Download or read book Becoming Digital written by Vincent Mosco and published by Emerald Group Publishing. This book was released on 2017-11-06 with total page 246 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book examines the convergence of Cloud Computing, Big Data, and the Internet of Things to forge the Next Internet. Ubiquitous computing enables universal communication, concentration of power, privacy erosion, environmental degradation, and massive automation and this title explores solving these issues to create a democratic digital world.

Download or read book Becoming a Digital Library written by Susan J. Barnes and published by CRC Press. This book was released on 2003-11-04 with total page 278 pages. Available in PDF, EPUB and Kindle. Book excerpt: This excellent reference traces the construction and maintenance of the digital collections and services that have been available day in and day out to users worldwide for more than a decade. It examines applicable guidelines for any library looking to build and manage systems, conduct and evaluate projects, and scout new directions for mainstreaming and hybridizing the building of a digital library. Including contributions from seasoned experts in specializations such as staffing, collection development, and technology project management for digital libraries, Becoming a Digital Library discusses the techniques for finding and training the right people to build a digital library.

Download or read book Becoming a Digital Designer written by Steven Heller and published by John Wiley & Sons. This book was released on 2011-01-19 with total page 336 pages. Available in PDF, EPUB and Kindle. Book excerpt: From the author of the bestselling Becoming a Graphic Designer and the editor of Adobe Think Tank comes this clear overview of the field of digital design This complete guide to the evolving digital design disciplines opens the door to today’s most sought-after job opportunities in Web, video, broadcast, game, and animation design. Featuring over 45 interviews with leading digital designers and more than 225 illustrations, the book covers everything from education and training, design specialties, and work settings to preparing an effective portfolio and finding a job. This is an ideal starting point for anyone considering a career in the digital design world. Steven Heller (New York, NY) is the co-chair of the MFA Designer As Author program and co-founder of the MFA in Design Criticism program at the School of Visual Arts, New York. He is the author or editor of over 100 books on design and popular culture, including Becoming a Graphic Designer (0-471-71506-9). David Womack (New York, NY) writes about trends in design and technology for numerous publications and consults on digital strategy for leading organizations. He is the editor of Adobe Think Tank.

Download or read book Becoming Digital written by Vincent Mosco and published by Emerald Group Publishing. This book was released on 2017-11-06 with total page 246 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book examines the convergence of Cloud Computing, Big Data, and the Internet of Things to forge the Next Internet. Ubiquitous computing enables universal communication, concentration of power, privacy erosion, environmental degradation, and massive automation and this title explores solving these issues to create a democratic digital world.

Download or read book Becoming A Digital Marketer Gaining the Hard Soft Skills for a Tech Driven Marketing Career written by Anya Gildner and published by Baltika Press. This book was released on 2019-03-18 with total page 206 pages. Available in PDF, EPUB and Kindle. Book excerpt: In the rapidly paced world of marketing, fresh graduates and traditional marketers alike are learning that the industry is blending with technology at a rate never before seen.It's no longer enough to just be a traditional marketer: in today's tech-driven industry, you've got to be able to build websites, install analytics, run pay-per-click campaigns, join Twitter chats, understand SEO strategy, and experience the underrated power of email marketing. In Part 1, you'll learn the hard skills crucial to a marketing career, like: search engine optimization (SEO), pay-per-click advertising (PPC), social media marketing, reporting & analytics, web development, and email marketing.In Part 2, you'll read about the soft skills essential to business, likewriting emails, getting your first entry level position, working as a marketing freelancer, starting your marketing agency, and how to work remotely.Also included are in-depth vignettes and interviews with renowned communicators for insightful alternate views on what makes a successful marketer.Authors Gil & Anya Gildner are the cofounders of Discosloth, a search marketing company that has worked with brands like Volvo, MSF, AirTreks, and have been featured in Inc Magazine, the New York Times, Arkansas Business, the Washington Post, and more. They regularly speak at industry conferences and conduct corporate & academic training seminars.

Download or read book Becoming a Digital Parent written by Carrie Rogers Whitehead and published by Routledge. This book was released on 2020-12-29 with total page 153 pages. Available in PDF, EPUB and Kindle. Book excerpt: Becoming a Digital Parent is a practical, readable guide that will help all parents have confidence to successfully navigate technology with their children. It accessibly presents evidence-based guidance to offer an overview of the digital landscape, empowering parents to embrace opportunities whilst keeping children responsible and safe online. Covering a range of topics including developmental stages, screen time, bed time, gaming, digital identities, and helpful parenting apps and resources, Carrie Rogers-Whitehead explores the challenges and opportunities involved in parenting in the digital age. With advice for parents of babies through to teenagers, each chapter includes an explanation of the latest research, interviews with parents and experts, and helpful case studies gathered by the author during her extensive experience of working directly with parents and children. This book will show parents how to communicate better with their children, create a family technology plan, put in place intervention strategies when things happen, and take advantage of the benefits technology can afford us. Becoming a Digital Parent is ideal for all parents looking to effectively navigate the technological world, and the range of professionals who work with them.

