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Book Agile Analytics

Download or read book Agile Analytics written by Ken Collier and published by Addison-Wesley. This book was released on 2012 with total page 368 pages. Available in PDF, EPUB and Kindle. Book excerpt: Using Agile methods, you can bring far greater innovation, value, and quality to any data warehousing (DW), business intelligence (BI), or analytics project. However, conventional Agile methods must be carefully adapted to address the unique characteristics of DW/BI projects. In Agile Analytics, Agile pioneer Ken Collier shows how to do just that. Collier introduces platform-agnostic Agile solutions for integrating infrastructures consisting of diverse operational, legacy, and specialty systems that mix commercial and custom code. Using working examples, he shows how to manage analytics development teams with widely diverse skill sets and how to support enormous and fast-growing data volumes. Collier's techniques offer optimal value whether your projects involve "back-end" data management, "front-end" business analysis, or both. Part I focuses on Agile project management techniques and delivery team coordination, introducing core practices that shape the way your Agile DW/BI project community can collaborate toward success Part II presents technical methods for enabling continuous delivery of business value at production-quality levels, including evolving superior designs; test-driven DW development; version control; and project automation Collier brings together proven solutions you can apply right now--whether you're an IT decision-maker, data warehouse professional, database administrator, business intelligence specialist, or database developer. With his help, you can mitigate project risk, improve business alignment, achieve better results--and have fun along the way.

Book Analytics

    Book Details:
  • Author : Phil Simon
  • Publisher : John Wiley & Sons
  • Release : 2017-07-03
  • ISBN : 1119424208
  • Pages : 304 pages

Download or read book Analytics written by Phil Simon and published by John Wiley & Sons. This book was released on 2017-07-03 with total page 304 pages. Available in PDF, EPUB and Kindle. Book excerpt: For years, organizations have struggled to make sense out of their data. IT projects designed to provide employees with dashboards, KPIs, and business-intelligence tools often take a year or more to reach the finish line...if they get there at all. This has always been a problem. Today, though, it's downright unacceptable. The world changes faster than ever. Speed has never been more important. By adhering to antiquated methods, firms lose the ability to see nascent trends—and act upon them until it's too late. But what if the process of turning raw data into meaningful insights didn't have to be so painful, time-consuming, and frustrating? What if there were a better way to do analytics? Fortunately, you're in luck... Analytics: The Agile Way is the eighth book from award-winning author and Arizona State University professor Phil Simon. Analytics: The Agile Way demonstrates how progressive organizations such as Google, Nextdoor, and others approach analytics in a fundamentally different way. They are applying the same Agile techniques that software developers have employed for years. They have replaced large batches in favor of smaller ones...and their results will astonish you. Through a series of case studies and examples, Analytics: The Agile Way demonstrates the benefits of this new analytics mind-set: superior access to information, quicker insights, and the ability to spot trends far ahead of your competitors.

Book Agile Analytics For Startups

Download or read book Agile Analytics For Startups written by Mert Damlapinar and published by NLITX. This book was released on 2022-10-07 with total page 311 pages. Available in PDF, EPUB and Kindle. Book excerpt: While you work hard building your startup, one of the biggest challenges you’ll face will be around your product’s ability to solve a big enough problem and its success in the market. Agile Analytics for Startups will help you navigate the complexity of early-stage business analytics, performance measurement, and the metrics that matter to your company. You can use the proven frameworks in this book to validate your product idea and the product/market fit, and understand your customers more granularly while you scale your business for automation. You can test and use many tools and solutions provided in the book and interact with different features of those solutions as you engage with other users of those products. This book will provide you with a step-by-step framework, examples and powerful solutions, from ideation to growth and all the way to scaling your business as you build your company with the power of analytics. -Agility is your advantage over large companies -Understand business analytics essentials and define how you will measure the success of your business early -Once you define your solution for “the problem” you tackle, validate your customer -Keep a short list of KPIs for the success of your product -Engage your customers throughout the development cycle -Product/market fit should happen before you go to market big -Keep testing your product, reiterate continuously -Know when to pivot as you modify and optimize your roadmap Be ready to speed up and maximize your output before the significant funding milestone(s)

Book Agile Data Science

    Book Details:
  • Author : Russell Jurney
  • Publisher : "O'Reilly Media, Inc."
  • Release : 2013-10-15
  • ISBN : 1449326927
  • Pages : 177 pages

Download or read book Agile Data Science written by Russell Jurney and published by "O'Reilly Media, Inc.". This book was released on 2013-10-15 with total page 177 pages. Available in PDF, EPUB and Kindle. Book excerpt: Mining big data requires a deep investment in people and time. How can you be sure you’re building the right models? With this hands-on book, you’ll learn a flexible toolset and methodology for building effective analytics applications with Hadoop. Using lightweight tools such as Python, Apache Pig, and the D3.js library, your team will create an agile environment for exploring data, starting with an example application to mine your own email inboxes. You’ll learn an iterative approach that enables you to quickly change the kind of analysis you’re doing, depending on what the data is telling you. All example code in this book is available as working Heroku apps. Create analytics applications by using the agile big data development methodology Build value from your data in a series of agile sprints, using the data-value stack Gain insight by using several data structures to extract multiple features from a single dataset Visualize data with charts, and expose different aspects through interactive reports Use historical data to predict the future, and translate predictions into action Get feedback from users after each sprint to keep your project on track

Book Actionable Agile Metrics for Predictability

Download or read book Actionable Agile Metrics for Predictability written by Daniel S. Vacanti and published by . This book was released on 2015-03-04 with total page 314 pages. Available in PDF, EPUB and Kindle. Book excerpt: "When will it be done?" That is probably the first question your customers ask you once you start working on something for them. Think about how many times you have been asked that question. How many times have you ever actually been right? We can debate all we want whether this is a fair question to ask given the tremendous amount of uncertainty in knowledge work, but the truth of the matter is that our customers are going to inquire about completion time whether we like it or not. Which means we need to come up with an accurate way to answer them. The problem is that the forecasting tools that we currently utilize have made us ill-equipped to provide accurate answers to reasonable customer questions. Until now. Topics Include Why managing for flow is the best strategy for predictability-including an introduction to Little's Law and its implications for flow. A definition of the basic metrics of flow and how to properly visualize those metrics in analytics like Cumulative Flow Diagrams and Scatterplots. Why your process policies are the potentially the biggest reason that you are unpredictable.

Book Agile Data Science 2 0

    Book Details:
  • Author : Russell Jurney
  • Publisher : "O'Reilly Media, Inc."
  • Release : 2017-06-07
  • ISBN : 149196006X
  • Pages : 310 pages

Download or read book Agile Data Science 2 0 written by Russell Jurney and published by "O'Reilly Media, Inc.". This book was released on 2017-06-07 with total page 310 pages. Available in PDF, EPUB and Kindle. Book excerpt: Data science teams looking to turn research into useful analytics applications require not only the right tools, but also the right approach if they’re to succeed. With the revised second edition of this hands-on guide, up-and-coming data scientists will learn how to use the Agile Data Science development methodology to build data applications with Python, Apache Spark, Kafka, and other tools. Author Russell Jurney demonstrates how to compose a data platform for building, deploying, and refining analytics applications with Apache Kafka, MongoDB, ElasticSearch, d3.js, scikit-learn, and Apache Airflow. You’ll learn an iterative approach that lets you quickly change the kind of analysis you’re doing, depending on what the data is telling you. Publish data science work as a web application, and affect meaningful change in your organization. Build value from your data in a series of agile sprints, using the data-value pyramid Extract features for statistical models from a single dataset Visualize data with charts, and expose different aspects through interactive reports Use historical data to predict the future via classification and regression Translate predictions into actions Get feedback from users after each sprint to keep your project on track

Book Lean Analytics

Download or read book Lean Analytics written by Alistair Croll and published by "O'Reilly Media, Inc.". This book was released on 2024-02-23 with total page 403 pages. Available in PDF, EPUB and Kindle. Book excerpt: Whether you're a startup founder trying to disrupt an industry or an entrepreneur trying to provoke change from within, your biggest challenge is creating a product people actually want. Lean Analytics steers you in the right direction. This book shows you how to validate your initial idea, find the right customers, decide what to build, how to monetize your business, and how to spread the word. Packed with more than thirty case studies and insights from over a hundred business experts, Lean Analytics provides you with hard-won, real-world information no entrepreneur can afford to go without. Understand Lean Startup, analytics fundamentals, and the data-driven mindset Look at six sample business models and how they map to new ventures of all sizes Find the One Metric That Matters to you Learn how to draw a line in the sand, so you'll know it's time to move forward Apply Lean Analytics principles to large enterprises and established products

Book Agile Workforce Planning

    Book Details:
  • Author : Adam Gibson
  • Publisher : Kogan Page
  • Release : 2021-01-26
  • ISBN : 9781789666076
  • Pages : 288 pages

Download or read book Agile Workforce Planning written by Adam Gibson and published by Kogan Page. This book was released on 2021-01-26 with total page 288 pages. Available in PDF, EPUB and Kindle. Book excerpt: Understand how to continuously organize people, skills and resources to meet changing business needs and forecast for future workforce supply and demand.

Book Analytics

    Book Details:
  • Author : Phil Simon
  • Publisher : John Wiley & Sons
  • Release : 2017-06-21
  • ISBN : 1119424194
  • Pages : 304 pages

Download or read book Analytics written by Phil Simon and published by John Wiley & Sons. This book was released on 2017-06-21 with total page 304 pages. Available in PDF, EPUB and Kindle. Book excerpt: For years, organizations have struggled to make sense out of their data. IT projects designed to provide employees with dashboards, KPIs, and business-intelligence tools often take a year or more to reach the finish line...if they get there at all. This has always been a problem. Today, though, it's downright unacceptable. The world changes faster than ever. Speed has never been more important. By adhering to antiquated methods, firms lose the ability to see nascent trends—and act upon them until it's too late. But what if the process of turning raw data into meaningful insights didn't have to be so painful, time-consuming, and frustrating? What if there were a better way to do analytics? Fortunately, you're in luck... Analytics: The Agile Way is the eighth book from award-winning author and Arizona State University professor Phil Simon. Analytics: The Agile Way demonstrates how progressive organizations such as Google, Nextdoor, and others approach analytics in a fundamentally different way. They are applying the same Agile techniques that software developers have employed for years. They have replaced large batches in favor of smaller ones...and their results will astonish you. Through a series of case studies and examples, Analytics: The Agile Way demonstrates the benefits of this new analytics mind-set: superior access to information, quicker insights, and the ability to spot trends far ahead of your competitors.

Book Analytics

    Book Details:
  • Author : Phil Simon
  • Publisher : John Wiley & Sons
  • Release : 2017-07-05
  • ISBN : 1119423473
  • Pages : 304 pages

Download or read book Analytics written by Phil Simon and published by John Wiley & Sons. This book was released on 2017-07-05 with total page 304 pages. Available in PDF, EPUB and Kindle. Book excerpt: For years, organizations have struggled to make sense out of their data. IT projects designed to provide employees with dashboards, KPIs, and business-intelligence tools often take a year or more to reach the finish line...if they get there at all. This has always been a problem. Today, though, it's downright unacceptable. The world changes faster than ever. Speed has never been more important. By adhering to antiquated methods, firms lose the ability to see nascent trends—and act upon them until it's too late. But what if the process of turning raw data into meaningful insights didn't have to be so painful, time-consuming, and frustrating? What if there were a better way to do analytics? Fortunately, you're in luck... Analytics: The Agile Way is the eighth book from award-winning author and Arizona State University professor Phil Simon. Analytics: The Agile Way demonstrates how progressive organizations such as Google, Nextdoor, and others approach analytics in a fundamentally different way. They are applying the same Agile techniques that software developers have employed for years. They have replaced large batches in favor of smaller ones...and their results will astonish you. Through a series of case studies and examples, Analytics: The Agile Way demonstrates the benefits of this new analytics mind-set: superior access to information, quicker insights, and the ability to spot trends far ahead of your competitors.

Book Agile Data Warehouse Design

Download or read book Agile Data Warehouse Design written by Lawrence Corr and published by DecisionOne Consulting. This book was released on 2011-11 with total page 330 pages. Available in PDF, EPUB and Kindle. Book excerpt: Agile Data Warehouse Design is a step-by-step guide for capturing data warehousing/business intelligence (DW/BI) requirements and turning them into high performance dimensional models in the most direct way: by modelstorming (data modeling + brainstorming) with BI stakeholders. This book describes BEAM✲, an agile approach to dimensional modeling, for improving communication between data warehouse designers, BI stakeholders and the whole DW/BI development team. BEAM✲ provides tools and techniques that will encourage DW/BI designers and developers to move away from their keyboards and entity relationship based tools and model interactively with their colleagues. The result is everyone thinks dimensionally from the outset! Developers understand how to efficiently implement dimensional modeling solutions. Business stakeholders feel ownership of the data warehouse they have created, and can already imagine how they will use it to answer their business questions. Within this book, you will learn: ✲ Agile dimensional modeling using Business Event Analysis & Modeling (BEAM✲) ✲ Modelstorming: data modeling that is quicker, more inclusive, more productive, and frankly more fun! ✲ Telling dimensional data stories using the 7Ws (who, what, when, where, how many, why and how) ✲ Modeling by example not abstraction; using data story themes, not crow's feet, to describe detail ✲ Storyboarding the data warehouse to discover conformed dimensions and plan iterative development ✲ Visual modeling: sketching timelines, charts and grids to model complex process measurement - simply ✲ Agile design documentation: enhancing star schemas with BEAM✲ dimensional shorthand notation ✲ Solving difficult DW/BI performance and usability problems with proven dimensional design patterns Lawrence Corr is a data warehouse designer and educator. As Principal of DecisionOne Consulting, he helps clients to review and simplify their data warehouse designs, and advises vendors on visual data modeling techniques. He regularly teaches agile dimensional modeling courses worldwide and has taught dimensional DW/BI skills to thousands of students. Jim Stagnitto is a data warehouse and master data management architect specializing in the healthcare, financial services, and information service industries. He is the founder of the data warehousing and data mining consulting firm Llumino.

Book Building Analytics Teams

    Book Details:
  • Author : John K. Thompson
  • Publisher : Packt Publishing Ltd
  • Release : 2020-06-30
  • ISBN : 180020518X
  • Pages : 395 pages

Download or read book Building Analytics Teams written by John K. Thompson and published by Packt Publishing Ltd. This book was released on 2020-06-30 with total page 395 pages. Available in PDF, EPUB and Kindle. Book excerpt: Master the skills necessary to hire and manage a team of highly skilled individuals to design, build, and implement applications and systems based on advanced analytics and AI Key FeaturesLearn to create an operationally effective advanced analytics team in a corporate environmentSelect and undertake projects that have a high probability of success and deliver the improved top and bottom-line resultsUnderstand how to create relationships with executives, senior managers, peers, and subject matter experts that lead to team collaboration, increased funding, and long-term success for you and your teamBook Description In Building Analytics Teams, John K. Thompson, with his 30+ years of experience and expertise, illustrates the fundamental concepts of building and managing a high-performance analytics team, including what to do, who to hire, projects to undertake, and what to avoid in the journey of building an analytically sound team. The core processes in creating an effective analytics team and the importance of the business decision-making life cycle are explored to help achieve initial and sustainable success. The book demonstrates the various traits of a successful and high-performing analytics team and then delineates the path to achieve this with insights on the mindset, advanced analytics models, and predictions based on data analytics. It also emphasizes the significance of the macro and micro processes required to evolve in response to rapidly changing business needs. The book dives into the methods and practices of managing, developing, and leading an analytics team. Once you've brought the team up to speed, the book explains how to govern executive expectations and select winning projects. By the end of this book, you will have acquired the knowledge to create an effective business analytics team and develop a production environment that delivers ongoing operational improvements for your organization. What you will learnAvoid organizational and technological pitfalls of moving from a defined project to a production environmentEnable team members to focus on higher-value work and tasksBuild Advanced Analytics and Artificial Intelligence (AA&AI) functions in an organizationOutsource certain projects to competent and capable third partiesSupport the operational areas that intend to invest in business intelligence, descriptive statistics, and small-scale predictive analyticsAnalyze the operational area, the processes, the data, and the organizational resistanceWho this book is for This book is for senior executives, senior and junior managers, and those who are working as part of a team that is accountable for designing, building, delivering and ensuring business success through advanced analytics and artificial intelligence systems and applications. At least 5 to 10 years of experience in driving your organization to a higher level of efficiency will be helpful.

Book Lean Project Management

Download or read book Lean Project Management written by Philip Small and published by Philip Small. This book was released on 2022-02-20 with total page 545 pages. Available in PDF, EPUB and Kindle. Book excerpt: This Is How The World's Top Tech Companies Manage Their Projects - Use Their Methods And Let Your Startup Thrive! This book includes: Lean Startup, Lean Enterprise, Lean Analytics, Agile Project Management, Lean Six Sigma, Kaizen Do you want to run your small business using the same strategies as the leaders in your field? Do you want to have a clear advantage over your competitors? Do you want your customers to be happy and eager to pay you even more? It's time to learn Lean. With Lean Project Management, you can create highquality products in less time. You can manage projects in a way that actually empowers and motivates your employees. Last but not least, your customers will LOVE working with you if your company uses Lean and Agile methods. This book will show you how to implement Lean methods in your startup and take it to the next level. With this book, you will: Learn the step-by-step process of managing Lean projects Maximize your team's productivity with Scrum Visualize your workflows with Kanban Understand Lean Six Sigma roles and management boards Explore The 5S system - pros and cons Use Lean Analytics to measure the things that matter Adopt the Kaizen mindset to encourage growth and positive change Grow and scale your thriving business! The Lean mindset is your key to maximum productivity and genuine leadership. It's your key to innovation and success (and making more money in the process). You can use it to manage everything from your personal projects to a thriving corporation - Lean is scalable, flexible, and empowering. In fact, Lean Project Management can be used in all fields and industries - so dive in and transform your business now! Get your hands on this book before your competitors do. Get Your Copy Now!

Book Beyond Requirements

    Book Details:
  • Author : Kent J. McDonald
  • Publisher : Addison-Wesley Professional
  • Release : 2015-08-29
  • ISBN : 0133039854
  • Pages : 502 pages

Download or read book Beyond Requirements written by Kent J. McDonald and published by Addison-Wesley Professional. This book was released on 2015-08-29 with total page 502 pages. Available in PDF, EPUB and Kindle. Book excerpt: Satisfy Stakeholders by Solving the Right Problems, in the Right Ways In Beyond Requirements, Kent J. McDonald shows how applying analysis techniques with an agile mindset can radically transform analysis from merely “gathering and documenting requirements” to an important activity teams use to build shared understanding. First, McDonald discusses the unique agile mindset, reviews the key principles underlying it, and shows how these principles link to effective analysis. Next, he puts these principles to work in four wide-ranging and thought-provoking case studies. Finally, he drills down on a full set of techniques for effective agile analysis, using examples to show how, why, and when they work. McDonald’s strategies will teach you how to understand stakeholders’ needs, identify the best solution for satisfying those needs, and build a shared understanding of your solution that persists throughout the product lifecycle. He also demonstrates how to iterate your analysis, taking advantage of what you learn throughout development, testing, and deployment so that you can continuously adapt, refine, and improve. Whether you’re an analysis practitioner or you perform analysis tasks as a developer, manager, or tester, McDonald’s techniques will help your team consistently find and deliver better solutions. Coverage includes Core concepts for analysis: needs/ solutions, outcome/output, discovery/delivery Adapting Lean Startup ideas for IT projects: customer delivery, build–measure–learn, and metrics Structuring decisions, recognizing differences between options and commitments, and overcoming cognitive biases Focusing on value: feature injection, minimum viable products, and minimum marketable features Understanding how analysis flows alongside your project’s lifecycle Analyzing users: mapping stakeholders, gauging commitment, and creating personas Understanding context: performing strategy (enterprise) analysis Clarifying needs: applying decision filters, assessing project opportunities, stating problems Investigating solutions: impact and story mapping, collaborative modeling, and acceptance criteria definition Kent J. McDonald uncovers better ways of delivering value. His experience includes work in business analysis, strategic planning, project management, and product development in the financial services, health insurance, performance marketing, human services, nonprofit, and automotive industries. He has a BS in industrial engineering from Iowa State University and an MBA from Kent State University. He is coauthor of Stand Back and Deliver: Accelerating Business Agility (Addison-Wesley, 2009).

