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Book Business Information Systems

Download or read book Business Information Systems written by Paul Beynon-Davies and published by Bloomsbury Publishing. This book was released on 2019-11-06 with total page 872 pages. Available in PDF, EPUB and Kindle. Book excerpt: This textbook offers students a systematic guide to how information systems underpin organisational activity in today's global information society, covering everything from ICT infrastructure and the digital environment to electronic marketing, mobile commerce and design thinking. While academically rigorous and underpinned by the author's deep knowledge of the subject, an engaging writing style combined with extensive pedagogical features, cases and innovative examples from around the world ensure that the text remains accessible to those approaching the topic for the first time. Taking an approach that views businesses as complex systems, the book illustrates how valuable systems thinking can be in our everyday working lives, while theoretical ideas are always supported by examples of their application in the real world. This text is the ideal course companion for all students studying business information systems or management information systems modules at undergraduate, postgraduate or MBA level. New to this Edition: - New coverage of key contemporary topics, including big data, analytics, cloud computing, the internet of things, blockchain and bitcoin, green IS, ethics, and cyber security. - Brand new chapters on Mobile Commerce and Social Media, and Designing Digital Organisation (design thinking). - A revised concluding chapter considering contemporary technological trends, as well as reflections and predictions for future innovations.

Book Information Systems for Business and Beyond

Download or read book Information Systems for Business and Beyond written by David T. Bourgeois and published by . This book was released on 2014 with total page 167 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Information Systems for Business and Beyond introduces the concept of information systems, their use in business, and the larger impact they are having on our world."--BC Campus website.

Book The New Rules of Marketing and PR

Download or read book The New Rules of Marketing and PR written by David Meerman Scott and published by John Wiley & Sons. This book was released on 2020-04-28 with total page 452 pages. Available in PDF, EPUB and Kindle. Book excerpt: The seventh edition of the pioneering guide to generating attention for your idea or business, packed with new and updated information In the Digital Age, marketing tactics seem to change on a day-to-day basis. As the ways we communicate continue to evolve, keeping pace with the latest trends in social media, the newest online videos, the latest mobile apps, and all the other high-tech influences can seem an almost impossible task. How can you keep your product or service from getting lost in the digital clutter? The seventh edition of The New Rules of Marketing and PR provides everything you need to speak directly to your audience, make a strong personal connection, and generate the best kind of attention for your business. An international bestseller with more than 400,000 copies sold in twenty-nine languages, this revolutionary guide gives you a proven, step-by-step plan for leveraging the power of technology to get your message seen and heard by the right people at the right time. You will learn the latest approaches for highly effective public relations, marketing, and customer communications—all at a fraction of the cost of traditional advertising! The latest edition of The New Rules of Marketing & PR has been completely revised and updated to present more innovative methods and cutting-edge strategies than ever. The new content shows you how to harness AI and machine learning to automate routine tasks so you can focus on marketing and PR strategy. Your life is already AI-assisted. Your marketing should be too! Still the definitive guide on the future of marketing, this must-have resource will help you: Incorporate the new rules that will keep you ahead of the digital marketing curve Make your marketing and public relations real-time by incorporating techniques like newsjacking to generate instant attention when your audience is eager to hear from you Use web-based communication technologies to their fullest potential Gain valuable insights through compelling case studies and real-world examples Take advantage of marketing opportunities on platforms like Facebook Live and Snapchat The seventh edition of The New Rules of Marketing and PR: How to Use Content Marketing, Podcasting, Social Media, AI, Live Video, and Newsjacking to Reach Buyers Directly is the ideal resource for entrepreneurs, business owners, marketers, PR professionals, and managers in organizations of all types and sizes.

Book Handbook on Business Information Systems

Download or read book Handbook on Business Information Systems written by Angappa Gunasekaran and published by World Scientific. This book was released on 2010 with total page 961 pages. Available in PDF, EPUB and Kindle. Book excerpt: --Book Jacket.

Book Inter Organizational Information Systems and Business Management  Theories for Researchers

Download or read book Inter Organizational Information Systems and Business Management Theories for Researchers written by Vaidya, Kishor and published by IGI Global. This book was released on 2011-10-31 with total page 381 pages. Available in PDF, EPUB and Kindle. Book excerpt: "This book highlights the most influential organizational theories and their applications in inter-organizational information systems, providing theories that have been consistently tested and proven to be valid over time"--

Book Business Driven Information Systems

Download or read book Business Driven Information Systems written by Paige Baltzan and published by McGraw-Hill Higher Education. This book was released on 2008 with total page 577 pages. Available in PDF, EPUB and Kindle. Book excerpt: "The Baltzan and Phillips approach in Business Driven Information Systems discusses various business initiatives first and how technology supports those initiatives second. The premise for this unique approach is that business initiatives drive technology choices in a corporation. Therefore, every discussion addresses the business needs first and addresses the technology that supports those needs second. This approach takes the difficult and often intangible MIS concepts, brings them down to the student's level, and applies them using a hands-on approach to reinforce the concepts. BDIS provides the foundation that will enable students to achieve excellence in business, whether they major in operations management, manufacturing, sales, marketing, etc. BDIS is designed to give students the ability to understand how information technology can be a point of strength in an organization."--Publisher's website.

Book Business Rules and Information Systems

Download or read book Business Rules and Information Systems written by Tony Morgan and published by Addison-Wesley Professional. This book was released on 2002-03-18 with total page 374 pages. Available in PDF, EPUB and Kindle. Book excerpt: Information systems often fail because their requirements are poorly defined. This book shows IT professionals how to specify more precisely and more effectively what their systems need to do. The key lies in the discovery and application of what are called business rules. A business rule is a compact and simple statement that represents some important aspect of a business. By capturing the rules for your business—the logic that governs its operation—you will gain the ability to create systems fully aligned with your business needs. In this book, Tony Morgan provides a thorough introduction to business rules, as well as a practical framework for integrating them into information systems. He shows you how to identify and express business rules, offers practical strategies for their use, and explains the key elements of logic that underpin their application. Topics covered include: Understanding the role of business rules and models in information systems development Using models to structure and manage business activities, including e-commerce Defining and discovering business rules Controlling business rule quality Fitting business rules into varied technical architectures Implementing business rules using available technology Whether you are an analyst, designer, developer, or technical manager, the in-depth information and practical perspective in this valuable resource will guide you in your efforts to build rule-centered information systems that fully support the goals of your organization.

Book Business Information Systems Workshops

Download or read book Business Information Systems Workshops written by Witold Abramowicz and published by Springer. This book was released on 2019-01-02 with total page 711 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book constitutes revised papers from the seven workshops and one accompanying event which took place at the 21st International Conference on Business Information Systems, BIS 2018, held in Berlin, Germany, in July 2018. Overall across all workshops, 58 out of 122 papers were accepted. The workshops included in this volume are: AKTB 2018 - 10th Workshop on Applications of Knowledge-Based Technologies in Business BITA 2018 - 9th Workshop on Business and IT Alignment BSCT 2018 - 1st Workshop on Blockchain and Smart Contract Technologies IDEA 2018 - 4th International Workshop on Digital Enterprise Engineering and Architecture IDEATE 2018 - 3rd Workshop on Big Data and Business Analytics Ecosystems SciBOWater 2018 - Scientific Challenges & Business Opportunities in Water Management QOD 2018 - 1st Workshop on Quality of Open Data In addition, one keynote speech in full-paper length and contributions from the Doctoral Consortium are included

Book Business Information Systems and Technology 4 0

Download or read book Business Information Systems and Technology 4 0 written by Rolf Dornberger and published by Springer. This book was released on 2018-03-06 with total page 283 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book discusses digitalization trends and their concrete applications in business and societal contexts. It summarizes new findings from research, teaching and management activities comprising digital transformation, e-business, the representation of knowledge, human–computer interaction and business optimization. The trends discussed include artificial intelligence, virtual reality, robotics, blockchain, and many more. Professors and researchers who conduct research and teach at the interface between academia and business present the latest advances in their field. The book adopts the philosophy of applied sciences and combines both rigorous research and practical applications. As such, it addresses the needs of both professors and researchers, who are constantly seeking inspiration, and of managers seeking to tap the potential of the latest trends to take their business to the next level. Readers will find answers to pressing questions that arise in their daily work.

Book Essentials of Business Processes and Information Systems

Download or read book Essentials of Business Processes and Information Systems written by Simha R. Magal and published by Wiley Global Education. This book was released on 2011-08-24 with total page 192 pages. Available in PDF, EPUB and Kindle. Book excerpt: This supplement text bridges the gap between the fundamentals of how businesses operate (processes) and the tools that business people use to accomplish their tasks (systems). The authors have developed this text for an introductory MIS or general business course to establish a fundamental understanding of business processes. Business students, regardless of their functional discipline, will be able to apply the real-world concepts discussed in this text immediately upon entering the workforce. As more and more businesses adopt enterprise systems globally, it becomes increasingly important for business schools to offer a process-based curriculum to better reflect the realities of modern business. Given the integration of business operations and enterprise systems, Magal and Word have designed this text to reflect, in a practical and accessible format, how real-world business processes are managed and executed.

Book Information Systems Development

Download or read book Information Systems Development written by Paul Beynon-Davies and published by Scholium International. This book was released on 1989 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Business Information Systems

Download or read book Business Information Systems written by Paul Bocij and published by Financial Times/Prentice Hall. This book was released on 2014-11-26 with total page 673 pages. Available in PDF, EPUB and Kindle. Book excerpt: In order to run a successful business, today's manager needs to combine business skills with an understanding of information systems and the opportunities and benefits that they bring to an organisation. Starting from basic concepts, this book provides a comprehensive and accessible guide to: understanding the technology of business information systems; choosing the right information system for an organisation; developing and managing an efficient business information system; employing information systems strategically to achieve organisational goals. Taking a problem-solving approach, Business Information Systems looks at information systems theory within the context of the most recent business and technological advances. This thoroughly revised new edition has updated and expanded coverage of contemporary key topics such as: Web 2.0 enterprise systems implementation and design of IS strategy outsourcing Business Information Systems does not assume any prior knowledge of IS or ICT, and new concepts are simply defined. New business examples, case studies and web links are fully integrated throughout, illustrating the relevance and impact of information systems in today's business environment. In addition there are a wealth of questions and exercises both in the book and online at www.pearsoned.co.uk/bis enabling students to test their understanding of key topics and issues. This book is ideal for students on any courses related to business information systems or management information systems at undergraduate or postgraduate level. About the authors Andrew Greasley lectures in Information Systems, Operations Management and Simulation Modelling at Aston Business School, Aston University. Paul Bocij is a Senior Teaching Fellow at Aston Business School. An experienced educator, he has worked for a wide variety of institutions, including universities, colleges and numerous commercial organisations. His commercial experience includes time spent in the fields of programming, management, training and consultancy. Simon Hickie has worked for 20 years as a senior lecturer in business information systems, having previously worked for 10 years in the management information systems field in a variety of roles including progammer, project manager and trainer. His particular interests lie in the areas of information systems in SMEs, change management and strategic information systems management.

Book Integrated Business Information Systems

Download or read book Integrated Business Information Systems written by Klaus-Dieter Gronwald and published by Springer. This book was released on 2017-05-30 with total page 206 pages. Available in PDF, EPUB and Kindle. Book excerpt: Enterprise Resource Planning (ERP), Supply Chain Management (SCM), Customer Relationship Management (CRM), Business Intelligence (BI) and Big Data Analytics (BDA) are business related tasks and processes, which are supported by standardized software solutions. The book explains that this requires business oriented thinking and acting from IT specialists and data scientists. It is a good idea to let students experience this directly from the business perspective, for example as executives of a virtual company. The course simulates the stepwise integration of the linked business process chain ERP-SCM-CRM-BI-Big Data of four competing groups of companies. The course participants become board members with full P&L responsibility for business units of one of four beer brewery groups managing supply chains from production to retailer.

Book Information Systems

Download or read book Information Systems written by Efrem G. Mallach and published by CRC Press. This book was released on 2015-08-18 with total page 480 pages. Available in PDF, EPUB and Kindle. Book excerpt: Most information systems textbooks overwhelm business students with overly technical information they may not need in their careers. Information Systems: What Every Business Student Needs to Know takes a new approach to the required information systems course for business majors.For each topic covered, the text highlights key "Take-Aways" that aler

Book New Trends in Business Information Systems and Technology

Download or read book New Trends in Business Information Systems and Technology written by Rolf Dornberger and published by Springer Nature. This book was released on 2020-07-07 with total page 323 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book presents selected examples of digitalization in the age of digital change. It is divided into two sections: “Digital Innovation,” which features new technologies that stimulate and enable new business opportunities; and “Digital Business Transformation,” comprising business and management concepts that employ specific technological solutions for their practical implementation. Combining new insights from research, teaching and management, including digital transformation, e-business, knowledge representation, human-computer interaction, and business optimization, the book highlights the breadth of research as well as its meaningful and relevant transfer into practice. It is intended for academics seeking inspiration, as well as for leaders wanting to tap the potential of the latest trends to take society and their business to the next level.

Book Introduction to Information Systems

Download or read book Introduction to Information Systems written by R. Kelly Rainer and published by John Wiley & Sons. This book was released on 2008-01-09 with total page 452 pages. Available in PDF, EPUB and Kindle. Book excerpt: WHATS IN IT FOR ME? Information technology lives all around us-in how we communicate, how we do business, how we shop, and how we learn. Smart phones, iPods, PDAs, and wireless devices dominate our lives, and yet it's all too easy for students to take information technology for granted. Rainer and Turban's Introduction to Information Systems, 2nd edition helps make Information Technology come alive in the classroom. This text takes students where IT lives-in today's businesses and in our daily lives while helping students understand how valuable information technology is to their future careers. The new edition provides concise and accessible coverage of core IT topics while connecting these topics to Accounting, Finance, Marketing, Management, Human resources, and Operations, so students can discover how critical IT is to each functional area and every business. Also available with this edition is WileyPLUS - a powerful online tool that provides instructors and students with an integrated suite of teaching and learning resources in one easy-to-use website. The WileyPLUS course for Introduction to Information Systems, 2nd edition includes animated tutorials in Microsoft Office 2007, with iPod content and podcasts of chapter summaries provided by author Kelly Rainer.

Book Selected Readings on Information Technology and Business Systems Management

Download or read book Selected Readings on Information Technology and Business Systems Management written by Lee, In and published by IGI Global. This book was released on 2008-08-31 with total page 566 pages. Available in PDF, EPUB and Kindle. Book excerpt: "This book presents quality articles focused on key issues concerning technology in business"--Provided by publisher.