Download or read book Becoming a Digital Unicorn written by Trice Johnson and published by Hybrid Global Publishing. This book was released on 2022-03-09 with total page 133 pages. Available in PDF, EPUB and Kindle. Book excerpt: Becoming a Digital Unicorn: 5 Steps to Set Yourself Apart in a Competitive Economy. The continuous wave of digital disruptions is demanding something new from each of us, whether you work for a large corporation or a small business, own a startup, or are a recent graduate looking to break into the industry. Your ability to think beyond what's possible and solve problems with a different lens is the secret sauce that will set you apart-and increase your uniqueness in the market. Becoming a Digital Unicorn is your personal pocketbook masterclass, providing you with a practical, step-by-step approach to reinvent yourself and secure your future by cultivating your unique mindset, purpose, gifts, and the digital skills needed to thrive in this rapidly changing economy. Today's needs are great with no shortage of problems to solve-and the digital universe is wide open. Where you go, and how far, can largely-if not completely-be driven by you.

Download or read book Going Digital Shaping Policies Improving Lives written by OECD and published by OECD Publishing. This book was released on 2019-03-11 with total page 171 pages. Available in PDF, EPUB and Kindle. Book excerpt: This report identifies seven policy dimensions that allow governments – together with citizens, firms and stakeholders – to shape digital transformation to improve lives. It also highlights key opportunities, challenges and policies related to each dimension, offers new insights, evidence and analysis, and provides recommendations for better policies in the digital age.

Download or read book Digital Bank Strategies to launch or become a digital bank written by Chris Skinner and published by Marshall Cavendish International Asia Pte Ltd. This book was released on 2014-05-15 with total page 275 pages. Available in PDF, EPUB and Kindle. Book excerpt: Digital Bank tracks the innovations in banking and how the mobile internet is changing the dynamics of consumer and corporate relationships with their banks. The implication is that banks must become digitised, and that is a challenge as becoming a Digital Bank demands new services focused upon 21st-century technologies. Digital Bank not only includes extensive guidance and background on the digital revolution in banking, but also in-depth analysis of the activities of incumbent banks such as Barclays in the UK and mBank in Poland, as well as new start-ups such as Metro Bank and disruptive new models of banking such as FIDOR Bank in Germany. Add on to these a comprehensive sprinkling of completely new models of finance, such as Zopa and Bitcoin, and you can see that this book is a must-have for anyone involved in the future of business, commerce and banking. Chris Skinner is best known as an independent commentator on the financial markets through the Finanser (www.thefinanser.com) and Chair of the European networking forum The Financial Services Club, which he founded in 2004. He is the author of ten books covering everything from European regulations in banking through the credit crisis to the future of banking, and is a regular commentator on BBC News, Sky News and Bloomberg about banking issues. More can be discovered about Chris here: http://thefinanser.co.uk/fsclub/chris-skinner/

Download or read book Beyond Digital written by Paul Leinwand and published by Harvard Business Press. This book was released on 2022-01-04 with total page 142 pages. Available in PDF, EPUB and Kindle. Book excerpt: Two world-renowned strategists detail the seven leadership imperatives for transforming companies in the new digital era. Digital transformation is critical. But winning in today's world requires more than digitization. It requires understanding that the nature of competitive advantage has shifted—and that being digital is not enough. In Beyond Digital, Paul Leinwand and Matt Mani from Strategy&, PwC's global strategy consulting business, take readers inside twelve companies and how they have navigated through this monumental shift: from Philips's reinvention from a broad conglomerate to a focused health technology player, to Cleveland Clinic's engagement with its broader ecosystem to improve and expand its leading patient care to more locations around the world, to Microsoft's overhaul of its global commercial business to drive customer outcomes. Other case studies include Adobe, Citigroup, Eli Lilly, Hitachi, Honeywell, Inditex, Komatsu, STC Pay, and Titan. Building on a major new body of research, the authors identify the seven imperatives that leaders must follow as the digital age continues to evolve: Reimagine your company's place in the world Embrace and create value via ecosystems Build a system of privileged insights with your customers Make your organization outcome-oriented Invert the focus of your leadership team Reinvent the social contract with your people Disrupt your own leadership approach Together, these seven imperatives comprise a playbook for how leaders can define a bolder purpose and transform their organizations.

Download or read book Becoming a Graphic and Digital Designer written by Steven Heller and published by John Wiley & Sons. This book was released on 2015-04-27 with total page 339 pages. Available in PDF, EPUB and Kindle. Book excerpt: Begin your graphic design career now, with the guidance of industry experts Becoming a Graphic and Digital Designer is a single source guide to the myriad of options available to those pursuing a graphic design career. With an emphasis on portfolio requirements and job opportunities, this guide helps both students and individuals interested in entering the design field prepare for successful careers. Coverage includes design inspiration, design genres, and design education, with discussion of the specific career options available in print, interactive, and motion design. Interviews with leading designers like Michael Bierut, Stefan Sagmeister, and Mirko Ilic give readers an insider's perspective on career trajectory and a glimpse into everyday operations and inspirations at a variety of companies and firms. Design has become a multi-platform activity that involves aesthetic, creative, and technical expertise. Becoming a Graphic and Digital Designer shows readers that the field once known as "graphic design" is now richer and more inviting than ever before. Learn how to think like a designer and approach projects systematically Discover the varied career options available within graphic design Gain insight from some of the leading designers in their fields Compile a portfolio optimized to your speciality of choice Graphic designers' work appears in magazines, advertisements, video games, movies, exhibits, computer programs, packaging, corporate materials, and more. Aspiring designers are sure to find their place in the industry, regardless of specific interests. Becoming a Graphic and Digital Designer provides a roadmap and compass for the journey, which begins today.

Download or read book Becoming Virtual written by Pierre Levy and published by Da Capo Press, Incorporated. This book was released on 1998-03-21 with total page 216 pages. Available in PDF, EPUB and Kindle. Book excerpt: Examining the cultural and social impact of new digital technologies, Levy tackles the concept of "the virtual," clearly defining it alongside "the real," "the actual," and "the possible." He shows how the body, the text, and the economy, are made virtual. He then reveals how the Internet and web sites are now transforming the virtual into a "collective intelligence" linked to digital communication. Though Levy agrees with many contemporary philosophers of science that these changes are producing a cultural revolution, he is uniquely optimistic. Allaying the fears of those who think technology will dehumanize society, he demonstrates how the virtual has always been an enduring component of the human mind.

Download or read book Driving Digital Strategy written by Sunil Gupta and published by Harvard Business Press. This book was released on 2018-07-24 with total page 327 pages. Available in PDF, EPUB and Kindle. Book excerpt: Digital transformation is no longer news--it's a necessity. Despite the widespread threat of disruption, many large companies in traditional industries have succeeded at digitizing their businesses in truly transformative ways. The New York Times, formerly a bastion of traditional media, has created a thriving digital product behind a carefully designed paywall. Best Buy has transformed its business in the face of Amazon's threat. John Deere has formed a data-analysis arm to complement its farm-equipment business. And Goldman Sachs and many others are using digital technologies to reimagine their businesses. In Driving Digital Strategy, Harvard Business School professor Sunil Gupta provides an actionable framework for following their lead. For over a decade, Gupta has studied digital transformation at Fortune 500 companies. He knows what works and what doesn't. Merely dabbling in digital or launching a small independent unit, which many companies do, will not bring success. Instead you need to fundamentally change the core of your business and ensure that your digital strategy touches all aspects of your organization: your business model, value chain, customer relationships, and company culture. Gupta covers each aspect in vivid detail while providing navigation tips and best practices along the way. Filled with rich and illuminating case studies of companies at the forefront of digital transformation, Driving Digital Strategy is the comprehensive guide you need to take full advantage of the limitless opportunities the digital age provides.

Download or read book Designed for Digital written by Jeanne W. Ross and published by MIT Press. This book was released on 2021-09-21 with total page 205 pages. Available in PDF, EPUB and Kindle. Book excerpt: One of Forbes's Top Ten Technology Books of the Year How to redesign ‘big, old’ companies for digital success—featuring a survey of 300+ business leaders and 30+ global organizations, including Amazon, Uber, LEGO, Toyota North America, Philips, and USAA. Most established companies have deployed such digital technologies as the cloud, mobile apps, the internet of things, and artificial intelligence. But few established companies are designed for digital. This book offers an essential guide for retooling organizations for digital success through 5 key building blocks: • Shared Customer Insights • Operational Backbone • Digital Platform • Accountability Framework • External Developer Platform In the digital economy, rapid pace of change in technology capabilities and customer desires means that business strategy must be fluid. As a result, business design has become a critical management responsibility. Effective business design enables a company to quickly pivot in response to new competitive threats and opportunities. Most leaders today, however, rely on organizational structure to implement strategy, unaware that structure inhibits, rather than enables, agility. In companies that are designed for digital, people, processes, data, and technology are synchronized to identify and deliver innovative customer solutions—and redefine strategy. Digital design, not strategy, is what separates winners from losers in the digital economy. Designed for Digital offers practical advice on digital transformation, with examples that include Amazon, BNY Mellon, DBS Bank, LEGO, Philips, Schneider Electric, USAA, and many other global organizations. Drawing on 5 years of research and in-depth case studies, the book is an essential guide for companies that want to disrupt rather than be disrupted in the new digital landscape.

