Download or read book Brand New Justice written by Simon Anholt and published by Routledge. This book was released on 2006-08-11 with total page 185 pages. Available in PDF, EPUB and Kindle. Book excerpt: Recently vilified as the prime dynamic driving home the breach between poor and rich nations, here the branding process is rehabilitated as a potential saviour of the economically underprivileged. Brand New Justice, now in a revised paperback edition, systematically analyses the success stories of the Top Thirteen nations, demonstrating that their wealth is based on the 'last mile' of the commercial process: buying raw materials and manufacturing cheaply in third world countries, these countries realise their lucrative profits by adding value through finishing, packaging and marketing and then selling the branded product on to the end-user at a hugely inflated price. The use of sophisticated global media techniques alongside a range of creative marketing activities are the lynchpins of this process. Applying his observations on economic history and the development and impact of global marketing, Anholt presents a cogent plan for developing nations to benefit from globalization. So long the helpless victim of capitalist trading systems, he shows that they can cross the divide and graduate from supplier nation to producer nation. Branding native produce on a global scale, making a commercial virtue out of perceived authenticity and otherness and fully capitalising on the 'last mile' benefits are key to this graduation and fundamental to forging a new global economic balance. Anholt argues with a forceful logic, but also backs his hypothesis with enticing glimpses of this process actually beginning to take place. Examining activities in India, Thailand, Russia and Africa among others, he shows the risks, challenges and pressures inherent in 'turning the tide', but above all he demonstrates the very real possibility of enlightened capitalism working as a force for good in global terms.
Download or read book Dorrit Black written by Tracey Lock-Weir and published by . This book was released on 2014 with total page 223 pages. Available in PDF, EPUB and Kindle. Book excerpt: Dorrit Black is the last major Australian modernist to be the subject of a monograph. Her importance to Australian art has not been revised for thirty-five years, and the book aims to reposition her as a figure of great significance in the development of Australian modernism. The book places Dorrit Black at the forefront of bringing to Australia the revolutionary movement of cubism upon her return to Sydney from Europe in late 1929. Black significantly contributed to the acceptance of modernism in Australia through both her teaching and art practice in Sydney and Adelaide. Although best-known as a print-maker the book highlights her talent as a painter. The power and luminosity of her later Adelaide south coast and Adelaide Hills landscapes are unsurpassed and demonstrate a major shift in modern Australian landscape painting. The book illustrates in colour a selection of her paintings, linocut prints, drawings, watercolours and textiles and the subjects range from portraiture, still life to landscape. The essays are broadly chronological and cover several major themes: Black's formative European period (1927-29), her second Sydney period (1930-33) and her Adelaide period (1935-51).
Download or read book Animal Spirits written by George A. Akerlof and published by Princeton University Press. This book was released on 2010-02-01 with total page 261 pages. Available in PDF, EPUB and Kindle. Book excerpt: From acclaimed economists George Akerlof and Robert Shiller, the case for why government is needed to restore confidence in the economy The global financial crisis has made it painfully clear that powerful psychological forces are imperiling the wealth of nations today. From blind faith in ever-rising housing prices to plummeting confidence in capital markets, "animal spirits" are driving financial events worldwide. In this book, acclaimed economists George Akerlof and Robert Shiller challenge the economic wisdom that got us into this mess, and put forward a bold new vision that will transform economics and restore prosperity. Akerlof and Shiller reassert the necessity of an active government role in economic policymaking by recovering the idea of animal spirits, a term John Maynard Keynes used to describe the gloom and despondence that led to the Great Depression and the changing psychology that accompanied recovery. Like Keynes, Akerlof and Shiller know that managing these animal spirits requires the steady hand of government—simply allowing markets to work won't do it. In rebuilding the case for a more robust, behaviorally informed Keynesianism, they detail the most pervasive effects of animal spirits in contemporary economic life—such as confidence, fear, bad faith, corruption, a concern for fairness, and the stories we tell ourselves about our economic fortunes—and show how Reaganomics, Thatcherism, and the rational expectations revolution failed to account for them. Animal Spirits offers a road map for reversing the financial misfortunes besetting us today. Read it and learn how leaders can channel animal spirits—the powerful forces of human psychology that are afoot in the world economy today. In a new preface, they describe why our economic troubles may linger for some time—unless we are prepared to take further, decisive action.
