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Book Anatomy of Mass Media  Second Revised Third Edition

Download or read book Anatomy of Mass Media Second Revised Third Edition written by Dianah Wynter and published by Cognella Academic Publishing. This book was released on 2013-10-18 with total page 372 pages. Available in PDF, EPUB and Kindle. Book excerpt: The anthology "Anatomy of Mass Media" offers selections from the most popular textbooks in the field today, written by some of the most respected writers in media studies. It addresses all forms of mass media including traditional print, electronic media such as television, film, and radio, and new forms of digital media. The text centralizes the knowledge bases and theories behind each of these forms. The goal of "Anatomy of Mass Media" is to create media-literate individuals who have the tools they need to access, analyze, interpret, and evaluate the many messages sent via mass media. The book teaches students how to analyze and interpret media messages, prepares them to produce credible and responsible critiques and theories on forms of media and messaging, and inspires them to create powerful and effective media messages of their own. Topics include: Advertising, Sponsorship and Public Relations; A Short History of Films; Media Research; The Role of Ethics in Mass Media; Mass Media Law; and Multimedia Careers. Of special interest are the contributions by a variety of professors and top media professionals who provide guidance on pursuing careers in entertainment, the persuasion industries, and the media at large in career boxes' featured throughout the book. This prepares students to break into the industry of their choice, and decisively choose a career that suits their skills, personality, and professional and lifestyle goals. Dianah Wynter is the holder of two MFA degrees, one from the American Film Institute, and another from the Yale School of Drama. She is an associate professor at California State University, Northridge, where she teaches in the Department of Cinema and Television Arts. Her course offerings include Advanced Television Directing, Introduction to Television Production, Media and Society, and Introduction to Mass Media Film as Literature. Professor Wynter has directed many hours of episodic television, including work on Showtime's hit series "Soul Food, The Secret World of Alex Mack," and "The Parkers." She received an Emmy Nomination as Best Director for her work on "Daddy's Girl," an ABC television movie. Professor Wynter's feature film "HappySad" opened theatrically in 2009."

Book Anatomy of Mass Media  Revised Third Edition

Download or read book Anatomy of Mass Media Revised Third Edition written by Dianah Wynter and published by Cognella Academic Publishing. This book was released on 2012-12-04 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Fundamentals of Media Effects

Download or read book Fundamentals of Media Effects written by Jennings Bryant and published by Waveland Press. This book was released on 2012-05-03 with total page 425 pages. Available in PDF, EPUB and Kindle. Book excerpt: Mass medias potential to influence audience beliefs and behavior is a subject that has long fascinated scholars and the general public. The ongoing interest and concern are reflected in the common tendency to blame the media for many of societys problems. This extensively revised and updated edition cuts through popular notions of presumed effects to provide a balanced, informed, up-to-date treatment of the media effects literature. The clear, compelling presentation, illuminated by dozens of new photographs, equips readers with a fundamental understanding of the history, theoretical underpinnings, and current status of media effects researchknowledge that will help them navigate in a media-saturated environment. Several outstanding elements distinguish the Second Edition of Fundamentals of Media Effects. New chapters explore the impact of computer/video games, the effects of the Internet and social networking sites, and the way mobile communication devices have transformed the way we live. An extensive new chapter on childrens educational television describes the considerable body of research that supports positive effects like language development and flexible-thinking skills. Framing studies are covered in a separate chapter where they are distinguished both theoretically and experimentally from agenda setting and priming. Finally, the authors provide overviews of classic and current research studies in an invaluable feature called Research Spotlight, which enable readers to envision how theories translate into research.

Book Mass Communications and Media Studies

Download or read book Mass Communications and Media Studies written by Peyton Paxson and published by Bloomsbury Publishing USA. This book was released on 2018-05-17 with total page 336 pages. Available in PDF, EPUB and Kindle. Book excerpt: Mass Communications and Media Studies: An Introduction, 2nd edition is a comprehensive yet concise survey of the history of mass communication media, discussing the current state of each medium, and anticipating the future of mass media. Divided into twelve chapters, it can be used in either 16-week semesters or 12-week terms. Retaining the successful organization of the 1st edition, Peyton Paxson writes in an accessible and well-organized manner, catering to both the needs of students and instructors. He begins each chapter with a list of the current issues and trends concerning the chapter's topic, followed by a brief history of that topic, its current state, predictions for the future, an assessment of career opportunities, and discussion questions for critical thinking. More than just updating statistical data, the 2nd edition weaves in discussions of relevant contemporary issues, including crowdsourcing, going 'viral', interactive advertising, tv industry consolidation, 'the internet of things', conflicting ideas of net neutrality and their continuing implications in a more-connected world.

Book Anatomy of Mass Media

Download or read book Anatomy of Mass Media written by Dianah Wynter and published by . This book was released on 2013-10-18 with total page 372 pages. Available in PDF, EPUB and Kindle. Book excerpt: Anatomy of Mass Media is a new anthology for the undergraduate Introduction to Mass Communication course. The selections included in Anatomy of Mass Media are culled from some of the most popular textbooks in higher education today and written by some of the most respected writers in media studies. The book covers all categories of mass media, from print media (books, magazines, and newspapers), to electronic media (radio, film, and television) and digital media (internet, satellite, and gaming). In addition to the diverse educational writers contributing to this anthology, a number of creative professionals give guidance on pursuing careers in entertainment, the persuasion industries, and media at large. Dianah Wynter is an associate professor at California State University, Northridge where she teaches in the Department of Cinema and Television Arts. Courses she has taught include Advanced Television Directing, Introduction to Television Production, Media and Society, and Introduction to Mass Media Film as Literature. Wynter holds MFAs from the American Film Institute and the Yale School of Drama. She has received an Emmy Nomination for Best Director for Daddys Girl, (an ABC television movie) and has directed many hours of episodic television, including Showtimes hit series Soul Food, The Secret World of Alex Mack, and The Parkers. Her feature film HappySad opens theatrically in 2009 in the Caribbean.

Book Anatomy of Deceit

Download or read book Anatomy of Deceit written by Marcy Wheeler and published by . This book was released on 2007 with total page 180 pages. Available in PDF, EPUB and Kindle. Book excerpt: What happens when Washington, D.C. pundits and journalists run in the same social circles as the powerful people they cover? When the President and his administration trade press access for loyalty? You get a complicit, uncritical press greasing the skids to a brutal war, conspiring to out a CIA agent, and muddying the waters of a grand jury investigation. In the fearful aftermath of 9/11, much of America’s pride -- its free press -- became an unquestioning propaganda arm. Marcy Wheeler’s Anatomy of Deceit documents how the media promoted the Bush administration’s justification for war -- that Iraq was on the verge of acquiring weapons of mass destruction -- even though much of it was debunked. And it provides a play-by-play account of how Vice President Dick Cheney’s office first used the media to target a critic, former Ambassador Joe Wilson, and then to avoid criminal charges in the CIA leak case. While the media was beating the drums of war and cozying up to the administration, citizen journalists were digging for the truth. Wheeler's compelling account tells the story, as it needs to be told -- from outside the Beltway's cocktail circuit.

Book Media Today

    Book Details:
  • Author : Joseph Turow
  • Publisher : Routledge
  • Release : 2013-10-15
  • ISBN : 1136278966
  • Pages : 566 pages

Download or read book Media Today written by Joseph Turow and published by Routledge. This book was released on 2013-10-15 with total page 566 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Turow’s Media Today: Mass Communication in a Converging World, now in its fifth edition, chooses [a] cutting-edge option. This is a student-friendly publication, offering aids such as definitions of key terms, colourful infographics, case studies and end-of-chapter review questions. There’s a companion website, too, and a password-protected website for instructors."—Philip Kemp, Times Higher Education Media Today uses convergence as a lens that puts students at the center of the profound changes in the 21st century media world. Through the convergence lens they learn to think critically about the role of media today and what these changes mean for their lives presently and in the future. The book’s media systems approach helps students to look carefully at how media is created, distributed, and exhibited in the new world that the digital revolution has created. In this way, Media Today goes beyond the traditional mass communication textbook’s focus on consuming media, to give students an insider’s perspective on how media businesses operate. How exactly does Google profit from web searches? What will a magazine look like five years from now? Informative and engaging, Media Today, Fifth Edition, is characterized by its focus on: Convergence: In addition to separate chapters on the Internet and the Video Games industry, coverage of convergence and its impact is incorporated into every chapter. Consumer Education: Media Literacy questions ask students to consider their roles as a media consumer and potential media creator. Comprehensive Media Industry Coverage: Historical timelines in the print book and on the companion website track the development of each media industry, giving students an overview of a particular industry at a glance. Contemporary, Student-friendly Examples: New culture and media boxes help students think about the impact of media industries on their own lives and globally. Joseph Turow—who has been teaching Intro to Mass Communication for well over a decade—demonstrates the many ways that media convergence and the pervasiveness of the Internet have blurred distinctions between and among various media. From newspapers to video games or social networking to mobile platforms, Media Today prepares students to live in the digital world of media.

Book Modern Mass Media

Download or read book Modern Mass Media written by John Calhoun Merrill and published by Pearson College Division. This book was released on 1994-01-01 with total page 445 pages. Available in PDF, EPUB and Kindle. Book excerpt: This text offers an all-inclusive assessment of the rapidly changing world of mass communications. Including coverage of global communication and ethics; a meaningful study of evolving media economics in the individual media chapters; and a stronger focus on media history.

Book Media Effects and Society

Download or read book Media Effects and Society written by Elizabeth M. Perse and published by Routledge. This book was released on 2016-08-05 with total page 407 pages. Available in PDF, EPUB and Kindle. Book excerpt: Grounded in theoretical principle, Media Effects and Society help students make the connection between mass media and the impact it has on society as a whole. The text also explores how the relationship individuals have with media is created, therefore helping them alleviate its harmful effects and enhance the positive ones. The range of media effects addressed herein includes news diffusion, learning from the mass media, socialization of children and adolescents, influences on public opinion and voting, and violent and sexually explicit media content. The text examines relevant research done in these areas and discusses it in a thorough and accessible manner. It also presents a variety of theoretical approaches to understanding media effects, including psychological and content-based theories. In addition, it demonstrates how theories can guide future research into the effects of newer mass communication technologies. The second edition includes a new chapter on effects of entertainment, as well as text boxes with examples for each chapter, discussion of new technology effects integrated throughout the chapters, expanded pedagogy, and updates to the theory and research in the text. These features enhance the already in-depth analysis Media Effects and Society provides.

Book Communication and Social Structure

Download or read book Communication and Social Structure written by Emile G. McAnany and published by Praeger Publishers. This book was released on 1981 with total page 362 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Mass Media  Politics and Democracy

Download or read book Mass Media Politics and Democracy written by John Street and published by Bloomsbury Publishing. This book was released on 2010-12-09 with total page 400 pages. Available in PDF, EPUB and Kindle. Book excerpt: This widely used and popular text provides a broad-ranging analysis of the relationship between the media and politics. Revised and updated throughout, this second edition includes coverage of the mediatization of politics; of E-politics and governance; of the impact of 'reality TV'; and of issues raised by the reporting of war in Iraq.

Book Reference Books in the Mass Media

Download or read book Reference Books in the Mass Media written by Eleanor Blum and published by Urbana : University of Illinois Press. This book was released on 1962 with total page 120 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Reading Media Theory

Download or read book Reading Media Theory written by Brett Mills and published by Routledge. This book was released on 2014-06-11 with total page 703 pages. Available in PDF, EPUB and Kindle. Book excerpt: What does the Frankfurt School have to say about the creative industries? Does the spread of Google prove we now live in an information society? How is Madonna an example of postmodernism? How new is new media? Does the power of Facebook mean we're all media makers now? This groundbreaking volume – part reader, part textbook - helps you to engage thoroughly with some of the major voices that have come to define the landscape of theory in media studies, from the public sphere to postmodernism, from mass communication theory to media effects, from production to reception and beyond. But much more than this, by providing assistance and questions directly alongside the readings, it crucially helps you develop the skills necessary to become a critical, informed and analytical reader. Each reading is supported on the facing page by author annotations which provide comments, dissect the arguments, explain key ideas and terminology, make references to other relevant material, and pose questions that emerge from the text. Key features: Opening chapters: ‘What is theory?’ and ‘What is reading?’ bring alive the importance of both as key parts of media scholarship Pre-reading: substantial Introductory sections set each text and its author in context and show the relevance of the reading to contemporary culture Post-reading: Reflection sections summarise each reading’s key points and suggests further areas to explore and think about 4 types of annotations help you engage with the reading – context, content, structure, and writing style .... as well as questions to provoke further thought Split into 4 sections – Reading theory, Key thinkers and schools, Approaches and Media Theory in context New to the second edition: New chapters on New Media, and Audiences as Producers Reading Media Theory will assist you in developing close-reading and analytic skills. It will also increase your ability to outline key theories and debates, assess different case studies critically, link theoretical approaches to a particular historical context, and to structure and present an argument. As such, it will be essential reading for undergraduate and postgraduate students of media studies, cultural studies, communication studies, the sociology of the media, popular culture and other related subjects.

Book The Dynamics of Mass Communication

Download or read book The Dynamics of Mass Communication written by Joseph R. Dominick and published by McGraw-Hill Humanities, Social Sciences & World Languages. This book was released on 1996 with total page 636 pages. Available in PDF, EPUB and Kindle. Book excerpt: This work provides an introduction to the field of mass communication. It covers the major media, from books, magazines and newspapers to radio, TV, cable and emerging technologies. Separate chapters cover each media's history and structure.

Book Diversity in U S  Mass Media

Download or read book Diversity in U S Mass Media written by Catherine A. Luther and published by John Wiley & Sons. This book was released on 2017-10-23 with total page 418 pages. Available in PDF, EPUB and Kindle. Book excerpt: An updated edition of the comprehensive resource that covers the various areas associated with representations of diversity within the mass media The second edition of Diversity in U.S. Mass Media presents a review of the evolution and the many issues surrounding portrayals of social groups in the mass media of the United States. Unfortunately, all too often mass media depictions play a crucial role in shaping our views about individuals and social groups. Filled with instructive insights into the ways social groups are represented through the mass media, Diversity in U.S. Mass Media offers a better understanding of groups and individuals different from ourselves. The revised second edition is filled with recent, illustrative examples from the media. Comprehensive in scope, the authors address a wide range of issues that include representations of race/ethnicity, gender, sexual orientation, disability, class, and religion in films, television, and the press. The authors encourage readers to question what is being presented and explore the extent to which they agree with the perspectives that are described. Diversity in U.S. Mass Media is an important resource that: Offers an understanding of how various social groups are being represented in the mass media Explores how diverse communities inform and intersect with one another Draws on updated studies on the topic and presents original research and observations Includes new chapters on media portrayals of mixed race relationships and multiracial/multiethnic people and representations of religion and faith Accompanied by a companion website for instructors including many useful pedagogical tools, such as a test bank, viewing list, exercises, and sample syllabi Revised and updated, the second edition of Diversity in U.S. Mass Media offers a broad perspective on the myriad issues that influence how the media portrays social groups. Throughout the text, the authors show consistencies as well as differences in media representations of minority groups in the United States.

Book Who Owns the Media

Download or read book Who Owns the Media written by Benjamin M. Compaine and published by White Plains, NY : Knowledge Industry Publications. This book was released on 1982 with total page 558 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Media Studies

    Book Details:
  • Author : Paul Marris
  • Publisher : NYU Press
  • Release : 2000-03
  • ISBN : 9780814756478
  • Pages : 892 pages

Download or read book Media Studies written by Paul Marris and published by NYU Press. This book was released on 2000-03 with total page 892 pages. Available in PDF, EPUB and Kindle. Book excerpt: Media Studies: A Reader provides a thorough introduction to the full range of theoretical perspectives on the mass media from the past thirty years. Ranging from the arguments between the American mass communication tradition and the Europe-centered Frankfurt School of the 1940s, to the analyses of communication technologies by Marshall McLuhan and Raymond Williams in the 1960s, Media Studies: A Reader maps the mass media field, its varied and often conflicting histories, and its current debates. Sixty-five articles provide comprehensive coverage of all the main theorists and approaches. The first half, Studying the Media, explores in detail three core elements of media studies: production and regulation of mass media; media texts; and reception and consumption of media. The second half brings together concrete examples of how theoretical debates can be realized in a series of case studies on soap operas, the news, and advertising. A general introduction and introductions to each section summarize and contextualize the debates. Contributors include: Theodor W. Adorno, Marshal McLuhan, Raymond Williams, Stuart Hall, Annette Kuhn, Jürgen Habermas, John Fiske, Richard Dyer, Niki Strange, Danae Clark, Angela McRobbie, Bill Nichols, Lynne Joyrich, David Morley, Ien Ang, Janice Radway, Henry Jenkins, Tania Modleski, Anne McClintock, Sadie Plant.