Download or read book Public Relations As Relationship Management written by John A. Ledingham and published by Routledge. This book was released on 2000-01-01 with total page 167 pages. Available in PDF, EPUB and Kindle. Book excerpt: The emergence of relationship management as a paradigm for public relations scholarship and practice requires a close examination of just what is achieved by public relations--its definition, function and value, and the benefits it generates. Initiated by the editors' interest in cross-disciplinary exploration, this volume evolved to its current form as a result of the need for a framework for understanding public relations and the potential impact of organization-public relationships on the study, practice, and teaching of public relations. Ledingham and Bruning include contributions that present state-of-the-art research in relationship management, applications of the relational perspective to various components of public relations, and the implications of the approach to influence further research and practice. The discussion conducted here is certain to influence and promote future theory and practice on the concept of relationship management.

Download or read book Journal of Economic Literature written by and published by . This book was released on 1994 with total page 1336 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Multinational Corporations and the Impact of Public Advocacy on Corporate Strategy written by S. Prakash Sethi and published by Springer Science & Business Media. This book was released on 2012-12-06 with total page 409 pages. Available in PDF, EPUB and Kindle. Book excerpt: Multinational Corporations and the Impact of Public Advocacy on Corporate Strategy: Nestlé and the Infant Formula Controversy presents an in-depth analysis of the infant formula controversy and the resulting international boycott of Nestlé products launched by various social activist groups and church organizations. The actions of those groups culminated in the passage of the first international marketing code under the auspices of the World Health Organization. Based on exhaustive and unique research, the book details the Nestlé case and uses it to analyze a number of other major issues bearing on contemporary business strategy and operations in the national and international arena. Issues addressed include: The rising phenomenon of social activism and its affect on public opinion and public policy; The changing role of churches and other religious groups and their impact on corporate strategy and behavior; The emergence of UN affiliated international bodies, as both arbiters and regulators of market conduct of multinational corporations; The changing dynamics between multinational corporations and host countries; The factors which determine a company's behavior and its ability to adapt to changing societal expectations. £/LIST£ Multinational Corporations and the Impact of Public Advocacy on Corporate Strategy: Nestlé and the Infant Formula Controversy presents a microcosm of business society conflicts being played out in all parts of the world. This scholarly book will be of great interest to academics in the areas of management, business ethics, social conflict, and international regulation. It will also appeal to a broad corporate and government audience and to anyone interested in contemporary world affairs and the increasing globalization of socio-economic conflicts.

Download or read book The Infant Formula Feeding Controversy written by John A. Sparks and published by . This book was released on 1985 with total page 184 pages. Available in PDF, EPUB and Kindle. Book excerpt: Abstract: A reference text for nutritionists, pediatricians, and infant food manufacturers provides a bibliography containing 686 annotated entries. The text is organized chronologically under 5 major areas: the start of the infant formula feeding controversy (1970-73); the developmet of public awareness, the popular campaign, and the response of the infant food industry (1974-77); the "boycott phase," involving expansion of the popular campaign (1978-81); development of the WHO Code, and the infant food industry response (1982-83); and the "end" of the controversy (1984). Under these 5 major headings, the bibliographical entries are grouped under 6 sub-headings; general articles and studies; scientific articles and studies; news media articles; articles by critic groups; church publications; and infant food industry publications. Author and publication indices are appended.

Download or read book Journalism Abstracts written by and published by . This book was released on 1979 with total page 598 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Globalization and Self Regulation written by S. Sethi and published by Springer. This book was released on 2016-02-17 with total page 303 pages. Available in PDF, EPUB and Kindle. Book excerpt: Corporate strategy expert Prakash Sethi takes an in-depth look at global structures and how regulation works from a corporate perspective, providing case studies of several industries and governments who have begun implementing voluntary codes of conducts, including Equator Principles, ICMM, and The Kimberly Process.

Download or read book Economic Imperatives and Ethical Values in Global Business written by S. Prakash Sethi and published by Springer Science & Business Media. This book was released on 2012-12-06 with total page 458 pages. Available in PDF, EPUB and Kindle. Book excerpt: religious values at the office door. Apartheid was an evil, and business had great power in South Africa. Where there is power, there is also responsibil ity. I prayed about this long and hard. I pushed the companies as much as I thought I could. There were advances and there were setbacks, but finally we prevailed and the Blacks of South Africa secured their freedom. My effort in behalf of the Sullivan Principles was only one of a number of significant efforts of the anti-apartheid movement. All of those other efforts must be recognized, as well. The Sullivan Principles and the manner in which they were implemented in South Africa were in the nature of a grand experiment in the sociopolitical change and economic uplifting of the Black people of South Africa. What is even more important is that the Principles were driven by an ethical and moral imperative, and were voluntarily implemented by a group of enlight ened United States multinational corporations. No grand design or vision is ever perfect. We fall prey to human follies, limited understanding of the future, and necessary compromises to seek not what is perfect but what is possible. Thus, any such effort is subject to criticism from those who seek ideological purity and those who seek to minimize the impact of change from the status quo . .

Download or read book Business Logic for Sustainability written by Aileen Ionescu-Somers and published by Springer. This book was released on 2008-07-31 with total page 288 pages. Available in PDF, EPUB and Kindle. Book excerpt: The food and beverage industry is vital to the global economy, but in a society increasingly concerned with sustainable development, it is facing new challenges. This book presents the results of a research project focused on the management challenges that sustainable development presents to presents to food and beverage companies.

Download or read book Sociological Abstracts written by Leo P. Chall and published by . This book was released on 1987 with total page 1064 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Personnel Management Abstracts written by and published by . This book was released on 1979 with total page 244 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Sociological Abstracts written by and published by . This book was released on 1985 with total page 554 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Don t Kill Your Baby written by Jacqueline H. Wolf and published by Ohio State University Press. This book was released on 2001 with total page 314 pages. Available in PDF, EPUB and Kindle. Book excerpt: ""An outstanding contribution to the history of medicine and gender, "Don't Kill Your Baby" should be on the bookshelves of historians and health professionals as well as anyone interested in the way in which medical practice can be shaped by external forces." -Margaret Marsh, Rutgers University How did breastfeeding-once accepted as the essence of motherhood and essential to the well-being of infants-come to be viewed with distaste and mistrust? Why did mothers come to choose artificial food over human milk, despite the health risks? In this history of infant feeding, Jacqueline H. Wolf focuses on turn-of-the-century Chicago as a microcosm of the urbanizing United States. She explores how economic pressures, class conflict, and changing views of medicine, marriage, efficiency, self-control, and nature prompted increasing numbers of women and, eventually, doctors to doubt the efficacy and propriety of breastfeeding. Examining the interactions among women, dairies, and health care providers, Wolf uncovers the origins of contemporary attitudes toward and myths about breastfeeding. Jacqueline H. Wolf is assistant professor in the history of medicine, Department of Social Medicine, Ohio University College of Osteopathic Medicine, and adjust assistant professor, Women's Studies Program, Ohio University.

Download or read book Nutrition in the Prevention and Treatment of Disease written by Ann M. Coulston and published by Academic Press. This book was released on 2017-04-28 with total page 1075 pages. Available in PDF, EPUB and Kindle. Book excerpt: Nutrition in the Prevention and Treatment of Disease, Fourth Edition, is a compilation of current knowledge in clinical nutrition and an overview of the rationale and science base of its application to practice in the prevention and treatment of disease. In its fourth edition, this text continues the tradition of incorporating new discoveries and methods related to this important area of research Generating and analyzing data that summarize dietary intake and its association with disease are valuable tasks in treating disease and developing disease prevention strategies. Well-founded medical nutrition therapies can minimize disease development and related complications. Providing scientifically sound, creative, and effective nutrition interventions is both challenging and rewarding. - Two new chapters on metabolomics and translational research, which have come to be used in nutrition research in recent years. The new areas of study are discussed with the perspective that the application of the scientific method is by definition an evolutionary process. - A new chapter on Genetics and Diabetes which reviews the latest research on causal genetic variants and biological mechanisms responsible for the disease, and explores potential interactions with environmental factors such as diet and lifestyle. - Includes all major "omics" – the exposome, metabolomics, genomics, and the gut microbiome. - Expands the microbiota portions to reflect complexity of diet on gut microbial ecology, metabolism and health

Download or read book Subject Guide to Books in Print written by and published by . This book was released on 1996 with total page 2476 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Mothers and Medicine written by Rima D. Apple and published by Univ of Wisconsin Press. This book was released on 1987-12-16 with total page 283 pages. Available in PDF, EPUB and Kindle. Book excerpt: In the nineteenth century, infants were commonly breast-fed; by the middle of the twentieth century, women typically bottle-fed their babies on the advice of their doctors. In this book, Rima D. Apple discloses and analyzes the complex interactions of science, medicine, economics, and culture that underlie this dramatic shift in infant-care practices and women’s lives. As infant feeding became the keystone of the emerging specialty of pediatrics in the twentieth century, the manufacture of infant food became a lucrative industry. More and more mothers reported difficulty in nursing their babies. While physicians were establishing themselves and the scientific experts and the infant-food industry was hawking the scientific bases of their products, women embraced “scientific motherhood,” believing that science could shape child care practices. The commercialization and medicalization of infant care established an environment that made bottle feeding not only less feared by many mothers, but indeed “natural” and “necessary.” Focusing on the history of infant feeding, this book clarifies the major elements involved in the complex and sometimes contradictory interaction between women and the medical profession, revealing much about the changing roles of mothers and physicians in American society. “The strength of Apple’s book is her ability to indicate how the mutual interests of mothers, doctors, and manufacturers led to the transformation of infant feeding. . . . Historians of science will be impressed with the way she probes the connections between the medical profession and the manufacturers and with her ability to demonstrate how medical theories were translated into medical practice.”—Janet Golden, Isis

Download or read book Population Reports written by and published by . This book was released on 1982 with total page 304 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Population Report written by and published by . This book was released on 1978 with total page 590 pages. Available in PDF, EPUB and Kindle. Book excerpt: