Download or read book An Investigation of Corporate Image as a Correlate of Employee Satisfaction written by Allan Vincent Swasey and published by . This book was released on 1969 with total page 139 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Employee Engagement Work Satisfaction and Corporate Image as Correlates of Work Performance Among Baby Boomers written by Ernesto M. Jr Esmille and published by . This book was released on 2012 with total page 96 pages. Available in PDF, EPUB and Kindle. Book excerpt: This study determined the employee engagement, work satisfaction, and corporate image towards performances of employees classified as "baby boomers". The researcher employed a descriptive research, which utilizes a correlational study. Utrecht Work Engagement Scale (UWES), Job Satisfaction Survey Questionaire, Job Performance Survey Questionnaire, and Organizational Performance and Change Assessment were administered to 264 regular employees of Maynilad Water Services, Inc. of which 212 were viable. The respondents revealed that they have a satisfaction level of employee engagement, work satisfaction, corpotate image in work performance. The employee engagement in the area of vigor and absorption illustrated a significant relationship on work performance while in dedication it had no significant relationship among baby boomers with regard to their work performance at 0.05 level of significance. In terms of work satisfaction, the area of motivating factors had a significant relationship with work performance whereas in the area of hygiene factors; there is no significant relationship with work performance at 0.05 level of significance. Lastly, the corporate image has no significant relationship with work performance among the baby boomers at 0.05 level of significance.

Download or read book Comprehensive Dissertation Index written by and published by . This book was released on 1989 with total page 882 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Revealing the Corporation written by John Balmer and published by . This book was released on 2011-04-01 with total page 352 pages. Available in PDF, EPUB and Kindle. Book excerpt: An international and multidisciplinary collection, edited by pioneers in the field, this work captures the quintessence of the corporation and its many inner and outer manifestations, presenting readers with a new approach to the subject area. Fully revised and updated with the original contributions contextualized by the editors’ analyses and commentary to draw them together into a coherent whole, this anthology affords readers a new way of comprehending organizations. This new edition features a new introductory section to branding and public relations, contextualizing the rest of the volume new case vignettes for each section with enhanced pedagogy to enable reader reflection on the themes examined new readings and an updated Harvard style case study revised and updated commentary and analysis from the editors. Filled with illuminating articles that stem from the 1950s to the present day, highlighting both practitioner and scholarly perspectives on the subject, this reader is an essential text for all students of marketing, reputation, business and corporate strategy, public relations, communications and branding.

Download or read book Employer Branding for Competitive Advantage written by Geeta Rana and published by CRC Press. This book was released on 2021-03-21 with total page 223 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book shows how to build and maintain a distinctive and credible employer brand and develop a set of relevant success metrics to help measure return on investment (ROI). Starting with the current interest in employer branding, this book looks at the historical roots of brand management and the practical steps to achieve employer brand management success. The book will review the pressures that have generated current interest in employer branding. It goes on to look at the historical roots of brand management and the practical steps necessary to achieve employer brand management success. The book includes the business case, research, positioning, implementation, management and measurement, and case studies of big-named employer brand stories. This book will provide new insights into the field of employer branding and provide directions and tools for organizational brand building. It will be beneficial for research scholars, engineers, practitioners, and management students.

Download or read book Facets of Corporate Identity Communication and Reputation written by Tc Melewar and published by Routledge. This book was released on 2008-04-10 with total page 281 pages. Available in PDF, EPUB and Kindle. Book excerpt: Corporate branding and communication is big business. Companies throughout the world invest millions in strategies which aim to reinvent their profile in subtle yet important ways. The investment must be working, but what is it being spent on, and how do these rebranding exercises work?Including contributions from academics and practitioners, this

Download or read book Corporate Branding in Logistics and Transportation written by Nor Aida Abdul Rahman and published by Taylor & Francis. This book was released on 2024-03-05 with total page 248 pages. Available in PDF, EPUB and Kindle. Book excerpt: The academic and scholarly interest in the subject of branding in both the consumer and industrial markets has grown substantially in the dynamic post-pandemic environment. The growth in research outputs by a handful of business scholars explains the impact of brand in an industrial business-to-business setting at the cognitive level only and has not considered its impact specifically on logistics and transportation despite the value it can offer. Considering these gaps in the periphery of our existing knowledge, this book explores corporate brand management within the logistics and transportation sector, from the perspective of image, reputation, and identity. This edited collection offers a blend of comprehensive and extensive high quality research from global, highly reputed contributors. It covers issues related to the establishment of brands, relevant niches such as service performance and social support, aviation and maritime industries, media relations, crisis branding, and innovation. Exploring a wide range of sectors within logistics and transport, the book illustrates the many dimensions of corporate branding and theories, future trends and developments, as well as proposing a model for future research. Containing a balance of theory and practice with effective case studies, Corporate Branding in Logistics and Transportation will appeal to marketing academics and upper-level graduates in particular. It will also be a valuable resource for those studying or researching logistics, supply chain management, and transport studies.

Download or read book Creating Corporate Reputations Identity Image and Performance written by Grahame Dowling and published by OUP Oxford. This book was released on 2000-12-07 with total page 322 pages. Available in PDF, EPUB and Kindle. Book excerpt: Recent research in business strategy suggests that corporate reputations are a valuable strategic asset for every company. Good reputations have been shown to help firms attain and sustain superior financial performance in their industry. This book outlines how high-status companies become corporate super brands, and it present managers with a framework to proactively enhance their corporation's desired reputation. While many books concentrate on advertising or corporate identity as the primary tools for reputation enhancement, this book provides a more expansive and realistic picture of what it takes to build a corporate super brand. One of its key contributions is that it emphasizes the roles of customer value and organizational culture in the reputation-building process and exposes the limitations of corporate advertising, sponsorships, and minor corporate identity change. Drawing on more than fifteen years of academic research, executive seminars, and consulting experience, Grahame Dowling suggests ways to improve the corporate reputations that different groups of stakeholders hold of your company. He also describes how to avoid many of the traps that catch unwary managers who try to improve their company's desired reputation.

Download or read book Managing the Corporate Image written by James G. Gray and published by Praeger. This book was released on 1986-01-22 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Tackling head-on the problem of defining and managing an organizational image, especially in a crisis, Gray offers detailed guidelines for setting up a successful image program that communicates well with an organization's constituency. Through case studies, interviews with executives, and theory, he also examines how organizations have coped with enhancing and reshaping public perceptions. Association Management James G. Gray, Jr., deals directly with the problem of defining and managing the corporate image, especially in times of crisis. While examining the concept of corporate image, he offers detailed guidelines for establishing a corporate image program that communicates effectively with a corporation's various constituencies. Blending practical business case studies, interviews with business leaders, and public communications theory, he examines how companies like Atlantic Richfield, Johnson and Johnson, Sovran Bank, and Giant Food have coped with enhancing and reshaping public perceptions. Gray considers the role of management, media relations, employee concerns, community relations, consumer concerns, external visual image symbols (vital components of a corporate image program, as well as strategies of concern to business/government relations), corporate PACs, and lobbying. He clearly defines the publics of major concern to industry and offers guidelines for managing the corporate image with these publics. Finally, he offers a means of measuring the effectiveness and success of the image-making methods and concepts he proposes. This checklist is especially useful for assessing the value of existing programs and for establishing new ones.

Download or read book Commitment to Work and Job Satisfaction written by Bengt Furåker and published by Routledge. This book was released on 2011-12-21 with total page 277 pages. Available in PDF, EPUB and Kindle. Book excerpt: People’s work orientations and attitudes to paid work are highly important for the welfare of any country. Still, little is currently known about how such attitudes are distributed among different countries, men and women, classes, occupations, age groups and so on. Even less is known about how work orientations have changed during the dramatic social transformations of economies and labour markets during recent decades. What happened, for example, to work orientations in Iceland when the country went bankrupt? The answer is quite surprising. Or, is it true that work is losing its position in people’s lives in Western world? What is the relationship between people’s attitudes to work and the way they actually behave on the labour market? This timely book deals with these questions – and more – presenting fresh knowledge on changes in work orientations in many countries. It is based on genuine theoretical arguments and thorough empirical studies, using both qualitative and quantitative methods. It is a great source of new knowledge on work orientations and changes in attitudes to work.

Download or read book Responsible Management and Sustainable Consumption written by Piotr Wachowiak and published by Taylor & Francis. This book was released on 2023-10-09 with total page 287 pages. Available in PDF, EPUB and Kindle. Book excerpt: While the number of publications on corporate social responsibility has skyrocketed since the last economic crisis that began in 2008, challenges still remain in the modern economy that make socially responsible business a leading topic both in the field of science and business practice. The concept of corporate social responsibility covers not only practices implemented by enterprises but also attitudes represented by consumers and other market entities. Though much has been written about corporate social responsibility and the potential benefits it offers businesses, there remains a misunderstanding of corporate social responsibility (CSR), responsible management (RM) and responsible consumption (RC). Examining the level of responsible management practices implemented by Polish enterprises and assessing consumer attitudes in the field of corporate social responsibility will serve to identify best business practices and enhance management theory. Because this research examines both sides of the market, companies and consumers, it offers a more holistic view on social responsibility, responsible management and responsible consumer behaviour. The contribution of this book is the development of the assessment tool for measuring social responsibility of every enterprise – Enterprise Social Responsibility Index (EnSRI) and Consumer Social Responsibility Index (CnSRI). This book is written to meet the needs of academics, students, company owners and managers. It also provides an integrated view of responsibility from the point of view of both enterprises and consumers.

Download or read book Corporate Reputation and Competitiveness written by Rosa Chun and published by Routledge. This book was released on 2005-09-29 with total page 296 pages. Available in PDF, EPUB and Kindle. Book excerpt: This unique book written by four world leaders in reputation research, presents the latest cutting-edge thinking on organizational improvement. It covers media management, crisis management, the use of logos and other aspects of corporate identity, and argues the case for reputation management as a way of overseeing long-term organizational strategy. It presents a new approach to managing reputation, one that relies on surveying customers and employees on their view of the corporate character and in harmonizing the values of both. This approach has been trialled in a number of organizations and here the authors demonstrate how improving reputation, merely by learning more about what a company is already doing, is worth some five per cent sales growth. The book is a vital, up to date resource for specialists in corporate communication, public relations, marketing, HRM, and business strategy as well as for all senior management. Highly illustrated with over eighty diagrams and tables, it includes up to the minute illustrative case studies and interviews with leading authorities in the field.

Download or read book Comprehensive Dissertation Index 1861 1972 Psychology written by Xerox University Microfilms and published by . This book was released on 1973 with total page 1032 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Routledge Handbook on Business and Management in the Middle East written by Yusuf Sidani and published by Taylor & Francis. This book was released on 2024-07-31 with total page 641 pages. Available in PDF, EPUB and Kindle. Book excerpt: This Handbook provides thorough insights into crucial topics that have attracted scholarly and practitioner interest in business and management in the Middle Eastern region. The chapters of this Handbook open the window on the key areas of discussion in the field over the past few decades, including organizational behavior, leadership, business culture, business ethics, human resources, business strategy, entrepreneurship, finance, and accounting. It starts with identifying five key themes emerging from the variety of topics, locations, and questions addressed by the various authors who contributed to this volume. The remaining 30 chapters tackle various topics of interest to the research and the practitioner: institutional contexts for doing business in the region; issues of leadership, ethics, and organizational behavior; the role of women in leadership and some of the obstacles facing aspirant women leaders; people management and human resources issues in the Middle East; marketing in the Middle East; and strategy and entrepreneurship in the Middle East. The book closes with a reflection on management research in non-Western societies and describes some methodological challenges and propositions. The Handbook is designed for academics, students, and practitioners covering areas of relevance across business activities, functions, and locations in the Middle East. It is to be used as a reference for scholars doing business research or teaching and for practitioners involved in business activities in the region.

Download or read book Conceptualising and Measuring Work Identity written by Paul G.W. Jansen and published by Springer. This book was released on 2014-10-08 with total page 261 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book provides a systematic overview on issues and challenges related to work identity and identification at work in the ‘new’ South African workplace. It shares results and measures of a work identity research project that was conducted in a variety of modern South African workplaces. It looks at the concept of work identity in the light of a keen and growing interest in why people are becoming attached to, involved in, engaged with, or committed to their work. Still a relatively unexplored concept, built on the foundations of different identity theory streams, the concept of work identity provides a fundamental reconsideration of explaining engaging behaviours at work. Against the backdrop of a changing political and economic landscape and the impact these radical changes had on the South African workplace, the main research question of the project was the South African employees’ question ‘Who am I at work?’. In search of the answer to that question, the book explores the impact of South African employees’ life spheres and life roles on their choice of work-related identification foci. It further explores how identity work tactics and strategies are being used to develop and define their own work identities, resulting in the conceptualisation and development of a work-based identity measure.

Download or read book Research in the Social Scientific Study of Religion Volume 17 written by Ralph L. Piedmont and published by BRILL. This book was released on 2006-12-31 with total page 292 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume of RSSSR contains articles on conversion narratives of Jehovah’s witnesses, belief in an active Satan, afterlife beliefs, religiosity and parenting and spirituality as coping resource.

Download or read book Strategic System Assurance and Business Analytics written by P. K. Kapur and published by Springer Nature. This book was released on 2020-06-19 with total page 603 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book systematically examines and quantifies industrial problems by assessing the complexity and safety of large systems. It includes chapters on system performance management, software reliability assessment, testing, quality management, analysis using soft computing techniques, management analytics, and business analytics, with a clear focus on exploring real-world business issues. Through contributions from researchers working in the area of performance, management, and business analytics, it explores the development of new methods and approaches to improve business by gaining knowledge from bulk data. With system performance analytics, companies are now able to drive performance and provide actionable insights for each level and for every role using key indicators, generate mobile-enabled scorecards, time series-based analysis using charts, and dashboards. In the current dynamic environment, a viable tool known as multi-criteria decision analysis (MCDA) is increasingly being adopted to deal with complex business decisions. MCDA is an important decision support tool for analyzing goals and providing optimal solutions and alternatives. It comprises several distinct techniques, which are implemented by specialized decision-making packages. This book addresses a number of important MCDA methods, such as DEMATEL, TOPSIS, AHP, MAUT, and Intuitionistic Fuzzy MCDM, which make it possible to derive maximum utility in the area of analytics. As such, it is a valuable resource for researchers and academicians, as well as practitioners and business experts.