Download or read book AIR ASIA written by Massimo Morello and published by PadPlaces. This book was released on 2020-01-15 with total page 59 pages. Available in PDF, EPUB and Kindle. Book excerpt: It’s hard to understand Asia. Glimpses of it can be gained by giving in to the sensations it arouses, without trying too hard to find an explanation. Like meditation, following the flow of the breath. This is still a place of hidden, if not invisible, presences that can rise up or be generated by the breath of wind, or dissolve the thoughts you had in your mind like wisps of cloud vanishing on the breeze. In that instant, sensations and intuitions often take the shape of a symbol.

Download or read book Managing Services written by Alan Nankervis and published by Cambridge University Press. This book was released on 2005-10-27 with total page 380 pages. Available in PDF, EPUB and Kindle. Book excerpt: The rapid increase in global services during the last few decades is without doubt one of the most challenging social, cultural, political, and especially economic, forces of our time. Services have supplanted agriculture, manufacturing and resources, as the primary source of international competitive advantage in many countries, providing wealth, employment, and almost unlimited future opportunities for growth, whether in traditional or more innovative forms. This book explores the strategic management of services through an Integrated Services Management Model which links operational, marketing, financial and human resource management functions, within a broad and diverse collection of international, regional, and local service contexts. It contains numerous case examples, student projects and exercises, designed to illustrate common problems and innovative approaches, with a particular focus on the Asia Pacific and Australasian regions.

Download or read book Air Transport in the Asia Pacific written by David Timothy Duval and published by Routledge. This book was released on 2016-03-16 with total page 331 pages. Available in PDF, EPUB and Kindle. Book excerpt: Air transport in the Asia Pacific has undergone significant transformation in the last three decades. What was once a region in the shadow of larger and more prosperous continents such as North America and Europe is now at the forefront of expansion in commercial air-service networks, frequency and capacity, and the overall growth in the contribution of air transport to economies on regional and, in many cases, individual country levels. Despite this, it represents an area that is generally under-represented in the commercial air-transport academic literature. Air Transport in the Asia Pacific seeks to fill this gap. Against this context, the aim of the volume is to offer a contemporary snapshot of current academic research into commercial air transport in the Asia Pacific. While one volume cannot realistically address the complete range of identifiable issues, this book provides timely, specific and research-based studies authored by leading academics and practitioners.

Download or read book Flying High written by Tony Fernandes and published by Penguin UK. This book was released on 2017-11-02 with total page 239 pages. Available in PDF, EPUB and Kindle. Book excerpt: 'What a life. Tony Fernandes has accomplished amazing things - and who's to say what he can go on to achieve?' Sir Richard Branson The inspiring story of business hero and Apprentice Asia star Tony Fernandes As a boy, Tony Fernandes wanted to be a pilot, a footballer or a racing driver. By 2011 he'd gone one better: founding his own airline and his own formula one team, and becoming Chairman of Queens Park Rangers, helping them reach the Premier League again after a 15-year absence from the top flight. Flying High is the memoir of an exceptional business leader; the man who created Asia's first budget airline, democratizing air travel in Asia and building AirAsia into a multi-billion-dollar company in the process. Published as Tony returns as the face of the second series of Apprentice Asia, this inspiring personal story will be a major global publishing event. Tony Fernandes studied at Epsom College, UK, and the London School of Accoutancy. He worked for Virgin Communications and Warner Music before acquiring AirAsia and relaunching it as Asia's first low-cost carrier in 2001/2. He is currently Group CEO of AirAsia, Chairman of QPR football club and owner of the Caterham F1 team. Tony has been awarded a CBE, titled twice by the King of Malaysia and awarded the Legion d'Honneur by the French government. He has also received awards from major business media outlets including theInternational Herald Tribune, Business Times, Business Week, Fast Company and Forbes.

Download or read book Asia s Star Brands written by Paul Temporal and published by John Wiley & Sons. This book was released on 2006-01-03 with total page 321 pages. Available in PDF, EPUB and Kindle. Book excerpt: ASIA'S STAR BRANDS Asian brands have come of age, and no longer can be seen as "also rans" to their Western competitors. The problem is, very little has been know about them. Paul Temporal's book fills this gap, with a series of practical 'brand biographies' which chart both the growing pains and the growth potential of the new contenders from the East. It's vital reading for anyone committed to doing business in Asia. - Miles Young, Chairman, Ogilvy & Mather, Asia Pacific China and Japan, as well as India and the Emirates, suggest remarkable achievements by local companies in the field of branding and brands. Such a revolution shall impact not only the regional markets but also the world economy and non-Asian firms. Paul Temporal's book provides spectacular business cases and broader key lessons. it should become a major reference for any practitioner and scholar, whether Asian or not. I rank it in my short list of relevant texts about competition and success in the coming years. - Professor Jean-Claude Thoenig, INSEAD A well-managed brand is the lifeline of any successful company. this helpful book explains how Asian companies have built their brands to create sustainable competitive advantage. Using up-to-date Asian case studies, it will help readers have a better understanding of the creation, management and evolution of brands. - Professor John Quelch, Harvard Business School It is often said that the 21st Century is Asia's. It is very encouraging to see many Asian brands succeeding, as wonderfully showcased by Paul Temporal, both regionally and globally. Branding is investment for the future.

Download or read book AIR CRASH INVESTIGATIONS CRACKED SOLDER JOINT The Crash of Indonesia AirAsia Flight 8501 written by Dirk Barreveld and published by Lulu.com. This book was released on 2016-02-24 with total page 200 pages. Available in PDF, EPUB and Kindle. Book excerpt: On 28 December 2014 an Airbus A320-216 aircraft registered as PK-AXC was cruising at 32,000 feet on a flight from Juanda Airport, Surabaya, Indonesia to Changi Airport, Singapore with total occupants of 162 persons. The Pilot in Command (PIC) acted as Pilot Monitoring (PM) and the Second in Command (SIC) acted as Pilot Flying (PF). The Flight Data Recorder (FDR) recorded that many master cautions activated following the failure of the Rudder Travel Limiter which triggered Electronic Centralized Aircraft Monitoring (ECAM) message of AUTO FLT RUD TRV LIM SYS. The crew tried repeatedly to reset the computers but the autopilot and auto-thrust disengaged and the flight control reverted to Alternate Law. The investigation showed that the loss of electricity and the RTLU failure were caused by a cracked solder joint. All occupants of the plane were killed in the accident.

Download or read book Consumption In Malaysia Meeting of New Changes Penerbit USM written by Malliga Marimuthu and published by Penerbit USM. This book was released on 2016 with total page 310 pages. Available in PDF, EPUB and Kindle. Book excerpt: Understanding the consumers’ trend in Malaysia is vital to meet the changing demands of the Malaysian market. Consumption in Malaysia: Meeting of New Changes serves an invaluable resource to academics, researchers, tertiary students, business practitioners and local and foreigner investors on understanding the changes happened and happening in consumerism of Malaysia. The authors provide a comprehensive and much-needed overview of the current consumption and marketing patterns on various business sectors at multicontext level to offer useful insights on how the consumers and the market in Malaysia are changing in both product and service sectors. This knowledge is important to guide the readers to understand, segment and recommend solutions to various changing and emerging markets. In general this is an important book for business people, policy makers and researchers seeking to understand the pattern and trend of changing markets in Malaysia. Keywords: Universiti Sains Malaysia, Penerbit Universiti Sains Malayia, Penerbit USM

Download or read book Plunkett s Airline Hotel Travel Industry Almanac 2008 Airline Hotel Travel Industry Market Research Statistics Trends Leading Companies written by Plunkett Research Ltd and published by Plunkett Research, Ltd.. This book was released on 2007-09 with total page 498 pages. Available in PDF, EPUB and Kindle. Book excerpt: Contains a market research guide to the travel and tourism industry, including airlines, hotels, tour operators; travel agencies; E-commerce firms, cruise lines and car rentals. This book is useful for competitive intelligence, strategic planning, employment searches, or financial research.

Download or read book Asian Case Studies written by Firend Alan Rasch and published by IJBMR. This book was released on 2016-11-01 with total page 300 pages. Available in PDF, EPUB and Kindle. Book excerpt: The South East Asian market, which comprises of (Indonesia, Singapore, Malaysia, Thailand, Myanmar, Cambodia, Vietnam and the Philippines) is a market greater of 500 million people. The growing middle-class in Asia is creating an unprecedented demand for products and services, and fuelling global growth. A slowdown in the Chinese economy (the world’s second largest) most definitely will impact global economic growth. Although Malaysia is a relatively small economy with population of 30 million, yet it provides an insight into the Asia-Pacific region with its strategic location in South-East Asia. This book will be followed by a series of other books that provides insight into more Asian companies. In 2010, Malaysia sat a target to become a high-income nation by the year of 2020 with the initiation of Economic Transformation Program (ETP). ETP is a comprehensive blueprint to move Malaysia’s economy into developed economy with a projected Gross National Income (GNI) of US$523 billion and per capita income at US$15,000 by 2020.

Download or read book Handbook of Technology Application in Tourism in Asia written by Azizul Hassan and published by Springer Nature. This book was released on 2022-07-09 with total page 1367 pages. Available in PDF, EPUB and Kindle. Book excerpt: It is an undisputed reality that the tourism industry in Asia is getting exposed to more innovative technologies than ever before. This proposed book provides the latest research in the application of innovative technology to the tourism industry, covering the perspectives, innovativeness, theories, issues, complexities, opportunities and challenges. This book, a blend of comprehensive and extensive effort by the contributors and editors, is designed to cover the application and practice of technology in tourism, including the relevant niches. This book focuses on the importance of technology in tourism. This also highlights, in a comprehensive manner, specific technologies that are impacting the tourism industry in Asia, as well as the constraints the industry is facing. The contents of this book deal with distinct topics, such as mobile computing, new product designs, innovative technology usages in tourism promotion, technology-driven sustainable tourism development, location-based apps, mobility, accessibility and so on. A good number of research studies have conducted outlining the contributions and importance of technologies in tourism, in general. However, the tourism industry of Asia so far has attracted very few researchers. Some contributions have been made but not sufficient. Considering the ongoing trend of technology application in the tourism industry in Asia, very few research attempts have been made aiming to explore diverse aspects. Tourism is expanding enormously across the world. which actually creates more demands for effective technologies. This book will be a reading companion, especially for tourism students in higher academic institutions. This book will also be read by the relevant policy planners and industry professionals. Apart from them, this book will be appreciated by expatriate researchers and researchers having keen interest in the Asian tourism industry.

Download or read book The Report Malaysia 2008 Oxford Business Group written by and published by Oxford Business Group. This book was released on 2008 with total page 276 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Marketing Cases from Emerging Markets written by Dilip Mutum and published by Springer Science & Business Media. This book was released on 2013-09-03 with total page 159 pages. Available in PDF, EPUB and Kindle. Book excerpt: Despite the fact that experts acknowledge the importance of the emerging markets, there is a dearth of real case studies specially focussed on marketing issues. This case study book addresses that need. It is also important and timely in providing a framework for instructors and researchers (both academic and industry) to understand the dynamics occurring in emerging markets. This book is composed of long and short real cases with varying complexity in different sectors including airlines, hotel, fashion, etc. These will cover issues which are unique to the emerging markets (including the BRIC countries) to understand the dynamics occurring in these countries. With its case studies, collection of questions, and real-life marketing examples, this book offers unique benefits to marketing students and educators across the world. A must-have for every marketing course module.​

Download or read book Exploring Strategy Text and Cases 12th Edition written by Gerry Johnson and published by Pearson UK. This book was released on 2019 with total page 1490 pages. Available in PDF, EPUB and Kindle. Book excerpt: Exploring Strategy, 12th Edition, by Whittington, Angwin, Regner, Johnson and Scholes has long been the essential introduction to strategy for the managers of today and tomorrow and has sold over one million copies worldwide. From entrepreneurial start-ups to multinationals, charities to government agencies, this book raises the big questions ab.

Download or read book Airline Microeconomics written by Tony Webber and published by Cambridge Scholars Publishing. This book was released on 2022-07-25 with total page 385 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book presents readers with a technical tool-kit to understand the economics of airlines. It starts by covering the key language and glossary of the air travel business, which is necessary for graduates or first-time employees in aviation to understand the content of conversations, meetings, presentations and internal aviation communications. It then breaks down the complexity of the demand side of the air travel business. The book then analyses revenue over two distinct time horizons, specifically the short and medium runs, recognising the fact that airlines operate to a fixed number of seats over a short horizon because of the way that they schedule services in advance of departure. By combining revenue and costs, the book then analyses airline profit, with a focus on the short run and medium run decision variables that maximise airline profit. The remainder of the book analyses various important topics in air transport economics, including competition in airline markets, key rules, regulations and taxes that affect the return on capital in aviation, the way that airlines form relationships, and the economics of the market for oil and jet fuel, among others.

Download or read book Copycats written by Oded Shenkar and published by Harvard Business Press. This book was released on 2010 with total page 251 pages. Available in PDF, EPUB and Kindle. Book excerpt: "In business, imitation gets a bad rap: some business leaders see imitators as 'me too' players forced to copy because they have nothing original to offer. In Copycats, Oded Shenkar challenges this viewpoint. He reveals how imitation - the exact or broad-brushed copying of an innovation - is as critical to prosperity as innovation, especially when the two are used together."--Inside jacket.

Download or read book The Report written by and published by Oxford Business Group. This book was released on 2007 with total page 220 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Strategic Management written by A. Naga and published by Vikas Publishing House. This book was released on with total page 619 pages. Available in PDF, EPUB and Kindle. Book excerpt: In today’s world, ‘change’ is the only ‘constant’ factor. In the last few decades, there has been a radical change in how organizations function. To survive in this highly volatile environment, companies need a long-term strategic vision and thinking. In light of this, ‘strategic management’ has become a significant topic and is taught as the core subject in MBA/PGDM programmes in Indian universities and business schools. This is a book written in the context of the Indian business environment but with a global orientation. It is comprehensive and contemporary in its approach.