Download or read book Becoming American Express written by Reed Massengill and published by . This book was released on 1999 with total page 200 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book House of Cards written by Jon Friedman and published by Putnam Publishing Group. This book was released on 1992 with total page 282 pages. Available in PDF, EPUB and Kindle. Book excerpt: When courtly, charismatic James D. Robinson III, scion of an Atlanta banking family, took the helm of American Express in 1977, he envisioned expanding his new company into a giant financial-services conglomerate. But it was not to be. . . . Here is the gripping behind-the-scenes account of corporate scandals, bungled deals, and clashing egos in the far-flung realm of American Express. 8 pages of photographs.
Download or read book Vendetta written by Bryan Burrough and published by . This book was released on 1993-06-14 with total page 512 pages. Available in PDF, EPUB and Kindle. Book excerpt: Exposes how American Express used ruthless tactics to destroy the reputation of its competitor, Swiss banker Edmond Safra. This is a dramatic true crime story of corporate espionage and dirty dealing in the powerful world of international banking. Moving from the American Express offices in New York City to a luxurious estate in the South of France to secret meetings with government officials in Peru, it involves a rift between two men who have millions of dollars at stake, the shadowy peddling of information and a cast of characters that includes some of the most influential and successful bankers of the 80s.
Download or read book Investing for Middle America written by K. Lipartito and published by Springer. This book was released on 2001-09-14 with total page 272 pages. Available in PDF, EPUB and Kindle. Book excerpt: In 1892, John Elliott Tappan, a twenty-four year old Minneapolis lawyer, was worried how people saved their money. Out of these concerns, Investors Syndicate was born, one of the first of a new type of financial institution designed to meet the savings needs of the average person. Here is the story of this financial pioneer, whose innovation has today grown into one of the nation's largest financial services companies, American Express Financial Advisors. The book draws on Tappan's diaries, business correspondence, and various family oral histories. Tappan's life, work and ideas chronicle the changes in spending and savings, work and leisure, the culture of politics and money, that have given rise to our modern notions of consumer finance.
Download or read book The American Express Guide to Corporate Travel Management written by Jeffrey B. Lang and published by Amacom Books. This book was released on 1994 with total page 198 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this book, companies can realize substantial savings with the help of one of the industry's experts. The book shows how to develop a travel policy and get a handle on spending.
Download or read book The Amazement Revolution written by Shep Hyken and published by Greenleaf Book Group. This book was released on 2011 with total page 204 pages. Available in PDF, EPUB and Kindle. Book excerpt: What is the amazement revolution? It is the culture that can drive any organisation -- from one employee to tens of thousands -- to focus completely on delivering an amazing customer-service experience. In this sequel to the Wall Street Journal best-selling book "The Cult of the Customer", Shep Hyken shares seven powerful strategies that any organisation can implement to create greater customer and employee loyalty. In a tough, competitive, and price-sensitive economy, customer service is one of the most essential tools to separate your business from the competition. These strategies work, as evidenced by the more than seventy case studies and examples that Hyken shares throughout the book. These examples provide dozens of lessons that can and should be implemented immediately. Corporate and industry clients from all over the world have tapped into the expertise of Shep Hyken. His client list is a who's who in the business world. As an author and speaker, Hyken is known for his simple and direct strategies that help his clients build successful, customer-focused organisations.
Download or read book Brand Intimacy written by Mario Natarelli and published by Hatherleigh Press. This book was released on 2017-10-23 with total page 357 pages. Available in PDF, EPUB and Kindle. Book excerpt: From Patagonia to Apple, Whole Foods to New Balance, we love our favorite products--and, by extension, the companies that provide them. The emotional connections we form with our beloved brands and services are important relationships--relationships that are potentially worth billions. In the fast-paced, constantly-changing world of the modern marketplace, brands must adapt or perish—strategies, methods, and techniques must evolve to remain effective and relevant. Are you using yesterday’s thinking for tomorrow’s challenges? Brand Intimacy details ways to build better marketing through the cultivation of emotional connections between brand and consumer. The book provides lessons for marketers and business leaders alike who are seeking to understand these ultimate brand relationships and the opportunities they represent. Divided into three sections, Brand Intimacy starts with Context and Understanding. This explains today’s marketing landscape, the effects of technology, consumer behaviors and the advancements around decision making. Through research we discovered that people form relationships with brands the same way they develop relationships with other people. This section provides guidance on how to think about complimentary concepts such as loyalty, satisfaction and brand value. We then explore and compare established approaches and methodologies and showcase why intimacy is a compelling new and enhanced opportunity to build your brand or market your business. The second section, Theory and Model reveals and dimensions the brand intimacy model and dissects it into steps to help you better factor it into your marketing approaches or frameworks. Here you will learn the core concepts and components that are essential to build bonds and the role emotion can play to help you achieve greater customer engagement. You can also review the rankings of the best brands in terms of Brand Intimacy. A summary of our annual research reveals the characteristics of best performers, the most intimate industries, and differences based on geography, age, gender and income. By examining the top intimate brands, we reveal and decode the secrets of the bonds they form with their customers. The third section is Methods & Practice, this details the economic benefits and advantages of a strategy that factors Brand Intimacy. Intimate brands are proven to outperform the Fortune 500 and Standards and Poors’ index of brands. Intimate brands create more revenue and profit and last longer. Consumers are also willing to pay more for a brand they are more intimate with. Conversely, we also explore a series of brand failures and lessons learned to help you avoid common pitfalls in brand management. We articulate the steps to build a more intimate brand as well as share a glimpse on the future where software will play a more important role in brand building. The book outlines a proprietary digital platform that we use to help manage and enable intimacy through collaboration, simulators and real-time tracking of emotions. Business and marketing owners face an increasing difficult task to build brands that rise above the clutter, engage more and grow. Brand Intimacy explains how to better measure, build and manage enduring brands. Brands that are built to inspire as well as profit. Written by experienced marketers and backed by extensive research, Brand Intimacy rewrites the rulebook on how to establish and expand your marketing. The book is equal parts theory, research and practice, the result of 7 year journey and a new marketing paradigm for the modern marketer.
Download or read book Six The Musical Vocal Selections written by and published by Hal Leonard. This book was released on 2020-06-01 with total page 189 pages. Available in PDF, EPUB and Kindle. Book excerpt: (Vocal Selections). Six has received rave reviews around the world for its modern take on the stories of the six wives of Henry VIII and it's finally opening on Broadway! From Tudor queens to pop princesses, the six wives take the mic to remix five hundred years of historical heartbreak into an exuberant celebration of 21st century girl power! Songs include: All You Wanna Do * Don't Lose Ur Head * Ex-Wives * Get Down * Haus of Holbein * Heart of Stone * I Don't Need Your Love * No Way * Six.
Download or read book Amaze Every Customer Every Time written by Shep Hyken and published by Greenleaf Book Group. This book was released on 2013-09-03 with total page 249 pages. Available in PDF, EPUB and Kindle. Book excerpt: You must deliver an amazing customer experience. Why? It is the competitive edge of new-era business—in any market and any economy. Renowned customer experience expert Shep Hyken explains how consistently amazing customers through stellar service can elevate your company from good to great. All transformations require a role model, and Shep has found the perfect role model to inspire your team: Ace Hardware. Ace was named as one of the top ten customer service brands in America by Businessweek and ranked highest in its industry for customer satisfaction. Through revealing stories from Ace’s over-the-top work with customers, Shep explores the five tactical areas of customer amazement: leadership, culture, one-on-one, competitive edge, and community. Delivering amazing service requires everyone in your organization to step up and be a leader. It doesn’t take a title. It takes the right set of tools and principles. To help you empower employees at all levels, Shep brings the content to a deeply practical level. His 52 Amazement Tools—like “Ask the extra question” and “Focus on the customer, not the money”—are simple, clear, useful for almost anybody, and supported with compelling research and stories. Between these covers, you will find the tools and tactics you need to transform your company into a seriously customer-focused operation that will amaze every customer every time.
Download or read book Optimizing Corporate Portfolio Management written by Anand Sanwal and published by John Wiley & Sons. This book was released on 2007-07-30 with total page 220 pages. Available in PDF, EPUB and Kindle. Book excerpt: If where an organization allocates its resources determines its strategy, why is it that so few companies actively manage the resource allocation process? "Optimizing Corporate Portfolio Management: Aligning Investment Proposals with Organizational Strategy" goes beyond platitudes about why you should use corporate portfolio management (CPM) by offering a practical methodology to bring this powerful discipline to your organization. "Optimizing Corporate Portfolio Management" takes an expansive view of where CPM can be utilized by demonstrating that it can be used across any business line, product group or functional area, e.g., IT, R&D, innovation, marketing, salesforce, capital expenditure, etc. CPM is appropriate anywhere discretionary investments are being selected and executed. As a result, other terms used to describe portfolio management such as IT portfolio management, enterprise portfolio management, and project portfolio management are all merely subsets or slices of CPM. The book is written by Anand Sanwal, an expert on CPM, who has led American Express' CPM discipline (referred to as American Express Investment Optimization). American Express' CPM efforts are widely recognized as the most extensive, substantial and progressive deployment of CPM across any organization. Sanwal avoids academic theories and consultant jargon to ultimately deliver pragmatic and proven recommendations on how to make CPM a reality. The book features a foreword by Gary Crittenden, former CFO and EVP of American Express, and several case studies from leading financial services, technology, and government organizations utilizing CPM. Additionally, the book has received significant praise from thought leaders at Google, HP, American Express, The CFO Executive Board, Gartner, Accenture Marketing Sciences, The Wharton School of Business and many others.
Download or read book Forex for Beginners written by Adam Kritzer and published by Apress. This book was released on 2012-08-15 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Backed by a comprehensive list of studies, this book is a brilliant contribution on the connections between exchange rates and economics."—Francesc Riverola, CEO and Founder of FXstreet.com "Adam Kritzer has been covering the forex market for years as a prominent but accessible industry expert. In a market sector full of pitfalls for the novice, this book will help many new traders avoid costly mistakes and get started on the path to success."—Andy Hagans, Co-founder of ETF Database "Adam Kritzer is not only one of my favorite forex writers but also one of the best ... This book will likely become required reading for those getting into the forex market."—Zachary Storella, Founder of CountingPips.com Forex for Beginners: A Comprehensive Guide to Profiting from the Global Currency Markets is a guide for those who want to earn extra income trading currencies without committing large amounts of time or money. This book will introduce global investors to the basics of forex (foreign exchange) trading and provide them with a solid framework for analyzing currencies and profiting from their fluctuations. Topics covered include the forces that cause exchange rates to fluctuate, an overview of the mechanics of trading, analytical and forecasting tools, how to profit from pricing trends, and common pitfalls that often ensnare traders. While most books make grandiose promises of instant success and large profits, Forex for Beginners represents an alternative approach to investing in forex. The forex market is dominated by institutional capital and algorithmic trading, making it unrealistic to think that day traders can beat the market by relying on charts and technical indicators alone. Thus, the emphasis here is on fundamental analysis—using economic concepts to spot currency misalignments—and staking out positions to profit from them over a period of weeks and months. If you’re eager to tap into the world’s largest financial market on a part-time basis, this is the book for you. You will gain an understanding of how currency markets work and use this knowledge to generate income.
Download or read book MilesTalk written by Dave Grossman and published by Milestalk. This book was released on 2018-01-18 with total page 80 pages. Available in PDF, EPUB and Kindle. Book excerpt: Do you have a friend that always seems to be flying around the world in First Class and wonder how? Maybe you already know about "frequent flyer miles" but don't know how to get them yourself. Dave Grossman has been "that friend" for years and shares all of his secrets in this must-read for anyone with big travel dreams on a small budget.
Download or read book Inside the Investments of Warren Buffett written by Yefei Lu and published by Columbia University Press. This book was released on 2016-08-09 with total page 310 pages. Available in PDF, EPUB and Kindle. Book excerpt: Since the 1950s, Warren Buffett and his partners have backed some of the twentieth century's most profitable, trendsetting companies. But how did they know they were making the right investments? What did Buffet and his partners look for in an up-and-coming company, and how can others replicate their approach? A gift to Buffett followers who have long sought a pattern to the investor's success, Inside the Investments of Warren Buffett presents the most detailed analysis to date of Buffet's long-term investment portfolio. Yefei Lu, an experienced investor, starts with Buffett's interest in the Sanborn Map Company in 1958 and tracks nineteen more of his major investments in companies like See's Candies, the Washington Post, GEICO, Coca-Cola, US Air, Wells Fargo, and IBM. Accessing partnership letters, company documents, annual reports, third-party references, and other original sources, Lu pinpoints what is unique about Buffett's timing, instinct, use of outside knowledge, and postinvestment actions, and he identifies what could work well for all investors in companies big and small, domestic and global. His substantial chronology accounts for broader world events and fluctuations in the U.S. stock market, suggesting Buffett's most important trait may be the breadth of his expertise.