Download or read book Profile the Alvarado School Art Workshop written by National Endowment for the Arts and published by . This book was released on 1975 with total page 20 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book If Not for Profit for What written by Dennis R. Young and published by Lexington, Mass. : LexingtonBooks. This book was released on 1983 with total page 200 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book The Consumer Society written by Jean Baudrillard and published by SAGE. This book was released on 2016-12-13 with total page 241 pages. Available in PDF, EPUB and Kindle. Book excerpt: Jean Baudrillard′s classic text was one of the first to focus on the process and meaning of consumption in contemporary culture. Originally published in 1970, the book makes a vital contribution to current debates on consumption. The book includes Baudrillard′s most organized discussion of mass media culture, the meaning of leisure, and anomie in affluent society. A chapter on the body demonstrates Baudrillard′s extraordinary prescience for flagging vital subjects in contemporary culture long before others. This English translation begins with a new introductory essay.
Download or read book The Digital Dilemma written by National Research Council and published by National Academies Press. This book was released on 2000-02-24 with total page 365 pages. Available in PDF, EPUB and Kindle. Book excerpt: Imagine sending a magazine article to 10 friends-making photocopies, putting them in envelopes, adding postage, and mailing them. Now consider how much easier it is to send that article to those 10 friends as an attachment to e-mail. Or to post the article on your own site on the World Wide Web. The ease of modifying or copying digitized material and the proliferation of computer networking have raised fundamental questions about copyright and patentâ€"intellectual property protections rooted in the U.S. Constitution. Hailed for quick and convenient access to a world of material, the Internet also poses serious economic issues for those who create and market that material. If people can so easily send music on the Internet for free, for example, who will pay for music? This book presents the multiple facets of digitized intellectual property, defining terms, identifying key issues, and exploring alternatives. It follows the complex threads of law, business, incentives to creators, the American tradition of access to information, the international context, and the nature of human behavior. Technology is explored for its ability to transfer content and its potential to protect intellectual property rights. The book proposes research and policy recommendations as well as principles for policymaking.
Download or read book Contract Law Minimalism written by Jonathan Morgan and published by Cambridge University Press. This book was released on 2013-11-07 with total page 314 pages. Available in PDF, EPUB and Kindle. Book excerpt: Commercial contract law is in every sense optional given the choice between legal systems and law and arbitration. Its 'doctrines' are in fact virtually all default rules. Contract Law Minimalism advances the thesis that commercial parties prefer a minimalist law that sets out to enforce what they have decided - but does nothing else. The limited capacity of the legal process is the key to this 'minimalist' stance. This book considers evidence that such minimalism is indeed what commercial parties choose to govern their transactions. It critically engages with alternative schools of thought, that call for active regulation of contracts to promote either economic efficiency or the trust and co-operation necessary for 'relational contracting'. The book also necessarily argues against the view that private law should be understood non-instrumentally (whether through promissory morality, corrective justice, taxonomic rationality, or otherwise). It sketches a restatement of English contract law in line with the thesis.
Download or read book Painting and publishing as cultural industries written by Claartje Rasterhoff and published by Amsterdam University Press. This book was released on 2017-07-11 with total page 345 pages. Available in PDF, EPUB and Kindle. Book excerpt: Painting and Publishing as Cultural Industries, 1580-1800 addresses how a small country like the Dutch Republic could become a major player in the creation of cultural goods during the Golden Age. On the basis of quantitative and qualitative sources from art history and book history, Claartje Rasterhoff traces the evolution of the painting and publishing industries from modest trades to booming industries. Informed by studies on cultural industries, she focuses on the role of industrial organization in shaping patterns of growth and innovation. Much like their present-day counterparts, early modern Dutch cultural industries were spatially concentrated, highly networked, and institutionally embedded. This distinct organizational structure helped to reduce uncertainty in the market and stimulated the commercial and creative potential of painters and publishers, for a century at least. Dutch painters and publishers had catered to their markets so rapidly and in such variety, that the exceptional levels of output, quality, and innovation accomplished during the first half of the seventeenth century could not be sustained. As producers came to face saturated domestic markets, they took to limiting risks and strenghtening their distribution and marketing activities. By introducing the concepts of business cycles and spatial clusters, Rasterhoff offers a novel explanation
Download or read book The Neoliberal Age written by Aled Davies and published by UCL Press. This book was released on 2021-12-07 with total page 396 pages. Available in PDF, EPUB and Kindle. Book excerpt: The late twentieth and early twenty-first centuries are commonly characterised as an age of ‘neoliberalism’ in which individualism, competition, free markets and privatisation came to dominate Britain’s politics, economy and society. This historical framing has proven highly controversial, within both academia and contemporary political and public debate. Standard accounts of neoliberalism generally focus on the influence of political ideas in reshaping British politics; according to this narrative, neoliberalism was a right-wing ideology, peddled by political economists, think-tanks and politicians from the 1930s onwards, which finally triumphed in the 1970s and 1980s. The Neoliberal Age? suggests this narrative is too simplistic. Where the standard story sees neoliberalism as right-wing, this book points to some left-wing origins, too; where the standard story emphasises the agency of think-tanks and politicians, this book shows that other actors from the business world were also highly significant. Where the standard story can suggest that neoliberalism transformed subjectivities and social lives, this book illuminates other forces which helped make Britain more individualistic in the late twentieth century. The analysis thus takes neoliberalism seriously but also shows that it cannot be the only explanatory framework for understanding contemporary Britain. The book showcases cutting-edge research, making it useful to researchers and students, as well as to those interested in understanding the forces that have shaped our recent past.
Download or read book The Ethnic Origins of Nations written by Anthony D. Smith and published by Wiley-Blackwell. This book was released on 1991-01-08 with total page 332 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book is an excellent, comprehensive account of the ways in which nations and nationhood have evolved over time. Successful in hardback, it is now available in paperback for a student audience.
Download or read book Business Law written by Denis J. Keenan and published by . This book was released on 2002 with total page 530 pages. Available in PDF, EPUB and Kindle. Book excerpt: This introduction to business law provides case studies, diagrams, specimen documents and questions to help the first year undergraduate student understand the subject. It focuses on introductory aspects of English law and the English legal system; the law relating to business organizations, namely sole traders, partnerships and companies; legal aspects of business transactions, covering contract, tort, sale and supply of goods, consumer law and criminal liability in the context of business; and the law relating to employment.
Download or read book Introduction to Modern Information Retrieval written by Gerard Salton and published by New York ; Montreal : McGraw-Hill. This book was released on 1983 with total page 470 pages. Available in PDF, EPUB and Kindle. Book excerpt: Examines Concepts, Functions & Processes of Information Retrieval Systems
Download or read book The Book of Mormon and Other Hidden Books written by John A. Tvedtnes and published by . This book was released on 2000 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Keenan and Riches Business Law written by Sarah Riches and published by Longman. This book was released on 2011 with total page 582 pages. Available in PDF, EPUB and Kindle. Book excerpt: This text is specifically designed for non-law students studying the law relating to business. Maintaining the accessible approach which has made this book so popular, the authors provide user-friendly explanations to equip students with a good understanding of key legal concepts.
Download or read book Rent Control Myths Realities written by Milton Friedman and published by . This book was released on 1981 with total page 374 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Don t Call it Frisco written by Herb Caen and published by . This book was released on 1953 with total page 296 pages. Available in PDF, EPUB and Kindle. Book excerpt:
