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Book Brandscapes

    Book Details:
  • Author : Anna Klingmann
  • Publisher : MIT Press
  • Release : 2010-09-24
  • ISBN : 0262515032
  • Pages : 379 pages

Download or read book Brandscapes written by Anna Klingmann and published by MIT Press. This book was released on 2010-09-24 with total page 379 pages. Available in PDF, EPUB and Kindle. Book excerpt: Architecture as imprint, as brand, as the new media of transformation—of places, communities, corporations, and people. In the twenty-first century, we must learn to look at cities not as skylines but as brandscapes and at buildings not as objects but as advertisements and destinations. In the experience economy, experience itself has become the product: we're no longer consuming objects but sensations, even lifestyles. In the new environment of brandscapes, buildings are not about where we work and live but who we imagine ourselves to be. In Brandscapes, Anna Klingmann looks critically at the controversial practice of branding by examining its benefits, and considering the damage it may do. Klingmann argues that architecture can use the concepts and methods of branding—not as a quick-and-easy selling tool for architects but as a strategic tool for economic and cultural transformation. Branding in architecture means the expression of identity, whether of an enterprise or a city; New York, Bilbao, and Shanghai have used architecture to enhance their images, generate economic growth, and elevate their positions in the global village. Klingmann looks at different kinds of brandscaping today, from Disneyland, Las Vegas, and Times Square—prototypes and case studies in branding—to Prada's superstar-architect-designed shopping epicenters and the banalities of Niketown. But beyond outlining the status quo, Klingmann also alerts us to the dangers of brandscapes. By favoring the creation of signature buildings over more comprehensive urban interventions and by severing their identity from the complexity of the social fabric, Klingmann argues, today's brandscapes have, in many cases, resulted in a culture of the copy. As experiences become more and more commodified, and the global landscape progressively more homogenized, it falls to architects to infuse an ever more aseptic landscape with meaningful transformations. How can architects use branding as a means to differentiate places from the inside out—and not, as current development practices seem to dictate, from the outside in? When architecture brings together ecology, economics, and social well-being to help people and places regain self-sufficiency, writes Klingmann, it can be a catalyst for cultural and economic transformation.

Book Tierra Vacante en Ciudades Latinoamericanas

Download or read book Tierra Vacante en Ciudades Latinoamericanas written by Nora Clichevsky and published by . This book was released on 2002 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Vacant urban land--the product of land market activity, the actions of private agents, and the policies of public agents--is an important challenge for policy makers. Vacant lots on the urban fringe and in central and interstitial areas have affected growth patterns in Latin America. Contributors to this book analyze the problems and opportunities related to vacant urban land in five cities: Buenos Aires, Argentina; Rio de Janeiro, Brazil; Quito, Ecuador; Lima, Perú; and San Salvador, El Salvador.

Book All that is Solid Melts Into Air

Download or read book All that is Solid Melts Into Air written by Marshall Berman and published by Verso. This book was released on 1983 with total page 388 pages. Available in PDF, EPUB and Kindle. Book excerpt: The experience of modernization -- the dizzying social changes that swept millions of people into the capitalist world -- and modernism in art, literature and architecture are brilliantly integrated in this account.

Book Copiar el ed  n

Download or read book Copiar el ed n written by María Berríos and published by . This book was released on 2006 with total page 662 pages. Available in PDF, EPUB and Kindle. Book excerpt: Analyzes the evolution of contemporary art in Chile from 1973 to 2007. This edition reproduces more than 500 color images of works by 74 contemporary artists (selected by editor Mosquera) including names such as: Juan Downey, Carlos Arias, (Santiago, Chile, 1964); Juan Castillo, (Antofagasta, 1952); Eugenio Dittborn, (Santiago, Chile, 1943); Paz Errzuriz, (Santiago, Chile, 1944); Volupsa Jarpa, (Rancagua, 1971); Carlos Leppe, (Santiago, Chile, 1952); and Carolina Ruff, (Santiago, Chile, 1973), as well as younger generation artists. The artists are presented in alphabetical order with brief introductory texts. Each reproduced work is rigorously documented with a caption that, in addition to providing the technical data offers the reader a description of the work for better comprehension. Six essays by noted critics and art historians: Guillermo Machuca, Mar̕a Berr̕os, Justo Pastor Mellado, Catalina Mena, Nelly Richard y Adriana V̀lads (description provided by vendor).

Book Cedric Price  Potteries Thinkbelt

Download or read book Cedric Price Potteries Thinkbelt written by Kester Rattenbury and published by Routledge. This book was released on 2020-08-13 with total page 174 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Supercrit series revisits some of the most influential architectural projects of the recent past and examines their impact on the way we think and design today. Based on live studio debates between protagonists and critics, the books describe, explore and criticise these major projects. This first book in the unprecedented series examines Cedric Price’s groundbreaking Potteries Thinkbelt project from the 1960s, an innovative high-tech educational facility in the North Staffordshire Potteries. Highly illustrated and with contemporary criticism, this is a book not to be missed! In Cedric Price: Potteries Thinkbelt you can hear the architect’s project definition, see the drawings and join in the crit. This innovative and compelling book is an invaluable resource for any architecture student.

Book Fit

    Fit

    Book Details:
  • Author : Robert Geddes
  • Publisher : Princeton University Press
  • Release : 2012-10-28
  • ISBN : 1400844541
  • Pages : 145 pages

Download or read book Fit written by Robert Geddes and published by Princeton University Press. This book was released on 2012-10-28 with total page 145 pages. Available in PDF, EPUB and Kindle. Book excerpt: Why architecture matters—and how to make it matter more Fit is a book about architecture and society that seeks to fundamentally change how architects and the public think about the task of design. Distinguished architect and urbanist Robert Geddes argues that buildings, landscapes, and cities should be designed to fit: fit the purpose, fit the place, fit future possibilities. Fit replaces old paradigms, such as form follows function, and less is more, by recognizing that the relationship between architecture and society is a true dialogue—dynamic, complex, and, if carried out with knowledge and skill, richly rewarding. With a tip of the hat to John Dewey, Fit explores architecture as we experience it. Geddes starts with questions: Why do we design where we live and work? Why do we not just live in nature, or in chaos? Why does society care about architecture? Why does it really matter? Fit answers these questions through a fresh examination of the basic purposes and elements of architecture—beginning in nature, combining function and expression, and leaving a legacy of form. Lively, charming, and gently persuasive, the book shows brilliant examples of fit: from Thomas Jefferson's University of Virginia and Louis Kahn's Exeter Library to contemporary triumphs such as the Apple Store on New York's Fifth Avenue, Chicago's Millennium Park, and Seattle's Pike Place. Fit is a book for everyone, because we all live in constructions—buildings, landscapes, and, increasingly, cities. It provokes architects and planners, humanists and scientists, civic leaders and citizens to reconsider what is at stake in architecture—and why it delights us.

Book The North American Mosaic

    Book Details:
  • Author : Commission for Environmental Cooperation (Montréal, Québec). Secretariat
  • Publisher :
  • Release : 2001
  • ISBN :
  • Pages : 240 pages

Download or read book The North American Mosaic written by Commission for Environmental Cooperation (Montréal, Québec). Secretariat and published by . This book was released on 2001 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt: The North American Mosaic has four overarching features. First, it is, to the extent feasible, based on comparable information on the status and trends of major indicators of the state of the environment in Canada,Mexico, and the United States. Second, the report confirms that these three countries together make up an incredibly complex, dynamic, and interconnected ecosystem in which humans play a dominant and decisive role. Third, the report raises important and sometimes disquieting questions concerning the sustainability of some current trends. Finally, the report is a reminder that our economic, social, and physical well-being are utterly dependent on the life-sustaining services provided by nature. This report emphasizes the importance of developing mutually compatible economic, social, and environmental goals and policies across the three-country region.

Book Makoto Sei Watanabe

Download or read book Makoto Sei Watanabe written by Makoto Sei Watanabe and published by L'Arcaedizioni. This book was released on 1998 with total page 152 pages. Available in PDF, EPUB and Kindle. Book excerpt: The works of Makoto Sei Watanabe combine the functionality of aesthetic experience and the calculated organization of structures with the evocation of deep ancestral memories.

