best chance for success. How do you present the right balance of logic, emotion, and relationship-awareness to make a persuasive proposal? What is THE most important thing to do before submitting a proposal to increase your odds for funding success? What portion of the proposal must be stressed even when it has a low point value assigned to it in the reviewer's evaluation form? How can a site visit make or break the fate of a meticulously prepared application? Models of Proposal Planning & Writing: Second Edition answers all these critical questions and more for grantseekers, documenting how to write a proposal that will persuade a sponsor to invest in your projects and organization—and just as importantly, explaining why a properly persuasive application puts forth a seamless argument that stands the test of reason, addresses psychological concerns, and connects your project to the values of the sponsor. The book's comprehensive annotations provide practical information that walks readers step-by-step through a logical, integrated process of planning and writing persuasive proposals.