Download or read book ANTITRUST ANALYSIS OF PLATFORM MARKETS written by David Sparks Evans and published by . This book was released on 2019-12-16 with total page 210 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book compiles a set of pieces on the implications of the U.S. Supreme Court's ruling in Ohio et. al. v. American Express and the preceding litigation for the treatment of multisided platforms under U.S. antitrust law. The authors consider that the Supreme Court ruling provides valuable guidance for antitrust analysis in such markets.
Download or read book The Leader as a Mensch written by Bruna Martinuzzi and published by . This book was released on 2009-01-01 with total page 156 pages. Available in PDF, EPUB and Kindle. Book excerpt: Offering a Glimpse Into the Strength, Wisdom, and Self-Mastery of Exceptional LeadershipThis insightful and engaging book speaks volumes on ways in which all of us, at any level, can improve our leadership impact and develop the humility, integrity, and honor that instills hope and confidence in others. Drawing on over 25 years of leadership experience, Bruna Martinuzzi brilliantly conveys the essential guidelines for the emotionally intelligent leadership needed for enduring success. Some leaders are exceptional human beings, people that others genuinely want to follow; the book uses the Yiddish word Mensch, meaning "real person of character" to describe these worthy leaders. Martinuzzi takes the reader on a transformative journey to a way of living, self-discovery, and personal strength that translates into becoming a person who authentically inspires with empathy and confidence -- and successfully motivates others to follow by example, a mensch-leader. Written for senior and emergent leaders, as well as coaches and mentors, Leader as a Mensch reminds us that 'followers' strongly impact and sustain good leadership -- and, before you can lead any group, team, or organization, you must first lead yourself. This book is for anyone wanting to enhance the way he or she supports and influences others at work and in life. An unsurpassed glimpse into the strength, wisdom, and self-mastery of true leadership, Bruna Martinuzzi¿s inspiring words close with an equally inspiring appendix, complete with an extensive listings of books, articles, and emotional intelligence frameworks to use on your path toward your personal best.
Download or read book The Military Money Manual written by Spencer C. Reese and published by . This book was released on 2021-11 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: You work hard serving your country. Let your military money work hard for you.In this practical guide, Air Force veteran Spencer C. Reese, founder of the popular personal finance site MilitaryMoneyManual.com, offers invaluable tips and tricks to help service members reach financial independence.A must-read for any service member, this comprehensive personal finance book covers the fundamentals of saving money while serving and how to take advantage of the unique financial perks available to military members.Reese offers invaluable advice on topics such as how to:- Budget, save money and build wealth while serving- Take advantage of unique perks available only to service members- Get fee waivers on high-end credit cards to earn money and points for travel- Use tax-deferred savings plans- Investing and planning for the future- Financial self disciplineThis practical financial roadmap is for service members of all ranks, branches and income levels. Whether you're a new cadet, active duty or reserve, this financial guidebook is essential reading to gain more control over your finances.With a down to earth tone and easy to understand language, The Military Money Manual shows readers that yes, it IS possible to reach financial freedom while serving in the military.
Download or read book The Power of Citizenship written by Scott D. Reich and published by National Geographic Books. This book was released on 2013-10-15 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Fifty years after John F. Kennedy's death, we find ourselves enmeshed in an era of political division and cynicism, where politicians talk past one another and the spirit of “Ask not what your country can do for you—ask what you can do for your country" is less visible than it should be. We seem to have forgotten that we're all on the same team. Fortunately, Scott D. Reich has given us The Power of Citizenship, a timely book to bring us back on track. Reich asserts that the most powerful element of Kennedy's legacy is his emphasis on the theme of citizenship, and that a rededication to the values Kennedy promoted will shine a bright path forward for our country. Evoking the hopes and aspirations of the 1960s, Reich recaptures the excitement of the Kennedy era. But what truly sets this book apart is the unique way it blends the romance of Camelot with the new frontiers of today—not only identifying modern challenges, but also offering a tangible blueprint for how we can improve our public discourse, be good citizens, and lift our nation to new heights of greatness. Part history and part call to action, The Power of Citizenship hones in on the very essence of what made JFK so inspirational and timeless, reminding us once again that we must ask what we can do for our country. This is a must-read for Americans of all generations.