Download or read book Going Online written by Robert Ubell and published by Taylor & Francis. This book was released on 2016-12-08 with total page 123 pages. Available in PDF, EPUB and Kindle. Book excerpt: In Going Online, one of our most respected online learning leaders offers insights into virtual education—what it is, how it works, where it came from, and where it may be headed. Robert Ubell reaches back to the days when distance learning was practiced by mail in correspondence schools and then leads us on a tour behind the screen, touching on a wide array of topics along the way, including what it takes to teach online and the virtual student experience. You’ll learn about: how to build a sustainable online program; how to create an active learning online course; why so many faculty resist teaching online; how virtual teamwork enhances digital instruction; how to manage online course ownership; how learning analytics improves online instruction. Ubell says that it is not technology alone, but rather unconventional pedagogies, supported by technological innovations, that truly activate today's classrooms. He argues that innovations introduced online—principally peer-to-peer and collaborative learning—offer significantly increased creative learning options across all age groups and educational sectors. This impressive collection, drawn from Ubell's decades of experience as a digital education pioneer, presents a powerful case for embracing online learning for its transformational potential.

Download or read book The Art of Digital Marketing for Fashion and Luxury Brands written by Wilson Ozuem and published by Springer Nature. This book was released on 2021-07-17 with total page 471 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book explores omnichannel fashion and luxury retailing with a particular emphasis on the role of computer-mediated marketing environments in determining a consumer’s purchase and post-purchase trajectories. The fashion industry has evolved rapidly over the last few years with the diffusion of fast fashion and luxury democratization, not to mention the advent of ICT and the development of communication. Today, fashion companies face new challenges, such as how to manage brands and how to choose between marketplaces and digital marketspaces. While some companies focus on one channel selection, others embrace the omnichannel choice and look for a balance between the two environments. Whatever the strategy, it is essential to manage these touch-points in order to create interaction between consumers and brands, provide meaningful customer experiences, and to maximize customers’ engagement. An insightful read for scholars in marketing, fashion and retail, this book investigates the triangulation between branding, marketplace, and marketspace and its impact on the organization.

Download or read book Going Digital written by Anurag Harsh and published by Bookbaby. This book was released on 2016-12 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: We live at a crucial period in time. The rate of technological innovation has outpaced our ability to see into the future with a reliable degree of accuracy. Yes, we are still able to cope with the vagaries of the world, yet no one can precisely say where we will be even 5 or 10 years from now. The 21st-century and its people are marked by great change, staggering accomplishment, and unprecedented uncertainty. For all this, we've managed to change the course of humanity in ways our ancestors never dreamed. We have prolonged human life well beyond what was typical. We've engineered machinery and digital technology that reduced the need for human involvement, putting more time and energy at our disposal to pursue happiness outside the workroom. We've deconstructed the command-and-control corporate hierarchy that created the concept of "work-life balance," an antidote to the pernicious absorption customary of the workplace. Perhaps in equal measure we've opened gaping divides of global proportions. This is the natural fluctuation of human affairs. There has not been, and maybe will never be, a perfect society. We are flawed in all too human ways. And yet, it is those very flaws, when looked at dispassionately and honestly that can reveal the doorways to a better world for us all. In this book, digital and management guru Anurag Harsh has aggregated many years of writing on the subject of digitalization at the corporate, individual and global levels. The topic of digitalization itself is an incomplete one. As such, to speak on the effects of digitalization will inevitably leave questions unanswered, points unaddressed, and perspectives unrecognized. Nonetheless, the author has done his best to cover these topics from as many perspectives as possible as they relate to the subjects of business, economics, and psychology. The book's goal is to present the reader with a comprehensive understanding of the myriad ways digital technology and the mentality its engendered has changed the course of human history, has changed the way people view each other, and has affected business practices. Beyond describing these effects, the book provides practical measures for people and business owners alike to create a culture of innovation that acknowledges individual differences and seeks to harness them; while contextualizing that culture in a broader discourse about government's role in the digital divides we see opening between peoples today. The book presents the chapters in a way that scaffolds, so that by the end of each section the reader will have an understanding of the central topics orbiting discussions on the economic, social, and psychological effects of digitalization at the corporate, individual and global levels. However, the author urges the reader to treat this book as a unique journey. When you look over the Table of Contents, decide where you want to start based on your interests. After all, customizability is the hallmark of digitalization. When a person or company has truly crafted a digital journey, it matters not where on the path you enter: You will always see, repeated endlessly, every element in the journey. That is the guiding spirit of the next frontier in digital thinking.