EBookClubs

Read Books & Download eBooks Full Online

EBookClubs

Read Books & Download eBooks Full Online

Book Branding

    Book Details:
  • Author : John M. Murphy
  • Publisher : Springer
  • Release : 2016-07-27
  • ISBN : 1349126284
  • Pages : 230 pages

Download or read book Branding written by John M. Murphy and published by Springer. This book was released on 2016-07-27 with total page 230 pages. Available in PDF, EPUB and Kindle. Book excerpt: Brands are among the most valuable assets of most of today's corporations. Brand names are the lingua franca of commerce. Branding is all about brands in both the packaged goods and the services industries - how to develop them, how to protect them, how to use them effectively. It combines the practical experience of marketing executives, trade mark lawyers, designers, advertising agents and others. It provides an international perspective on branding and is the first, authoritative book written on this increasingly important subject.

Book American Art Auction Catalogues 1785 1942

Download or read book American Art Auction Catalogues 1785 1942 written by Harold Lancour and published by Lancour Press. This book was released on 2007-03 with total page 380 pages. Available in PDF, EPUB and Kindle. Book excerpt: Many of the earliest books, particularly those dating back to the 1900s and before, are now extremely scarce and increasingly expensive. We are republishing these classic works in affordable, high quality, modern editions, using the original text and artwork.

Book The World s Greatest Brands

Download or read book The World s Greatest Brands written by Nick Kochan and published by Springer. This book was released on 1996-11-11 with total page 215 pages. Available in PDF, EPUB and Kindle. Book excerpt: The magic of brands is as old as Coke and as young as Tango. But getting beneath the packaging to understand a brand's winning technique is tough. Why do Kellogg's or Barbie still remain the consumer's friend? Why should a computer name or a sporting logo win favour with consumers worldwide? The World's Greatest Brands asks such key questions of over 350 of the world's leading brands. Explanations of a brand's history, its management and exploitation will appeal to the expert and the consumer. Anecdotes and analysis are combined to explain the science and art that have contributed to great branding case histories. Also included here is branding consultancy Interbrand's ranking of the world's 100 most powerful brands along with their assessment of brand owners' skills and winning techniques. This is a unique compilation on a subject with a fascination for all consumers. No-one who enjoys the benefits of great brands can fail to enjoy and profit from this book.

Book Vital Records of Nantucket  Massachusetts

Download or read book Vital Records of Nantucket Massachusetts written by Nantucket (Mass.) and published by . This book was released on 1925 with total page 530 pages. Available in PDF, EPUB and Kindle. Book excerpt: Alphabetic indexes to the manuscript records of the town, supplemented by information from church registers, cemetery inscriptions, and other sources.

Book Steuben Crystal

Download or read book Steuben Crystal written by Steuben Glass (Firm) and published by . This book was released on 1956 with total page 56 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Palaces and Courtly Culture in Ancient Mesoamerica

Download or read book Palaces and Courtly Culture in Ancient Mesoamerica written by Julie Nehammer Knub and published by Archaeopress Publishing Ltd. This book was released on 2014-01-19 with total page 138 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume collects eight recent and innovative studies spanning the breadth of Mesoamerica, from the Early Classic metropolis of Teotihuacan, to Tenochtitlan, the Late Postclassic capital of the Aztec, and from the arid central Mexican highlands in the west to the humid Maya lowlands in the east.

Book Start with a House  Finish with a Collection

Download or read book Start with a House Finish with a Collection written by Leslie Anne Miller and published by Scala. This book was released on 2014-07-09 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: A beautiful book that reveals the world of art collecting from home, featuring exquisite examples of Hollingsworth and Morris family furniture. Start with House, Finish with a Collection is the story of how a couple's use of American art and antiques evolved from furnishing a house into a full-blown passion for collecting. Featuring exquisite examples of Hollingsworth and Morris family furniture, Weber boxes, Pennsylvania clocks and Kirk-Stieff silver, as well as American paintings by the Peale family, Edward Hicks, Edward Redfield and Horace Pippin, this museum-calibre collection reveals a pride in the early American sensibility. The combination of text and extraordinary photographs traces this remarkable journey and demonstrates that life can be more than comfortable living among these collections. The compendium catalogues the diversified and important collection, making this a valuable scholarly reference as well as a reading pleasure.

Book Important Fine Art Auction

    Book Details:
  • Author : Heritage Auction Galleries (Dallas, Tex.)
  • Publisher : Heritage Capital Corporation
  • Release : 2006
  • ISBN : 9781599670881
  • Pages : 178 pages

Download or read book Important Fine Art Auction written by Heritage Auction Galleries (Dallas, Tex.) and published by Heritage Capital Corporation. This book was released on 2006 with total page 178 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Tribes and Temples

Download or read book Tribes and Temples written by and published by . This book was released on 1926 with total page 282 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Duncan Phyfe

    Book Details:
  • Author : Peter M. Kenny
  • Publisher : Metropolitan Museum of Art
  • Release : 2011
  • ISBN : 1588394425
  • Pages : 314 pages

