Download or read book Autonomous Products and Their Consumers What We Love and Fear When Using Autonomous Vehicles written by Benjamin Schulze and published by Cuvillier Verlag. This book was released on 2020-03-07 with total page 244 pages. Available in PDF, EPUB and Kindle. Book excerpt: Hundreds of millions of people all around the world have driven cars for over a century. Soon, technological progress will allow us to substitute the manually driven car with the autonomous vehicle. As the autonomous vehicle is considered to have the potential to disrupt the mobility industry, it is of high relevance for researchers and practitioners to examine this radical innovation from a consumer perspective. So far, we do not have a comprehensive understanding about the benefits that drive consumers’ intention to use an autonomous vehicle in the future and the sacrifices that act as psychological barriers. Therefore, the goal of this thesis is to explore these benefits and sacrifices and investigate their importance for consumers’ decision to use autonomous vehicles. For this thesis, a theoretical framework was developed by integrating the decomposed theory of reasoned action with an enhanced version of means-end theory. The framework led to the qualitative examination of benefits and sacrifices that consumers believe exist when using an autonomous vehicle. The relative importance of each benefit and sacrifice for the decision to use an autonomous vehicle in the future was then investigated with a quantitative study. In addition, four consumer segments that differ in their decision drivers and barriers were discovered with a latent class regression. The results of this thesis include several meaningful implications for practitioners and future research. These implications have the potential to guide managerial decision-making in the mobility and related industries and create an opportunity to directly influence the future of mobility by taking action to make the autonomous vehicle succeed in the market.
Download or read book Ludicrous written by Edward Niedermeyer and published by BenBella Books. This book was released on 2019-08-20 with total page 225 pages. Available in PDF, EPUB and Kindle. Book excerpt: Tesla is the most exciting car company in a generation . . . but can it live up to the hype? Tesla Motors and CEO Elon Musk have become household names, shaking up the staid auto industry by creating a set of innovative electric vehicles that have wowed the marketplace and defied conventional wisdom. The company's market valuation now rivals that of long-established automakers, and, to many industry observers, Tesla is defining the future of the industry. But behind the hype, Tesla has some serious deficiencies that raise questions about its sky-high valuation, and even its ultimate survival. Tesla's commitment to innovation has led it to reject the careful, zero-defects approach of other car manufacturers, even as it struggles to mass-produce cars reliably, and with minimal defects. While most car manufacturers struggle with the razor-thin margins of mid-priced sedans, Tesla's strategy requires that the Model 3 finally bring it to profitability, even as the high-priced Roadster and Model S both lost money. And Tesla's approach of continually focusing on the future, even as commitments and deadlines are repeatedly missed, may ultimately test the patience of all but its most devoted fans. In Ludicrous, journalist and auto industry analyst Edward Niedermeyer lays bare the disconnect between the popular perception of Tesla and the day-to-day realities of the company—and the cars it produces. Blending original reporting and never-before-published insider accounts with savvy industry analysis, Niedermeyer tells the story of Tesla as it's never been told before—with clear eyes, objectivity and insight.
Download or read book Keeping Autonomous Driving Alive written by Göde Both and published by Budrich Academic Press. This book was released on 2020-04-20 with total page 148 pages. Available in PDF, EPUB and Kindle. Book excerpt: In Keeping Autonomous Driving Alive, Göde Both studies the relationships between researchers and artifacts held together by contested visions. Drawing on ethnographic fieldwork in a pioneering research project in Germany, he argues that we can make sense of technological visions only if we simultaneously grasp the role of care, gender, and narrative in sustaining technological research. Both investigates the ambivalence and fragility of technological visions, video demonstrations, and street trials in the hands of researchers invested in self-driving cars. He provides scholars within the fields of robotics, artificial intelligence, and automotive engineering with a means of reflecting on their involvement in self-driv¬ing cars, and offers automotive journalists a unique perspective on the present realities of a futuristic technology. Eine radikal neue Alternative zum Studium von Visionen: Aufbauend auf Literatur aus den Bereichen Science & Technology Studies, Wissenschaftskommunikation und Gender Studies untersucht der Autor die Ambivalenz und Fragilität von technologischen Visionen, Videodemonstrationen und Straßenversuchen in den Händen von Forschenden, die sich mit selbstfahrenden Autos beschäftigen. Das Buch ist für Soziolog*innen und Anthropolog*innen mit Fokus auf Technik, Geschlecht und Mobilität interessant, die sich mit der Unsicherheit in der technologischen Forschung und mit den widersprüchlichen Anforderungen bei der Vermittlung von Wissenschaft beschäftigen. Gleichzeitig bietet die Studie Wissenschaftler*innen in den Bereichen Robotik, künstliche Intelligenz und Automobiltechnik eine Möglichkeit, über ihre Beteiligung am selbstfahrenden Auto nachzudenken.
Download or read book Autonomous Driving written by Markus Maurer and published by Springer. This book was released on 2016-05-21 with total page 698 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book takes a look at fully automated, autonomous vehicles and discusses many open questions: How can autonomous vehicles be integrated into the current transportation system with diverse users and human drivers? Where do automated vehicles fall under current legal frameworks? What risks are associated with automation and how will society respond to these risks? How will the marketplace react to automated vehicles and what changes may be necessary for companies? Experts from Germany and the United States define key societal, engineering, and mobility issues related to the automation of vehicles. They discuss the decisions programmers of automated vehicles must make to enable vehicles to perceive their environment, interact with other road users, and choose actions that may have ethical consequences. The authors further identify expectations and concerns that will form the basis for individual and societal acceptance of autonomous driving. While the safety benefits of such vehicles are tremendous, the authors demonstrate that these benefits will only be achieved if vehicles have an appropriate safety concept at the heart of their design. Realizing the potential of automated vehicles to reorganize traffic and transform mobility of people and goods requires similar care in the design of vehicles and networks. By covering all of these topics, the book aims to provide a current, comprehensive, and scientifically sound treatment of the emerging field of “autonomous driving".
Download or read book The INSURTECH Book written by Sabine L.B VanderLinden and published by John Wiley & Sons. This book was released on 2018-04-10 with total page 331 pages. Available in PDF, EPUB and Kindle. Book excerpt: The definitive compendium for the Insurance Digital Revolution From slow beginnings in 2014, InsurTech has captured US$7billion in investment since 2010 — a 10% annual compound growth rate is predicted until at least 2020. Three in four insurance companies believe some part of their business is at risk of disruption and understanding the trends, drivers and emerging technologies behind Insurance’s Digital Revolution is a business-critical priority for all growth-minded firms. The InsurTech Book offers essential updates, critical thinking and actionable insight — globally — from start-ups, incumbents, investors, tech companies, advisors and other partners in this evolving ecosystem, in one volume. For some, Insurance is either facing an existential threat; for others, it is a sector on the brink of transforming itself. Either way, business models, value chains, customer understanding and engagement, organisational structures and even what Insurance is for, is never going to be the same. Be informed, be part of it. Learn from diverse experiences, mindsets and applications of technologies Discover new ways of defining and grasping growth opportunities Get the inside track from innovators, disruptors and incumbents Be updated on the evolution of InsurTech, why it is happening and how it will evolve Explore visions of the future of Insurance to help shape yours The InsurTech Book is your indispensable guide to a sector in transformation.
Download or read book AI 2041 written by Kai-Fu Lee and published by Crown Currency. This book was released on 2024-03-05 with total page 497 pages. Available in PDF, EPUB and Kindle. Book excerpt: How will AI change our world within twenty years? A pioneering technologist and acclaimed writer team up for a “dazzling” (The New York Times) look at the future that “brims with intriguing insights” (Financial Times). This edition includes a new foreword by Kai-Fu Lee. A BEST BOOK OF THE YEAR: The Wall Street Journal, The Washington Post, Financial Times Long before the advent of ChatGPT, Kai-Fu Lee and Chen Qiufan understood the enormous potential of artificial intelligence to transform our daily lives. But even as the world wakes up to the power of AI, many of us still fail to grasp the big picture. Chatbots and large language models are only the beginning. In this “inspired collaboration” (The Wall Street Journal), Lee and Chen join forces to imagine our world in 2041 and how it will be shaped by AI. In ten gripping, globe-spanning short stories and accompanying commentary, their book introduces readers to an array of eye-opening settings and characters grappling with the new abundance and potential harms of AI technologies like deep learning, mixed reality, robotics, artificial general intelligence, and autonomous weapons.
Download or read book The Psychology of the Car written by Stefan Gossling and published by Elsevier. This book was released on 2017-06-16 with total page 342 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Psychology of the Car explores automotive cultures through the lens of psychology with the goal of achieving a low-carbon transport future. Worldwide there are now more than one billion cars, and their number grows continuously. Yet there is growing evidence that humanity needs to reach 'peak cars' as increased air pollution, noise, accidents, and climate change support a decline in car usage. While many governments agree, the car remains attractive, and endeavors to change transport systems have faced fierce resistance. Based on insights from a wide range of transport behaviors, The Psychology of the Car shows the "why of automotive cultures, providing new perspectives essential for understanding its attractiveness and for defining a more desirable transport future. The Psychology of the Car illustrates the growth of global car use over time and its effect on urban transport systems and the global environment. It looks at the adoption of the car into lifestyles, the "mobilities turn, and how the car impacts collective and personal identities. The book examines car drivers themselves; their personalities, preferences, and personality disorders relevant to driving. The book looks at the role power, control, dominance, speed, and gender play, as well as the interrelationship between personal freedom and law enforcement. The book explores risk-taking behaviors as accidental death is a central element of car driving. The book addresses how interventions can be successful as well as which interventions are unlikely to work, and concludes with how a more sustainable transport future can be created based on emerging transport trends. - Features deep analyses of individual and collective psychologies of car affection, moving beyond sociology-based interpretations of automobile culture - Illustrates concepts using popular culture examples that expose ideas about automobility - Shows how fewer, smaller and more environmentally friendly cars, as well as low-carbon transport modes, are more socially attractive
Download or read book Autonomous Horizons written by Greg Zacharias and published by Independently Published. This book was released on 2019-04-05 with total page 420 pages. Available in PDF, EPUB and Kindle. Book excerpt: Dr. Greg Zacharias, former Chief Scientist of the United States Air Force (2015-18), explores next steps in autonomous systems (AS) development, fielding, and training. Rapid advances in AS development and artificial intelligence (AI) research will change how we think about machines, whether they are individual vehicle platforms or networked enterprises. The payoff will be considerable, affording the US military significant protection for aviators, greater effectiveness in employment, and unlimited opportunities for novel and disruptive concepts of operations. Autonomous Horizons: The Way Forward identifies issues and makes recommendations for the Air Force to take full advantage of this transformational technology.
Download or read book Driving Honda written by Jeffrey Rothfeder and published by Penguin UK. This book was released on 2014-07-10 with total page 314 pages. Available in PDF, EPUB and Kindle. Book excerpt: For decades there have been two iconic Japanese auto companies. One has been endlessly studied and written about. The other has been generally underappreciated and misunderstood. Until now. Since its birth as a motorcycle company in 1949, Honda has steadily grown into the world's fifth largest automaker and top engine manufacturer, as well as one of the most beloved, most profitable, and most consistently innovative multinational corporations. What drives the company that keeps creating and improving award-winning and bestselling models like the Civic, Accord, Odyssey, CR-V, and Pilot? According to Jeffrey Rothfeder - the first journalist allowed behind Honda's infamously private doors - what truly distinguishes Honda from its competitors, especially archrival Toyota, is a deep commitment to a set of unorthodox management tenets. The Honda Way, as insiders call it, is notable for decentralization over corporate control, simplicity over complexity and unyielding cynicism toward the status quo and whatever is assumed to be the truth - ideas embedded in the DNA of the company by its colourful founder Soichiro Honda, sixty-five years ago. With dozens of interviews of Honda executives, engineers,and frontline employees, Rothfeder shows how the company has developed and maintained its unmatched culture of innovation, resilience, and flexibility - and how it exported that culture to other countries that are strikingly different from Japan, establishing locally controlled operations in each region where it lays down roots. For instance, Rothfeder reports on life at a Honda factory in the tiny town of Lincoln, Alabama. When the American workers were trained to follow the Honda Way as a self-sufficient outpost of the global company, their plant pioneered a new model for manufacturing in America. As Soichiro Honda himself liked to say, "Success can be achieved only through repeated failure and introspection. In fact, success represents one percent of your work, which results only from the ninety-nine percent that is called failure."
Download or read book Just Ordinary Robots written by Lamber Royakkers and published by CRC Press. This book was released on 2015-08-28 with total page 362 pages. Available in PDF, EPUB and Kindle. Book excerpt: A social robot is a robot that interacts and communicates with humans or other autonomous physical agents by following social behaviors and rules attached to its role. We seem to accept the use of robots that perform dull, dirty, and dangerous jobs. But how far do we want to go with the automation of care for children and the elderly, or the killin
Download or read book Exploring Social Change written by Charles L. Harper and published by Routledge. This book was released on 2018-08-15 with total page 440 pages. Available in PDF, EPUB and Kindle. Book excerpt: Exploring Social Change provides a compelling analysis of theories that explain social change, innovation, social movements, and revolution, and concludes with reflections about how individuals do and should live in an uncertain and rapidly changing world. Written in a personal and clear manner, the authors provide definitions of key terms and analysis of theories and ideas from the study of social change. The seventh edition includes updated examples reflecting the social changes that have occurred in the world around us, including new discussions on the environmental and social landscapes, as well as updated methods and discussions that reflect that changing field of social change study.
Download or read book Growth IQ written by Tiffani Bova and published by Penguin. This book was released on 2018-08-14 with total page 354 pages. Available in PDF, EPUB and Kindle. Book excerpt: A WALL STREET JOURNAL BESTSELLER Do you know the best way to drive your company's growth? If not, it's time to boost your Growth IQ. Trying to find the one right move that will improve your business's performance can feel overwhelming. But, as you'll discover in Growth IQ, there are just ten simple--but easily misunderstood--paths to growth, and every successful growth strategy can be boiled down to picking the right combination and sequence of these paths for your current context. Tiffani Bova travels around the world helping companies solve their most vexing problem: how to keep growing in the face of stiff competition and a fast-changing business environment. Whether she's presenting to a Fortune 500 board of directors or brainstorming over coffee with a startup founder, Bova cuts through the clutter and confusion that surround growth. Now, she draws on her decades of experience and more than thirty fascinating, in-depth business stories to demonstrate the opportunities--and pitfalls--of each of the ten growth paths, how they work together, and how they apply to business today. You'll see how, for instance: * Red Bull broke Coca-Cola and PepsiCo's stranglehold on the soft drink market by taking the Customer Base Penetration path to establish a foothold with adventure sports junkies and expand into the mainstream. * Marvel transformed itself from a struggling comic book publisher into a global entertainment behemoth by using a Customer and Product Diversification strategy and shifting their focus from comic books to comic book characters in movies. * Starbucks suffered a brand crisis when they overwhelmed their customers with a Product Expansion strategy, and brought back CEO Howard Schultz to course-correct by returning to the Customer Experience path. Through Bova's insightful analyses of these and many other case studies, you'll see why it can be a mistake to imitate strategies that worked for your competitors, or rely on strategies that worked for you in the past. To grow your company with confidence, you first need to grow your Growth IQ.
Download or read book The Agile Safety Case written by Thor Myklebust and published by Springer. This book was released on 2018-01-29 with total page 242 pages. Available in PDF, EPUB and Kindle. Book excerpt: The safety case (SC) is one of the railway industry’s most important deliverables for creating confidence in their systems. This is the first book on how to write an SC, based on the standard EN 50129:2003. Experience has shown that preparing and understanding an SC is difficult and time consuming, and as such the book provides insights that enhance the training for writing an SC. The book discusses both "regular" safety cases and agile safety cases, which avoid too much documentation, improve communication between the stakeholders, allow quicker approval of the system, and which are important in the light of rapidly changing technology. In addition, it discusses the necessity of frequently updating software due to market requirements, changes in requirements and increased cyber-security threats. After a general introduction to SCs and agile thinking in chapter 1, chapter 2 describes the majority of the roles that are relevant when developing railway-signaling systems. Next, chapter 3 provides information related to the assessment of signaling systems, to certifications based on IEC 61508 and to the authorization of signaling systems. Chapter 4 then explains how an agile safety plan satisfying the requirements given in EN 50126-1:1999 can be developed, while chapter 5 provides a brief introduction to safety case patterns and notations. Lastly, chapter 6 combines all this and describes how an (agile) SC can be developed and what it should include. To ensure that infrastructure managers, suppliers, consultants and others can take full advantage of the agile mind-set, the book includes concrete examples and presents relevant agile practices. Although the scope of the book is limited to signaling systems, the basic foundations for (agile) SCs are clearly described so that they can also be applied in other cases.
Download or read book Bulletin of the Atomic Scientists written by and published by . This book was released on 1966-06 with total page 96 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Bulletin of the Atomic Scientists is the premier public resource on scientific and technological developments that impact global security. Founded by Manhattan Project Scientists, the Bulletin's iconic "Doomsday Clock" stimulates solutions for a safer world.
Download or read book Bulletin of the Atomic Scientists written by and published by . This book was released on 1955-04 with total page 64 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Bulletin of the Atomic Scientists is the premier public resource on scientific and technological developments that impact global security. Founded by Manhattan Project Scientists, the Bulletin's iconic "Doomsday Clock" stimulates solutions for a safer world.
Download or read book Digital Apollo written by David A. Mindell and published by MIT Press. This book was released on 2011-09-30 with total page 377 pages. Available in PDF, EPUB and Kindle. Book excerpt: The incredible story of how human pilots and automated systems worked together to achieve the ultimate achievement in flight—the lunar landings of NASA’s Apollo program As Apollo 11’s Lunar Module descended toward the moon under automatic control, a program alarm in the guidance computer’s software nearly caused a mission abort. Neil Armstrong responded by switching off the automatic mode and taking direct control. He stopped monitoring the computer and began flying the spacecraft, relying on skill to land it and earning praise for a triumph of human over machine. In Digital Apollo, engineer-historian David Mindell takes this famous moment as a starting point for an exploration of the relationship between humans and computers in the Apollo program. In each of the six Apollo landings, the astronaut in command seized control from the computer and landed with his hand on the stick. Mindell recounts the story of astronauts’ desire to control their spacecraft in parallel with the history of the Apollo Guidance Computer. From the early days of aviation through the birth of spaceflight, test pilots and astronauts sought to be more than “spam in a can” despite the automatic controls, digital computers, and software developed by engineers. Digital Apollo examines the design and execution of each of the six Apollo moon landings, drawing on transcripts and data telemetry from the flights, astronaut interviews, and NASA’s extensive archives. Mindell’s exploration of how human pilots and automated systems worked together to achieve the ultimate in flight—a lunar landing—traces and reframes the debate over the future of humans and automation in space. The results have implications for any venture in which human roles seem threatened by automated systems, whether it is the work at our desktops or the future of exploration.
Download or read book The Age of Surveillance Capitalism written by Shoshana Zuboff and published by PublicAffairs. This book was released on 2019-01-15 with total page 683 pages. Available in PDF, EPUB and Kindle. Book excerpt: The challenges to humanity posed by the digital future, the first detailed examination of the unprecedented form of power called "surveillance capitalism," and the quest by powerful corporations to predict and control our behavior. In this masterwork of original thinking and research, Shoshana Zuboff provides startling insights into the phenomenon that she has named surveillance capitalism. The stakes could not be higher: a global architecture of behavior modification threatens human nature in the twenty-first century just as industrial capitalism disfigured the natural world in the twentieth. Zuboff vividly brings to life the consequences as surveillance capitalism advances from Silicon Valley into every economic sector. Vast wealth and power are accumulated in ominous new "behavioral futures markets," where predictions about our behavior are bought and sold, and the production of goods and services is subordinated to a new "means of behavioral modification." The threat has shifted from a totalitarian Big Brother state to a ubiquitous digital architecture: a "Big Other" operating in the interests of surveillance capital. Here is the crucible of an unprecedented form of power marked by extreme concentrations of knowledge and free from democratic oversight. Zuboff's comprehensive and moving analysis lays bare the threats to twenty-first century society: a controlled "hive" of total connection that seduces with promises of total certainty for maximum profit -- at the expense of democracy, freedom, and our human future. With little resistance from law or society, surveillance capitalism is on the verge of dominating the social order and shaping the digital future -- if we let it.
