Download or read book Be Like Amazon written by Jeffrey Eisenberg and published by . This book was released on 2017-04-17 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Presents the four principles that are the foundation of Amazon.com and its success. The "four pillars" are presented through a dialogue between an older man and a younger man during a road trip.
Download or read book Think Like Amazon 50 1 2 Ideas to Become a Digital Leader written by John Rossman and published by McGraw-Hill Education. This book was released on 2019-04-29 with total page 320 pages. Available in PDF, EPUB and Kindle. Book excerpt: “Reading this book is like having Jeff Bezos advise me.” —Eric Martinez, Founder and CEO of Modjoul The former Amazon executive who launched and scaled Amazon Marketplace delivers the ultimate playbook on how to “think like Amazon” and succeed in the digital age. “What would Jeff do?” Since leaving Amazon to advise start-ups and corporations, John Rossman has been asked this question countless times by executives who want to know “the secret” behind Amazon’s historic success. In this step-by-step guide, he provides 50 1⁄2 answers drawn from his experience as an Amazon executive—and shows today’s business leaders how to think like Amazon, strategize like Bezos, and beat the competition like nobody’s business. Learn how to: •Move forward to get back to Day 1—and change the status quo. •Become a platform company—with the right platform strategy. •Create customer obsession—and grant your customers superpowers. •Experiment, fail, rinse, and repeat. •Decentralize your way to digital greatness. •Master the magic of small autonomous teams. •Avoid the trap of past positions. •Make better and faster decisions. •Use metrics to create a culture of accountability and innovation •Use AI and the Internet of Things to reinvent customer experiences. In addition to these targeted strategies, you’ll receive a rare inside glimpse into how Jeff Bezos and Amazon take a remarkably consistent approach to innovate, explore new markets, and spark new growth. You’ll understand the unique mindset and inner workings that drive Amazon’s operational excellence, from its ground-up approach to new digital markets to its out-of-the-box attitudes on innovation. Along the way, you’ll learn specific game-changing strategies that made Amazon stand out in a crowded digital world. These include actionable ideas that you can use to transform your culture, expand your business into digital, and become the kind of platform company that customers obsess over. Rossman also offers invaluable insights into the latest technologies, e-commerce marketing, online culture, and IoT disruptions that only an Amazon insider would know. If you want to compete and win in the digital era, you have to Think Like Amazon.
Download or read book The Bezos Letters written by Steve Anderson and published by Morgan James Publishing. This book was released on 2019-07-23 with total page 218 pages. Available in PDF, EPUB and Kindle. Book excerpt: “A perceptive look at [the] Amazon founder’s annual shareholder letters, extracting 14 key ‘growth principles’ that [businesses] can use to scale up.” —Publishers Weekly Jeff Bezos created Amazon, the fastest company to reach $100 billion in sales ever, making him the richest man in the world. Business owners marvel at Amazon’s success, but don’t realize they have the answers right at their fingertips as Bezos reveals his hidden roadmap in his annual letters to shareholders. For the first time, business analyst Steve Anderson unlocks the key lessons, mindset, principles, and steps Bezos used, and continues to use, to make Amazon the massive success it is today. Steve shows business owners, leaders, and CEOs how to apply those same practices and watch their business become more efficient, productive, and successful?fast! “So much of what Steve Anderson has uncovered about Jeff Bezos and Amazon reminds me of the legacy of Walt Disney. Walt had a vision and made it happen; Jeff had a vision and made it happen; and you, too, can make your vision happen—and make it happen faster and easier using the principle’s Steve has laid out in The Bezos Letters.” —Lee Cockerell, former executive Vice President of Walt Disney World Resorts and author of Creating Magic: Common Sense Business Strategies from a Life at Disney “If you ever wanted a manual for building and growing your business, this is it.” —Dan Miller, New York Times–bestselling author of 48 Days to the Work You Love
Download or read book Jeff Bezos and Amazon written by Jennifer Landau and published by The Rosen Publishing Group, Inc. This book was released on 2012-07-15 with total page 129 pages. Available in PDF, EPUB and Kindle. Book excerpt: This insightful work combines Jeff Bezos's life story, beginning in 1964 in Albuquerque, New Mexico, with the creation of Amazon, in 1995, and its rise as the largest online retailer in the world. Bezos's zeal and tirelessness has seen Amazon through the inevitable ups and downs that come with building a start-uptaking it from a garage and turning it into a worldwide powerhouse. Although Bezos has wide-ranging interests and investments today, Amazon remains the cornerstone of his work life, and he is determined to keep his company at the forefront of technological and commercial innovation. The narrative includes captivating sidebars on Bezos's life and innovations, and fact sheets on his life and the company. A timeline helps readers glean pertinent facts about Bezos and Amazon quickly.
