Download or read book Ding Dong Avon Calling written by Katina Manko and published by Oxford University Press. This book was released on 2021-06-04 with total page 336 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Avon Lady acquired iconic status in twentieth century American culture. This first history of Avon tells the story of a direct sales company that was both a giant in its industry and a kitchen-table entrepreneurial venture. With their distinctive greeting at the homes across the country--Ding Dong! Avon Calling!--sales ladies brought door-to-door sales of makeup, perfume, and other products to American women beginning in 1886. Working for the company enabled women to earn money on the side and even become financially independent in a respectable profession while selling Avon's wares to friends, family, and neighborhood networks. Ding Dong! Avon Calling! is the story of women and entrepreneurship, and of an innovative corporation largely managed by men that empowered women to exploit networks of other women and their community for profit. Founded in the late nineteenth century, Avon grew into a massive international direct sales company in which millions of "ambassadors of beauty" sat in their customers' living rooms with a sample case, catalogue, and a conversational sales pitch. Avon was unique in American business history for its reliance on women as representatives, promising them not just sales positions, but a chance to have a business of their own. Being an Avon Lady avoided the stigma that was often attached to middle-class women's work outside the home and enabled women to maintain the delicate balance of work and family. Drawing for the first time on company records she helped acquire for archives, Katina Manko illuminates Avon's inner workings, uncovers the lives of its representatives, and shows how women slowly rose into the company's middle and upper management. Avon called itself "The Company for Women" and championed its high flyers, but its higher echelons remained dominated by men well into the 1990s. Avon is more than perfumes and toiletries, but a brand built on women knocking on doors and chatting up neighbors. It thrived for more than a century through the deceptively simple technique of women directly selling beauty to women at home.
Download or read book The Sketch written by and published by . This book was released on 1913 with total page 1002 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Applied Public Relations written by Kathy Brittain McKee and published by Routledge. This book was released on 2010-03-17 with total page 303 pages. Available in PDF, EPUB and Kindle. Book excerpt: Applied Public Relations provides readers with the opportunity to observe and analyze how contemporary businesses and organizations interact with key groups and influences. Through the presentation of cases covering a wide variety of industries, locations, and settings, authors Kathy Brittain McKee and Larry F. Lamb examine how real organizations develop and maintain their relationships, offering valuable insights into contemporary business and organizational management practices. McKee and Lamb place special emphasis on public relations as a strategic management function that must coordinate its planning and activities with key organizational units - human resources, marketing, legal counsel, finance, and operations, among others. A commitment to the ethical practice of public relations underlies the book, and students are challenged not only to assess the effectiveness of the practices outlined, but also to understand the ethical implications of those choices. This second edition includes the following key features: New and updated cases Additional Professional Insight commentaries Expanded use of charts and photos An appendix with the PRSA Member Code of Ethics and the IABC Code of Ethics for Professional Communicators A companion website with resources for the student and the instructor. With its practical orientation and scope, Applied Public Relations is a useful text for courses on public relations management, public relations cases and campaigns, and integrated communication management.
Download or read book The Athenaeum written by and published by . This book was released on 1832 with total page 864 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book The Ladies Companion written by and published by . This book was released on 1852 with total page 394 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book The Lady s Friend written by Sarah Webb Peterson and published by . This book was released on 1865 with total page 870 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book The Ladies Companion and Monthly Magazine written by Webb Loudon and published by . This book was released on 1852 with total page 368 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book THE LADY S COMPANION AND MONTHLY MAGAZINE written by and published by . This book was released on 1852 with total page 742 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Bizarre written by and published by . This book was released on 1853 with total page 326 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book The Anthropology of Corporate Social Responsibility written by Catherine Dolan and published by Berghahn Books. This book was released on 2016-03-01 with total page 272 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Anthropology of Corporate Social Responsibility explores the meanings, practices, and impact of corporate social and environmental responsibility across a range of transnational corporations and geographical locations (Bangladesh, Cameroon, Chile, the Democratic Republic of the Congo, Ghana, India, Peru, South Africa, the UK, and the USA). The contributors examine the expectations, frictions and contradictions the CSR movement is generating and addressing key issues such as the introduction of new forms of management, control, and discipline through ethical and environmental governance or the extent to which corporate responsibility challenges existing patterns of inequality rather than generating new geographies of inclusion and exclusion.
Download or read book The New Monthly Belle Assembl e written by and published by . This book was released on with total page 742 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book News for Farmer Cooperatives written by and published by . This book was released on 1957 with total page 290 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Catalog of Copyright Entries written by Library of Congress. Copyright Office and published by . This book was released on 1963 with total page 660 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Millinery Trade Review written by and published by . This book was released on 1889 with total page 558 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Decisions and Orders of the National Labor Relations Board written by United States. National Labor Relations Board and published by . This book was released on 1970 with total page 1136 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book The 18 Immutable Laws of Corporate Reputation written by Ronald J. Alsop and published by Simon and Schuster. This book was released on 2010-05-11 with total page 482 pages. Available in PDF, EPUB and Kindle. Book excerpt: A veteran Wall Street Journal editor and authority on branding, marketing and reputation provides the 18 crucial rules for companies to follow in developing and protecting their reputation, which can be their most valuable asset or their worst nightmare. A must read book for senior executives, consultants, advertising, public relations, and marketing professionals. From Enron and WorldCom to the Catholic Church and Major League Baseball, reputation crises have never been more widespread. Now Ronald J. Alsop, a veteran Wall Street Journal authority on branding and reputation management, explains the dangers—and gives organizations the eighteen crucial laws to follow in developing and protecting their reputations. Consider this example of a simple decision made by a low-ranking employee: When rescue workers at the site of the World Trade Center disaster sought bottled water from a nearby Starbucks outlet, they complained that an employee charged them for it. In a matter of hours, the Internet had picked up the story and Starbucks' carefully cultivated worldwide reputation was quickly besmirched. This is just one instance among many of how the business world, ever more global and competitive, has become increasingly difficult to navigate. Studies have demonstrated the powerful impact of reputation on profits and stock prices, and yet less than half of all companies have a formal system for measuring reputation. Clearly, companies in every industry—from Dow Chemical to Disney to DaimlerChrystler—have much more to learn. It is still the rare company that realizes the full value of its reputation: how corporate reputation can enhance business in good times, become a protective halo in turbulent times, and be destroyed in an instant by people at the lowest or highest levels of the corporate ladder. Mr. Alsop provides eighteen thoroughly documented lessons based on years of experience covering every aspect of corporate reputation, with a clear distillation of the complex principles at the heart of a reputation. He explains: • How to protect your reputation when the inevitable crisis hits • How to cope with the many hazards in cyberspace • How to create a reputation for vision and industry leadership • How to establish a culture of ethical behavior • How to measure and monitor your ever-changing public image • How to make employees your reputation champions • How to decide when it's time to change your name The result is a book that is important not only for business executives, consultants, and advertising, public relations, and marketing professionals but also for anyone eager to learn more about the companies they work for, buy from, and invest in.
Download or read book Athenaeum and Literary Chronicle written by James Silk Buckingham and published by . This book was released on 1832 with total page 902 pages. Available in PDF, EPUB and Kindle. Book excerpt:
