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Book Advertising and Society

Download or read book Advertising and Society written by Carol J. Pardun and published by John Wiley & Sons. This book was released on 2013-06-26 with total page 346 pages. Available in PDF, EPUB and Kindle. Book excerpt: Now revised and updated to reflect the impact of emerging technologies, this new edition of Advertising and Society: Controversies and Consequences examines the evolution of advertising and its influence on society. Expanded with five new chapters covering the impact of emerging technologies, including the evolution of Direct to Consumer (DTC) pharmaceutical advertising; product placement in various media; and the growing intrusiveness of Internet marketing Explores a broad range of topics including alcohol, tobacco, and sex in advertising; the pros and cons of negative political adverts; advergrames; and the use of stereotypes Examines the impact of advertising through its distinctive ‘point/counterpoint’ format –designed to spark discussion and help students understand the complexities of the issues being presented Lends substantial clarity to the subject, uniquely balancing criticism and practice within one text Includes chapter-level overviews and summaries of the topic history and key issues, along with student-friendly features such as ideas for papers and questions for discussion

Book Good Society

    Book Details:
  • Author : Robert Bellah
  • Publisher : Vintage
  • Release : 2011-02-23
  • ISBN : 0307787923
  • Pages : 363 pages

Download or read book Good Society written by Robert Bellah and published by Vintage. This book was released on 2011-02-23 with total page 363 pages. Available in PDF, EPUB and Kindle. Book excerpt: THE GOOD SOCIETY examines how many of our institutions- from the family to the government itself- fell from grace, and offers concrete proposals for revitalizing them.

Book The Coming Good Society

Download or read book The Coming Good Society written by William F. Schulz and published by Harvard University Press. This book was released on 2020-06-09 with total page 142 pages. Available in PDF, EPUB and Kindle. Book excerpt: “Challenge[s] all of us to think deeply about what kind of society we and our children and our children’s children will want to live in.” (Margaret L. Huang, former Executive Director, Amnesty International USA) A rights revolution is under way. Today the range of nonhuman entities thought to deserve rights is exploding. Changes in norms and circumstances require the expansion of rights: What new rights, for example, are needed if we understand gender to be nonbinary? Does living in a corrupt state violate our rights? When biotechnology is used to change genetic code, whose rights might be violated? What rights, if any, protect our privacy from the intrusions of sophisticated surveillance techniques? Drawing on their vast experience as human rights advocates, William Schulz and Sushma Raman challenge us to think hard about how rights evolve with changing circumstances, and what rights will look like ten, twenty, or fifty years from now. The Coming Good Society details the many frontiers of rights today and the debates surrounding them. Schulz and Raman equip us with the tools to engage the present and future of rights so that we understand their importance and know where we stand. “Thoughtful and provocative.” —Human Rights Quarterly “[A] trail-blazing map through the new frontiers of rights . . . downright riveting.” —Gloucester Times “An accessible primer for anyone who wishes to understand the current limitations in our notions of rights and the future challenges for which we must prepare.” —Kerry Kennedy, President, Robert F. Kennedy Human Rights “Schulz and Raman outline brilliantly where [human rights] growth may take rights in the generations to come.” ―Zeid Ra’ad al-Hussein, former United Nations High Commissioner for Human Rights

Book Finance and the Good Society

Download or read book Finance and the Good Society written by Robert J. Shiller and published by Princeton University Press. This book was released on 2013-04-21 with total page 312 pages. Available in PDF, EPUB and Kindle. Book excerpt: Nobel Prize-winning economist explains why we need to reclaim finance for the common good The reputation of the financial industry could hardly be worse than it is today in the painful aftermath of the 2008 financial crisis. New York Times best-selling economist Robert Shiller is no apologist for the sins of finance—he is probably the only person to have predicted both the stock market bubble of 2000 and the real estate bubble that led up to the subprime mortgage meltdown. But in this important and timely book, Shiller argues that, rather than condemning finance, we need to reclaim it for the common good. He makes a powerful case for recognizing that finance, far from being a parasite on society, is one of the most powerful tools we have for solving our common problems and increasing the general well-being. We need more financial innovation—not less—and finance should play a larger role in helping society achieve its goals. Challenging the public and its leaders to rethink finance and its role in society, Shiller argues that finance should be defined not merely as the manipulation of money or the management of risk but as the stewardship of society's assets. He explains how people in financial careers—from CEO, investment manager, and banker to insurer, lawyer, and regulator—can and do manage, protect, and increase these assets. He describes how finance has historically contributed to the good of society through inventions such as insurance, mortgages, savings accounts, and pensions, and argues that we need to envision new ways to rechannel financial creativity to benefit society as a whole. Ultimately, Shiller shows how society can once again harness the power of finance for the greater good.

Book The Good Society

Download or read book The Good Society written by Alan Draper and published by Addison-Wesley Longman. This book was released on 2012 with total page 391 pages. Available in PDF, EPUB and Kindle. Book excerpt: Combining thematic and country approaches to show students what comparative politics is really about, The Good Society organizes itself around a key question–why are some countries better than others at improving their citizens' lives? This brief survey offers a focused look at political institutions and uses in-depth country studies to compare how different institutional arrangements yield different political results. By concentrating on how politics affects citizens' lives, The Good Society offers a uniquely relevant introduction to comparative politics that goes to the heart of the field and helps students develop a critical point-of-view.

Book The Good Society

Download or read book The Good Society written by Alan Draper and published by Pearson. This book was released on 2015-01-07 with total page 409 pages. Available in PDF, EPUB and Kindle. Book excerpt: NOTE: You are purchasing a standalone product; MyPoliSciLab® does not come packaged with this content. If you would like to purchase both the physical text and MyPoliSciLab search for 0134113934 / 9780134113937 The Good Society: An Introduction to Comparative Politics plus MyPoliSciLab for Comparative Politics – Access Card Package, 3/e, which includes: 0133974855 / 9780133974850 The Good Society: An Introduction to Comparative Politics, 3/e 0134064054 / 9780134064055 MyPoliSciLab for Comparative Politics Access Card MyPoliSciLab should only be purchased when required by an instructor. For courses in Introduction to Comparative Politics Examine the Elements of a “Good Society” The Good Society: An Introduction to Comparative Politics takes a comprehensive look at the question: Why are some governments better than others? Exploring issues related to why certain political institutions provide a better quality of life for their citizens, readers can learn not only how different political systems work, but how they can work better. Redefining the common case-study and thematic approaches used in other courses on the subject, The Good Society approaches comparative politics in a relevant and meaningful way that helps readers understand the way different governments function. Also available with MyPoliSciLab MyPoliSciLab for Comparative Politics courses extends learning online, engaging students and improving results. Media resources with assignments bring concepts to life, and offer students opportunities to practice applying what they’ve learned. And the Writing Space helps educators develop and assess concept mastery and critical thinking through writing, quickly and easily. Please note: this version of MyPoliSciLab does not include an eText. The Good Society: An Introduction to Comparative Politics, Third Edition is also available via REVEL™, an immersive learning experience designed for the way today's students read, think, and learn.

Book Marketing Madness

Download or read book Marketing Madness written by Michael Jacobson and published by Routledge. This book was released on 2019-03-11 with total page 430 pages. Available in PDF, EPUB and Kindle. Book excerpt: In 1983, Reese's Pieces made their debut on the silver screen, gobbled up by that lovable alien ET, and sales of the candy shot up instantly by 66 percent. Reebok has sponsored the U.S. Olympic team-and the Russian team, as well! The British Boy Scouts sell space on their merit badges to advertisers. Michael Jacobson, founder of the Washington, D.C

Book Advertising and Consumer Society

Download or read book Advertising and Consumer Society written by Nicholas Holm and published by Taylor & Francis. This book was released on 2023-04-03 with total page 279 pages. Available in PDF, EPUB and Kindle. Book excerpt: This critical introductory text explores the role of advertising in contemporary culture and its connections to larger economic, social, and political forces. Written in an engaging and accessible style and incorporating a wide range of examples from around the world, the chapters introduce the key concepts, methods, and debates needed to analyse and understand advertising. From an investigation of advertising’s crucial function in media economics and our wider capitalist system to a consideration of the people who both make and watch advertising, this insightful text enables students to: make sense of advertising’s powerful influence as both an economic force and an artistic form; assess the various claims of these two perspectives on advertising; and understand how they challenge and complicate one another. This revised second edition includes a new chapter on branding and promotional culture, and substantially updated content on topics like digital and online advertising, surveillance and empowerment, as well as brand new topics like self-branding/influencers and using technology to evade advertising. Equipping students with the skills needed to partake in this lively discourse, the text is an invaluable resource for studying advertising critically. It is essential reading for students of advertising, media studies and communication studies.

Book The Commercial Society

Download or read book The Commercial Society written by Samuel Gregg and published by Lexington Books. This book was released on 2007-03-29 with total page 195 pages. Available in PDF, EPUB and Kindle. Book excerpt: Once relatively confined to parts of Europe and North America, commercial societies are now found in many other cultures and continents. Yet despite the international spread and growth of commercial order, the moral, economic, and legal foundations of commercial society remain poorly understood, especially in those countries where it first took root. Guided by the thoughts of Alexis de Tocqueville, Samuel Gregg's The Commercial Society identifies and explores the key foundational elements that must exist within a society for commercial order to take root and flourish. Gregg studies the challenges that have consistently impeded and occasionally undermined commercial order, including the persistence of 'corporatist' values and political movements seeking to equalize social conditions. This book offers a historically-grounded analysis for modern audiences interested in philosophy or the history of economics.

Book Advertising and Society

Download or read book Advertising and Society written by Carol J. Pardun and published by Wiley-Blackwell. This book was released on 2009 with total page 228 pages. Available in PDF, EPUB and Kindle. Book excerpt: Organized in a “point/counterpoint” format, this up-to-date text examines the impact of advertising on society. It is designed to spark discussion and help students understand the complexities of the issues being presented. Ideal for the undergraduate and graduate alike, it features a unique balance between criticism and practice that is rarely found on the market today. Organized in a unique, yet effective debate format designed to spark discussion -- even among audiences with little or no previous knowledge of the subject Each chapter begins with an overview of the history and central issues surrounding a topic, and concludes with a summary of the arguments presented Includes suggestions for further research, questions for discussion, paper topics, and a bibliography of additional readings Offers an industry-based prospective, as opposed to a solely critical one Written in an accessible style that lends substantial clarity to complex issues

Book  gradboss

    Book Details:
  • Author : Toyin Alli
  • Publisher :
  • Release : 2019-08-03
  • ISBN : 9781087094670
  • Pages : 74 pages

Download or read book gradboss written by Toyin Alli and published by . This book was released on 2019-08-03 with total page 74 pages. Available in PDF, EPUB and Kindle. Book excerpt: #GRADBOSS is the ultimate grad school survival guide. #GRADBOSS includes worksheets, templates, workflows, and actionable advice from a millennial who got her PhD in Math and landed her dream job before graduation. A gradboss is a grad student who has figured out how to balance grad school and real life. They are productive but they also have a social life. In addition to killing it academically, they've built a supportive community around them AND they help others. Can you imagine being completely successful in grad school without being overwhelmed? #GRADBOSS walks you through: -preparing for a new semester of grad school -creating a productive weekly schedule -setting realistic goals -being productive despite having unstructured time -cultivating meaningful relationships -choosing an advisor -handling failure in grad school -having a life outside of grad school

Book Blueprint

    Book Details:
  • Author : Nicholas A. Christakis
  • Publisher : Little, Brown Spark
  • Release : 2019-03-26
  • ISBN : 0316230057
  • Pages : 508 pages

Download or read book Blueprint written by Nicholas A. Christakis and published by Little, Brown Spark. This book was released on 2019-03-26 with total page 508 pages. Available in PDF, EPUB and Kindle. Book excerpt: "A dazzlingly erudite synthesis of history, philosophy, anthropology, genetics, sociology, economics, epidemiology, statistics, and more" (Frank Bruni, The New York Times), Blueprint shows why evolution has placed us on a humane path -- and how we are united by our common humanity. For too long, scientists have focused on the dark side of our biological heritage: our capacity for aggression, cruelty, prejudice, and self-interest. But natural selection has given us a suite of beneficial social features, including our capacity for love, friendship, cooperation, and learning. Beneath all of our inventions -- our tools, farms, machines, cities, nations -- we carry with us innate proclivities to make a good society. In Blueprint, Nicholas A. Christakis introduces the compelling idea that our genes affect not only our bodies and behaviors, but also the ways in which we make societies, ones that are surprisingly similar worldwide. With many vivid examples -- including diverse historical and contemporary cultures, communities formed in the wake of shipwrecks, commune dwellers seeking utopia, online groups thrown together by design or involving artificially intelligent bots, and even the tender and complex social arrangements of elephants and dolphins that so resemble our own -- Christakis shows that, despite a human history replete with violence, we cannot escape our social blueprint for goodness. In a world of increasing political and economic polarization, it's tempting to ignore the positive role of our evolutionary past. But by exploring the ancient roots of goodness in civilization, Blueprint shows that our genes have shaped societies for our welfare and that, in a feedback loop stretching back many thousands of years, societies are still shaping our genes today.

Book A New Constitutionalism

    Book Details:
  • Author : Stephen L. Elkin
  • Publisher : University of Chicago Press
  • Release : 1993-06-15
  • ISBN : 0226204642
  • Pages : 251 pages

Download or read book A New Constitutionalism written by Stephen L. Elkin and published by University of Chicago Press. This book was released on 1993-06-15 with total page 251 pages. Available in PDF, EPUB and Kindle. Book excerpt: In The New Constitutionalism, seven distinguished scholars develop an innovative perspective on the power of institutions to shape politics and political life. Believing that constitutionalism needs to go beyond the classical goal of limiting the arbitrary exercise of political power, the contributors argue that it should—and can—be designed to achieve economic efficiency, informed democratic control, and other valued political ends. More broadly, they believe that political and social theory needs to turn away from the negativism of critical theory to consider how a good society should be "constituted" and to direct the work of designing institutions that can constitute a "good polity," in both the economic and civic senses. Stephen L. Elkin and Karol Edward Soltan begin with an overview of constitutionalist theory and a discussion of the new constitutionalism within the broader intellectual and historical context of political and social thought. Charles Anderson, James Ceaser, and the editors then offer different interpretations of the central issues regarding institutional design in a constitutionalist social science, consider various ways of performing the task, and discuss the inadequacy of recent political science to the job it ought to be doing. The book concludes with essays by Ted Lowi, Cass Sunstein and Edwin Haefele which apply these themes to the American regime.

Book In Search of the Good Society

Download or read book In Search of the Good Society written by Malcolm McIntosh and published by . This book was released on 2017-10-30 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book both reinforces and elevates the role of art in the exploration and analysis of the concepts of democracy, globalization and capitalism. It is uncompromising in asking the question about the need for a new global creation story.

Book The Good Society

Download or read book The Good Society written by John Kenneth Galbraith and published by HMH. This book was released on 1997-04-30 with total page 163 pages. Available in PDF, EPUB and Kindle. Book excerpt: The legendary economist explains how a nation can remain both compassionate and fiscally sound, with “common sense raised to the level of genius” (The New Yorker). This compact, eloquent book offers a blueprint for a workable national agenda that allows for human weakness without compromising a humane culture. Arguing that it is in the best interest of the United States to avoid excessive wealth and income inequality, and to safeguard the well-being of its citizens, he explores how the goal of a good society can be achieved in an economically feasible way. Touching on topics from regulation, inflation, and deficits to education, the environment, bureaucracy, and the military, Galbraith avoids purely partisan or rigid ideological politics—instead addressing practical problems with logic and well-thought-out principles. “Carefully reasoned . . . the pragmatically liberal Galbraith [argues] that both socialism and complete surrender to market forces are irrelevant as guides to public action.” —Publishers Weekly

Book The Constitution of Good Societies

Download or read book The Constitution of Good Societies written by Karol Edward Sołtan and published by Penn State University Press. This book was released on 1996 with total page 232 pages. Available in PDF, EPUB and Kindle. Book excerpt: The purpose of this volume is to help develop, through a variety of exploratory essays, the art and science of institutional design. The authors identify themselves with the New Constitutionalism movement, which aims to develop and promote the knowledge necessary for institutional reform and institutional creation through understanding the designer's, creator's, founder's, or reformer's perspective. They look at a variety of good societies as artifacts, as products--at least partly--of design, and consider how such societies can be crafted. Book jacket.

Book Good Society

    Book Details:
  • Author : Vee Hendro
  • Publisher :
  • Release : 2018-10
  • ISBN : 9780648150527
  • Pages : pages

Download or read book Good Society written by Vee Hendro and published by . This book was released on 2018-10 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: Good Society is a tabletop roleplaying game where you create an Austen novel with your friends.