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Book Archaeology Is a Brand

Download or read book Archaeology Is a Brand written by Cornelius Holtorf and published by Routledge. This book was released on 2016-07 with total page 197 pages. Available in PDF, EPUB and Kindle. Book excerpt: Possessors of a widely recognized, positively valued and well-underpinned brand, archaeologists need to take more seriously the appeal of their work and its relationship to society and popular culture.

Book Archaeology is a Brand

Download or read book Archaeology is a Brand written by Cornelius Holtorf and published by Archaeopress. This book was released on 2007 with total page 200 pages. Available in PDF, EPUB and Kindle. Book excerpt: The rise of public archaeology, the popularity of TV archaeology, and widespread stereotypes about the profession of archaeology have changed the way archaeologists relate to the public. A socially meaningful archaeology needs to take seriously where the popular demand and the appeal of archaeology actually lie. Arguably non-archaeologists know better what the subject is all about than most of its professionals do. This is the first full-length study of the meaning of archaeology in contemporary popular culture. It is fully illustrated with cartoons by Quentin Drew. In popular culture archaeology is associated with adventurous fieldwork, criminological clue-hunting, great revelations, and responsible care for threatened resources. The emphasis is on "doing" archaeology rather than on its actual results. Cornelius Holtorf argues in this provocative account of more than two years of research that archaeological companies and institutions are not in the business of understanding the past but of enhancing people's lives through adventures, mysteries, and revelations and by offering a chance to care. Archaeology may be an academic discipline but even more so it is a widely recognized, positively valued and well underpinned brand. As we can expect from Cornelius Holtorf, the book contains not only its share of facts and analysis but also more than a few controversial arguments about the present and future roles of archaeology in society. It is unmissable for professional archaeologists working in the heritage sector as well as for students of archaeology, anthropology, heritage and museum studies, cultural studies, science studies, and related disciplines. *** Dr Cornelius Holtorf is Assistant Professor in Archaeology at the University of Lund in Sweden. Quentin Drew is a cartoonist as well as Lecturer in Archaeology and Director of Foundation Studies at the University of Wales, Lampeter.

Book The Archaeological Imagination

Download or read book The Archaeological Imagination written by Michael Shanks and published by Routledge. This book was released on 2016-06-03 with total page 168 pages. Available in PDF, EPUB and Kindle. Book excerpt: Archaeology is a way of acting and thinking—about what is left of the past, about the temporality of what remains, about material and temporal processes to which people and their goods are subject, about the processes of order and entropy, of making, consuming and discarding at the heart of human experience. These elements, and the practices that archaeologists follow to uncover them, is the essence of the archaeological imagination. In this extended essay, renowned archaeological theorist Michael Shanks offers his colleagues and students a window on this imaginative world of past and present and the creative role archaeology can play in uncovering it, analyzing it, and interpreting it.

Book The ARCHAEOLOGIST S BOOK OF QUOTATIONS

Download or read book The ARCHAEOLOGIST S BOOK OF QUOTATIONS written by K Kris Hirst and published by Left Coast Press. This book was released on 2010 with total page 136 pages. Available in PDF, EPUB and Kindle. Book excerpt: Kris Hirst has put together a collection of over 400 pithy quotes from archaeologists and others about the science of archaeology or the mysteries of history and the past.

Book Archaeology from Space

Download or read book Archaeology from Space written by Sarah Parcak and published by Macmillan + ORM. This book was released on 2019-07-09 with total page 231 pages. Available in PDF, EPUB and Kindle. Book excerpt: Winner of Archaeological Institute of America's Felicia A. Holton Book Award • Winner of the Phi Beta Kappa Prize for Science • An Amazon Best Science Book of 2019 • A Science Friday Best Science Book of 2019 • A Kirkus Reviews Best Nonfiction Book of 2019 • A Science News Best Book of 2019 • Nature's Top Ten Books of 2019 "A crash course in the amazing new science of space archaeology that only Sarah Parcak can give. This book will awaken the explorer in all of us." ?Chris Anderson, Head of TED National Geographic Explorer and TED Prize-winner Dr. Sarah Parcak gives readers a personal tour of the evolution, major discoveries, and future potential of the young field of satellite archaeology. From surprise advancements after the declassification of spy photography, to a new map of the mythical Egyptian city of Tanis, she shares her field’s biggest discoveries, revealing why space archaeology is not only exciting, but urgently essential to the preservation of the world’s ancient treasures. Parcak has worked in twelve countries and four continents, using multispectral and high-resolution satellite imagery to identify thousands of previously unknown settlements, roads, fortresses, palaces, tombs, and even potential pyramids. From there, her stories take us back in time and across borders, into the day-to-day lives of ancient humans whose traits and genes we share. And she shows us that if we heed the lessons of the past, we can shape a vibrant future. Includes Illustrations

Book Archaeology For Dummies

Download or read book Archaeology For Dummies written by Nancy Marie White and published by John Wiley & Sons. This book was released on 2008-10-06 with total page 361 pages. Available in PDF, EPUB and Kindle. Book excerpt: An objective guide to this fascinating science of history and culture Archaeology continually makes headlines--from recent discoveries like the frozen Copper-Age man in the Italian Alps to the newest dating of the first people in America at over 14,0000 years ago. Archaeology For Dummies offers a fascinating look at this intriguing field, taking readers on-site and revealing little-known details about some of the world's greatest archaeological discoveries. It explores how archaeology attempts to uncover the lives of our ancestors, examining historical dig sites around the world and explaining theories about ancient human societies. The guide also offers helpful information for readers who want to participate in an excavation themselves, as well as tips for getting the best training and where to look for jobs.

Book From Stonehenge to Las Vegas

Download or read book From Stonehenge to Las Vegas written by Cornelius Holtorf and published by Rowman Altamira. This book was released on 2005 with total page 202 pages. Available in PDF, EPUB and Kindle. Book excerpt: Indiana Jones. Lara Croft. Archaeologist as folk hero, detective, treasure hunter. The meaning of things below the surface. The life history of Stonehenge. Las Vegas' Luxor Hotel. Copies of artifacts as contemporary kitch. The connections between archaeology and contemporary culture are endless. Cornelius Holtorf merges archaeological and cultural theory to take readers on an erudite tour of these intersections, using wide-ranging examples and compelling images to support his often controversial theses. Deliberately blurring the borders between past people and present meanings, this ambitious project seeks no less than the redefinition of the term "archaeology." Equal parts amusing, infuriating, and provocative, this work will interest students and teachers in archaeology, anthropology, cultural studies and human geography, as well as professionals in heritage management and museums.

Book Archeology

    Book Details:
  • Author : Jane McIntosh
  • Publisher : Knopf Books for Young Readers
  • Release : 1994
  • ISBN : 9780679965725
  • Pages : 0 pages

Download or read book Archeology written by Jane McIntosh and published by Knopf Books for Young Readers. This book was released on 1994 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Discover the world of archeology-- how to piece together civilizations of the past"--Cover.

Book Dr  Charles Louis Metz and the American Indian Archaeology of the Little Miami River Valley

Download or read book Dr Charles Louis Metz and the American Indian Archaeology of the Little Miami River Valley written by Kenneth B. Tankersley and published by . This book was released on 2016 with total page 336 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Archaeology  Nation and Race

    Book Details:
  • Author : Raphael Greenberg
  • Publisher : Cambridge University Press
  • Release : 2022-03-17
  • ISBN : 1009160230
  • Pages : 235 pages

Download or read book Archaeology Nation and Race written by Raphael Greenberg and published by Cambridge University Press. This book was released on 2022-03-17 with total page 235 pages. Available in PDF, EPUB and Kindle. Book excerpt: Grounded in decades of research, this book covers contemporary matters such as the entanglement of race and nationalism with archaeology.

Book The Black Death Cemetery  East Smithfield  London

Download or read book The Black Death Cemetery East Smithfield London written by Ian Grainger and published by Museum of London Archaeological Service. This book was released on 2008 with total page 88 pages. Available in PDF, EPUB and Kindle. Book excerpt: Royal Mint site excavation report published as 3 separate volumes, the other 2 being: The abbey of St. Mary Graces, East Smithfield, London; The Royal Navy victualling yard, East Smithfield, London.

Book Classical Archaeology

Download or read book Classical Archaeology written by Susan E. Alcock and published by John Wiley & Sons. This book was released on 2012-03-14 with total page 566 pages. Available in PDF, EPUB and Kindle. Book excerpt: The fully revised second edition of this successful volume includes updates on the latest archaeological research in all chapters, and two new essays on Greek and Roman art. It retains its unique, paired essay format, as well as key contributions from leading archaeologists and historians of the classical world. Second edition is updated and revised throughout, showcasing the latest research and fresh theoretical approaches in classical archaeology Includes brand new essays on ancient Greek and Roman art in a modern context Designed to encourage critical thinking about the interpretation of ancient material culture and the role of modern perceptions in shaping the study of art and archaeology Features paired essays – one covering the Greek world, the other, the Roman – to stimulate a dialogue not only between the two ancient cultures, but between scholars from different historiographic and methodological traditions Includes maps, chronologies, diagrams, photographs, and short editorial introductions to each chapter

Book Debating Archaeology

Download or read book Debating Archaeology written by Lewis R Binford and published by Routledge. This book was released on 2016-09-16 with total page 677 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this volume, the founder of processual archaeology, Lewis R. Binford collects and comments on the twenty-eight substantive papers published in the 1980's, the third in his set of collected papers (also Working at Archaeology and An Archaeological Perspective). This ongoing collection of self-edited papers, together with the extensive and very candid interstitial commentaries, provides an invaluable record of the development of "The New Archaeology" and a challenging view into the mind of the man who is certainly the most creative archaeological theorist of our time. A new (2009) foreword allows further reflections on his work.

Book Branding Books Across the Ages

Download or read book Branding Books Across the Ages written by Helleke van den Braber and published by Amsterdam University Press. This book was released on 2021-04-20 with total page 372 pages. Available in PDF, EPUB and Kindle. Book excerpt: As marketing specialists know all too well, our experience of products is prefigured by brands: trademarks that identify a product and differentiate it from its competitors. This process of branding has hitherto gained little academic discussion in the field of literary studies. Literary authors and the texts they produce, though, are constantly 'branded': from the early modern period onwards, they have been both the object and the initiator of a complex marketing process. This book analyzes this branding process throughout the centuries, focusing on the case of the Netherlands. To what extent is our experience of Dutch literature prefigured by brands, and what role does branding play when introducing European authors in the Dutch literary field (or vice versa)? By answering these questions, the volume seeks to show how literary scholars can account for the phenomenon of branding.

Book Ancient Ink

    Book Details:
  • Author : Lars Krutak
  • Publisher : University of Washington Press
  • Release : 2018-01-08
  • ISBN : 0295742844
  • Pages : 391 pages

Download or read book Ancient Ink written by Lars Krutak and published by University of Washington Press. This book was released on 2018-01-08 with total page 391 pages. Available in PDF, EPUB and Kindle. Book excerpt: The human desire to adorn the body is universal and timeless. While specific forms of body decoration and the motivations for them vary by region, culture, and era, all human societies have engaged in practices designed to augment and enhance people’s natural appearance. Tattooing, the process of inserting pigment into the skin to create permanent designs and patterns, is one of the most widespread forms of body art and was practiced by ancient cultures throughout the world, with tattoos appearing on human mummies by 3200 BCE. Ancient Ink, the first book dedicated to the archaeological study of tattooing, presents new, globe-spanning research examining tattooed human remains, tattoo tools, and ancient art. Connecting ancient body art traditions to modern culture through Indigenous communities and the work of contemporary tattoo artists, the volume’s contributors reveal the antiquity, durability, and significance of body decoration, illuminating how different societies have used their skin to construct their identities.

Book Archaeology and the New Testament

Download or read book Archaeology and the New Testament written by John McRay and published by Baker Academic. This book was released on 2008-02 with total page 375 pages. Available in PDF, EPUB and Kindle. Book excerpt: A veteran archaeologist sheds light on the biblical text by examining archaeological discoveries.

Book Cultures of Commodity Branding

Download or read book Cultures of Commodity Branding written by Andrew Bevan and published by Routledge. This book was released on 2016-06-16 with total page 268 pages. Available in PDF, EPUB and Kindle. Book excerpt: The contributions in this volume document, both in past social contexts and recent ones, the need to understand branded commodities as part of a broader continuum with techniques of gift-giving, ritual, and sacrifice.