Book Agile Estimating and Planning

Download or read book Agile Estimating and Planning written by Mike Cohn and published by Pearson Education. This book was released on 2005-11-01 with total page 526 pages. Available in PDF, EPUB and Kindle. Book excerpt: Agile Estimating and Planning is the definitive, practical guide to estimating and planning agile projects. In this book, Agile Alliance cofounder Mike Cohn discusses the philosophy of agile estimating and planning and shows you exactly how to get the job done, with real-world examples and case studies. Concepts are clearly illustrated and readers are guided, step by step, toward how to answer the following questions: What will we build? How big will it be? When must it be done? How much can I really complete by then? You will first learn what makes a good plan-and then what makes it agile. Using the techniques in Agile Estimating and Planning, you can stay agile from start to finish, saving time, conserving resources, and accomplishing more. Highlights include: Why conventional prescriptive planning fails and why agile planning works How to estimate feature size using story points and ideal days–and when to use each How and when to re-estimate How to prioritize features using both financial and nonfinancial approaches How to split large features into smaller, more manageable ones How to plan iterations and predict your team's initial rate of progress How to schedule projects that have unusually high uncertainty or schedule-related risk How to estimate projects that will be worked on by multiple teams Agile Estimating and Planning supports any agile, semiagile, or iterative process, including Scrum, XP, Feature-Driven Development, Crystal, Adaptive Software Development, DSDM, Unified Process, and many more. It will be an indispensable resource for every development manager, team leader, and team member.

Book Agile 2

    Book Details:
  • Author : Cliff Berg
  • Publisher : John Wiley & Sons
  • Release : 2021-03-09
  • ISBN : 1119799279
  • Pages : 432 pages

Download or read book Agile 2 written by Cliff Berg and published by John Wiley & Sons. This book was released on 2021-03-09 with total page 432 pages. Available in PDF, EPUB and Kindle. Book excerpt: Agile is broken. Most Agile transformations struggle. According to an Allied Market Research study, "63% of respondents stated the failure of agile implementation in their organizations." The problems with Agile start at the top of most organizations with executive leadership not getting what agile is or even knowing the difference between success and failure in agile. Agile transformation is a journey, and most of that journey consists of people learning and trying new approaches in their own work. An agile organization can make use of coaches and training to improve their chances of success. But even then, failure remains because many Agile ideas are oversimplifications or interpreted in an extreme way, and many elements essential for success are missing. Coupled with other ideas that have been dogmatically forced on teams, such as "agile team rooms", and "an overall inertia and resistance to change in the Agile community," the Agile movement is ripe for change since its birth twenty years ago. "Agile 2" represents the work of fifteen experienced Agile experts, distilled into Agile 2: The Next Iteration of Agile by seven members of the team. Agile 2 values these pairs of attributes when properly balanced: thoughtfulness and prescription; outcomes and outputs, individuals and teams; business and technical understanding; individual empowerment and good leadership; adaptability and planning. With a new set of Agile principles to take Agile forward over the next 20 years, Agile 2 is applicable beyond software and hardware to all parts of an agile organization including "Agile HR", "Agile Finance", and so on. Like the original "Agile", "Agile 2", is just a set of ideas - powerful ideas. To undertake any endeavor, a single set of ideas is not enough. But a single set of ideas can be a powerful guide.

Book Agile by Design

Download or read book Agile by Design written by Rachel Alt-Simmons and published by John Wiley & Sons. This book was released on 2015-09-14 with total page 292 pages. Available in PDF, EPUB and Kindle. Book excerpt: Achieve greater success by increasing the agility of analytics lifecycle management Agile by Design offers the insight you need to improve analytic lifecycle management while integrating the right analytics projects into different frameworks within your business. You will explore, in-depth, what analytics projects are and why they are set apart from traditional development initiatives. Beyond merely defining analytics projects, Agile by Design equips you with the information you need to apply agile methodologies in a way that tailors your approach to individual initiatives—and the needs of your projects and team. Lifecycle management is a complex subject area, and with the increasingly important integration of analytics into multiple facets of business models, understanding how to use agile tools while managing a product lifecycle is essential to maintaining a competitive edge in today's professional world. Gain an understanding of the principles, processes, and practices associated with effective analytic lifecycle management Discover techniques that will enable you to successfully initiate, plan, and execute analytic development projects with an eye for the opportunity to engage agile methodologies Understand agile development frameworks Identify which agile methodologies are best for different frameworks—and how to apply them throughout the analytic development lifecycle With analytics becoming increasingly important in today's business world, you need to understand and apply agile methodologies in order to meet rising standards of efficiency and effectiveness. Agile by Design is the perfect reference for project managers, CFOs, IT managers, and marketing managers who want to cultivate a relevant, forward-thinking lifecycle management style.