Download or read book Duncan Phyfe written by Peter M. Kenny and published by Metropolitan Museum of Art. This book was released on 2011 with total page 314 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Duncan Phyfe (1770-1854), known during his lifetime as the "United States Rage," to this day remains America's best-known cabinetmaker. Establishing his reputation as a purveyor of luxury by designing high-quality furniture for New York's moneyed elite, Phyfe would come to count among his clients some of the nation's wealthiest and most storied families. This richly illustrated volume covers the full chronological sweep of the craftsman's distinguished career, from his earliest furniture-- which bears the influence of his 18th-century British predecessors Thomas Sheraton and Thomas Hope--to his late simplified designs in the Grecian Plain. More than sixty works by Phyfe and his workshop are highlighted, including rarely seen pieces from private collections and several newly discovered documented works. Additionally, essays by leading scholars bring to light new information on Phyfe's life, his workshop production, and his roster of illustrious patrons. What unfolds is the story of Phyfe's remarkable transformation from a young immigrant craftsman to an accomplished master cabinetmaker and an American icon."--Publisher's website.

Book Carlyle s Works

Download or read book Carlyle s Works written by Thomas Carlyle and published by . This book was released on 1869 with total page 1106 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Thomas Day

    Book Details:
  • Author : Patricia Phillips Marshall
  • Publisher : Univ of North Carolina Press
  • Release : 2010-05-22
  • ISBN : 0807895717
  • Pages : 321 pages

Download or read book Thomas Day written by Patricia Phillips Marshall and published by Univ of North Carolina Press. This book was released on 2010-05-22 with total page 321 pages. Available in PDF, EPUB and Kindle. Book excerpt: Thomas Day (1801-61), a free man of color from Milton, North Carolina, became the most successful cabinetmaker in North Carolina--white or black--during a time when most blacks were enslaved and free blacks were restricted in their movements and activities. His surviving furniture and architectural woodwork still represent the best of nineteenth-century craftsmanship and aesthetics. In this lavishly illustrated book, Patricia Phillips Marshall and Jo Ramsay Leimenstoll show how Day plotted a carefully charted course for success in antebellum southern society. Beginning in the 1820s, he produced fine furniture for leading white citizens and in the 1840s and '50s diversified his offerings to produce newel posts, stair brackets, and distinctive mantels for many of the same clients. As demand for his services increased, the technological improvements Day incorporated into his shop contributed to the complexity of his designs. Day's style, characterized by undulating shapes, fluid lines, and spiraling forms, melded his own unique motifs with popular design forms, resulting in a distinctive interpretation readily identified to his shop. The photographs in the book document furniture in public and private collections and architectural woodwork from private homes not previously associated with Day. The book provides information on more than 160 pieces of furniture and architectural woodwork that Day produced for 80 structures between 1835 and 1861. Through in-depth analysis and generous illustrations, including over 240 photographs (20 in full color) and architectural photography by Tim Buchman, Marshall and Leimenstoll provide a comprehensive perspective on and a new understanding of the powerful sense of aesthetics and design that mark Day's legacy.

Book Mountain Folk

    Book Details:
  • Author : John Hood
  • Publisher :
  • Release : 2021-06-08
  • ISBN : 9781948035859
  • Pages : pages

Download or read book Mountain Folk written by John Hood and published by . This book was released on 2021-06-08 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: John Hood's new novel Mountain Folk uses elements of folklore and epic fantasy to tell the story of America's founding in a fresh and exciting way. Goran is one of the rare fairies who can live without magical protection in the Blur, the human world where the days pass twenty times faster than in fairy realms. Goran's secret missions for the Rangers Guild take him across the British colonies of North America - from far-flung mountains and rushing rivers to frontier farms and bustling towns. Along the way, Goran encounters Daniel Boone, George Washington, an improbably tall dwarf, a mysterious water maiden, and a series of terrifying monsters from European and Native American legend. But when Goran is ordered to help the other fairy nations of the New World crush the American Revolution, he must choose between a solemn duty to his own people and fierce loyalty to his human friends and the principles they hold dear."

Book Duncan Phyfe and the English Regency  1795 1830

Download or read book Duncan Phyfe and the English Regency 1795 1830 written by Nancy Vincent McClelland and published by . This book was released on 1980 with total page 412 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Force Fields

    Book Details:
  • Author : Martin Jay
  • Publisher : Routledge
  • Release : 2014-02-04
  • ISBN : 1136643176
  • Pages : 245 pages

Download or read book Force Fields written by Martin Jay and published by Routledge. This book was released on 2014-02-04 with total page 245 pages. Available in PDF, EPUB and Kindle. Book excerpt: Force Fields collects the recent essays of Martin Jay, an intellectual historian and cultural critic internationally known for his extensive work on the history of Western Marxism and the intellectual migration from Germany to America.

Book To Amend and Consolidate the Acts Respecting Copyright

Download or read book To Amend and Consolidate the Acts Respecting Copyright written by United States. Congress. House. Committee on Patents and published by . This book was released on 1909 with total page 42 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Frans Blom  Maya Explorer

Download or read book Frans Blom Maya Explorer written by Robert Levere Brunhouse and published by . This book was released on 1976 with total page 338 pages. Available in PDF, EPUB and Kindle. Book excerpt: