Download or read book Applied Typeface written by Jiajia Xia and published by Artpower International Publishing. This book was released on 2015 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: The expressiveness of type cannot be denied. With unlimited variations possible, designers have the ability to create and customize typefaces for any given application. By adjusting size or line weight, in bold or italics, with or without serifs and in fluid or straight lines, characters can be adapted to any clients needs to evoke responses from the aesthetic to the emotional. In this collection of typefaces and applications created by Japanese designers, both traditional kanji as well as Latin alphabet characters are employed to create designs that are both attractive and effective. Includes a variety of applications from packaging and product design to branding and logotype design.

Download or read book Just My Type written by Simon Garfield and published by Profile Books. This book was released on 2010-10-21 with total page 352 pages. Available in PDF, EPUB and Kindle. Book excerpt: Just My Type is not just a font book, but a book of stories. About how Helvetica and Comic Sans took over the world. About why Barack Obama opted for Gotham, while Amy Winehouse found her soul in 30s Art Deco. About the great originators of type, from Baskerville to Zapf, or people like Neville Brody who threw out the rulebook, or Margaret Calvert, who invented the motorway signs that are used from Watford Gap to Abu Dhabi. About the pivotal moment when fonts left the world of Letraset and were loaded onto computers ... and typefaces became something we realised we all have an opinion about. As the Sunday Times review put it, the book is 'a kind of Eats, Shoots and Leaves for letters, revealing the extent to which fonts are not only shaped by but also define the world in which we live.' This edition is available with both black and silver covers.

Download or read book The Typographic Medium written by Kate Brideau and published by MIT Press. This book was released on 2021-10-12 with total page 299 pages. Available in PDF, EPUB and Kindle. Book excerpt: An innovative examination of typography as a medium of communication rather than part of print or digital media. Typography is everywhere and yet widely unnoticed. When we read type, we fail to see type. In this book, Kate Brideau considers typography not as part of "print media" or "digital media" but as a medium of communication itself, able to transcend the life and death of particular technologies. Examining the contradiction between typographic form (often overlooked) and function (often overpowering), Brideau argues that typography is made up not of letters but of shapes, and that shape is existentially and technologically central to the typographic medium. After considering what constitutes typographic form, Brideau turns to typographic function and how it relates to form. Examining typography's role in both the neurological and psychological aspects of reading, she argues that typography's functions exceed reading; typographic forms communicate, but that communication is not limited to the content they carry. To understand to what extent the design and operations of the typographic medium affect the way we perceive information, Brideau warns, we must understand the medium's own operational logic, embodied in the full diversity of typographic forms. Brideau discusses a range of topics--from intellectual property protection for typefaces to Renaissance and Enlightenment ideal letterforms--and draws on a wide variety of theoretical work, including phenomenological ideas about comprehension, German media archaeology, and the media and communication theories of Vilém Flusser and others. Hand-drawn illustrations of typographic forms accompany the text.

Download or read book Adobe LiveCycle Designer written by J. P. Terry and published by Pearson Education. This book was released on 2013-11-14 with total page 289 pages. Available in PDF, EPUB and Kindle. Book excerpt: Creating intelligent forms can be challenging. Forms have to present critical information in a compact format. Interactive forms that respond to data entry by the user require some programming. Dynamic forms also have to work seamlessly with the database that collects customer information. Plus, forms need to be designed well to eliminate confusion and entice completion by the user. As shown in this book, LiveCycle Designer addresses the many objectives of forms creation. It offers a digital handshake between the graphic designer and the data programmer. LiveCycle Designer lets form designers create more compelling and dynamic documents than is possible with Acrobat or Microsoft Word. Forms created with LiveCycle Designer automatically expand to accommodate different amounts of data and report that information back to a database. The new version of LiveCycle Designer (ES4) allows for the first time forms to be deployed in HTML5 format, so they can be used on a wider array of devices (page sizes can adjust to smaller screens) and in a wider range of software systems (no special reader or plugin needed to use them, just a Web browser). Adobe LiveCycle Designer: Creating Dynamic PDF and HTML5 Forms for Desktop and Mobile Applications shows design strategies as well as the technical underpinnings of PDF and XFA (Adobe XML Forms Architecture), the tools necessary to create intelligent forms.

Download or read book Applied Typography 17 written by Japan Typography Association and published by Graphic Sha Publishing Company. This book was released on 2007 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: The latest installment of Applied Typography announces the winners of Japans Typography Association 2007 Best Works and Grand Prix awards with this almanac. With classifications including Logotype, Symbols and Marks and Typeface Categories, and entries gleaned from students and professionals from many disciplines within the broader spectrum of design, this title is an up to date documentation of cutting edge design in Japan. From print ads to product packaging, logo and typeface creation this exquisite book offers a great argument for Japanese design as one of the most creative, sophisticated and effective art forms of communication. Included in this volume are the best entries and winners of this years contest, biographies and comments from the panelists and award recipients. Another amazing title from Japans premier illustrated publisher, Graphic-sha, this volume is a must have for designers and students of design everywhere.

Download or read book Indie Type written by Wang Shaoqiang and published by Flamant. This book was released on 2019-10 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt: A look into the world of typography: how it is designed, how it is used and who's behind some of today's best examples of typefaces.

Download or read book Sams Teach Yourself SVG in 24 Hours written by Micah Laaker and published by Sams Publishing. This book was released on 2002 with total page 458 pages. Available in PDF, EPUB and Kindle. Book excerpt: Annotation An easy-to-follow tutorial that introduces developers, programmers, and designers to Scalable Vector Graphics (SVG). Micah Laaker is the art director of a leading New York Web development firm that implemented Battlebots.com, the first commercial application of SVG. Distribution of the Adobe SVG Viewer is expected to exceed 50 million by the end of 2001. Provides a clear introduction to SVG, a technology that is set to revolutionize the way graphics function on the Web. Sams Teach Yourself SVG in 24 Hours provides a thorough understanding of the technology, complete with working examples and practical answers to common development questions. The book focuses on how to create imagery in SVG for static and dynamic graphics. Micah Laaker is the art director of Iguana Studios, Inc., a leading New York City-based creative digital services firm. Iguana received a contract from Adobe Systems to create the first commercial application of SVG (Battlebots.com). Laaker and Iguana have won numerous awards for design and Web development, including the 2000 Web Marketing Association Award. He has lectured on new media topics at New York's Fordham University and serves as a judge of Web advertising for the annual New York Festivals Award committee. His corporate and entertainment clients have included Disney Channel, Sprint PCS, Lockheed Martin, and Adobe Systems.

Download or read book Advanced Typography written by Richard Hunt and published by Bloomsbury Publishing. This book was released on 2020-07-23 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: Once you have learnt the fundamentals of typography, there is still a wealth of knowledge to grasp to really become a master in the art and craft of working with type. In Advanced Typography, expert practitioner and instructor Richard Hunt goes beyond the basics to take your understanding and usage to the next level. Taking a practical approach, the book combines visual, linguistic, historical and psychological systems with the broad range of applications and audiences of type today. From the challenges of designing across media and cultures, to type as information and craft, Hunt marries theoretical context with applied examples so you feel confident in improving your skills as an advanced typographer.

Download or read book Adrian Frutiger Typefaces written by Heidrun Osterer and published by Walter de Gruyter. This book was released on 2012-11-05 with total page 459 pages. Available in PDF, EPUB and Kindle. Book excerpt: The international creation of typefaces after 1950 was decisively influenced by the Swiss type designer Adrian Frutiger. His Univers typeface and the machine-readable font OCR-B, which was adopted as an ISO standard, are milestones, as is his type for the Paris airports, which set new standards for signage types and evolved into the Frutiger typeface. With his corporate types, he helped to define the public profiles of companies such as the Japanese Shiseido line of cosmetics. In all he created some fifty types, including Ondine, Méridien, Avenir, and Vectora. Based on conversations with Frutiger himself and on extensive research in France, England, Germany, and Switzerland, this publication provides a highly detailed and accurate account of the type designer’s artistic development. For the first time, all of his types – from the design phase to the marketing stage – are illustrated and analyzed with reference to the technology and related types. Hitherto unpublished types that were never realized and more than one hundred logos complete the picture.

Download or read book Designing for Print written by Charles Conover and published by John Wiley & Sons. This book was released on 2011-11-08 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book is a single-source guide to planning, designing and printing successful projects using the Adobe Creative Suite. Packed with real-world design exercises, this revised edition is fully updated to align with CS. Dozens of sidebars and step-by-step descriptions walk readers through the design process in the same order actual projects are implemented Content progresses from planning through execution

Download or read book The Designer s Dictionary of Type written by Sean Adams and published by ABRAMS. This book was released on 2019-04-02 with total page 262 pages. Available in PDF, EPUB and Kindle. Book excerpt: A strikingly illustrated guide for graphic designers, teachers, and students of typography from the author of The Designer’s Dictionary of Color. The Designer’s Dictionary of Type follows in the footsteps of The Designer’s Dictionary of Color, providing a vivid and highly accessible look at an even more important graphic design ingredient: typography. From classic fonts like Garamond and Helvetica to modern-day digital fonts like OCR-A and Keedy Sans, award-winning designer Sean Adams demystifies 48 major typefaces, describing their history, stylistic traits, and common application. Adams once again provides eye-catching illustrated examples, this time showcasing the beauty and expressiveness of typography, as employed by the world’s greatest designers. Organized by serif, sans-serif, script, display, and digital typefaces, this book will be a vital guide for designers, teachers, or students looking to gain a foundational understanding of the art, practice, and history of typography.

Download or read book Caract re typographique comme programme written by François Rappo and published by . This book was released on 2010 with total page 190 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Applied Typography written by Japan Typography Association and published by Books Nippan. This book was released on 1997 with total page 272 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book features fine typographical elements carefully selected from among 1,500 works gathered from all over the world. Among the elements of typography featured are typefaces, logos and symbols, editorials, diagrams, V.I. and C.I., environmental and three-dimensional font screens, graphics, packaging and either visuals for both research and experiment.

Download or read book Type in Use written by Alex White and published by W. W. Norton & Company. This book was released on 1999 with total page 216 pages. Available in PDF, EPUB and Kindle. Book excerpt: Organized by type application - text, headlines, subheadings, breakouts, captions and five more categories - this work provides information for designers and editors that can be applied to all print and non-print media. Alex White has dissected typography into its most logical components, basing his approach on more than 15 years of teaching designing and lecturing.

Download or read book 20th century Type written by Lewis Blackwell and published by Laurence King Publishing. This book was released on 2004 with total page 228 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book GREP in InDesign written by Peter Kahrel and published by "O'Reilly Media, Inc.". This book was released on 2008-10-27 with total page 73 pages. Available in PDF, EPUB and Kindle. Book excerpt: Updated: June 2015. Author Peter Kahrel updated this Short Cut to cover InDesign CC. Several examples have been added, and most examples are now analysed in more detail. Updated: August 2010. Author Peter Kahrel updated this Short Cut to cover InDesign CS5. Updated: November 2009. Author Peter Kahrel updated this Short Cut to address typos and reader comments. GREP (short for "General Regular-Expression Print") is a powerful tool that lets you use wildcards ("jokers") to search and replace text. InDesign's GREP implementation can be used for text and also for formatting codes, finding patterns in text as well as literal text. GREP moves beyond the restrictions that hampered earlier InDesign search features, but unfortunately it does have the reputation of being difficult to master. As with many things, it can be challenging to learn, but, fortunately, a lot can be done with surprisingly simple expressions. The aim of this Short Cut is to show how to create simple but powerful regular expressions.

Download or read book Web Standards written by Leslie Sikos and published by Apress. This book was released on 2014-12-29 with total page 510 pages. Available in PDF, EPUB and Kindle. Book excerpt: Web Standards: Mastering HTML5, CSS3, and XML provides solutions to the most common web design problems, and gives you a deep understanding of web standards and how they can be implemented to improve your web sites. You will learn how to develop fully standards-compliant, mobile-friendly, and search engine-optimized web sites that are robust, fast, and easy to update while providing excellent user experience and interoperability. The book covers all major web standards for markup, style sheets, web typography, web syndication, semantic annotations, and accessibility. This edition has been fully updated with the latest in web standards, including the finalized HTML5 vocabulary and the full list of CSS3 properties. Web Standards: Mastering HTML5, CSS3, and XML is also a comprehensive guide to current and future standards for the World Wide Web, demonstrating the implementation of new technologies to address the constantly growing user expectations. Web Standards: Mastering HTML5, CSS3, and XML presents step-by-step guides based on solid design principles and best practices, and shows the most common web development tools and web design frameworks. You will master HTML5 and its XML serialization, XHTML5, the new structuring and multimedia elements, the most important HTML5 APIs, and understand the standardization process of HTML 5.1, HTML 5.2, and future HTML5 versions.