Book Child Friendly Schools Manual

Download or read book Child Friendly Schools Manual written by and published by UNICEF. This book was released on 2009 with total page 244 pages. Available in PDF, EPUB and Kindle. Book excerpt: This Child-Friendly Schools (CFS) Manual was developed during three-and-a-half years of continuous work, involving the United Nations Children's Fund education staff and specialists from partner agencies working on quality education. It benefits from fieldwork in 155 countries and territories, evaluations carried out by the Regional Offices and desk reviews conducted by headquarters in New York. The manual is a part of a total resource package that includes an e-learning package for capacity-building in the use of CFS models and a collection of field case studies to illustrate the state of the art in child-friendly schools in a variety of settings.

Book Toward a New International Financial Architecture

Download or read book Toward a New International Financial Architecture written by Barry J. Eichengreen and published by Peterson Institute for International Economics. This book was released on 1999 with total page 224 pages. Available in PDF, EPUB and Kindle. Book excerpt: Recoge: 1. Introduction-2. Summary of recommendations-3. Standars for crisis prevention-4. Banks and capital flows-5. Bailing in the private sector-6. What won't work-7. What the IMF should do (and what we should do about the IMF).

Book Alvar Aalto  Designer

    Book Details:
  • Author : Pirkko Tuukkanen
  • Publisher : Alvar Aalto Museo
  • Release : 2002
  • ISBN : 9789525371048
  • Pages : 240 pages

Download or read book Alvar Aalto Designer written by Pirkko Tuukkanen and published by Alvar Aalto Museo. This book was released on 2002 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt: Alvar Aalto is recognized today as one of the great masters of modern architecture. His architecture is distinctly Finnish. It is marked by humanity and strong individuality. This book is the first comprehensive illustrated book on the designs of Aalto. Articles written by experts will shed light on many aspects of his wide-ranging scope as a designer of furniture, glass, and light fittings. The book also contains an illustrated catalogue of Aalto's best-known designs and their variations. Aalto's contribution to modernism has truly inspired and has been a catalyst for the world.

Book Light Bearers

Download or read book Light Bearers written by Richard W. Schwarz and published by . This book was released on 2000 with total page 688 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Governing the Metropolis

Download or read book Governing the Metropolis written by Eduardo Rojas and published by David Rockefeller Center for Latin American Studies. This book was released on 2008 with total page 332 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book explores key metropolitan management issues, presents practical principles of good governance as they apply to the metropolis, and unfolds cases of institutional and programmatic arrangements to tackle such issues.

Book New World of Space

Download or read book New World of Space written by Le Corbusier and published by . This book was released on 1948 with total page 138 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Evaluation of Experience with Initiating Enabling Shelter Strategies

Download or read book Evaluation of Experience with Initiating Enabling Shelter Strategies written by United Nations Centre for Human Settlements and published by . This book was released on 1991 with total page 88 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Cities of Tomorrow

Download or read book Cities of Tomorrow written by Peter Hall and published by Wiley-Blackwell. This book was released on 1997-02-18 with total page 502 pages. Available in PDF, EPUB and Kindle. Book excerpt: Cities of Tomorrow is a critical history of planning in theory and practice in the twentieth century, as well as of the social and economic problems and opportunities that gave rise to it. Trenchant, perceptive, global in coverage, this book is an unrivalled account of its crucial subject. The third edition of Cities of Tomorrow is comprehensively revised to take account of abundant new literature published since its original appearance, and to view the 1990s in historical perspective. This is the definitive edition, reviewing the development of the modern planning movement over the entire span of the twentieth century.

Book Principles of Foundation Engineering

Download or read book Principles of Foundation Engineering written by Braja M. Das and published by Cengage Learning. This book was released on 2018-10-03 with total page 944 pages. Available in PDF, EPUB and Kindle. Book excerpt: Master the core concepts and applications of foundation analysis and design with Das/Sivakugan’s best-selling PRINCIPLES OF FOUNDATION ENGINEERING, 9th Edition. Written specifically for those studying undergraduate civil engineering, this invaluable resource by renowned authors in the field of geotechnical engineering provides an ideal balance of today's most current research and practical field applications. A wealth of worked-out examples and figures clearly illustrate the work of today's civil engineer, while timely information and insights help readers develop the critical skills needed to properly apply theories and analysis while evaluating soils and foundation design. Important Notice: Media content referenced within the product description or the product text may not be available in the ebook version.