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EBookClubs

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Book Agricultural Communications in Action  A Hands On Approach

Download or read book Agricultural Communications in Action A Hands On Approach written by Ricky Telg and published by Cengage Learning. This book was released on 2011-10-14 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Packed with real-life illustrations and practical applications, AGRICULTURAL COMMUNICATIONS IN ACTION: A HANDS-ON APPROACH helps students become better equipped as effective communicators. With a high degree of correlation to the AFNR Standards, this exciting First Edition is focused specifically on skills-building and communication concepts. It helps students understand the broad methods utilized in communication--whether it be in journalism, through social media, or in other outlets. With the text's breadth and depth of coverage, students can master communications development concepts quickly and then immediately put them into action. Current communication trends are integrated throughout this practical, how-to text. It also includes insight from real professionals in various agriculture-related industries, illustrating how they tackle communication issues and problems. Communications skills are critical to student success in high school, college, and their careers. By learning and applying the contents of this book, students will be better able to communicate the importance of agriculture to the world around them. Important Notice: Media content referenced within the product description or the product text may not be available in the ebook version.

Book Agricultural Communications

Download or read book Agricultural Communications written by Kristina Boone and published by Wiley-Blackwell. This book was released on 2000 with total page 152 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Professional perspectives of prominent agricultural journalists and Nexus Points throughout the book encourage additional discussion and debate among students, academicians and practioners."--BOOK JACKET.

Book Talking the Talk

Download or read book Talking the Talk written by Adrienne Patrice Lamberti and published by Nova Publishers. This book was released on 2007 with total page 222 pages. Available in PDF, EPUB and Kindle. Book excerpt: The 1990s were a hurricane of change for American farming, and the Beginning Farmer Center (BFC) was caught in the storm. Today's successful farmer must learn modern professional communications to survive in a world of corporate farming, globalisation and government over-regulation. This significant new book presents a cogent analysis of far reaching changes rocking the heartland of America.

Book Agricultural Communicators in Education  ACE

Download or read book Agricultural Communicators in Education ACE written by and published by . This book was released on with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: Presents the Agricultural Communicators in Education (ACE), a professional organization for individuals in all areas of communication. Notes that most of the members are faculty and staff members at Land Grant and Sea Grant universities. Provides information about membership, job opportunities, meetings, and programs. Offers access to the "Journal of Applied Communications." Posts contact information for the Gainesville, Florida, headquarters via mailing address, telephone and fax numbers, and e-mail.

Book Inside Information

Download or read book Inside Information written by and published by . This book was released on 1986 with total page 270 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book The Communication Scarcity in Agriculture

Download or read book The Communication Scarcity in Agriculture written by Jessica Eise and published by Routledge. This book was released on 2016-07-15 with total page 168 pages. Available in PDF, EPUB and Kindle. Book excerpt: Today, the general public craves information on food and agriculture with an unprecedented passion. But the agricultural sector, unaccustomed to an interested and inquisitive society, has largely failed to respond to the public’s demands for information. Instead, corporations, time-pressed journalists, bloggers, media celebrities, film-makers, authors and concerned consumers jumped in to fill the void. Food is emotional, and these players - some well-intentioned and others not - got a lot of traction playing off consumer fears of the unknown. This critical and timely book explains how changing demographics, cultural shifts, technological advances and agriculture’s silence all combined to create the perfect storm – a great chasm between those who know, and those who don’t know, agriculture. The ramifications of a poorly-informed consumer base are now becoming clear in our policy debates and consumer-driven business decisions. There is a lot of common ground between the agricultural sector and their consumer base, but each group largely fails to appreciate it, and the consequences of such a divide grow increasingly dire. Drawing on a wide-range of expertise, from leading agricultural researchers to major agribusiness leaders to consumer advocates, Eise and Hodde lay out exactly why communication is so urgently critical to our modern-day agricultural system. They outline the major themes affecting agricultural communication – perception, emotion, technology, science - and what we can do now to improve the debate and safeguard our future food supply for generations to come.This book is suitable for those who study agriculture, environmental economics and mass media and communication.

Book Directory of International Agricultural Communicators

Download or read book Directory of International Agricultural Communicators written by American Association of Agricultural College Editors and published by . This book was released on 1970 with total page 32 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Communication for Rural Innovation

Download or read book Communication for Rural Innovation written by Cees Leeuwis and published by John Wiley & Sons. This book was released on 2013-04-30 with total page 376 pages. Available in PDF, EPUB and Kindle. Book excerpt: This important book is the re-titled third edition of the extremely well received and widely used Agricultural Extension (van den Ban & Hawkins, 1988, 1996). Building on the previous editions, Communication for Rural Innovation maintains and adapts the insights and conceptual models of value today, while reflecting many new ideas, angles and modes of thinking concerning how agricultural extension is taught and carried through today. Since the previous edition of the book, the number and type of organisations that apply communicative strategies to foster change and development in agriculture and resource management has become much more varied and this book is aimed at those who use communication to facilitate change in agriculture and resource management. Communication for Rural Innovation is essential reading for process facilitators, communication division personnel, knowledge managers, training officers, consultants, policy makers, extension specialists and managers of agricultural extension or research organisations. The book can also be used as an advanced introduction into issues of communicative intervention at BSc or MSc level.

Book Agricultural Communications

Download or read book Agricultural Communications written by and published by . This book was released on 2008 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Professionalism of Agricultural College Communicators

Download or read book Professionalism of Agricultural College Communicators written by Billy J. Reed and published by . This book was released on 1977 with total page 210 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book An Examination of the Ethical Issues Facing Agricultural Communicators in Seven Agricultural Communication Organizations

Download or read book An Examination of the Ethical Issues Facing Agricultural Communicators in Seven Agricultural Communication Organizations written by Shawn Lanell Oliver and published by . This book was released on 1995 with total page 158 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Factors Influencing Agricultural Journalists and Agricultural Communicators

Download or read book Factors Influencing Agricultural Journalists and Agricultural Communicators written by Edith Anne Chenault and published by . This book was released on 2010 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: Agricultural journalism and agricultural communication have been researched in depth, identifying job skills, job satisfaction, educational backgrounds, and curriculum issues. However, a study examining the spheres (subjective, institutional, contextual, and societal) that influence how agricultural journalists and communicators do their jobs---as indicated by Esser's (as cited in Frölich & Holtz--Bacha, 2003) model of spheres of influence on journalists---could not be found. This study utilized Esser's model to identify those factors and determine whether their influences differ demographically. A total of 256 members of the International Federation of Agricultural Journalists, American Agricultural Editors' Association, North American Agricultural Journalists, and Association for Communication Excellence in Agriculture, Natural Resources, and Life and Human Sciences responded to a researcher-designed instrument and a thirdparty Web-based survey tool. The respondents demographically resembled populations in similar studies. Data were analyzed using statistical tools and quantitative content analysis. This study found a relationship between the jobs that agricultural journalists and communicators do and the societal sphere (p=.04), which includes personal values, desire for self-realization, professional values, and conception of a journalist's role. The spheres of influence of international organization (IFAJ, AAEA, and NAAJ) members and domestic organization (ACE) members were compared. The difference in the societal sphere was of medium effect size (d = .39), indicating that organizational membership influences members' perceptions about themselves and their roles. Respondents indicated the most important skills for new agricultural journalists were personal attributes and skills, such as curiosity and adaptability; writing; and communication. The most important skills for new agricultural communicators were communication, personal attributes and skills, and journalistic skills. The most important future issue for agricultural journalists and communicators was agricultural technology and development. The findings indicate that agricultural journalists and communicators are influenced by their personal and professional values, perception of their professional roles, and desire for self-realization. Future agricultural journalists and communicators should seek training in personal attributes and skills, writing, communication, and journalistic skills. This study contributes to research in agricultural journalism and communication because it encompasses a global perspective by including respondents outside North America.

Book Perceptions of a Master of Science Degree in Agricultural Communication by Agricultural Communicators in Education  ACE

Download or read book Perceptions of a Master of Science Degree in Agricultural Communication by Agricultural Communicators in Education ACE written by Colleen Cecile Chambers Wilson and published by . This book was released on 1991 with total page 282 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Agricultural Communication

Download or read book Agricultural Communication written by and published by . This book was released on 2013 with total page 330 pages. Available in PDF, EPUB and Kindle. Book excerpt: Contributed articles.

Book 12 Recommendations on Education in Agricultural Communications

Download or read book 12 Recommendations on Education in Agricultural Communications written by University of Illinois at Urbana-Champaign. Office of Agricultural Communications. Industry Advisory Committee and published by . This book was released on 1967* with total page 26 pages. Available in PDF, EPUB and Kindle. Book excerpt: