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Book Aide m  moire   Communication digitale

Download or read book Aide m moire Communication digitale written by Jean-Éric Pelet and published by Dunod. This book was released on 2017-09-27 with total page 366 pages. Available in PDF, EPUB and Kindle. Book excerpt: Avec la révolution digitale, les modalités de production, de réception et de propagation du discours sont transformées. Cet aide-mémoire vise à comprendre et appréhender les transformations de la communication liées au digital, tant sur la relation émetteur/récepteur, que sur l'entreprise elle-même. Il permet ensuite d'assimiler toutes les notions indispensables de la communication digitale : réseaux sociaux, e-réputation, communication de crise, expérience utilisateur, e-publicité, etc. Il propose enfin un focus sur les évolutions et les nouveaux métiers liés à la communication digitale : chef de projet, directeur artistique, ergonome, planneur, consultant UX, SEO, développeur, etc.

Book Aide m  moire de communication digitale

Download or read book Aide m moire de communication digitale written by Jean-Eric Pelet and published by . This book was released on 2017-09-27 with total page 246 pages. Available in PDF, EPUB and Kindle. Book excerpt: Cet aide-mémoire clair et synthétique vous permettra d'assimiler toutes les notions indispensables de la communication digitale : les spécificités d'Internet comme environnement de communication à 360° ; la variété des supports de communication digitaux (sites Web, réseaux sociaux, applications...) ; les enjeux liés au développement du mobile (communication contextuelle, responsive webdesign...) ; les outils, les métiers, les acteurs et les méthodes associés au développement de projets de communication digitale (UX design, gestion de projet, tendances de création...). Cet ouvrage doit permettre de comprendre l'impact du digital sur la conception des stratégies de communication des organisations (entreprises, marques, ONG, acteurs publics). Des exemples récents et variés ainsi que des cas pratiques mettent en lumière différentes approches concrètes de la communication en ligne : présence sur les réseaux sociaux, utilisation de la vidéo, contenus de marque, etc.

Book Aide m  moire   Communication

Download or read book Aide m moire Communication written by Georges Séror and published by Dunod. This book was released on 2016-03-23 with total page 302 pages. Available in PDF, EPUB and Kindle. Book excerpt: Cet aide-mémoire vous permettra d’assimiler toutes les notions indispensables de la communication et du digital, et de répondre aux questions suivantes : - Quels sont les différents types de communication ? - Quel rôle joue la marque et comment définir son identité visuelle ? - Quelles sont les sources de créativité et les références auxquelles faire appel ? - Quel support choisir pour atteindre sa cible ? - Quelles sont les caractéristiques des différents médias ? - Quelles sont les règles à respecter pour concevoir, reproduire et diffuser un message ? Cet ouvrage détaille et explique les grands principes à connaître pour réaliser un projet de communication, depuis sa naissance jusqu’à la production des supports. De nombreux exemples illustrent les concepts pour être opérationnel.

Book Food and Communication

Download or read book Food and Communication written by Mark McWilliams and published by Oxford Symposium. This book was released on 2016 with total page 399 pages. Available in PDF, EPUB and Kindle. Book excerpt: The papers explored the use of food and cookery to explore the past and the exotic, and food in corporations.

Book The Digital Score

    Book Details:
  • Author : Craig Vear
  • Publisher : Routledge
  • Release : 2019-04-01
  • ISBN : 042999706X
  • Pages : 228 pages

Download or read book The Digital Score written by Craig Vear and published by Routledge. This book was released on 2019-04-01 with total page 228 pages. Available in PDF, EPUB and Kindle. Book excerpt: Digital technology is transforming the musical score as a broad array of innovative score systems have become available to musicians. From attempts to mimic the print score, to animated and graphical scores, to artificial intelligence-based options, digital scoring affects the musical process by opening up new possibilities for dynamic interaction between the performer and the music, changing how we understand the boundaries between composition, score, improvisation and performance. The Digital Score: Musicianship, Creativity and Innovation offers a guide into this new landscape, reflecting on what these changes mean for music-making from both theoretical and applied perspectives. Drawing on findings from over a decade’s worth of practice-based experimentation in the field, author Craig Vear builds a framework for understanding how digital scores create meaning. He considers the interactions between affect, embodiment and digital scores, offering the first comprehensive and critical consideration of an exciting field with no agreed-upon borders. Featuring insights from interviews with over fifty musicians and composers from across four continents, this book is a valuable resource for music researchers and practitioners alike.

Book The SAS Guide to Tracking

Download or read book The SAS Guide to Tracking written by Bob Carss and published by Rowman & Littlefield. This book was released on 2020-04-01 with total page 401 pages. Available in PDF, EPUB and Kindle. Book excerpt: With a Foreword by John “Lofty” Wiseman, author of The SAS Survival Handbook! Anyone who has spent any time outdoors has come across strange tracks and wondered, “What was here?” In this new and revised edition of The SAS Guide to Tracking, a veteran of Britain’s elite Special Air Service shows how to track any moving thing, in any environment, and under nearly any circumstance. An essential handbook for developing a new awareness of the outdoors,this book is the perfect companion for naturalists, outdoorspeople, hunters, wildlife photographers, search-and-rescue teams, and law enforcement organizations. Included are tips on: Tracking in desert, forest, jungle, marsh, and grassy areas Interpreting animal, human, and vehicle signs Preserving night vision Using time frames to eliminate misleading signs Detecting quarry when they backtrack or circle around Interpreting how time and weather affect signs Spotting intentionally misleading signs

Book Digital Enlightenment Yearbook 2012

Download or read book Digital Enlightenment Yearbook 2012 written by Mireille Hildebrandt and published by IOS Press. This book was released on 2012 with total page 336 pages. Available in PDF, EPUB and Kindle. Book excerpt: There have been many inevitable transformations in society due to digitization - the introduction of digital technology, including communication technology, through the Internet and its use via the Web. This book is the first Yearbook of the Digital Enlightenment Forum. Whilst it cannot cover all the many aspects which the forum encompasses, the book gives an impression of the broad spectrum of the forum and a clear picture of the multi-disciplinary nature of the issues at stake. The first paper in the book is a contribution from the father of the Web, Sir Tim Berners-Lee, and Harry Halpin. They pose the question of whether the opportunity to participate in the empowered connected society should be protected, and conclude that urgent action is needed to promote and defend the Internet and the Web. Other papers explore topics such as legal issues and the rights of the citizen, privacy protection and international cooperation in the fight against cyber crime. The book ends with a number of scientific and technical papers as well as descriptions of practical problems and their possible solutions. Although the book addresses only the tip of a very large iceberg of problems, issues and possible technologies, it provides an excellent picture of the many challenges which must be faced in the years to come, and will be of interest to all those working towards the development of society in the spirit of enlightenment.

Book Ars et Ingenium  The Embodiment of Imagination in Francesco di Giorgio Martini s Drawings

Download or read book Ars et Ingenium The Embodiment of Imagination in Francesco di Giorgio Martini s Drawings written by Pari Riahi and published by Routledge. This book was released on 2015-02-11 with total page 207 pages. Available in PDF, EPUB and Kindle. Book excerpt: When did drawing become an integral part of architecture? Among several architects and artists who brought about this change during the Renaissance, Francesco di Giorgio Martini’s ideas on drawing recorded in his Trattati di architettura, ingegneria e arte militare (1475-1490) are significant. Francesco suggests that drawing is linked to the architect’s imagination and central in conveying images and ideas to others. Starting with the broader edges of Francesco’s written work and steadily penetrating into the fantastic world of his drawings, the book examines his singular formulation of the act of drawing and its significance in the context of the Renaissance. The book concludes with speculations on how Francesco’s work is relevant to us at the onset of another major shift in architecture caused by the proliferation of digital media.

Book Aide m  moire pour l   laboration d un plan de communication

Download or read book Aide m moire pour l laboration d un plan de communication written by Benoît Tremblay and published by . This book was released on 2003 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Advances in Emerging Information and Communication Technology

Download or read book Advances in Emerging Information and Communication Technology written by Asadullah Shaikh and published by Springer Nature. This book was released on with total page 523 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Habilet  s de communication professionnelle

Download or read book Habilet s de communication professionnelle written by and published by . This book was released on 2006 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Cyber Crime  Security and Digital Intelligence

Download or read book Cyber Crime Security and Digital Intelligence written by Mark Johnson and published by Routledge. This book was released on 2016-05-13 with total page 266 pages. Available in PDF, EPUB and Kindle. Book excerpt: Today's digital economy is uniquely dependent on the Internet, yet few users or decision makers have more than a rudimentary understanding of the myriad of online risks that threaten us. Cyber crime is one of the main threats to the integrity and availability of data and systems. From insiders to complex external attacks and industrial worms, modern business faces unprecedented challenges; and while cyber security and digital intelligence are the necessary responses to this challenge, they are understood by only a tiny minority. In his second book on high-tech risks, Mark Johnson goes far beyond enumerating past cases and summarising legal or regulatory requirements. He describes in plain, non-technical language how cyber crime has evolved and the nature of the very latest threats. He confronts issues that are not addressed by codified rules and practice guidelines, supporting this with over 30 valuable illustrations and tables. Written for the non-technical layman and the high tech risk manager alike, the book also explores countermeasures, penetration testing, best practice principles, cyber conflict and future challenges. A discussion of Web 2.0 risks delves into the very real questions facing policy makers, along with the pros and cons of open source data. In a chapter on Digital Intelligence readers are provided with an exhaustive guide to practical, effective and ethical online investigations. Cyber Crime, Security and Digital Intelligence is an important work of great relevance in today's interconnected world and one that nobody with an interest in either risk or technology should be without.

Book Innovation Through Co operation

Download or read book Innovation Through Co operation written by Esko Häkli and published by Museum Tusculanum Press. This book was released on 2011 with total page 378 pages. Available in PDF, EPUB and Kindle. Book excerpt: LIBER, the principal association of research libraries in Europe, was founded in 1971, under the auspices of the Council of Europe. The driving force behind the new association was a small dedicated group of European librarians, led by Jean-Pierre Clavel, Director of the Bibliothèque Cantonale et Universitaire, Lausanne. Their goal was to give European research libraries, national and university, a distinctive and compelling voice in the international library community. The chosen name LIBER (Ligue des Bibliothèques Européennes de Recherche) was redolent of both books and freedom. This history, covering the years from 1971 to 2009, documents a unique period in European history. The continent of Europe was divided into two separate blocs of West and East with very few contacts between librarians and scholars; in the late 1980s came the sudden collapse of Communism in Central and Eastern Europe and its consequences for libraries; and, thereafter, there arrived a ?new dawn? of renewed contacts between librarians and restored co-operation between research libraries across the whole of Europe leading to the robust research network that is being built today. The book also charts the revolution in information technology in European research libraries and its profound effects on how libraries serve their users. In this process, LIBER has played an active role in encouraging and developing a strong network of research libraries across Europe and in fostering positive co-operation among European research libraries. The author is the eminent Finnish national and university librarian and scholar Professor Esko Häkli, himself a former president of LIBER. He has meticulously researched the history of LIBER in a period of profound social and political change in Europe. From this rich background, he has woven an engrossing and yet contemplative account of LIBER's early struggles and successes in its mission to give European research libraries a distinctive voice.

Book Patient Engagement

    Book Details:
  • Author : Marie-Pascale Pomey
  • Publisher : Springer Nature
  • Release : 2019-10-10
  • ISBN : 3030141012
  • Pages : 317 pages

Download or read book Patient Engagement written by Marie-Pascale Pomey and published by Springer Nature. This book was released on 2019-10-10 with total page 317 pages. Available in PDF, EPUB and Kindle. Book excerpt: Patient-oriented approaches to healthcare management have been brought to the fore in recent years, yet this book underlines how even further change is needed in order to fully mobilise the experiential knowledge of patients, and ultimately improve our healthcare systems. With contributions from scholars and patients across the globe, this collection brings together a comprehensive overview of major achievements in patient engagement, analysing political, organizational and clinical contexts. By understanding the concept of care partnership, the authors explore how this patient revolution could transform, improve and innovate the ways in which care services are organized and delivered. Looking closely at the role of new technologies, this timely book will undoubtedly be of use to patients, managers and professionals within the healthcare industry, as well as those researching health policy and organization.

Book Culture  Curiosity and Communication in Scientific Discovery

Download or read book Culture Curiosity and Communication in Scientific Discovery written by Nigel . Sanitt and published by Routledge. This book was released on 2018-10-03 with total page 166 pages. Available in PDF, EPUB and Kindle. Book excerpt: Many aspects of research activity in science are opaque to outsiders and this opacity infects how connections are made between science and other disciplines. The aim of Culture, Curiosity and Communication in Scientific Discovery is to try to shine a light through the mist of scientific research by way of examples taken from the sciences, social sciences and the humanities. The book maintains that the foundations of science are built on sand because theories come and go and the search for truth is elusive. Knowledge acquisition appears to be an end in itself, as though knowledge is some sort of commodity or object that can be traded. Nigel Sanitt explains that we have created a mythical objective world, where we pretend that opinions and values are generated by data alone and not by human beings. Science is part of our culture and part of the understanding of science is bound up with recognizing the social, economic and political ramifications as they apply to science. Culture, Curiosity and Communication in Scientific Discovery is a radical interpretation of how science works and aims to change the way scientists and non-scientists think about science.

Book Teaching and Learning the Archaeology of the Contemporary Era

Download or read book Teaching and Learning the Archaeology of the Contemporary Era written by Gabriel Moshenska and published by Bloomsbury Publishing. This book was released on 2023-12-14 with total page 312 pages. Available in PDF, EPUB and Kindle. Book excerpt: The tools and techniques of archaeology were designed for the study of past people and societies, but for more than a century a growing number of archaeologists have turned these same tools to the study of the modern world. This book offers an overview of these pioneering practices through a specifically pedagogical lens, fostering an appreciation of the diversity and distinctiveness of contemporary archaeology and providing an evidence base for course proposals and curriculum design. Although research in the field is well established and vibrant, making critical contributions to wider debates around issues such as homelessness, migration and the refugee crisis, and legacies of war and conflict, the teaching of contemporary archaeology in universities has until recently been relatively limited in comparison. This selection of carefully curated case studies from as far afield as Orkney, Iran and the USA is intended as a resource and an inspiration for both teachers and students, presenting a set of tools and practices to borrow, modify and apply in new contexts. It demonstrates how interdisciplinarity, practical work and radical pedagogies are of value not only for archaeology, but also for fields such as history, geography and anthropology, and suggests new ways in which we can examine our 20th- and 21st-century existence and shape our collective future.