Download or read book Bezonomics written by Brian Dumaine and published by Scribner. This book was released on 2020-05-12 with total page 336 pages. Available in PDF, EPUB and Kindle. Book excerpt: An in-depth, revelatory, and unbiased look at Amazon’s world-dominating business model, the current competitors either imitating or trying to outfox Amazon, and the ways Bezonomics is shaping the life of every American consumer—from an award-winning Fortune magazine writer. Like Henry Ford, Sam Walton, or Steve Jobs in the early years of Ford, Walmart, and Apple, Jeff Bezos is the business story of the decade. Bezos, the richest man on the planet, has built one of the most efficient wealth-creation machines in history with 2% of US household income being spent on nearly 500 million products shipped from warehouses in seventeen countries. Amazon’s business model has not only turned the retail industry and cloud computing inside out, but now its tentacles are squeezing media and advertising, and disrupting the state of technology, the economy, job creation, and society at large. Amazon’s impact is so pervasive that business leaders in nearly every sector around the world need to understand how this force of nature operates. Based on unprecedented behind-the-scenes reporting from 150 sources inside and outside of Amazon, Bezonomics unveils the underlying principles Jeff Bezos uses to achieve his dominance—customer obsession, extreme innovation, and long-term management, all supported by artificial intelligence—and shows how these are being borrowed and replicated by companies across the United States, in China, and elsewhere. Brian Dumaine shares tips for Amazon-proofing your business. Most important, Bezonomics answers the fundamental question: How are Amazon and its imitators affecting the way we live, and what can we learn from them? A goldmine for some, and a threat for others, “Bezonomics” has become a life-shaping force both now and in the future that every American must know more about.
Download or read book The Everything Store written by Brad Stone and published by Little, Brown. This book was released on 2013-10-15 with total page 387 pages. Available in PDF, EPUB and Kindle. Book excerpt: The authoritative account of the rise of Amazon and its intensely driven founder, Jeff Bezos, praised by the Seattle Times as "the definitive account of how a tech icon came to life." Amazon.com started off delivering books through the mail. But its visionary founder, Jeff Bezos, wasn't content with being a bookseller. He wanted Amazon to become the everything store, offering limitless selection and seductive convenience at disruptively low prices. To do so, he developed a corporate culture of relentless ambition and secrecy that's never been cracked. Until now. Brad Stone enjoyed unprecedented access to current and former Amazon employees and Bezos family members, giving readers the first in-depth, fly-on-the-wall account of life at Amazon. Compared to tech's other elite innovators -- Jobs, Gates, Zuckerberg -- Bezos is a private man. But he stands out for his restless pursuit of new markets, leading Amazon into risky new ventures like the Kindle and cloud computing, and transforming retail in the same way Henry Ford revolutionized manufacturing. The Everything Store is the revealing, definitive biography of the company that placed one of the first and largest bets on the Internet and forever changed the way we shop and read.
Download or read book Amazon s Dirty Little Secrets written by Greg Jameson and published by Morgan James Publishing. This book was released on 2014-08-12 with total page 179 pages. Available in PDF, EPUB and Kindle. Book excerpt: Many people believe that Amazon’s success is the direct result of a strong user shopping experience. This however is only part of the reason why Amazon is the number one ecommerce company in the world for almost two decades. The real reason behind Amazon’s success is that they have mastered the art of getting other people to market and sell for them. From affiliate partners that drive traffic, to online reviews and ratings where customers tell other customers why they should buy a product, to getting free publicity from shows like Oprah or 60 Minutes, Amazon is the online company to emulate. “Amazon’s Dirty Little Secrets" will show you how you can accomplish this for your company. "Amazon’s Dirty Little Secret" is getting others to do their marketing and sales for them. This is so powerful that Greg created an acronym using the word POWER+. P – Plenty of traffic O – Offer something for free W – Win their trust E – Engaging experience R – Request an action + – additional tips & secrets Anyone engaged in Internet sales and marketing will benefit from the specific examples in this book.
Download or read book Amazon Income written by Sharon Cohen and published by Atlantic Publishing Company. This book was released on 2010 with total page 338 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Internet affiliate program industry is one of the largest and fastest growing digital revenue generators in the world, with more than $65 billion in total income brought in during the 2006 fiscal year. It is because of programs like Amazon s Associate program, which has been around for more than a decade, and allows casual, every day users of the Internet to install widgets and links on their Web sites that link back to Amazon products. Users like you can earn commissions of up to 15% on products that your Web site visitors purchase when they visit Amazon. With the world s largest online retailer as a potential source of income, you can make generate endless streams of income as a result. No matter where you are from, how old you are, and what your background is, you can build and run a highly profitable business with Amazon. This comprehensive book is written to show you exactly how to do so. You will learn every detail necessary to complete the transformation from casual Internet user to Amazon guru in just a matter of weeks, making unfathomable amounts of money by selling Amazon products, your own products, starting a store, promoting outside projects, and making referrals. In this book, you will learn how the Amazon business model works and how much money they will pay you in multiple different ways. You will learn how to build a traffic funnelling Web site with dozens of free tools such as blogs, podcasts, videos, and social networks that will allow you to increase the number of visitors you can send to Amazon in no time for minimal investment. You will learn how to take advantage of the Amazon Kindle program and its revolutionary take on digital distribution of books and newspapers. You will learn what you can do to start your own store in the Amazon Marketplace, selling products at set prices to anyone in the world in much the same way you could on eBay with substantially more freedom. Learn how to publish your own books on Amazon with little to no investment and use the features Amazon provides, such as Search Inside and digital distribution to reach more people faster than you could anywhere else. In addition, learn how you can take advantage of multimedia services on Amazon such as Advantage that allow you to publish your own music, videos, and professional titles around the globe. Learn how to use Amazon Connect effectively to promote your products and reach potential customers and how Amazon provides dozens of additional methods by which you can advertise your products without outside investments. You will learn how to choose a niche to market towards and what you need to create in your Web site to make your visitors more willing to click your links and purchase the products you are promoting or selling on Amazon. Hours of extensive research and interviews with the top Amazon associates and independent authors have given us countless pieces of advice that will ensure your marketing and promotion methods allow you to generate traffic, promote products, and convert sales at a rate that will help you build a successful business in no time. If you have been looking for the resource that will undoubtedly help you break free of the shackles of your job and start working from home, this guide is that resource and Amazon is your ideal income source.
Download or read book How to Resist Amazon and Why written by Danny Caine and published by Microcosm Publishing. This book was released on 2022-09-20 with total page 180 pages. Available in PDF, EPUB and Kindle. Book excerpt: When a company's workers are literally dying on the job, when their business model relies on preying on local businesses and even their own vendors, when their CEO is the richest person in the world while their workers make low wages with impossible quotas... wouldn't you want to resist? Danny Caine, owner of Raven Book Store in Lawrence, Kansas has been an outspoken critic of the seemingly unstoppable Goliath of the bookselling world: Amazon. In this book, he lays out the case for shifting our personal money and civic investment away from global corporate behemoths and to small, local, independent businesses. Well-researched and lively, his tale covers the history of big box stores, the big political drama of delivery, and the perils of warehouse work. He shows how Amazon's ruthless discount strategies mean authors, publishers, and even Amazon themselves can lose money on every book sold. And he spells out a clear path to resistance, in a world where consumers are struggling to get by. In-depth research is interspersed with charming personal anecdotes from bookstore life, making this a readable, fascinating, essential book for the 2020s.
Download or read book Amazon and the Rise of E commerce written by 50minutes, and published by 50Minutes.com. This book was released on 2017-09-22 with total page 31 pages. Available in PDF, EPUB and Kindle. Book excerpt: Find out how Amazon conquered the world in just 50 minutes! In less than two decades, Amazon grew from a startup to become the world leader in online shopping, with hundreds of millions of customers around the world. However, the future did not always look so bright for the internet giant: its unconventional business model initially left investors worried, and it had to overcome the burst of the internet bubble that led to the collapse of many other young tech companies. In this concise and accessible guide, you will find out how Jeff Bezos was able to steer Amazon from its humble beginnings in a garage in Seattle to its current position as one of the most influential companies in the world. In 50 minutes you will: • Learn about Amazon’s history, from 1994 right up to the present day • Understand its innovative business model and find out why it was so successful • Identify the opportunities and challenges for online shopping in the future ABOUT 50MINUTES.COM | BUSINESS STORIES The Business Stories series from the 50Minutes collection provides the tools to quickly understand the innovative companies that have shaped the modern business world. Our publications will give you contextual information, an analysis of business strategies and an introduction to future trends and opportunities in a clear and easily digestible format, making them the ideal starting point for readers looking to understand what makes these companies stand out.
Download or read book Think Like Amazon written by John Rossman and published by . This book was released on 2019 with total page 300 pages. Available in PDF, EPUB and Kindle. Book excerpt: "What would Jeff do?" Since leaving Amazon to advise start-ups and corporations, John Rossman has been asked this question countless times by executives who want to know "the secret" behind Amazon's historic success. In this step-by-step guide, he provides 50 1⁄2 answers drawn from his experience as an Amazon executive--and shows today's business leaders how to think like Amazon, strategize like Bezos, and beat the competition like nobody's business. In addition to these targeted strategies, you'll receive a rare inside glimpse into how Jeff Bezos and Amazon take a remarkably consistent approach to innovate, explore new markets, and spark new growth. You'll understand the unique mindset and inner workings that drive Amazon's operational excellence, from its ground-up approach to new digital markets to its out-of-the-box attitudes on innovation. Along the way, you'll learn specific game-changing strategies that made Amazon stand out in a crowded digital world. These include actionable ideas that you can use to transform your culture, expand your business into digital, and become the kind of platform company that customers obsess over. Rossman also offers invaluable insights into the latest technologies, e-commerce marketing, online culture, and IoT disruptions that only an Amazon insider would know. If you want to compete and win in the digital era, you have to Think Like Amazon. --Publisher
Download or read book Summary The Amazon Way written by BusinessNews Publishing, and published by Must Read Summaries. This book was released on 2015-07-01 with total page 29 pages. Available in PDF, EPUB and Kindle. Book excerpt: The must-read summary of John Rossman's book: "The Amazon Way: 14 Leadership Principles Behind the World’s Most Disruptive Company". This complete summary of the ideas from John Rossman's book "The Amazon Way" reveals the leadership ‘secrets’ behind one of the biggest companies in the world. These fourteen leadership principles include obsessing over the customer, thinking big and always insisting on the highest standards. These expectations are applied to all decision-making processes in the business and are used every day by every employee. Added-value of this summary: • Save time • Find out the leadership ‘secrets’ that guide decision-making at Amazon • Implement these principles in your own business to drive success To learn more, read “The Amazon Way” and find out how you can follow the leadership principles used every day in this global company!
Download or read book Selling on Amazon For Dummies written by Deniz Olmez and published by John Wiley & Sons. This book was released on 2020-06-23 with total page 400 pages. Available in PDF, EPUB and Kindle. Book excerpt: Sell on Amazon and Make Them Do the Heavy Lifting Selling on Amazon has become one of the most popular ways to earn income online. In fact, there are over 2 million people selling on Amazon worldwide. Amazon allows any business, no matter how small, to get their products in front of millions of customers and take advantage of the largest fulfillment network in the world. It also allows businesses to leverage their first-class customer service and storage capabilities. Selling on Amazon For Dummies walks owners through the process of building a business on Amazon—a business that can be built almost anywhere in the world, as long as you have access to a computer and the internet. The basics of selling on Amazon Using FBA Getting started Deciding what to sell Conducting product research Finding your way around Seller Central Product sourcing, shipping and returns, Amazon subscription, fees, sales tax, and more How to earn ROIs (Returns on Your Investments) Selling on Amazon For Dummies provides the strategies, tools, and education you need, including turnkey solutions focused on sales, marketing, branding, and marketplace development to analyze and maximize opportunities.
Download or read book Working Backwards written by Colin Bryar and published by St. Martin's Press. This book was released on 2021-02-09 with total page 304 pages. Available in PDF, EPUB and Kindle. Book excerpt: Working Backwards is an insider's breakdown of Amazon's approach to culture, leadership, and best practices from two long-time Amazon executives—with lessons and techniques you can apply to your own company, and career, right now. In Working Backwards, two long-serving Amazon executives reveal the principles and practices that have driven the success of one of the most extraordinary companies the world has ever known. With twenty-seven years of Amazon experience between them—much of it during the period of unmatched innovation that created products and services including Kindle, Amazon Prime, Amazon Studios, and Amazon Web Services—Bryar and Carr offer unprecedented access to the Amazon way as it was developed and proven to be repeatable, scalable, and adaptable. With keen analysis and practical steps for applying it at your own company—no matter the size—the authors illuminate how Amazon’s fourteen leadership principles inform decision-making at all levels of the company. With a focus on customer obsession, long-term thinking, eagerness to invent, and operational excellence, Amazon’s ground-level practices ensure these characteristics are translated into action and flow through all aspects of the business. Working Backwards is both a practical guidebook and the story of how the company grew to become so successful. It is filled with the authors’ in-the-room recollections of what “Being Amazonian” is like and how their time at the company affected their personal and professional lives. They demonstrate that success on Amazon’s scale is not achieved by the genius of any single leader, but rather through commitment to and execution of a set of well-defined, rigorously-executed principles and practices—shared here for the very first time. Whatever your talent, career or organization might be, find out how you can put Working Backwards to work for you.
Download or read book Act Like X written by Jeanette Thebeau and published by Createspace Independent Publishing Platform. This book was released on 2018-01-23 with total page 54 pages. Available in PDF, EPUB and Kindle. Book excerpt: Act Like X is rooted in the practice of taking inspiration from others - in adopting and adapting the best practices of leading companies and executives and applying them to your own company or organization. Our workbooks are designed to help you to get informed and inspired. More importantly, they're designed to help you take action. Each Act Like X workbook identifies 10 concepts you can apply from our Brand-X, each one paired with an easy-to-complete exercise to get you and your team started on your quest. In this edition, we focus on Amazon. We're huge fans of the world's biggest online retailer and can't imagine life without our Prime memberships, Kindle books, Alexa alarms and Whole Foods Markets. Amazon is part of our everyday lives - and if you're not paying attention to it, you should be. Since founding Amazon over two decades ago, Jeff Bezos has developed a reputation as a brilliant and hard-driving executive who "walks the walk," and leads his team and company by adhering to an unwavering set of principles and practices. We've selected our favorites for focus of this edition of Act Like X as featured in Amazon marketing materials, Bezos' shareholder letters and in books written about Bezos and Amazon including John Rossman's The Amazon Way: 14 Leadership Principles Behind the World's Most Disruptive Company, and Scott Galloway's The Four: The Hidden DNA of Amazon, Apple, Facebook, and Google. From Obsess Over Customers - the predominant rally cry at Amazon as highlighted in Bezos' first and subsequent shareholder letters - to Think Like An Owner, Day 1 Focus, and Disagree and Commit, the concepts have a common vibe - a visionary, customer-centric, entrepreneurial approach to business still permeating the company 20-plus years after its entry into the online marketplace. Act boldly. Act with focus. Act with consistency and perseverance. Act Like Amazon.
Download or read book Amazon Fba written by Jason Yi Park and published by Independently Published. This book was released on 2019-11-06 with total page 113 pages. Available in PDF, EPUB and Kindle. Book excerpt: YOU'RE ABOUT TO WASTE YOUR MONEY... I'm not a Guru and haven't posted a Lambo on my IG, so I'm not credible, right? ProbaBLY.. Well I grew up with little to no money and became wealthy through Amazon FBA by working HARD. I'm not going to say how much I make, so don't ask me. I can't prove any claims here and I just don't like making claims... So I'm just going to give you what you need to consider before purchasing this ebook and have you think with your brain and not with your heart. "But Jason, why are you not selling me the life? When am I going to make a million dollars?". SHUT UP! AND LISTEN!! Amazon FBA is not for you if you want to get rich "easy". You can get wealthy quick, but NOT EASY. OK? You must do the work! Passive income exists and I guarantee you it's real, but you must work first, dude. Come on, you know it. I choose that title and that subtitle because I'm tired of people selling you the "life" and you paying for that bs and.. I WANTED YOU HERE, lol. Jk. Also, everything I stated in my headline is true. I'm literally giving you my blueprint. **If you don't have time to read all this, skip it. Click on the picture of the book and read the Index, so you'll know what you'll learn. If you get it, tell me what you think. ***CONTINUE READING*** You probably jump from Youtube video to "FREE Webinar Reveals" every day and hope to learn something and it's ok.. I know your situation. Just know that I will not sell a course or have a mastermind, a Youtube Channel or a Free Webinar. I make my money through FBA. Stop. I don't know how to sell a course and don't have the time. So I decided to condense my KNAWLEDGE in this ebook and hope it helps you. - HERE'S THE FBA PILLARS TO SUCCESS YOU NEED TO KNOW: 1) The Paradigm Shift: Find products that satisfy a psychological "hole" in the prospect's mind. Why? Because you can then play with copy to detach your price from the product and set your prices higher, without people complaining. 99% of the sellers here does "product marketing", they don't know what they're missing. 1% doesn't do that. 2) Conversion COPYWRITING: Anyone can do ads. Just not everyone can write copy that grabs people by their throat and brings them to their store, like when Apple launches a new Iphone. You are about to know for sure how to write copy in a natural way that persuades people to buy at the price you set (from someone that read too much BS about copy...). You're also going to learn how much a product page copy is important. Most people can't make money because the product page is sketchy, quite honestly. You'll probably start by yourself and then be like: "Oh, what the hell am I supposed to write here?". You're not going to worry about it after reading Chapter 5. 3) BRAND FOCUS: You read books, you saw videos.. Come on... ...You now know brands make more money and sell at higher prices. You should focus on building one too. "What is a brand a how the hell do you build one?" How can you position yourself as an authoritative shop against those "hit and run" dropshipping stores, so people will trust you and buy from you, even if your price is double? No worries, I will talk about this in depth. You will learn how to build a brand you can be proud of. I already see you printing your new logo on shirts and hats, lol. THAT'S IT. Focus relentlessly on these 3 pillars and you'll be miles ahead. Kiss goodbye the other newbies. Oh.. INTERESTING FBA FACTS: 97% of sellers makes less than 150$ their first year, and I don't want you to be there. 2% sell courses on how to make money on Amazon. 1% makes money, silently. And you'll know what they do different. Oh.. "Purchase it now, before the price goes up". OF COURSE!
Download or read book Amazon Decoded written by David Gaughran and published by David Gaughran. This book was released on 2020-08-04 with total page 231 pages. Available in PDF, EPUB and Kindle. Book excerpt: Want to sell more books on the world's biggest retailer? Fancy Amazon doing the selling for you instead? Amazon Decoded: A Marketing Guide to the Kindle Store will show you how. * Learn about Visibility Marketing and how understanding Amazon’s philosophy can boost your sales. * Discover the algorithms that really go into Sales Rank and dispel some remarkably common myths. * Decode the ways Amazon recommends millions of books to readers every single day. * Understand the critical differences between the Best Seller list and the Popularity list. * Implement proven marketing plans, optimized for maximum Amazon visibility. Whether you are exclusive to Amazon and chasing those page reads, or a wide author trying to survive the onslaught of Kindle Unlimited titles, Amazon Decoded will share the secrets of the Kindle Store and how you can sell more books.
